Amazooka – The Amazon on Autopilot Podcast

Private labeled products need to get to Amazon for FBA, but how? Today we look at the different ways Amazon sellers get their products into Amazon warehouses and the pros and cons of each method when it comes to your business. We’re not experts but here’s a hopefully helpful podcast to get you selling in Amazon faster without as many hurdles holding you up.The 3 Shipping Methods to Get Your Product to AmazonExpress: 3-5 daysPros: Fast, easy, often avoids customs feesCons: Most expensiveAir Freight: 5-10 daysPros: Relatively fast, a bit cheaperCons: Need to use a freight forwarder, can have issues with customsSea Freight: 20-35 daysPros: Incredibly cheapCons: Super slow, need freight forwarder, (captain philips pirates…???)Shipping To FBA Warehouse and What To KnowWhat is a freight forwarderHow do you decide which way to ship to AmazonCan you ship straight to Amazon or do you need inspectionWhy sourcing locally can be faster and easierHow to avoid hassles with customs and freight forwardersWhy some products almost HAVE to be shipped by seaWhat to do when issues ariseWhy it might make sense to have your supplier set things upWhy you HAVE to take responsibility for your shipments success or ELSE!FREE 14 DAY TRIAL!Show Transcript (3,745 More Words)Rus: I am Rus.Matt: And I’m Matt.Rus: And we’re really annoying my housemate. He’s sitting next to me in a corner trying to work quietly.Matt: That’s really funny. And you know what, guys? Today, we’re talking shipping because you’ve got something made. But how do you get it to FBA? That’s the question, Rus.Rus: Logistics.Matt: What can brown do for you? I know for…Rus: Yeah. Everyone thinks…Matt: Shoot! We did it again. It happens. That’s what happens when you go in a real-time and it’s unedited. But that’s what you want – The unedited FBA stuff, right?Rus: Yeah.Matt: So I know personally, I manufacture in China. You’re in the U.S. so let’s breakdown some of those advantages and disadvantages first before we get further into shipping.Rus: For my first year on Amazon, I wanted the fast money with skewed barriers to enter as possible so I went to source all my products from the United States.There are several benefits to that. You’re talking to a native English speaker normally so communication is really easy. Everything is written and you don’t need to translate or anything like that.And then obviously, if you’re selling in America and buying from America, the other thing that’s fantastic is you can just get stuff delivered from your supplier straight to the Amazon warehouse in one stop. And that generally seems to take about two or three days for us. And that means the lead time on products can be within one or two weeks.So you can get new products in stock really, really quickly with minimum hassle which makes trying out new products really simple because you can get it easily from the idea through to the inception into the Amazon store within four weeks or maybe two or three if you move fast. If you’re dealing with China, it can take a lot longer.Then when it comes to restocking – Again, you’ve got much shorter lead times so it’s easier to restock when you’re running out of stock. So you never actually run out of inventory on Amazon.Matt: And you never want to run out of inventory.Rus: Yup.Matt: That restock thing is something I’m struggling with now. Sorry for cutting you off.Rus: No, that’s cool. Also, the delivery fee is going to be a lot cheaper. You don’t have to post international shipping so that could affect your margins a little bit.The products might be a bit more expensive which can kind of discount that because obviously, you’re paying Americans Western wages. Obviously, one of the benefits of China is its quite cheap out there. But just the fact that you can get it to the market a lot quicker and a lot easier is a great idea for someone getting their feet wet to begin with.Diversely, it might be a bit harder to find a product as it’s a lot easier this way, less competition because it’s sort of way more competition because people are doing it.One of the nice things about China is the barrier to entry – making the competition less. But for a first product, it’s not a bad way to go.We’ve had six samples delivered this week from China. It’s been fun communicating with those guys and getting that sorted. But some of those samples just by ML’s still tick a week or so to get from China to the United Kingdom. So it can be slow whereas dealing with…Matt: It can be tough and expensive.Rus: Yup, exactly. So if you’re in America, then dealing with American suppliers can be a lot quicker. And the same if you’re in England. Dealing with UK suppliers can offer a lot of benefits.Matt: Yeah. Go local where you can. And I want to weigh in a little bit on those advantages and disadvantages. So obviously, the US is more expensive, the quality might be a little bit higher and the lead times are awesome – apparently.I know personally, my lead time is usually at least 30 days before the products are finished being manufactured. And then we get to ship in from China. And shipping from China is really what you guys are tuning in for because that’s Alibaba’s headquarters. That’s where most stuff is.Personally, all of my suppliers are based out of China currently. And this presents a lot of hassles like you were saying, Rus. So communication can be really tough sometimes because half the time, you can tell your supplier is clearly using Google Translate and something is not quite going through.Also, depending on where you’re located, it can be difficult with communication. Right now I’m in Thailand which is awesome in terms of communicating with Chinese suppliers because they’re on Skype when I’m on Skype.So think about that. If you’re in the US, you’re going to need to be able to communicate with your suppliers regardless of where they’re at. But some of these little translation issues can become big.So for example, (I’ve been talking about it a little bit) I’ve got a big new shipment coming in of two different products – A new one and one that I’m running out of inventory on and very worried about.And that’s primarily because of the lead times, and because apparently, the Chinese government decided to shut down the electricity for a couple of days with some new regulations. But either way, the products are coming. They shipped today which means I’m absolutely stoked.Rus: Sorry. Were you affected by the recent explosion in China at all?Matt: I was not affected by the recent explosion. There was a factory that blew up in China, guys. And they’ve also devalued their currency a little bit again which means that it should be a little bit cheaper to buy your stuff because they want to stay competitive and piss off everybody else except the FBA sellers.Rus: That’s always good.Matt: It is always good.Rus: Yeah. I’ve had similar translation problems with China. I remember, I was trying to order chalk pens that pubs use to draw on blackboards and things. I think I wanted the 5mm version. And I had the 5mm page up with 5mm pen in the title and 5mm all over the page.And I’m showing this page to this Chinese girl on Skype and we’re having a back and forth. And she’s like – “No. That is 3mm pen.” And it’s like I’m looking at their listing that says 5mm on the link. You click through, there’s 5mm in the URL, 5mm in the title and 5mm all over the page. And we spent two hours on Skype literally discussing over this listing. Was it for a 5mm pen or a 3mm pen? It turns out that the listing, the product SKU and everything was for a 5mm pen. The picture was for a 3mm pen.Matt: So you were both right. Ha-ha! That is so funny.Rus: Yeah.Matt: I had a situation where I was trying to get… One thing I try to do and one thing you guys can definitely look into especially as you get more experienced is not necessarily working with your supplier or shipper. Because a lot of times, they’re going to want to take a little cut which isn’t a big problem because it makes it easier. But if you want to expedite the process to make it faster, make it cheaper, sometimes finding your own shipper or freight forwarder could be beneficial.And I was reaching out to a couple of different places trying to get quotes, trying to get the prices down, trying to boost the margins because that’s what it’s all about.And I had a bit of a conundrum when I was listing the size of my pallets and my cartons. And the supplier was telling me that that was too big and it wouldn’t fit on the airplane. Eventually, I realized they were missing the millimeters and assuming everything was in centimeters so they thought I wanted to ship a 22m pallet.Rus: Ha-ha!Matt: Like the obviousness. Some things that you assume about people will not be true of people from other countries and other cultures.China (specifically) take things very literally and you need to make sure that you explain every single thing that you’re trying to do so that there’s no communication gaps because English isn’t their first language as a rule of thumb. So as frustrating as it can be for you, it’s frustrating as it can freaking was for me.Remember that and try to stay calm and get everything down to the details where people can repeat it back to you. And don’t just ask – “So that’s okay, right?” or any kind of leading question. Because as a rule of thumb, factories are going to tell you what you want to hear. “Hey. This will be done in seven days, right?”“Yes.”“Hey. It’s been seven days. Is this almost done?”“Okay. In seven days.”“Oh, that was really wrong how I said that.”But a lot of times, that’s how that will happen. Just no punches pulled. Make sure that you know what you’re focusing on. Have you found similar problems?Rus: Yeah. Like when we’re getting samples on, we’ll just have these six samples delivered. I’ve got a template email and they are basically covering all my basis – trying to make it as easy as possible for me to get the information out. And sometimes, they just don’t reply or don’t answer the question.Matt: Yeah, just skip the questions. You got to hit those questions again.Rus: Yeah. Because whilst I’ve got like a… I’ve obviously got a template that I’m using to make requests. They have some kind of template themselves that they use to respond. So if my template doesn’t match their template, then we’re both out of luck. So we can go running circles quite a lot.Matt: Yes. That’s why you want to try to get your suppliers on Skype if you can. Because those circles will happen much faster if you’re talking live or even just calling them up.A lot of times, if you’ve got a big issue which is going to happen all the time or you want to expedite something, call them up and explain it. And it’s much easier to explain than trying to go back and forth on email or Skype.Rus: Yup. One thing I’ve been doing when I’m sending the first contact email – Because normally, I want to get a sample of their products. I’m making sure to put the delivery address, the complete delivery address and my phone number in the email.That saves about three or four different emails that need to be sent out because their first thing will be like – “What is your delivery address please?” Then I give them my delivery address. The second email will be – “What is your phone number?” And I give them my phone number. Then the third email will be – “The name on the address is not your address.” I was like – “Well, yes. It’s my business partner’s address because I get stuff sent to him.”So being as concise as possible and thinking about all the different angles can be hard work. If you’re getting one email reply a day, that’s four days just to give them my name, address and telephone number for shipping. So being as concise as possible won’t just remove a lot of frustration. It will save you time and get you to where you want to go quicker.Matt: Frequently Asked Questions are incredibly powerful. No matter what you’re doing, people are going to have the same kind of questions because that’s how we’re wired.Rus: Yup.Matt: And I realized I screwed up that story. So somehow I got distracted. I’m a little ADB.Rus: Ha-ha!Matt: So anyways, the products are coming in. They arrive to port in Shanghai. On Wednesday or Tuesday, the story seems to vary depending on who I ask.Either way, they were set to be shipped out on Wednesday. That didn’t happen. They were set to be shipped out on Friday. On Friday, I got an email from the shipper saying – “We are sorry. We cannot ship out today because we didn’t put your products on the pallet.”So just back and forth of very frustrating situations, primarily because I tried to set this up myself and not because I went with the factory. But finally, it shipped today, Tuesday so there is light at the end of the tunnel.But one thing I think we should’ve gone into way before we started this tangent, Rus – was the different methods for shipping to the US. I totally missed that.Rus: I was about to ask.Matt: Oh, okay. Good. Well, that means at least one of us is thinking.Rus: Yeah.Matt: So there’s three primary ways. There’s “Sea,” there’s “Airfreight” and there’s “Express.” They all have advantages and disadvantages.