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By Evocalize The Local Marketing Lab
Digital + local: The perfect recipe for business growth with Sergio Pérez

Digital + local: The perfect recipe for business growth with Sergio Pérez

1/15/2025 · 27:23
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Description of Digital + local: The perfect recipe for business growth with Sergio Pérez

Want to know the perfect recipe for business growth in today’s digital age? In this episode of the Local Marketing Lab, we dive deep with the SVP of Marketing at Emmy Squared Pizza, Sergio Pérez, who brings over 20 years of experience working with major restaurant brands like Church’s Chicken, Johnny Rockets, and Bojangles. This episode reveals how combining digital innovation with local marketing creates the perfect recipe for business growth across multiple locations.
Here are some topics discussed in the episode:
Digital transformation strategies for multi-location businesses
Leveraging technology to scale local marketing efforts
Effective university and local partnerships
Balancing national brand identity with local relevance
Designing location-specific digital content strategies

ResourcesConnect with Sergio Pérez on LinkedIn.
Find an Emmy Squared location near you.
Or, order an Emmy Squared pizza from Gold Belly to have it shipped to you!

Other shout-outsBojangles for their local marketing efforts and local charity work.

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