Episode 144 – Traditional Marketing Is Broken | with Jim Ewel | Leading While Green Podcast

\n\n\n\n\r\n\n\n\n\nJim Ewel began blogging about Agile Marketing in 2010 and is one of the leading bloggers on the topic (www.agilemarketing.net).  He also was the co-organizer of the first gathering of Agile Marketers, called SprintZero, in June of 2012, and is one of the authors of the Agile Marketing Manifesto. He is frequently asked to speak on the topic of Agile Marketing at industry conferences, and he has helped companies as diverse as T-Mobile, Salesforce, Best Buy Canada, SpaceSaver, Great Dane Trailers, Northern Alberta Institute of Technology, and Zenprise learn about and adopt Agile Marketing.\r\n\n\n\n\nJim is also an accomplished CEO and marketing executive. He spent 12 years at Microsoft, where he was VP of Server Marketing, working on products such as Windows NT Server, Microsoft SQL Server, and Windows 2000. He has also run emerging and very high-growth mid-market companies such as InDemand Interpreting, Adometry (sold to Google), and GoAhead Software (sold to Oracle).\r\n\n\n\n\nHis industry experience spans Health care, Banking, Insurance, Pharmaceutical, Telecom, Defense, Digital Advertising, Enterprise Software, Middleware, Operating Systems, Database, Systems Management, Business Intelligence, Web Analytics, and Mobile Applications.\r\n\n\n\n\nEwel completed his B.A., with honors, at Furman University, and continued to graduate work at The University of Pennsylvania. He has also been an Adjunct Professor at The University of Washington. He resides in a suburb of Seattle with his wife, and is the parent of five children. He enjoys travel, photography and cooking.\r\n\n\n\n\n\r\n\n\n\n\nSHOW LINKS:\r\n\n\n\n\nGet your copy of Agile Marketing\r\n\n\n\n\nDownload your copy of the Agile Marketing Manifesto\r\n\n\n\n\nLearn more about Jim’s work\r\n