“Sea” means – you get on one of those nice little cargo ships like that movie that just came out about the hijacked pirates. And it comes over from China or wherever your factory is in a container. It arrives and you have a freight forwarder there – someone who is authorized to go to port, pick it up, clear customs and then get it delivered to Amazon.So the advantage of this is it costs nothing. It is absolutely dirt cheap. You can do this. It’ll probably be a 5th to a 10th of the price of airfreight. The disadvantage of course, it takes forever. So depending on where you’re shipping from. Most of these in China are going to ship to LA.The fastest I’ve ever got quoted was 17 days for sea shipping. Most of them are closer to 25 to 30. It can take up to a full month which if you’re launching a new private labeled product, that sucks because you just want to get it out there and start your launch. Launch on the review club and start getting the products moving. And that’s pretty frustrating.Alternatively though, if you’re reordering – If you time it right, you can save yourself a boatload (pun intended) of money by going Sea. But it can be a little bit more challenging because you need a freight forwarder. So that’s some extra hassle on your end. It might not be the best idea in getting started.Rus: Who are you using?Matt: Who am I using? Oh, I am in between. I’m seeing different people to see how it goes.Rus: Ha-ha!Matt: Because it’s been a little bit of a challenge. But hopefully, I’ll be able to give some recommendations a little bit later on.Rus: Nice.Matt: But the second method and what a lot of people use is Airfreight. So this is like Sea freight except it’s on a plane so it goes faster.This flies into a port. Right now, mine’s being shipped into San Diego. Any big airport around the world is going to work. You have a freight forwarder there. Your shipper can set this up or you can set it up on your own. They clear it through customs and then they bring it right onto Amazon and you start selling hard.That’s Airfreight. That typically takes from the time it leaves your supplier or the time it leaves port anywhere from 3 to 10 days to hit the U.S. and probably 5 to 10 to get to Amazon. And that’s the medium-priced option.And then Express is the fastest, the most expensive and the easiest. And this is just like a DHL, a UPS, FedEx. They get the product. They deliver it to Amazon. They do everything in between. They clear it through customs. Typically, it doesn’t even need to go through customs. If your order size is below $1,000 or $2,000 in value, I’m not positive on this, but definitely worth looking into to avoid some fees.But they’ll deliver direct to Amazon. And that’s typically like 2 to 5 days to get your product in FBA, have Amazon start checking it and then you’re off to the races.Those are the three main ones. But personally, I use Airfreight. It’s a nice combination of speed and cost where it’s pretty fast, it’s cheaper than Express, there are a little bit more of a hassle and you might need to start weighing into that more. But it gets my products going.I’m trying to get to the point where I can go “Sea” all the time. It also works better if you have multiple products coming in. So if you can order product 1, 2 and 3 or reordering at the same time, then it can be massively beneficial to try to pull those altogether, save the money (basically on the shipper fees, not on the imports) and to go via sea in your own container.I’m not at that level yet, but we need to get someone on the podcast who is ASAP to share more on that. But that’s some of what I know and some of my thoughts on shipping.Rus: That’s awesome. I keep seeing FOB around all the Chinese suppliers I’m speaking to. That’s shipping from the supplier to ports and then you have to handle…Matt: Yeah, so that’s how the pricing space. So there’s different terminology for different levels of delivery. DDU means the product is going directly to your door. Door to door or something around there. FOB means that it’s being delivered to port.So for instance, my product is FOB Shanghai. If my unit cost is a dollar FOB – that means for the cost of a dollar, I will get the unit, it will be created, private labeled, etcetera and my supplier will deliver it to the Shanghai port. They also can coordinate with the shipper and get it sent. But that’s just the initial cost.So there’ll be the $1 per unit FOB. And then if I want to get it from Shanghai to the States, there’s going to be a shipping cost. And depending on which method you use, the cost is going to vary on that. But FOB – it means just a port.Rus: Awesome. And they sought out all the shipping from the port to the United States or is that the freight forwarder?Matt: That’s the freight forwarder and the shipper. So typically, the supplier that you work with is going to have people that they’ve worked with in the past.I imagine it’s on some kind of referral commission basis so they both end up winning. But – “Hey. Let me send some business your way. I’ve got a client that needs this shipped. Can you get this where it needs to go?” They’ll organize that and give you a quote.It’s not a bad idea to try to get the freight forwarder’s information and ask them for a quote because a lot of times, your supplier might actually add a couple of cents here and there to pad the pockets (if you know what I mean.)So that’s how it works though. They will coordinate that stuff. Oh, but that’s where I fell apart. That coordination is just – oh!Just make sure that you have all of this set ahead of time so that when your product is ready to ship, it’s ready to freaking ship and that it ships because you want to get this in the FBA ASAP.Rus: That sounds like a lot of stages. But it also sounds like something you can break down and isn’t actually that complicated to get done.Matt: Exactly. I’m kind of just winding right now. It’s getting much better now. But once you’ve got it down, it goes pretty darn smooth.Rus: Yup.Matt: If you use an express company, they’re basically going to handle everything for you. And your shipper will coordinate with their Chinese contact with the supplier and they’ll make everything (as a rule of thumb) happen. And it will happen pretty darn easily without you having to know too much about it other than – “Hey. We took off. Hey. It landed. Hey. Your product is at FBA.”Rus: Yeah. It’s definitely something that will come better with practice, but also takes due diligence.I know a friend of mine was getting some stuff shipped from China to the U.S. and then from the ports to Amazon. And he was like – “It’s not there yet. It’s not there yet. Why isn’t it there yet?”And it actually arrived in America, but no one had been informed. There weren’t any updates being sent. So his stock just sat there in a warehouse for three weeks. It’s actually forgotten because no one was told.Matt: Oh!Rus: So you got to sit there and make sure you do know exactly where your product is to avoid little glitches like that.Matt: Absolutely. That brings up something really important. This is your business and your brand. You are 100% responsible.So while I get super frustrated with the product basically arriving and chilling for six days in Shanghai, Oh, God! But anyways, that’s my fault because I wasn’t on top of it and making sure that my shipper was coordinated with their U.S. contacts.And you’ve got to take responsibility. If you just throw this off on your supplier for product quality, for shipment, for everything else, you’re going to fail. They’re not going to be super happy, but they’re really not going to be out anything. It’s your business. Take responsibility. I screwed up.Rus: Well, you learn from your mistakes. That is the main thing. If only it will be easy to make it perfect all the time.Matt: And to accept learning from those mistakes. It’s always so hard. But at the same time, you’re right, Rus. Absolutely 100%.Rus: Yup.Matt: Learn from a couple of our stupid mistakes, make a couple of yours along the way and get your product into FBA. And yeah, that rhymed. Anything else?Rus: Yeah. Just about mistakes. Don’t be afraid to make any. In action is the biggest mistake you can make. And if everything is perfect and you’ve waited too long, just do it and don’t be afraid and see what happens.Matt: I like it. And let’s wrap up the episode here. Thanks for tuning in, guys.Rus: Cool!Matt: If you’ve got any other questions on shipping, let us know and we’ll try to figure out the answers.Rus: It’s been a pleasure as always. Thanks for listening. And ciao from Barcelona!Matt: And ciao from Chiang Mai as well! Don’t forget to leave a review if this wasn’t totally terrible. Cheers!Rus: Adios amigos!Matt: Okay. Awesome!The post Shipping Your Private Label Products to Amazon FBA – Triple 13 appeared first on Amazooka - Amazon on Autopilot.

Amazon isn’t a business, it’s a channel –  a place you sell and an excellent platform to launch a business. But to build a truly MASSIVE FBA business requires certain mindsets, certain sacrifices most cannot make. Your goals and situation determine the direction, success and strategy you take in Amazon FBA. Analyze and outline your goals. Whether you want a million a year, $10k a month or anything in-between, Amazon can make it happen, you just need to make it happen – take action, the smart action based on your goals!Amazon Mindset and More, Tune In To Find OutWhy setting personal goals MUST be the first step to ANY successful Amazon businessThe types of lifestyles FBA entrepreneurs can enjoyWhat are the main differences between husslers and brand builders and why both can win on AmazonWhy Amazon FBA isn’t a get rich quick scheme but more of an investment strategyThe reasons Matt and Rus won’t take a dime out of the business for at least 6 month, maybe moreHow slow, yet scalable product businesses are and what that does to cashflowWhy taking yourself and financial interests out of the day to day force entrepreneurs to make better decisionsWhen it is time to consider expanding off AmazonThe reason exits and acquisitions don’t appeal to all entrepreneursAnd of course back to the beginning, why everything begins with your own personal, financial and life goals…FREE 14 DAY TRIAL!The post The Amazon Success Mindset and Paths to Profit with FBA – Triple A10 appeared first on Amazooka - Amazon on Autopilot.

Greg Mercer’s multi-million dollar Amazon empire, the 3 year story and strategies to skyrocket your FBA success, sell more products and expand private label product brands to the max. And of course we cover Jungle Scout, the powerful, time saving tool Amazon sellers adore when it comes to finding opportunities on Amazon to exploit. Do product research right, dominate…rinse and repeat!Tune In To Find OutThe evolution of Amazon FBAStrategies to find and enter low competition product nichesWhy 10 sales a day is plenty to power an Amazon businessWhat to look for in best selling Amazon productsHow to launching new products boosts BSR across the boardWhen to wholesale and when to private label products with AmazonHow important saving time and sourcing products is to FBA successWhy entrepreneurs almost never escape the hussleHow to build your business and team to replace yourselfThe importance of brands and building something that lastsHow to scratching your own itch can equal incredible software successAmazon Resources Discussed in the EpisodeJungle Scout – Get your Amazooka listener special!Amazon Best SellersFREE 14 DAY TRIAL!Show Transcript (1 More Words)The post Jungle Scout’s Journey to a Multi-Million Dollar Amazon FBA Empire – Triple A9 appeared first on Amazooka - Amazon on Autopilot.

So you need to sell more products on Amazon? Let’s talk Amazon FBA and what goes into ranking higher and seller better on everyone’s favorite ecommerce giant. On Amazon the winners win and sales speed more sales, it’s a flywheel of passive private label profit, here is what you NEED to know to start selling more Amazon items today!Hey FBA Sellers, Tune In To Find OutJust how powerful automation and systems can be in boosting your bottomlineWays to boost reviews and seller feedback – while you sleepWhy Amazon is the ultimate, hands-off passive business modelHow you can remove negative feedback and prevent 99% of negative reviews (plus, if you use Amazooka we watch your reviews for you too  : )Why entrepreneurs NEED to outsource or automate ASAP for profitsHow inexpensive and easy it can be to hire a virtual assistantWhy time is money and freeing time for life is betterWhat autoresponders actually do for boosting customer service and loyaltyThe reason you SHOULD be personal and emphasize the small business aspectHow to use coupon to create  repeat, review leaving buyersWhy set it and forget it is ALMOST possibleA Great Resource for Feedback Follow UpsScott Voelker with the Amazing Seller is a super guy. He’s put together a pretty power template for your feedback follow up sequences. Check it out here if you’re interested in getting more reviews now, then plug it into our Amazooka autoresponder to start feedback and reviews flying!The Amazon Follow Up Basics:Right when your product ships – “Hey, it’s coming. Yeah”2 days after shipping – “Get your product? Love it? We’d love feedback One week later – “Wanted to follow up, make sure you’re happy…”etc, change the copy as you see fit.Tools and Links Mentioned in the EpisodeJungle Scout – a Chrome extension to speed the process of searching for products. Check out our interview with JS creator Greg Mercer here.AWeber – an autoresponder for your off-Amazon business with email marketing and list buildingLeadPages – a landing page software to quickly, easily create cool email capture formsSo…leave a review, we’d really appreciate it FREE 14 DAY TRIAL!Show Transcript (1 More Words) The post Feedback Loops and Systems Setups to Automate Your Amazon Business – TripleA 8 appeared first on Amazooka - Amazon on Autopilot.

