Free: The Future of a Radical Price en Audiolibros

22 Audios encontrados en Podcast: Free: The Future of a Radical Price
 
Free: The Future of a Radical Price
Podcast perteneciente al Canal: Audiolibros
Por: paquito

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Descripción del podcast de Free: The Future of a Radical Price: Why $0.00 Is the Future of Business. In the digital marketplace, the most effective price is no price at all, argues Anderson (The Long Tail). He illustrates how savvy businesses are raking it in wit... h indirect routes from product to revenue with such models as cross-subsidies (giving away a DVR to sell cable service) and freemiums (offering Flickr for free while selling the superior FlickrPro to serious users). New media models have allowed successes like Obama's campaign billboards on Xbox Live, Webkinz dolls and Radiohead's name-your-own-price experiment with its latest album. A generational and global shift is at play—those below 30 won't pay for information, knowing it will be available somewhere for free, and in China, piracy accounts for about 95% of music consumption—to the delight of artists and labels, who profit off free publicity through concerts and merchandising. Anderson provides a thorough overview of the history of pricing and commerce, the mental transaction costs that differentiate zero and any other price into two entirely different markets, the psychology of digital piracy and the open-source war between Microsoft and Linux. As in Anderson's previous book, the thought-provoking material is matched by a delivery that is nothing short of scintillating.

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  Chris Anderson´s Interview
Chris Anderson´s Interview. Why $0.00 Is the Future of Business. At the age of 40, King Gillette was a frustrated inventor, a bitter ... ver+
hace 8 meses
20:32 min
Mi Playlist
  Appendix D: Fifty Business Models Built on Free (21/21)
Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Appendix D: Fifty Business Models Built on Free (21/21)
Audiolibros
hace 8 meses
04:18 min
Mi Playlist
  Appendix C: Freemium Tactics (20/21)
Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Appendix C: Freemium Tactics (20/21)
Audiolibros
hace 8 meses
06:32 min
Mi Playlist
  Appendix B: Free Rules (19/21)
The Ten Principles of Abundance Thinking. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Appendix B: Free Rules (19/21)
Audiolibros
hace 8 meses
03:57 min
Mi Playlist
  Appendix A: Coda (18/21)
Free in a Time of Economic Crisis. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Appendix A: Coda (18/21)
Audiolibros
hace 8 meses
06:26 min
Mi Playlist
  You Get What You Pay For (17/21)
And Other Doubts About Free. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - You Get What You Pay For (17/21)
Audiolibros
hace 8 meses
38:41 min
Mi Playlist
  Imagining Abundance (16/21)
Thought Experiments in "Post-Scarcity" Societies, from Science Fiction to Religion. Full Book by Chris Anderson, Wired chief editor. ... ver+
Audiolibros
hace 8 meses
11:17 min
Mi Playlist
  Free World (15/21)
China and Brazil are the Frontiers of Free. What Can We Learn From Them? Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Free World (15/21)
Audiolibros
hace 8 meses
16:35 min
Mi Playlist
  Waste is (sometimes) Good (14/21)
The Best Way to Exploit Abundance is to Relinquish Control. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Waste is (sometimes) Good (14/21)
Audiolibros
hace 8 meses
14:25 min
Mi Playlist
  Nonmonetary Economies (13/21)
Where Money Doesn´t Rule, What Does? Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Nonmonetary Economies (13/21)
Audiolibros
hace 8 meses
19:34 min
Mi Playlist
  Econ 000 (12/21)
How a Century-Old Joke became the Law of Digital Economics. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Econ 000 (12/21)
Audiolibros
hace 8 meses
16:49 min
Mi Playlist
  How Big is the Free Economy? (11/21)
There´s More to it than just Dollars and Cents. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - How Big is the Free Economy? (11/21)
Audiolibros
hace 8 meses
12:51 min
Mi Playlist
  The New Media Models (10/21)
Free Media is Nothing New. What is New is the Expansion of that Model to Everything Else Online. Full Book by Chris Anderson, Wired chief ... ver+
Audiolibros
hace 8 meses
49:48 min
Mi Playlist
  De-Monetitation (9/21)
Google and the birth of a XXI Century Economic Model. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - De-Monetitation (9/21)
Audiolibros
hace 8 meses
27:52 min
Mi Playlist
  Competing with Free (8/21)
Microsoft learned how to do it over decades, but Yahoo had just months. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Competing with Free (8/21)
Audiolibros
hace 8 meses
30:50 min
Mi Playlist
  Information Wants to Be Free (7/21)
The History of a Phrase that defined the digital age. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Information Wants to Be Free (7/21)
Audiolibros
hace 8 meses
12:00 min
Mi Playlist
  Too Cheap to Matter (6/21)
The Web´s lesson: When Something Halves in Price Each Year, Zero is Inevitable. Full Book by Chris Anderson, Wired chief editor. "Free: ... ver+
Audiolibros
hace 8 meses
33:02 min
Mi Playlist
  The Psychology of Free (5/21)
It Feels Good, Too Good? Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - The Psychology of Free (5/21)
Audiolibros
hace 8 meses
31:26 min
Mi Playlist
  The History of Free (4/21)
Zero, Lunch, and the Enemies of Capitalism. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - The History of Free (4/21)
Audiolibros
hace 8 meses
37:41 min
Mi Playlist
  Free 101 (3/21)
A Short Course on a Most Misunderstood Word. Full Book by Chris Anderson, Wired chief editor. "Free: The Future of a Radical Price" - Free 101 (3/21)
Audiolibros
hace 8 meses
21:47 min
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