Today we’re talking Rus, literally. Our awesome Amazooka brit is on the hot seat as I grill him on his background in SEO, internet marketing, affiliate sites and his eventual evolution in ecommerce and Amazon. Rus’ story mirrors many other FBA sellers but don’t tune out, he shares some gems on brand building, long term visions and strategies to grow sales on and off Amazon that make this episode one worth checking out. Plus learning more about our fun loving, moderately monotoned British businessman is always good!Tune in To Find OutWhat MLM marketing was in the early daysHow to build passive, solid income with affiliate websitesWhy Amazon and ecommerce trump traditional “make money online” venturesWhat masterminding is and the value it can have in your businessHow dropshipping is a great first step into Amazon businessesWays to make an Amazon partnership workHow Amazon investing can be a powerful growth strategyWhy multiple products push upsells and FBA salesWhat to do when your private label product tanksHow to get snookered by a supplier and lose big money! Do due diligence.The advantages of engineering the BEST product possible and long term 10 years visionsStrategies for garnering traffic and salesManaging traffic sources to protect your businessHow to grow off-Amazon ecommerce salesWhen to start creating new productsTools and Resources Mentioned During the ShowFREE 14 DAY TRIAL!Show Transcript (3,222 More Words)Rus: Hey I’m Rus.Matt: and I’m Matt.Rus: and we’re at the Amazooka PodcastMatt: We try to sell stuff on Amazon right now it’s going awesome and we want to automate your business. So let’s get started.Rus: Okay.Matt: So guys today I’m gonna be interviewing Rus we want to get a little bit deeper into what his business was like, what he’s doing on Amazon and hopefully you guys learn some stuff about it. Sounds good?Rus: Sounds great.Matt: Awesome. Okay Rus we talk a little bit about what you did before. So how did you get into E-commerce and Amazon?Rus: It was general progression I guess. I mean I first made money online probably around 2003 doing multi-level marketing, I guess.Matt: Oh no.Rus: You know remember those systems where you’d sign up for an offer and then if you brought 5 people on to you, you’ll get like an Amazon voucher or something.Matt: Yeah, the Ponzi schemes.Rus: Yeah.Matt: We got a lot of people go to jail for those, those were fun.Rus: Yep, so I signed up to one of those run Google Ad traffics to it. Made like thousands of dollars’ worth of Amazon vouchers it was really awesome and then Google suspended my account.Matt: What did you do to all of those vouchers. You’ve got thousands of box on Amazon.Rus: You know electronics like I bought the biggest TV in the world and stuff. I kind of, I was turning the pennies into like 10s and 20s of pounds so at the time you can buy food but I did buy like the biggest TV, you know a bunch of consoles so that kind of stuff. I just spent it on like crap.Matt: Oh man.Rus: Yep it was very man craving it was like everything I needed I guess or didn’t even need wanted is a better term I just spent it on things I wanted.Matt: It’s ok you can get everything now.Rus: So that was like wow okay, this is not quite, I didn’t feel like a business it wasn’t a business, it wasn’t really making money online it was making Amazon vouchers but that was my first kind of like wow you can leverage the power of the internet and marketing in order to get a return that was pretty cool. After that went to, we started building affiliate websites the first ones turn terribly but then I started to get to know WordPress a lot better you know I’m a developer so kind of I was able to develop some things and plugins that facilitated certain features that most other WordPress sights didn’t have and then yeah I think my best months are around 20 thousand pounds profit from my affiliate marketing sites which.Matt: Pretty solid.Rus: Took 10 years to get there but you know they’re there now and they’re still just improving as the days go just nice but they’re just on autopilot then from there more affiliate sites in a slightly different angle but I didn’t, you know I’ve got like this massive 15 year history also of creating websites, ranking them on google using SEO that kind of stuff and then kind of then google would throw a panda or something so I don’t want to do this anymore I want a real business something that Google can’t just take away and that’s where E-commerce comes in, like the idea of going back to what I first did and essentially running arbitrage between Google Paper click adverts or Facebook Adverts then your own products and making a margin Google can’t take that away from you and as long as you are actually making that Margin what you need to do is spend more money on Adverts reach bigger audience and then fairly you’re making more money. So that’s why I feel in love with E-commerce.Matt: Kung fu Panda shield and you started to get into Amazon, I remember you brought me, you kinda got me in the Amazon I thought you were a little bit Crazy. What got you there?Rus: I met Matt at the Drop ship Lifestyle retreat run by an awesome guy Anton Craylee that was in Chiang Mai it was like, I was chatting in the room with 400 plus people I think I was the only person there who’d been doing Amazon. I had few drop shipping stalls.Matt: As an entrepreneur, guys don’t go into Drop Shipping now just go straight to Amazon.Rus: Pros and Cons of both but then also we’re doing like 3 – 4 days’ worth talks just focusing on how to like push E-commerce business is in, push out E Drop Shipping business and then a guy came on I think it was Brandon Brans and he gave his presentation to everyone about selling on Amazon and I’m kind of like we’re now gonna be 400 people in this room who are no longer gonna be drop shipping but selling on Amazon very shortly and within 3 months pretty much half the people I met during that conference has switched from Drop shipping to Amazon. A lot of them very successful now I think Kaye was absolutely destructed.Matt: Oh Kaye is crushing that, Kaye have to pull me into.Rus: Yeah, well on the way to over half a million dollars this year which is cool but yeah I kind of sat there and going this is gonna be interesting and then the next three days I basically filled it up a lot of questions to people that were interested in doing very similar thing.Matt: Yes you did, you filled it with some awesome tiger questions there and that pulled me a little bit longer shoestrings but you started on Amazon business with some partners or something right?Rus: Yes I’ve got a good friend multi good friends Andy and Dan who I started with back in England which is cool because I mean I didn’t really know it then but essentially what we’re doing were masterminding so like every couple of days we come together on a pub and essentially having mastermind session you know we are, we both kind of sat down we petrify thousand pounds each into this E-company bank account and it was like right what we turn this 5000 pounds into? Sense how you can turn it into a lot.Matt: Yeah you’re reinvesting everything.Rus: Yeah I mean when I was going when I was in Chian Mai for Christmas I think there [INAUDIBLE 06:36] like Rus okay you’re doing so well whether you’re investing your money in expecting, you know I’ve spoken to people and they’re like they’re investing in Gold and out here in Barcelona is to investing property but that back in December was like dude I’m investing in Amazon, I’m investing in my own business ideas that I’m gonna kind of sell on Amazon you know it’s riskier than gold but that is just essentially what I’m doing so that’s how me and Andy looked to it it’s like you know what products are we investing from Alibaba which we can earn on selling on Amazon to get bigger return.Matt: More than products brands guys, brands.Rus: Yeah, so I think our first product we bought like 500 units for maybe 3 dollars a piece so after we got the label design and post each and everything else probably at 1800 dollars to get the product from the manufacturer into Amazon, then we run some ads and it’s like you know a 3 and a half dollar product is now selling for 20 and then we sell out and it was like wooh, okay. So we just took that 1,800 dollars and we turned it into about 10,000. It’s like okay so can we do this again. So we use some of the money to buy more inventory so instead of buying the 500 I think we went up to 1,00 0 to which you’re buying in bulk you get it cheaper and it’s like Ohh can we do this for the second product? And now we buy 500 units of very completely different products and see if that works get it all back to Amazon, get the Adverts get it going. It’s like Ahh we’ve now just sold 1,000 units across two different product lines and we’ve made even more money. So we just kind of look in that like that investing in to new product lines and marketing them and hopefully making a return without making too many mistakes along the way.Matt: Did you see an ample fire when you jumped in the second product on the first sales.Rus: Oh yes, you can do so many sneaky things it’s possible to give like 5 percent off coupons on things so if people buy two different products from you they can get a discount and also Amazon have that wonderful. Other people also bought box halfway down the page. So if you got multiple products in the same kind of product range that people would normally buy together and if they cannot buy one of yours they quite like to buy both. So that helped to kick it up quite high.Matt: Yeah those upsell kick your profit for customer. That’s what I’m excited about product two sit in the stores soon for me.Rus: That’s wicked. So it’s just been a rollercoaster and like we definitely had a conquer we had one product which I think Amazon sometimes email a few days ago actually, essentially saying hey guys this product hasn’t been selling it’s just kind of sat there in the warehouse doing nothing it’s coming up to a year now. when we offer it as part of some Mega awesome sale, it’s like well alright then, I can’t remember how many units we got left so we’ve agreed to offer it on the Amazon sale and we slashed the price massively, Amazon are promoting it and now it’s starting move but that’s one we’re definitely not gonna re-order.Matt: yeah but if you kick the price up after it starts moving, you might just turn some money on that too.Rus: Possibly. Some products that would definitely work, in this product I’m glad to get rid of them.Matt: Any idea why it was a conquer?Rus: Yeah, we were marketed to so we had to grace successful the first couple of products and then the supplier sent an email.Matt: Oh they worked you.Rus: Yeah they totally worked us like this is the hot new thing we thought okay that sounds awesome, we did a little bit of diligence I must have been like tired or something but between us all, we absolutely missed the fact that this product was rubbish and that was a good you know for me best lessons are learned in life are always like the most painful, the other ones I never forget which is awesome because this one came hard and it came early so I’ve been able to learn from it but yeah just because one of your suppliers say you could work a good working relationship and says that the product is awesome don’t trust.Matt: Yeah it’s like you don’t want to miss out on that steal deal but then at the same time that’s what you, that’s the psychology of sales not messing out.Rus: Yeah, you know we were in a really positive headspace at the time it almost felt like we could just throw anything in Amazon and it’ll just sell.Matt: Do no wrong, do no evil.Rus: Yeah Exactly and this was a big thing whilst Amazon has a lot of opportunity on Amazon, you can still make mistakes, just because you put something there doesn’t mean that people will buy it or even people looking at it.Matt: Where are you guys at now, with the Amazon business? I think you’ve got two brands.Rus: We have two brands where we kind of, we’re having a massive expansion at the moment, we spent the last few months kind of just focusing on really big project which we pushed out and that’s really doing well but now we’re kind of going more back to our basics. So in the last 3 days I think we’ve hit up various suppliers we’re about to launch six new products.Matt: Oh my God!Rus: in the next two months. So yeah we kind of, we decided to launch 1 mega product that’s kind of been fun but now we’re gonna go and launch 6 smaller products.Matt: What’s the mega product at this time?Rus: Normally we try to test out an idea, normally we try invest maybe like 2 or 3 grand into it, you know so we can see if it works. I think this one we invested like 30 plus thousand.Matt: Wow! We’ll bring you guys updates.Rus: Yep so that’s a big gamble but you know one of the things we wanted to do was actually have the best product in the world and for this nation we do.Matt: Yeah, you were telling me about that in CM I remember now.Rus: Yep, so this it’s literally the best in the world, it’s the best in Amazon, I use it myself, I sent one to my parents and stuff. When I was in Phuket I gave it out to older guys I was training with and stuff and everyone loved it all the feedbacks has been amazing and that’s why we did it, the feedback you can market your product to death and you can make lots and lots of sales, you can do that no matter what it is, you can out market the competition and you can make sales as soon as that feedback starts rolling in. If you’re getting one stars enough then you’re not gonna make any more sales and your product would die. So I wanted to move into a product that was sales awesome, there’s no way anyone would leave anything other than 5 stars.Matt: What is the product hitting Amazon?Rus: Right now it’s getting organic sales as we speak I’m slowly getting my return back, it’s one for the long haul it’s not like a flash in the pan product where we’re capitalizing on an opportunity. It’s one that we’re gonna kind of be running with the next 10 years or so, we’re looking at sponsorship deals and all kinds of things. So it’s a biggy, but it’s still based on Amazon it’s just you have the potential for that scale of product just through the Amazon sales, and.Matt: and with such going you can potentially go retail there are some other directions.Rus: Yeah we’re talking to wholesalers at the moment which is another level of aweseom we also have organic sales off Amazon, but Amazon FBA is absolutely amazing.Matt: What did you do for launching promotion stuff.Rus: Oh, at the moment we’re doing zone blasts, putting up press releases, we’re hammering the Ad network hard and that’s garnering a lot of traffic. Also my background is in kind of SEO, so a lot of the traffic we’re getting to, I mean we’ve got a shopify site which also sales the same products which is something I definitely recommend to people. One of the things I’ve learned over the years is if you only have one traffic source, you know I was really good at Google SEO then all that happens if that traffic sales goes away if they change something, change ranking you’re screwed. So one of the things that Andy and myself really wanted to nail at box was having a lot of traffic strings so we’ve kind of pushing our shopify site just as hard as Amazon, so if anything happens to Amazon we still got a business and yeah that’s making almost as many sales as Amazon does, just organically.Matt: That is awesome right there.Rus: Yup, so I want to sell more I’m not gonna lie but we’re making good sales both on Amazon and off Amazon and now we’re gonna kind of, we’re gonna push more off Amazon. So Raisebrand or YNS etc. Yeah I get more people buying it off Amazon venue but the reason you know I’ve never spent 30,000 dollars on anything in my life before. So that was kind of, also that was a hard payment to make but that’s one of the good things with Amazon you can invest in this like little one and a half thousand to 2,000 dollar projects and make them work and then take that money in great bigger opportunities.Matt: and remember guys this is the second episode of Amazon on auto-pilot but that doesn’t mean that you’ve got to go for a 30,000 dollar right off the bat. Make sure you know what you’re doing. Rus has been doing it for a while he knows what he’s doing. What about just like sales numbers, like how many units a day?Rus: Well, basically I’m aiming for at least 20 units a day from each of my products so at peak I think we’re doing a hundred and fifty units just off one product that was a lovely product.Matt: Wow!Rus: Yes, so you know you can get that quite easily obviously our clanker that had no units a day that since we started to sale it has got two or three or four. You know that’s managing to sell as well.Matt: Yeah a minimum of 10, we want to make sure that you now put things that are really gonna move, because otherwise you’re just going to have some travel.Rus: If you can sell 20 units a day then you’re doing well.Matt: and if you can sell 10 you can probably sell 20 and then once you throw in that second product, you can probably sell 25 or 30. It kinda builds from there and the only way to make that happen is Amazooka. You gotta have some.Rus: and main thing I’m interested in is consistency. I’ve had a few products in the past that we’re able to hammer out and sell a lot of it in a month but due to various reasons, whether there was seasonal or actually to be honest just bad reviews, you know they died so if you can get one product to flat line at about you know 10 units a day quite easily then get a second one and then a third one and then all of a sudden you’re doing fifty units a day without very much work at all. I think Kaye said it best to me in Phuket it’s like Rus I’ve got nothing to do all day what do I do and I’m like man that’s the time when you’re selling and you’ve got nothing to do it’s just taking along and all you have to do is to re-order that’s when you start bringing out a second product.Matt: Absolutely I hammered on Kaye as well he started the second brand instead of going for the product but he’s turning things around, he’s doing well. Awesome let’s wrap up Episode 2 thanks for sharing a bit Rus.Rus: Thank you very much!Matt: AwesomeRus: Adios guys!Matt: Yeah thanks for tuning in guys if you like this leave us a review it kind of helps motivate us and might as well do valuable stuff.The post Rus’ Internet Marketing Adventure into Ecommerce and Amazon FBA – Triple A7 appeared first on Amazooka - Amazon on Autopilot.

Mad Men, Amazon style. It’s time to talk Amazon sponsored ads, powerful PPC and ways to show your private label product on page 1 immediately after launching. Amazon PPC is incredibly robust and NEEDS to be a core of your FBA business, here’s our opinions and strategies on Amazon advertising (certainly not set in stone, simply what we do). Hope this helps and go make it happen!The Keys to Amazon PPC – Tune In To Find OutHow ad spends affect rankings, even organic salesWhy it pays to spend more on Amazon adsThe importance of reviews and a fast start to killer conversion ratesStrategies to find more profitable keywords to targetWhy you should almost NEVER turn off Amazon adsEverything you need to know about ACOSWhy there is a delay in Amazon sponsored sales dataThe reason ads don’t need to break evenHow Amazooka AdTracker helps you dominate PPC sales!Amazon Sponsored Ads – Campaigns to Get StartedAmazon autotargeting campaignAmazon suggested keywords campaignAdwords competitor keywords campaign***Run all of these for one week, duplicate them exactly so you have two sets of identical campaigns and pause the originals for a week. This keeps your ads running, momentum going and lets you see the data you NEED to know to see what converts!***FREE 14 DAY TRIAL!The post How to Dominate Amazon PPC with Sponsored Ads for Private Label Profit – Triple A6 appeared first on Amazooka - Amazon on Autopilot.

When building a successful Amazon business, it’s important to consider competition and differentiation. Why should someone buy your product as opposed to the dozens of other private label products on Amazon and store shelves? That’s what we’re discussing today, ways to standout and overcome competitors by differentiate your product for FBA success.Differentiating a Private Label Product or BrandBranding – highlight your audienceBundling – combo packs and cool add onsBetter pictures – showcase your product betterSmall product tweaks – make a better product than everyone elseTargeting different audience – who does your product appeal to?Better copywriting – build desire and value through the page itselfBetter customer experience – think ZapposBetter packaging – go premiumOther Important Episode TakeawaysWhat does branding really mean in a businessUnconventional ways to add value to a productWhy a bundle can be more than the sum of its partsWhy you NEED to stay on top of your supplier to avoid issuesThe biggest reason photographers push product sales on AmazonHow to incrementally improve a product to sellWhy customer service and caring can make your business stand out!The importance of NEVER under deliveringSuper Business BooksThe 22 Immutable Laws of Branding by Al RiesFREE 14 DAY TRIAL!The post 8 Ways To Differentiate a Private Label Product for Amazon – Triple A5 appeared first on Amazooka - Amazon on Autopilot.

Selling on Amazon and private labeling products means sourcing and almost inevitably importing. Today we work on finding high quality suppliers via Alibaba to build and grow your business, including strategies, roadblocks and critical points to cover to ensure you don’t get burned. Your supplier is a critical piece of your FBA success, make sure you set your Amazon business up for success with a reputable, reliable supplier. Money time…Product Sourcing and What You NEED To KnowWays to use Alibaba to find manufacturers all over the worldHow to find suppliers for your product ideaWhat is the difference between a trade company and a factory and what are the advantages of eachHow to contact and verify suppliers before purchasingWhat Alibaba Gold Star suppliers really meanAlibaba Trade Assurance and why you should never send money via Western UnionStrategies to get quotes with less effort in early stagesWhy you SHOULD get catalogs of existing designs – can they supply multiple productsTalk to you supplier, use Skype – it’s fast, and builds a relationshipHow to get better prices on quotes, shipping and minimum order quantitiesWhat is a lead time and what is “good”?Getting samples and what you need to knowHow to avoid extra customs feesWhy Rus does small product test runs on AmazonWhy Matt buys larger inventory investments to sell hardWhat happens when you run out of inventory on AmazonTools and Resources Mentioned During the ShowAlibabaAliExpressFREE 14 DAY TRIAL!Show Transcript (4,161 More Words)Rus: This is Rus.Matt: And Matt.Rus: And welcome to the Amazooka Podcast.Matt: Amazon on autopilot.Rus: We’re going to automate your business and save your time and make you money.Matt: At least, that’s the game plan. Stick with us.Rus: Cool! So I’m still in Barcelona. Matt, are you still in Chiang Mai?Matt: Chiang Mai still as well. Hopefully, headed back to the US, but we’ll see.Rus: Nice. So we’re going to talk about a little place a lot nearer to you than me. China.Matt: China. Alibaba, guys. We’re going there.Rus: Yup.Matt: How do you get your products made? How do you find suppliers that rock?Rus: Yup. So one of the hardest stages I guess… it’s really easy to sit and come up with product ideas from the safety and comfort of your own sofa in front of your laptop.But the next step is sourcing those products, getting them private labeled so they’re carrying your own brand and then getting them sent to the Amazon warehouse.And for the most part, if you’re finding good product opportunities, the chances are that those products would need to come from Alibaba in China.Matt: And Alibaba, guys is like an Amazon mixed with Craigslist. So this is how you connect with factories over in China.Rus: Yup.Matt: Most of them are on there and at Saguaro(?).Rus: Yeah. So the website is www.alibaba.com. If you haven’t heard of it before, it’s basically a big portal/directory listing of all the manufacturers over – not just in China. There are loads from like Russia, Ukraine, Vietnam, all over the world.So it’s a directory listing of manufacturers and all of the products they make. And it is amazing.Matt: Yes, it is. But it also can be incredibly challenging. And that’s what we’re going to cover.Rus: Yeah.Matt: The good news, guys is this is the grunt work, this is the hard part. When you’re building an Amazon business, once you’ve got it going, it doesn’t take much to get it to keep going. So let’s get that going.Rus: Yup. So once you’ve got your idea, I’m going to use something I’ve been looking at recently – cake boxes as an example.So when you’ve got your idea, go over to Alibaba and there’s a product search box. So stick to the old cake box or whatever you’re after into it.And you can see – Boom! Loads and loads of listings of people in China that make cake boxes all in different styles of pretty much every shape, color and description or private labeled one which is awesome.Again, you’re going to have to do this. You’re going to actually have to browse through the product listings to find one you want.So if you’re doing a can opener or a cake box, you’re going to be given lots of different options. Some might be exactly the same like quite a lot of manufacturers. Different manufacturers seem to make the same product.Some of the people on there – they might be more wholesalers rather than manufacturers especially in some of the sporting niches.I’ve noticed that a lot won’t actually make the product themselves. They will just wholesale it to you. And because of that, they will charge a bit more.Matt: Always ask about this. Ask if they’re a trade company or an actual factory.Now it’s not necessarily bad to work with a trade company – because typically, they’ll work with a lot of factories which means you could potentially use this one company as your supplier for an entire line of products.But your pricing might not be as good. And it’s good to know who you’re working with. So you going to want to put that into your email when you’re talking to them.Rus: Yeah, exactly. We were looking at sporting goods and it was like – “Oh, wow! We can see a list of this entire range of products from this one company.” That makes life a lot easier.But the next stage after you’ve found some products in Alibaba you like, you then go to contact the supplier.Alibaba itself – the strength and beauty of Alibaba is it will verify suppliers. Nothing against China – It’s a lovely place.But sometimes factories pop up and they only exist for like 24 hours – just long enough to take your money. So that was why Alibaba was created.Matt: Oh! Oh! Let me throw a caveat on that for the rest.Rus: Yup.Matt: So Alibaba does verify some suppliers, but they’re sneaky about this. So these golds and star coins that you see – that has nothing to do with being verified by Alibaba.That just means that the factory paid a set fee which is actually pretty large. I spent some time in China and had some friends opening factories.They basically paid, bribed Alibaba to get that. Now if they were able to bribe Alibaba, that means they have the amount of money that it takes to at least run the business. But that’s something to keep in mind.The other thing – I cannot quite remember what the other thing was. Oh! And trade assurance. That’s why I use Alibaba. I’m not sure about you, Rus.But if you run a payment through Alibaba – Let’s say I’m buying something and my inventory is 10k. 50% upfront, 50% on payment or on delivery.The 50% upfront – if you pay with Alibaba, they’re going to cover you. So if your supplier decides to [Inaudible][ 0:05:15.8] and something terrible happens, you’re going to get that money back.Trade assurance. It’s definitely something that makes Alibaba incredibly powerful.Rus: Yup, exactly. The trade assurance and the Escrow – that makes it work. That’s why I like to use it. Never ever send money via Western Union.Matt: No. Never send it ever. Oh my God! I’ve been scammed so many times – that apartment in Germany.Rus: Yup.Matt: We all make terrible mistakes.Rus: Yup.Matt: And I know you got lucky with the wire transfer, Rus. You had some mistakes. But at the very least, if you’re in control of it, you’re able to get that money back eventually.Rus: Yup. Not necessarily. I made a small mistake and wired $11,000 to… The big number was fine. All of the numbers were fine. The account number was fine. I got the beneficiary name wrong.And that was enough to set me back for almost two months now. But that got sorted out today though.Matt: You probably made someone… $11,000 just hit in the bank account.Rus: Yeah.Matt: And before we go any further with Alibaba…Rus: Exactly.Matt: That’s how Rus does it. I like to personally use buying requests. And this is a good way if you want to test out a lot of different products.Let’s say you want to get the cake box, but you also want to have six toed socks and all sorts of other things.You can search in buying requests on Alibaba and see what other people have been buying and hop on their listing in a sense where you can get quotes from suppliers for these type of products which are already existing without having to private contact them.They’ll reach out to you. You’ll get a couple of people that are more or less rubbish, but you get your quotes a little bit faster and with a little less effort if you’re still in the earlier stages.Rus: Yeah. I’ve tried that before and had mixed results. But if you’re really after a product, then doing both is the best way. That’s going to get you the most suppliers, the most quotes and you can…The method might suggest that you can just sit there and wait for the quotes to roll in, rather than hunt them down and stuff.Matt: Yeah, that waiting time could be a pain.Rus: Yeah. Yesterday, I probably asked about 30 people for quotes and I think about seven got back to me today.So that seven which I’m going to follow up shortly after we’ve had this talk about… That’s not 30. Not yet anyway. So I might take another week or so for all of them to roll back.Matt: So start this process well and advance because it’s going to take a while to get your products to Amazon.But let’s say you’re starting to reach out to Alibaba. How do you contact suppliers and make sure that you make things work?Well, one thing – you’re dealing with people from another country. English isn’t first language. So you want to make sure that communication is spot on.I like to send the pictures of exactly what I’m looking for, products on Amazon that I like and want to have something similar to and always try to get catalogues of their products.If you’re going to work with a supplier, make sure that – “Oh, wow! We could do more than one product together.” That’s pretty cool and also to see what they offer.So just ask them. “Hey. Can you shoot me over a catalogue of your existing designs? We’re potentially interested in private labeling more than one of your products.” And they typically love that.Rus: Yeah. Don’t be afraid to actually talk to them. I always follow up with mine on Skype – whether it’s via an actual real-time call or just a real-time chat.Just because sending emails to [Inaudible][0:08:49.3] can be a really slow process. And they also are aware of this. So they’ve always been quite happy to have Skype chats with me.Matt: And it makes it a lot more personal too. Does it?Rus: Oh, yeah definitely.Matt: The more personality you can put into this relationship, the better – because they have a lot of clients and you don’t just want to be a number. If you can have…Rus: Yeah.Matt: My suppliers taught me about a little hellhole races they’ve had to do. Apparently, they’re picking up a video game project.The more you can get on their good side, the more you can, the more you win, the more they win.Rus: Yeah, yeah. There are so many birks(?) out there specifically tailored to how to work with Chinese companies due to the cultural difference.One of the guys I was speaking to recently – I think he was from Canada as well. They had a certain type of spirit in Canada.And as he was dealing with these Chinese suppliers, he’d always send them really expensive presents to say how grateful he was.And then one year, he got tired of sending them a really expensive present and just asked them what is it they wanted.And apparently, there’s some dirt cheap $20 a bottle [Inaudible][0:10:00.5] in Canada which they wanted way more than any of these $200 to $300 presents he was sending them before.So the Chinese are really interested in cultures outside their borders. So don’t be afraid to actually start talking to them properly.Matt: And it’ll pay off.Rus: Getting engaged.Matt: If you win, they win. And when they win, you win.Rus: Yup.Matt: You want to make sure that you’re building this up as a long-term thing. This isn’t a one night stand for your business so make sure that you focus on that.Rus: Yup.Matt: But at the same time, realize that you’re both in business. So you are both (in essence) trying to screw each other a little where they both win.So they’re going to give you prices that aren’t necessarily the best quotes. I personally always ask.“So we have quotes from some of your competition. Is this your best price? – Because they’re offering is slightly better.” Things along those lines. You almost always get better prices – better prices on shipping and quite a bit of things along those lines as well.Rus: Don’t be afraid to haggle because they’re going to come at you with the highest price they can to begin with or their minimum order quantity might be – “Oh, yeah. We can only do at least 5,000 units” when you’re after a 100 unit sample or something.So they will be flexible if you push them.Matt: China is a haggling culture.Rus: Yup.Matt: And with those sample sizes, one thing that’s nice is as you start to order more, (not just re-orders, but larger sizes) you can typically get price breaks as well.So working with the supplier – they make money on the unit margins. So the more that they can push out, the better it’s going to be for them, the better the price they can give you.This typically affects lead time though. What do you look for, for lead times, Rus?Rus: Lead times. Well…Matt: What is a lead time for people that don’t know?Rus: Okay. The lead time is the length of the time it takes from your order being received to being manufactured, made. Some people also add delivery time onto that as well.So if it’s being manufactured in China, you then got to get it shipped into America. And depending on how you’re doing the shipping, you might have to get it shipped again from a US port into the Amazon warehouse.So the complete lead time would involve… the start date would be when you send your order to the manufacturer. And the very end date would be the day it arrives in Amazon.Now with China, your lead time could be anything from one month to three months.In very rare cases, you can get it maybe down to one to two weeks if private labeling isn’t too hard – they’re very small, very cheap items that you can get, send them via DHL air freights over to the US. And you might be able to break it down into two weeks. But in general, if your lead time is a month, that’s a good lead time.Matt: And that’s really important to think about. So you’re not just thinking about – now you’ve got to plan this out in the future – managing inventory and cash flow.That’s a nightmare. We’re not going to get into that yet. But that’s definitely something to consider when you’re looking at lead times.Rus: Yup.Matt: Always ask if they can do better because typically, they can. And they’re just giving you their worst case number so that they don’t accidentally miss it.But the faster, the better and the more that you communicate that to them, the more they’ll be able to work with you on that.Rus: Yup.Matt: A couple of more things on Alibaba. So getting samples. Hopefully by now, you guys are starting to look at some products. Maybe you have products already or you’re already running an FBA business.Samples are really important for checking product quality. Some factories suck and some factories can be incredible.What do you do in terms of getting samples, Rus? What’s your process?Rus: The process we’ve had in the past is – I’ve made PayPal payments to them. Basically, we’ve had the discussion. They’re up for sending me a sample.When I’m looking for a sample, I want something that’s representative of what I’m going to be getting.So now I ask if they’re selling these products on Amazon private labeled for anyone else. And generally, the answer they’ve always come back with is yes.So it’s like – Can they send me a sample of one of these products with a private label on it?Let’s say you’re ordering one of those cross fit stretchy bands that everyone uses to do assisted pull-ups and stuff. So let’s just say a big green piece of rubber that people private label it by having a stamp on it.You don’t want just a big green band to turn up. You want a big green band with someone’s label on it to turn up. So not only can you assess the quality of the product itself, but assess the quality of the private labeling that’s being done.So the first thing you want to do is express that to them. Then depending on how they work, they might either just accept a quick PayPal payment and then get it DHL air freight it over to you which can take a couple of days.But I’ve often had suppliers point me towards Ali-Express – Alibaba’s sister site where they’re selling the same stuff. And I’ve had to buy it from Ali-Express instead.And one guy was even just like – “Well, this is on Amazon. Why don’t you just buy it from Amazon?” I wasn’t too pleased with that as an answer.Matt: That’s interesting. I’ve never gotten anything like that. I’ve always gotten either PayPal or they’ll be like – “You could wire or transfer to me.” And I’ll be like – “Okay. So we can do PayPal or I’ll find something else.” Rus: Right. Yeah. It’s been even across all three options really. My favorite way would be – I think just PayPalling them rather than buying it on Ali-Express. PayPal has a 30 day refund complaint thing anyway.I was looking at samples for bamboo breadboards at one time. And their guy was like – It’s going to cost me $300 for him to send me a sample of a bamboo breadboard.And it was like – “Are we just going to stop talking now? – Because I know that obviously, you don’t want me to waste your time. But you must also appreciate that I don’t want you to waste my time.”He must’ve been new or something because there’s no way in hell I’m paying $300 for a sample of a bamboo breadboard.Matt: Absolutely. Here’s a lesson that I’ve learned as well.Rus: Yeah. That was…Matt: Go ahead, Rus.Rus: That was the only option he presented me as well. If he was selling on Amazon, he could’ve pointed at one of his Amazon ones, but no.Matt: Oh, that sucks.Rus: Yeah.Matt: One thing you should definitely keep in mind is import taxes.So for instance, I’ve had suppliers send me samples. And if they mark that off as the product has value i.e. it’s like a real transaction, then you’re going to get double whammied on the shipping and you’re also going to have to pay whatever their customs fees and tariffs are.So I’ve had shipping fees basically doubled on samples because of that. So ask your supplier to say to sample with no retail value and you can get around a lot of the hassles with that.Rus: Yeah. I had lots of samples shipped to me when I was in Thailand. And also, my business partner is in the UK and we’ve managed to get around most of the vat and import duty problems for saying exactly the same thing. It’s a sample with no commercial value. That can save you a little money.Matt: Which is very important when you’re getting started because you’re going to want to try a lot of samples, typically.Rus: Yup.Matt: That was one of the beautiful things about being in China while I was there – was you get a sample in the mail, two days, totally free.Rus: Yup.Matt: So potentially, check out China. But that’s not what we’re talking about right now. We’re talking about Alibaba.Rus: Yup. Yeah. One of the other things, a huge concern is – you’ve got your single product sample. You’ve tested it. You like it. If it’s a can opener, it can open cans and it’s made out of muscle and you love it.So the next step is you want to test this on Amazon. You don’t want to buy 10,000 units of something for your first order up on Amazon and hope that the stars have aligned, all of the decisions you’ve made so far have been spot on and perfect and it will sell. That’s a bit of a gamble for your very first product.Matt: So you go… This is the exact opposite.Rus: Yeah.Matt: Let’s talk about this a little because I think we can get into a little bit of a debate here. So what’s your process for this, Rus?Rus: It depends on where I’m ordering the product from, how much it costs, what the lead time is.For my first order, I ordered a sample of 500 units and we sold out within a month or two I think. And then for our next order, we ordered 1,000 units. And then for our next order after that, I think we went to 2,000 units of that product.But for sample sizes, I generally try to keep it to around 500 units or maybe $2,000 on the first order to test it – depending on what that gets me.I’m currently looking to source six new products from China and I’m after minimum order quantities of 100 for those samples.Matt: Wow!Rus: So that’s quite low.Matt: Okay. So I come at this from…Rus: But you know…Matt: Go ahead.Rus: Its low, but you can always order more.Matt: You can always order more. I know some of your lead times are a little bit shorter as well.Rus: Yup.Matt: But for myself, I actually went the exact opposite route. So we can talk about that a little bit.Rus: Okay.Matt: I knew I wanted to get into this. I am very much a data and go all the way kind of guy. So I put a lot of effort into product research – seeing what would work.And then I had a lot of experienced FBA sellers telling me – “Get at least 2,000 units so that you can really market the heck out of this thing.”You want to make sure you’re running with it – because running out of inventory, you get a decent size hand slap. It’s what everyone seems to recognize.So I wanted to make sure I could go hard, sell hard and to be able to re-order in time.I went straight to 2,000 units. It was a pretty big initial investment for me. But I think that’s a big part of the reason why my Amazon business has taken off as quickly as it has is.Some of the marketing and extra hard pushes that you’re able to do with a higher inventory upfront, I think a lot of that is going to depend on your personal risk level though, and what kind of cash you’ve got. Because if you don’t have the money to really go hard at it, you might have to start with smaller inventory orders and just scale a little bit slower.Rus: Yup. One of the big things when selling on Amazon is – you have this perpetual problem of I guess it’s to a certain extent, cash flow combined with the lead time.Amazon will send you a payment every two weeks and then maybe you’ve got a month or two month lead time on a product and so you get your first product.Let’s go at my small example of 500 units. If your lead time for another order is six weeks and then you realize that you’re going to sell out of all 500 units in two weeks’ time, you’ve got to start all over again.Your best seller rank will drop. Other people will capitalize on the fact that you’ve got no stock and you’ll just be sat there wiggling your thumbs on the four weeks whilst you’re out of stock and you’re waiting up your new product to be delivered.So there is definitely a lot to be said for large order volumes.Matt: The number two guy who was in my market when I came in – he’s gone. He ran out of inventory and he’s not on the first two pages anymore.Rus: Yup.Matt: It can be competitive. You want a – Momentum breathes momentum. Winning breathes winning. You can spend more on ads, you can keep rolling.Moral of the story – Look at what you’re able to do and then do the best you can do, I think.I think we’ve pretty much butchered this Amazon topic. You got anything else, Rus?Rus: Yup, exactly. Not really. Just take action. Go out there and actually do this because if you will not, someone else is.Matt: Absolutely.Rus: They might be running with you…Matt: Guys, crush it. I was talking to a friend earlier and he wasn’t sure. He has an Amazon business. He wasn’t sure if he should make the upfront shop on his own to launch a new one.His first one wasn’t doing so well. He had the research done. I’m like – “Come one! Just do it! Shoot the emails out. Go for it if you think it’s going to work. If you don’t bet on yourself, who is going to?”Rus: Yeah. Just get out there, do it and be thorough. And don’t be afraid to talk to the Chinese sales reps on Skype or by the phone because they are nice people.Their English will be better than our Chinese for the most part. And that will be an adventure in itself – crossing the language barrier. But if you don’t do it, then you don’t have a business.Until you’ve started that conversation and started making orders, you’re still just doing nothing. So get on it.Matt: 1% seems to make it happen. So let’s be the 1%, I guess.Rus: Yup.The post How to Source a Private Label Product Overseas with Alibaba – Triple A4 appeared first on Amazooka - Amazon on Autopilot.

So you need to sell more products on Amazon? Let’s talk Amazon FBA and what goes into ranking higher and seller better on everyone’s favorite ecommerce giant. On Amazon the winners win and sales speed more sales, it’s a flywheel of passive private label profit, here is what you NEED to know to start selling more Amazon items today!The 6 Keys to Consistent Amazon SalesReviews – How many do you need? How many should you giveaway? What’s the best way to run a product launch?Sales – How to take advantage of BSR spikes? What to do when sales drop? Why sales and reviews are the Amazon awesome engine.Sponsored ads – How to max out Amazon PPC? Ways to rebound ads after launches? Why it pays to spend hard on your keywords?Seller feedback – Does Amazon feedback effect rankings? How can you get more feedback?Conversions rates – How do conversion rates affect keyword ranks? What’s the best way to boost conversions?Number of products – Why do more products mean more sales? Why do bigger brands rank faster? How fast should you roll out new private label products?Sell or Die!FREE 14 DAY TRIAL!Show Transcript (3,809 More Words)Rus: Amazon on autopilot. Let’s go!Matt: Let’s go! And today, we’re going to be talking about the keys to consistent sales. Let’s look into that, Rus.Rus: Cool. That’s basically (in a nutshell) reviews, more sales to keep consistent sales, ad spend and feedback.Matt: I think we’re going to go a little bit deeper into that. Let’s dive into each one at once. So reviews – How do reviews affect Amazon’s algorithm? How does it help you rank higher?Rus: The more reviews you get, the more star rating you have.Matt: Absolutely! I’ve been getting some shitty reviews lately though. And that’s one of the things you guys really want to focus on – is making sure you’re getting high quality reviews. That’s actually in the beginning.Rus: Yup. One of my first products was a massive seller which was awesome. We pushed it really hard using paid adverts and all kinds of awesome things. But unfortunately, it sucks.So we managed to start off getting loads of really awesome five star and four star reviews by asking people to review the products. But then as time went on, we started getting two and one star reviews because people actually thought it sucked.So when you’re picking products (going back to one of our more recent podcasts), you need to bear that in mind that reviews are king.When people search with stuff and look at the listings and they see a product with 1 ½ thousand really good reviews at the top, and then further down, you’ve got this guy with just one review and it’s a one star – Where do you want to be on that list? Do you want to be at the top with 1 ½ thousand great reviews or at the bottom?Potentially, what happen to us, hundreds are really bad ones. They’re very important.Matt: What do you do when you see that happening?It hasn’t happened to me when I have a clunker or a shitty product. Is that something where you would try to pick it up and have some improvements?I know I’ve worked directly with my supplier. A customer will tell me – “This was screwed up. There were issues here.” And then I’m like – “Come on, guys. Let’s try to step the performance up.” We want them to have the sale better. We want a long term relationship. And they’ve been able to work with me.What did you guys do there though?Rus: That depends on your actual Amazon product strategy. I’m implementing two strategies at the same time. So we’re putting out awesome products which are going to sell consistently without too much work, but not at mad volume.And they’re just going to keep selling. They’re going to keep getting organic good reviews over time. These products are going to be on Amazon for maybe 5 to 10 years, a really, really long duration. And they’re just going to sit there just making money and organically growing slowly without too much work.So that’s strategy number one.And these products were really good. When we were picking them and getting them created, there’s just no way that anyone will review them and give them less than five stars – because from the inception of the product idea, it was like – “We’re going to make something and we’re going to target these kind of people – not anyone else.” And they’re going to love it.It’s possible to create products exactly like that.Matt: One company actually has their slogan – “The best or nothing.” But at the same time, it’s tough.Rus: Yeah.Matt: You can’t necessarily do that for every product. A lot of people getting into this don’t have 30k to drop.Rus: Exactly. And that’s where my second strategy comes in – which is “Get Paid.” Basically, it’s the name of the strategy. And I’m okay with buying several thousand units of a product which will just make me money quickly.You can get it into Amazon and get it selling really soon and then boost it up into the top spot and just turn it into a ton of money, basically. Invest into it and get a return quickly that you can then use to invest into other things.And products like that – some of them, you can look out with and you’ll get really awesome reviews because it will be a quality product. But quite often, at least with my experience are the ones that have really taken off.There tends to be something dodgy in the market segment. So either you’re getting the product out there quickly and it’s being bought a lot because it’s not very good.Matt: It’s like snuggie’s. They’re a fad. They sell crazy. And then people realize – “Wow! This is pretty freaking lame.” It last a season.Rus: Yeah, exactly that! Also, camera stands. Cheap Chinese camera stands are quite popular at the moment, but the materials are made out of a cheap plastic and weak aluminum. So people are quite happy to buy more than one and replace them when they break.So there’s a huge market because people are buying one every two or three months. But they’re going to leave you bad reviews because they are breaking. But they’re all going to be like that.Matt: I like it when you say aluminum. It’s a great way to inject some Britishness into this podcast to make it more fun.Rus: Other things – If you’re in the weight loss pill niche, your primary demographic is going to be really overweight people that haven’t been able to maintain a quality lifestyle, eating Dorito’s and Cheetos’s whilst watching.Those guys are just going to take your pill and expect to carry on – sitting on their ass in front of a TV and not doing any exercise, eating junk food and just magically look like a Victoria Secret model within three weeks. Matt: That’s a perfect example. You drop the water weight and all of a sudden, it all comes back.Rus: Yeah.Matt: That’s what happens when you put up those crappy Amazon products. The reviews come back. They come back to bite you.Rus: So even though something like that will work – per say a performance athlete or someone who’s actually training, they’ll release a bit more weight.And green tea for instance. I think they’ve scientifically proven that you lose weight by drinking green tea every day, but you will lose one pound over the space of a year. So that’s with green tea’s and everything.But if you’re creating a product that demonstrably will work but you’re giving it to a market that aren’t going to use it correctly or incorporate it into that lifestyle correctly, negative reviews will happen.Matt: Address those negative reviews though. Look at some of the problems. Always follow up on them. And if you shoot them personalized messages – a lot of times, you can get the reviews change. You can still build a fan for life.Rus: Yup.Matt: I think we’ve killed reviews. Let’s look at sales volume now and how sales generate sales. It’s a fly wheel.Amazon wants to make money. And that means – the more sales, the more revenue they make, the more customers they have. So you’ve got to get yourself to the top.What do you do, Rus? What’s your strategy for selling fast on a product launch? I think I’ve screwed up that. I screwed that up terribly with the accent when the question was supposed to come into play. But what do you do, Rus?Rus: That’s cool. The trick there is that sales and revenue go hand in hand. I’ve tried several things over the last year or so – basically, creating artificial sale spikes.If you can sell 50 to 100 units for a couple of dollars using a coupon, that’s normally enough to blow you straight up into the number one spot for whatever keyword you’re trying to rank for.Matt: So you’re a blast guy, then?Rus: Yeah. That’s how I’ve been. This is starting to get into grey hat, black hat area of Amazon ranking now.But my favorite technique is to give people coupons. You can create coupons to offer your products at a discount and throw like 50 to 100 of those maybe and just get people to buy your product in a huge burst.If you’re really going for it and you really believe in your products and you’re a huge baller, don’t give people coupons. Pay them to buy your product – because the price of the products and the amount of money Amazon are making goes hand in hand with the sales volume itself.If you’re selling 100 units a day for $1 and the guy next to you is selling 50 units a day at $10, Amazon are going to prefer him.Matt: So a rule of thumb: Make sure Amazon wins, guys because that’s how you win.Rus: Yup.Matt: Some other things that I like to do when looking at boosting the sales – It’s not necessarily running those high cutoff promotions.A couple of things that have worked well for me: Actually, about a week ago, I dropped my price 10%. I came up with a random summer sale. And just doing that for the weekend spiked sales.Since then, sales have been over 150%. Not really any other change – just a little mini spike. And those little mini spikes seem to be really effective.Rus: Yeah.Matt: But when you are launching, you definitely want to come out with a bang. Go big or go home.Rus: Yeah.Matt: If you can find a way to give away products without giving them away. For instance: 50% off coupons. We talked about it before with the product selection. If you’ve got hobbyist like my products work great for people that love this, they get pumped at our 50% off gear.You can hook them up with a deal, a Facebook group promotion. And that’s a great way to boost your sales as well. That’s something I like because you don’t actually lose money. You make money on your sales.Rus: Yeah. One of my favorite things – After you’ve got to select your ranking and you’re holding it, produce coupons to give discounts when people buy multiple products from you.So we’ll give a 5% discount if someone buys two, 10% for three, 15% for four, etcetera and depending on your products and how you’ve picked it.We’ve noticed people buying five or six at a time to get the biggest discount. And Amazon see that and they just love it. One guy buying six of your products in one go? That will keep you at the top of the rankings.I was looking back through my sales orders yesterday actually. We’re finding that we’re getting a lot of repeat customers through that. There are a few people that every two or three months, they’ll come along and buy two or three of our products almost religiously – even different products under the same brand which is really nice. So it pays to have loyal fans and give them good offers.Matt: Yeah. Religion is the best business model. Have you found that that works well, those small promotions? I’ve done a couple of BOGO50’s. So buy one, get one 50% off.Rus: Yeah.Matt: And even though it don’t seem to be that sexy, but that could just be what I’m selling. In your experience, I guess you have more of a recurring product. So that makes a little bit more sense for people just bulk up today.Rus: Yeah. On my favorite can opener analogy – You aren’t going to get someone buying a can opener every month. But if you’re doing tights or razors or something, these are things that people buy over and over again because they get damaged and wear out.So when people are buying something and they know that they’re going to need to buy again and again… I always buy in bulk when I can. When I’m buying weight protein for when I’m working out, I’ll buy the 6kg bucket that has to be carried up the stairs by two people just because I know that I’m going to use it every day. And it’s cheaper to buy three or four months’ worth in one go than it is to just keep buying 2kg every month.Matt: Have you ever seen where the companies price thing stupidly? Where you could get five separate 2 pounders for cheaper than a 10 pounder? Sometimes you just get thrown off at the store shop.Rus: Yeah.Matt: But most people – if they’re going to save money, they will automatically go for that bigger volume discount that they just assume is there. So there’s a little bit of psychology behind that, I think.Rus: Yeah, definitely. Let’s say you’re buying a vitamin supplement – say a multivitamin. So you can go into Amazon and you can talk – “I want to buy five bottles of this multivitamin.” So now I’m going to be taking them for five months or something.Some people are bundling their products themselves. So they’ll try and dominate the surfs by having one bottle of multivitamins for $20, buy two for $40, maybe given just a tiny focus on discount which doesn’t seem to work so well as an incentive from my point of view as a buyer. And I haven’t seen that work with any of our products either.But just the 5%, 10%, 15%, 20% discounts if you market them correctly. When you create a discount coupon, they appear underneath your product listing, don’t they?Matt: They do.Rus: Amazon’s terms of service is hilarious for what they will and will not let you do a product advert. But you can turn that into a graphic and have a really awesome graphic that explains all the different coupon codes and stuff as well. And people do look at that.We’ve noticed that products with the graphic will get a better response with than just without the graphic.Matt: I have not seen any of these graphics. Shoot me a link when we’re done with this, Rus. I’m going to check one of these out.Rus: Yup, I will do that.Matt: We’ll add that in the show notes too, guys.Rus: Also, another way to get people to buy more than one thing from you. If you can again, game the system.So some of our brands have four or five different products. So what I like to do now is launch maybe two or three products at exactly the same time because it’s a lot easier than doing them separately.So if you’re doing all these blasts and contacting people to buy your products to write reviews and stuff – if you’re launching three products and they’re buying all three products at the same time, then you will fill that little area up underneath your listing that says – “People also bought these” or “Frequently bought together.” And then you’ll have all three of your products there.So if people see “Buy three and get 10% off” and then they see three products that are all under your brand in the same niche that would be useful to them, then boom! They’re really quite likely to buy that.Matt: Killer strategy right there. And you cut down your FBA fees. That’s enough sell.Rus: Yup.Matt: So there’s a couple of other things that go into ranking though, Rus. Feedback and conversions.Rus: Yeah.Matt: So feedback is a little debatable. FBA guys can’t seem to think it matters. They seem to think it matters in how fast you rank, how quickly you rank.What are your thoughts on this versus feedback and reviews? What’s more important? And what do you guys focus on?Rus: Do you mean seller feedback?Matt: Yeah. Seller feedback and product reviews. So I have a sneaking suspicion that seller feedback is actually very valuable and will become more valuable because Amazon’s goal is to make buyers happy. And buyers are happy when the seller is awesome.Rus: That’s true, but I’m going to disagree slightly. I haven’t seen anything to indicate that the seller rating will change your ranking too much.For starters, Amazon is well aware that later people leaving product reviews leave them unto seller reviews instead of product reviews. Also, if you’ve got a product and you’re selling it by Amazon FBA, then what’s more important? Reviewing the seller or reviewing the products?Amazon are doing all the logistics. They’re delivering the product. And there’s not that much space to actually review the work the seller has done – because Amazon are doing all the leg work and then you’ve actually got the quality of the product itself and then the review relates to the product.If that’s a seller, of course, you’re given great customer service and that’s obviously great and people can leave you good reviews. But I don’t know. I think their seller ratings are more there for trust.If you’ve got really good seller feedback, then that’s going to be a trust indicator which will help people buy more from you. But it’s probably got some weight, but not as much as any of the other stuff. Sales, product reviews are going to carry way more weight than getting seller reviews (I feel) to a product’s rank.Matt: We’d love to hear opinions on guys that are listening and anyone else that has feedback. And there’s one last thing that I think really weighs into how high a product ranks and that’s conversions.So Amazon wants to make money. They make money when you make a sale. They make money when you make money. And converting is turning a browser into a buyer.Rus: Yup.Matt: So if you can boost your conversion rate, you’re boosting how much money Amazon makes and that’s really what matters in your ranking.So copywriting, guys. Images, everything that gets that desire going. “I got to have this product!” Those are all going to get your listing ranked higher just because they’re going to trigger more sales.Rus: Yup.Matt: What do you think?Rus: No, definitely a gospel. The best products I’ve ever had, had I think 40% or 45% conversion rate. Anyone that visited the product page pretty much actually bought it.Matt: Wow! Best product you ever had. Is that still alive?Rus: No. Not at the moment. It was one of the ones that would make a ton of money and then been out quite quickly. So that’s dead at the moment.But for any E-Commerce store – if you’re running E-Commerce and if you’ve got your own Shopify site or something up, then 1% is the average conversion rate you’re going to get. And people think 5% is amazing and Godlike.Because people on Amazon are buyers, you can get up to the 30% to 45% mark quite easily if you tell the customer everything they want to hear and produce amazing copy. And if you’re doing that…That’s one of the niche selection criteria. Other people out there that you’re going to be competing with – Do they have good copy or not on their pages?So if you’re running a copy that converts at 30% and their copy and pitches are just terrible and converting at 10%, Amazon is just going to love you. They’re going to eat you up and push you right to the top spot because you’re going to make more sales and more money for Amazon.Matt: I wonder what the average is. I know mine aren’t that high. But I imagine it has to do also with what you’re in, what category you’re selling in, what type of buyers you have.Rus: Yup.Matt: Certain niches are definitely going to be higher. We might have to throw that into Amazooka – see if we can find a way to track conversion rates over the categories to give people some feedback on how awesome or awful their listings are.Rus: Yeah. That’s going to be very specific to the categories – because if you’re in the top 10 and the other nine guys, their copy is poor and their products are terrible, then by the time they get to you and your product – if your product looks awesome and your copy is great, they’re just going to be like – “Well, I’m not buying the other nine. I’m just going to go straight for this one.”So you might get a really high conversion rate – not necessarily because your copy is great, but because the other guys are just far worse.Matt: And the thumbnail too. If you’re browsing and you see all the pictures that are lame and one of them is just like Godliness, why even waste your time on the other ones? Let’s just buy this one, get it over with and get back to ESPN.Rus: Yeah. There are so many awesome things that you can do. The chances are, the competition aren’t doing to boost your copy and improve your sales images. That’s one of my most favorite places to start.You can fake sale spikes. You get friends and family or whatever to buy your products. You can run adverts. You can run adverts at your products and pay more than the competition. And you can have the best product in the world. But unless your copy is tight and your sales page is awesome, they’re not going to want to buy from you.So that in my opinion is one of the first places to start with when you’re putting a product together and you’re trying to optimize something.Matt: Even Apple didn’t sell itself. Steve Jobs had to be the face. Don’t think you’re better than that.Rus: Yup.Matt: I think this is where we wrap up the episode. We just killed it, hopefully.Rus: Yeah. I would like to just add one more thing.Matt: Go for it.Rus: The more products you have under the same brands in the same categories that are similar… So maybe you’re doing two different styles of hairbrushes or something. Don’t forget, you can A, B test. You can try something on one product that you want trying on another and see if it works. And if it does, then you can roll out across the rest of your products.Matt: And that is actually a great way to wrap up, Rus because that’s pretty freaking huge.Rus: Yup.Matt: And you want to be doubling brands, not products if you want to be in this for the long haul.Rus: Yup.Matt: That’s all for now, guys. Thanks for tuning in.Rus: Thank you very much for listening. Cool! Adios!Matt: Adios amigos! We’re going to cut it.Outro:Rus: You’ve been listening to the Amazooka – Amazon on autopilot podcast.Matt: Thanks for tuning in, guys. And if you enjoyed the show and want more, head on over to Amazooka.com/iTunes to subscribe.Rus: If you want to automate your business, work less and boost your BSR, go to Amazooka.com right now and get your 14 day free trial.Matt: And remember, guys. Until next time!The post The 6 Keys to Consistent Amazon Sales – Triple A3 appeared first on Amazooka - Amazon on Autopilot.

Amazon product and niche selection are can make or break your FBA business. It’s important to do the due diligence, research and product sourcing to find the perfect (or more likely good enough) product and brand to go forward  with. Today we’ll look at some criteria for evaluating product ideas and ensuring private label profitability – don’t waste time and money on a loser. We all make mistakes, minimize them and max out results by planning ahead.Product Selection TimeWhat to do if you don’t have a product to sellWays to track Amazon sales and why it mattersHow to decide what product price point to targetWhy Amazon ads need money to workWhat to do when competing with big brandsHow to take advantage bundling and Amazon automatic upsellsWhy supplements and beauty products are so competitiveWhat Walmart knows about Amazon salesWhat China is doing to change the world of manufacturingProduct Selection CriteriaSales Volume – Best Seller Ranks <1000Price Range: $15-60Margins >33%Dimensions: Weight < 1 lb, Length <18″Can it be private labeled?Does product lead itself to related products or multi-product orders.Can you build a brand around it??? At least 4 products in the line.Are there enthusiasts? Is it fun?Low competition -Not too many reviewsGo do this now!Tools and Resources Mentioned During the ShowJungle ScoutRus’ Free VersionAmazon Best SellersFREE 14 DAY TRIAL!Show Transcript (4,471 More Words)Rus: Hi, I’m Rus.Matt: And I’m Matt.Rus: And this is the Amazooka Podcast.Matt: We sell stuff on Amazon.Rus: And we want to automate your business.Matt: Basically, that’s just to get you up and going so you can quit that 9:00 to 5:00.Rus: Yeah.Matt: Let’s roll.Rus: Sweet.Matt: So today, we’re talking product selection. How do you choose an incredible product and brand to build on Amazon?Rus: Yeah.Matt: And let’s see what happens.Rus: This is basically the first step – one of the first steps of setting…Matt: Morrow.Rus: Yeah, setting anything on Amazon. What are you going to sell on Amazon?Some people are really lucky. They’ve got their own products already. But for the most of us that don’t have the E-Commerce experience etcetera, it’s like – “I’ve got no products. What am I going to sell? I don’t own anything. I don’t make anything. What am I going to sell?”Matt: Have you ever feel… I mean, it’s hard.Rus: Yeah. The way I solve that is browsing Amazon and seeing what’s selling – seeing where I can find a hole I could jump into. I’ve got a few criteria for looking. Matt, how do you do it?Matt: Yeah. Typically, I think a lot of the same lines. Basically, what you want to look for if you’re choosing a product is you want to make sure that it is something that’s moving.And what you can do with this is BSR (Best Seller Rank). We’ve all kind of heard of it. But if you go into any Amazon products page, you can check out the rank of how something is selling.Rus: Yup.Matt: One – It’s selling like God. And the higher it goes, the worse it is.Typically, it’s going to depend on the category. But you can look for some charts. Jungle Scout has some great information on this. I think you use that – don’t you, Russ?Rus: I’ve written my own version because I’m that kind of guy.Matt: Oh, yeah.Rus: Yeah.Matt: How did you write your version?Rus: It’s just a Chrome plugin. I’ve never heard of Jungle Scout. And when I was doing a product selection last year, I thought – “Man. I could automate this and make it way easier.” And so, I did.Matt: You know what we should do, Rus? Let’s give that away. If people opt into the Amazooka Opt-In Form, we’re going to have to make one of those.Rus: Yup.Matt: They can get the free BSR checker.Rus: Yeah. That’s a solid plan. High five!Matt: High five over the internet and across TimeZones.Rus: Oh, yeah.Matt: That’s what Skype is for.Rus: Yeah. So the bestseller’s is the most important thing. You don’t want to sell a product in Amazon or try to sell new products in Amazon if it’s not already selling – because if it’s not already selling, then you’ve got a lot of work to do.You’ve got to tell people what it is, why it’s useful to them. You’ve got to create a massive amount of product awareness over what you’re selling which isn’t what we want to do with Amazon. On Amazon, we want to create brand awareness about products that people are already looking for – which is a slightly different spin.So if you go to Google and just type in three different words – “Amazon best sellers.” So just type in “Amazon best sellers” into Google. The first link back should be something like amazon.com/bestsellers/zgbs.So if you go to that – on the left hand side, it’s got all of your Amazon categories. And then down the middle of the page, it’s just got all the bestsellers from the categories.So I’ve got a few criteria that I use when I’m picking out new products.Matt: What kind of stuff do you look for?Rus: Well, I want to be selling products in the $10 to $60 price range and I think less than $10. And you’re not really going to be getting a good margin.If you use the rule of thumb that maybe 1/3rd of the price goes to buying and packaging the product in the first place. So 1/3rd of the price will go to your supplier.And if you assume that a third of the price goes to Amazon for their warehousing and shipping and handling and then if you assume that you get the last 3rd yourself, is profit.So that’s not going to be the same for every item. I’ve got some where the margins are way better than 1/3rd. Now that’s my ballpark estimation.So if you’re selling products for under $10, then you’re looking at $3 profit for every single sale – say you’re going to have to sell a lot…Matt: And the fee structure goes way up too because Amazon hates that.Rus: Yeah, exactly. You’re going to have to sell thousands of these things in [Inaudible][0:04:28.6]. It’s only 30 a day, but then you’re making 3 grand.But if you’re going to find a product that’s $20 instead of $10 and there’s a $6 margin on it for you, then you’ll make twice as much money potentially doing the same thing.And higher than $60 – obviously, you’ve got to pay more money to get the product out there yourself. You might have to be buying a thousand units for $20 each. You’re up to a 20 thousand pound investment or $20 thousand investment.And also, Amazon buyers outside of that range can become a bit…Matt: It’s kind of scary.Rus: Yeah. They want to know more. If they buy something for $15 on a win and they don’t like it, (I’ve done this myself) there’s a strong chance they just might not send it back. They might not care.$15 to them is not worth the hassle of asking if they can send it back for a refund, going down the post-office, packaging it all up and posting it again. It’s just not worth their time.So it’s thinking between the $10 to $60 mark. You’ve got to target a lot more people.Matt: And part of the way you make money on Amazon is its mass appeal. I’m going to add my own little caveat.Rus: Yeah.Matt: I probably wouldn’t go below $15 or $20 just because the cost structure is so hard.Rus: Yeah.Matt: I like to shoot for closer to 50% margins on products or a minimum of like 45%.Rus: Yup.Matt: Because I’m a big PPC guy – spend, spend, spend. You want to be running sponsored ads through Amazon because it’s just so powerful.Rus: Yeah.Matt: And if your margin suck, it’s really, really hard to run effective Amazon access.Rus: Oh, yeah. Yup. I would say ideally, something that’s light in weight. You don’t want to be… even if you’re shipping 20, 30, 40 a day, it should be great. You’re selling something massive.Just trying to think what’s in my flat at the moment. It’s actually huge. I’d say a fridge.Matt: Your TV.Rus: Yeah, yeah – a fridge or a TV. That’s going to cost a lot with the shipping overheads and storage as well. Amazon…Matt: Oversize inventory.Rus: Yeah. So Amazon will blow you through the nose. If it’s something really small like maybe some knives and forks or a small key fob or something or a glass or whatever, then all of a sudden, your cost diminish and Amazon take away this money off you which means you can make more.Matt: Yeah, and there’s less fees. Less than 18 inches, guys and less than a pound.Rus: Yeah.Matt: Shoot for that at the very least for your remaining products. You can rollout some bigger stuff later once you’re working.Rus: Yeah. Also the next one of course, is actually be private labeled. Most things can be, but you have to do your research.Matt: What kind of products can’t be private labeled?Rus: That’s a really good question. If someone is looking for a pair of Nike Trainers, then you can’t really private label that because they’re after the brand. Lots of people will buy products because of the brand.Matt: Yeah. Private labeling isn’t knocking it off.Rus: Yeah.Matt: You’re just making a similar product that people want.Rus: Yeah.Matt: But if you’re trying to knockoff Mac’s, I’m pretty sure Steve Jobs will come back and cut your head off or something.Rus: Yeah.Matt: It just doesn’t work. And those people are so brand loyal. Watch out for that one. You’re necessarily choosing your products.If only top brands are dominating, it can be a little bit of a turnoff versus saying, “Oh! There’s clearly some people that are rocking the FBA sales.”Rus: Yeah.Matt: Then you know there’s little money to be made there and the buyers aren’t so brand sensitive.Rus: Yeah. Generic products are a lot easier to private label. It’s even possible to compete against the Amazon basics range or major brands on the smaller things.I’ve seen Amazon basic selling lots of little camera cases and USB hard drive cases which is cool – because you can still go up against them.Their product is so generic that no one is really looking for a branded version even though there are big brand players in the market.People are just looking for the one that maybe looks the best to them and will fit their hard drive the nicest.Matt: Fun fact. Top sellers on Amazon: Health and beauty, toilet paper and diapers, guys. It’s just things you need to have. You want to be running your business like a Walmart.Rus: Yeah. There are other criteria’s that I find interesting as well to look out.Does the product lead itself to related products? Can you keep the same brand and can you add more products to it that are related?And then if so, does it lend itself to multi-item orders? Are people going to order just one of those things or are they likely to order maybe two, three or four at a time?No supplements I guess. People will bulk order six months of supplements at a time or the same with face…Matt: Or…Rus: Yeah. The same with face creams and stuff. But if it’s something like a can opener, people generally… I actually had a can opener that lasted me for nine years.Matt: Those things are built strong.Rus: Yeah. It was a premium 5 pound one, but that lasted me nine years. And I was buying the 99P1’s. They last me about nine days.Matt: That bags another question. Why were you tracking how long you had a can opener? And did you really brought that thing around? That’s kind of rough.Rus: I moved it between one, two, three, four different jobs. It was my work can opener. And I took it with me between four different jobs. It was awesome. And then it did break about two years ago. But I was impressed.Matt: That is very impressing.Rus: Yeah. So if you can make people buy multiple versions, multiple items at the same time, then that’s a bonus point.Matt: I think we should’ve brought this up first.Rus: I suppose if…Matt: I think honestly, the brand ability behind to this.Rus: Yeah.Matt: One of the caveats or the problems that a lot of people have when they go into an FBA business, they want to start selling on Amazon.Rus: Yeah.Matt: Okay. This looks like an incredible product. I can move 30 of these a day. I can move 20 of these a day. This is going to absolutely crush it.Rus: Yup.Matt: And you’re selling something that has no real sister product.Rus: Yeah.Matt: The beauty on Amazon, we talked it a little bit before – is that bump that you get second products, third products – because then, you don’t have to acquire new customers. They already like you.Rus: Yeah.Matt: And pairing your products together. I know you talked about it a little bit before, but what kind of bumps were you seeing when you launched products two, three, four?I’m excited because I’ve got some products hitting Amazon in the next couple of days, guys. And I’ll give you some updates on that. But what do you see, Rus?Rus: I probably saw a 200% growth rate in the first month and it did shoot up astronomically after we’ve got our second product in.So if you can bundle products like that, you can really amplify sales.Matt: How does one go about bundling products?Rus: Well, what we were doing was – Amazon have the… and people also bought box. I think that’s the right term.So halfway down the Amazon page… And I’m looking to take the longer example for this.Matt: I know what you mean. They show my competitors and they’re like – “You could totally buy this in addition to your other one.” And it’s like…Rus: That’s luck.Matt: Yeah. But if I can sell it too, I’m going to make more money and get some ground on the competitors.Rus: Yeah. They’ve got the customers who bought the sides and also bought box which has a few examples in it.And then sometimes, they have the frequently bought together box as well where maybe one, two or three different items can be added to the cart all in one go.And so if you can have items like that that feel right when they’re bundled together, maybe you’re selling makeup and you’ve got a lipstick set and an eyeliner set and a blusher set – it sounds like in a way too much about makeup.But then something like that is maybe something that if it’s a good price, people might buy it for themselves or as a present for someone in a bundle. And that will raise your sales across all of your products.Matt: Shopify as well. If you want to create an E-Commerce store, it helps to have a brand where people can get more than one product.Rus: Yup. Yeah, definitely. Another good idea when picking up products is – Is there an enthusiast or are you selling a hobby products basically? If your case rings like a hobby community, maybe model trainings or…Matt: What are some of your hobbies, Rus? Let’s just improvise right now on the podcast. What do you do for fun when you’re not working?Rus: I like skateboarding. I’ve been very big into martial arts recently. I should’ve been having a kite surfing lesson today, but the wind isn’t windy enough apparently.Matt: Kite surfing would be tough because you need a massive kite.Rus: Yeah.Matt: But you could go with easily a swimsuit, maybe a cute little bikini if you are going with that makeup you are wearing earlier, Rus.Rus: That’s it. Well, exactly. This is also like surf wax and stuff. And with skateboards, you’ve got the trucks. Skateboard itself is quite big, but the trucks, the wheels, the stuff to look after your board, etcetera, it’s quite small…Matt: And hobbyist love to spend because…Rus: Yeah.Matt: This is what they love to do. They make money so they can have fun doing this.Rus: Exactly.Matt: And they share it with their friends and family and people that are interested.Rus: That’s it. You got to think about your target audience. If you’re targeting (let’s just say people in maybe their 40’s or say), there’s a strong chance that they’re looking after kids with less disposable income.But if you are targeting someone like late 20’s to early 30’s, the chances are – they’ve got a lot of disposable income, they don’t have a family that they’re raising and maybe they’ve got a hobby that they’re sinking all of that money into.So that’s a great market for… If it was model trains, there are so many different things you can sell someone. You could sell them the tracks, the trains, the little trees that they put around the sceneries to make it look pretty model houses and stuff – paints, the flock in order to make a fake grass.It’s almost unlimited – the amount of things you can resell to the same guy. And you can create amazing marketing material as well. Again, using trains is an example, a video of the train going around or a step by step process on how to do the modeling.Matt: The more hobby you like, the more fun it is – even for you.Rus: Yeah, yeah. It’s like – Do you really want to watch a video as I test out eating with a knife and a fork? Kitchenware does sell, but it’s not quite as exciting as if it’s in someone’s hobby.Matt: So start with your hobbies because you’re going to love doing that.Rus: Yeah.Matt: But it’s not necessarily something that’s going to work out. Go through all of the Amazon… I know that’s what I did. I looked at the Amazon categories. You can go through those. We talked about the bestsellers a little bit.Rus: YeahMatt: Look through the top hundred, top 500 bestsellers and see what speaks to you guys personally.Rus: Yeah.Matt: Even if it doesn’t, then there are still plenty of other options. But you want to… At least for me, (I’m not sure about you, Rus.) I typically try to look to make sure that the number one product for whatever I’m going for in an Amazon search is at least a thousand BSR or better.And then once I’ve gone thought those lists – how I did it is make a massive excel spreadsheet. I brainstormed out tons of different ideas. I remember I bugged you about this. I bugged Kyle. I bugged tons of people on getting feedback.But make a list of different options that you have – a good 50 or so. And then once you start seeing a couple of products that you’ve got listed, do some Amazon searches, see what the competition is like.Rus: Yup.Matt: Because competition is the next thing I think we need to talk about for what it looks like to have an incredible product.Rus: Alright.Matt: If we’re saying with those model trains, that could be great. But I’m pretty sure with some of those model trains, certain brands absolutely dominate. So if one person…Rus: I would say…Matt: Go ahead.Rus: I’d be honest. I was looking into model trains and they actually suck.Matt: They suck? Why do they suck?Rus: No one buys them. Their BSR is through the floor.Matt: I guess they’re too niched.Rus: Yeah.Matt: Do you want to sell Walmart stuff?Rus: That’s it.Matt: Not super collector stuff?Rus: Yeah. I think the top sellers for the things like the model trees – they’re selling one unit a day or something which is…Matt: Oh, big money, big money!Rus: Yup. Not too great.Matt: So with competition, I don’t know about you, Rus. Let’s go into that a little bit – because competition is basically measured on the number of people that are really up there in the reviews.Rus: Yeah.Matt: Anything above 500 is pretty darn competitive.Rus: Yes.Matt: And if you see a bunch of those on the first page, it’s going to be tough.Rus: Yup.Matt: But what you can do – it’s going to take some research, it’s going to take a bit of looking.We’ll start to become a bit of a judge on this. I know that’s how it seems to work once you go through this a million times. Jungle Scout is a great tool for this.But say you’re looking at a product. And the first couple of them, they’re all really high BSR’s. That means they’re selling well.That’s awesome news because that means a lot of people are eating the market versus one fish who’s dominating.You want to be a decent size fish in an epic pond – not necessarily trying to take on a shark like in open waters.Rus: Yup. Yeah, it can be scary when you come across a product range and there’s 6 to 10 people on the front page or with a thousand plus reviews. Don’t go into that category.Matt: Start supplements if it’s your first thing – unless that really it’s the supplements.Rus: Yeah, exactly.Matt: Supplements are dirty. There’s a lot of dirty. Health and beauty can be dirty as well. That makeup that you are wearing earlier, Rus?Rus: Yeah.Matt: I do not want to be making makeup.Rus: Exactly.Matt: Anything that’s really cheap to produce and who spend a ton of money to buy means that it’s going to be madmen competition.Rus: Well yeah. You’ve got to take a few things into consideration – especially with supplements.If you’re getting your supplements from China, there have been reports of people contaminating their food in the flat and stuff. The quality control just isn’t that great.Do you really want to be…? One thing I would never do is sell edibles made in China. Regardless of the legal ramifications of poisoning someone, I don’t think I’d be able to live myself if I accidentally killed a bunch of people because something I was selling was contaminated. So I definitely advice don’t going by not going…Matt: Health and beauty as well.Rus: Even if it’s cheap. Yup.Matt: Imagine if you take some beautiful little supermodel or some willed kid and dyed their hair permanently purple or you ruin their skin of give them cancer or something.Rus: Yup.Matt: I think what I’ve heard and what I think is probably pretty smart is – Health and beauty in supplements, keep that somewhere when you can really make sure it’s controlled.And then China is very good on product quality for most products that are outside of that. China has been making the world stuff for forever.Rus: Yeah.Matt: I actually spent six weeks there. We can go into that in the later episode.And that’s how it was beautiful for getting samples. Imagine getting free samples on everything that you want.Rus: Yup. Oh, that’s working. Yeah. China at the moment – automating as many of their facilities as possible in order to still be competitive. And one of the things that it’s doing is driving up the quality of their products.There were some recent numbers that I was reading. I think that one factory reduced its workforce from like 300 down to 6 and reduced its failure rate from 25% down to maybe 5% or something. The ROI on just automating it was insane.So there are a long of products where China is the best place to go to, to be made. But they often can take a lot of shorts if they don’t think you’re going to notice.Matt: Yeah. You got to be checking quality. Alibaba is a good place to start if you guys are looking to source products.Rus: Yeah.Matt: We’ll go deeper into that later. Any other thoughts on your end, Rus? What do you think about when you’re looking at products?Rus: Well, it depends how far you want to go with the marketing and how passionate you are about a product.Do pages related to the market and the products – do they exist on Facebook or Instagram? Are there people out there talking about them?I don’t know. If you’re selling cross fit gear or something, are there pages on Instagram or Facebook with people using [Inaudible][0:21:39.9] boxes? The answer to that is yes.But if it’s kitchenware, people are less excited about that. So there aren’t going to be loads of people taking posts on Instagram with a knife and fork or #spoon.Matt: #spoon. Write there #spoon.Rus: Yeah. So if you want to create a product that you can take and build for the next couple of years and really work on, then if people do have social media pages about it, then that’s obviously awesome because you can tap into that and it will help your marketing a massive amount.Another thing is – is it possible to sell accessories for that product? I know that if you’re doing cameras and stuff, there’s no end of accessories that you can… new lenses, batteries, battery clips. You can bundle way more items and you can even add in free samples in order to be competitive.So let’s just say you’re selling a little… they have those camera cases for the iPhone. So as well as selling a camera case, maybe you can sell a small fish eye lens or something that goes on the camera case just to differentiate yourself between a guy who sat next to you – setting exactly the same camera case.So anything that helps with marketing should be one of the decision makers that you can use when picking a product.Matt: One last one I have, guys. When you are launching your product, it’s all about reviews.Rus: Yup.Matt: And that means that you’re probably going to want to leverage your friends and families. So if you have friends or family that do certain things, focusing on that could be beneficial, potentially.But I like to have the – Could you tell your parents about it? Could you tell your grandparents about it? Because there are stuff on Amazon that you can sell. There’s all sorts of dirty thing.But if you need your friends and family to help you with reviews and really, if you don’t want to feel like crack while you’re doing it, you might as well make something that is at the very least… I don’t know. You know what I’m saying. Keep it clean, San Diego. Keep it clean.Rus: Yeah. One of my friends, he has a concept called “The Grandmother Test.” If he can explain what his business is to his grandmother and she approves, then he’s happy with what he’s doing.Matt: He’s also probably not pushing the envelope enough. Grandma knows about Amazon and all of this marketing stuff. You got to make sure… My parents can barely understand. I’m sure most people’s family.Rus: Yup.Matt: But at the same time, guys. Just go out there and start doing it. I think we’ve nailed this one in the coffin. We’ve killed it to death.Rus: Yup.Matt: Those are the basic breakdowns. Start looking at products.Rus: There is no secret or trick to this. You just got to browse the Amazon. You got to have your criteria in mind.So you go back to the beginning, re-listen to the part where we’re talking about opportunity criteria. So $10 to $60, light in weight, can be private labeled, not too many reviews. And just browse Amazon. Browse all the little categories until you find something.There isn’t a trick where you don’t have to do any work and this stuff just pops out at you. You’ve got to go find it. You have to go and find it.Matt: And make sure that it’s selling. That’s the last and most important thing and you can build a brand around to this – because that’s really what you want to do. You want to build a brand. Not necessarily a cash flow.Rus: Yup.Matt: Let’s wrap it up, guys. Go make something happen.Rus: Go do this now.Matt: Absolutely. And then think about it. Take a night to think it over before you make a decision. It’s a big decision.Rus: Yeah.The post Product Selection and Brand Building for Amazon FBA Sellers – Triple A2 appeared first on Amazooka - Amazon on Autopilot.

Welcome to the first ever episode of the Amazooka – Amazon on Autopilot podcast. We launched the Triple A podcast (much less of a mouthful to share our experiences building and growing successful Amazon businesses to help FBA sellers out there struggling to get started, grow, scale or find great levels of success. Rus and I aren’t experts, just two ... Read More The post Welcome to the Amazooka – Amazon on Autopilot Podcast – Triple A1 appeared first on Amazooka - Amazon on Autopilot.