Big Me Up Media Podcast
Podcast

Big Me Up Media Podcast

14
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Don't Just Get Fame Get Clients!

Don't Just Get Fame Get Clients!

14
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BMU 014: Dean Hodgkin on Changes in the Industry

Dean Hodgkin has been involved in the fitness industry for more than two decade.  A multi-time karate world champion, he has offered workshops and masterclasses, as well as making himself known through TV and the press. Dean joins Yvonne to talk about his personal history as well as offering advice for budding fitness professionals. – In this podcast, you will learn: The Hedgehog Concept The changes in the fitness industry in the last 25 years The real motivation fitness presenters should have Why you need to grow a thick skin Top tips for getting ahead in the fitness industry – Website http://www.deanhodgkin.com/ Facebook https://www.facebook.com/dean.hodgkin.7 Twitter https://twitter.com/DeanHodgkin Energie Fitness http://www.energiefitnessclubs.com/ Good to Great – Jim Collins http://www.amazon.co.uk/Good-To-Great-Jim-Collins/dp/0712676090 The Little Prince – Antoine De Saint-Exupery http://www.amazon.co.uk/Little-Prince-Wordsworth-Childrens-Classics/dp/1853261580  – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates by clicking here: https://itunes.apple.com/gb/podcast/big-me-up-media-podcast/id1022735083?mt=2 The post BMU 014: Dean Hodgkin on Changes in the Industry appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
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0
2
51:17

BMU 013: Donna Noble on Getting Ambassadors and the Benefits of Crowdfunding

Donna Noble’s name is one which you would have heard in previous podcasts as her current project is one which Yvonne is very enthusiastic about. Curvesome is Donna’s latest project to push yoga to plus-size women, though it is the latest direction for her business.  In this podcast you will hear about her transition from hustle of the corporate world to the relaxation of yoga, how she has dramatically enhanced her profile in 2015 alone, and her opinion on the debate surrounding plus-size bloggers. – In this podcast, you will learn: How Donna went from being a yoga teacher to a fitness expert in newspapers, magazines, radio and TV Why yoga knows no size Using social media to find ambassadors for her product What advice Donna has for budding entrepreneur The benefits of crowdsourcing – Website http://thenobleartofyoga.co.uk/ Facebook https://www.facebook.com/donna.noble.yoga Twitter https://twitter.com/DonnaNobleYoga Donna’s Instagram https://instagram.com/donnanobleyoga/ CurvesomeYoga Instagram https://instagram.com/curvesomeyoga/ LinkedIn https://www.linkedin.com/in/donnanoble The Inside Out Revolution – Michael Neill http://www.amazon.co.uk/The-Inside-Out-Revolution-Change-Forever/dp/1781800790 GoFundMe https://www.gofundme.com/ – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates by clicking here: https://itunes.apple.com/gb/podcast/big-me-up-media-podcast/id1022735083?mt=2 The post BMU 013: Donna Noble on Getting Ambassadors and the Benefits of Crowdfunding appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
1
37:07

BMU 012: Erik Rokeach on Recharging, Self-focusing, and Stepping Back

Erik Rokeach was at a point where he hated his job, so decided to set up a business for himself from scratch in the health and fitness industry, eventually focusing it online. Erik has interviewed more than 800 people, and is now the interviewee with Yvonne, talking about helping entrepreneurs and making sure you balance success and happiness. – In this podcast, you will learn: The benefits of switching off from work and recharging Why you should focus on yourself rather than competing against others Why Erik withdrew from the scene and reevaluated his life Having the correct mindset for moving forward – Website http://erikrokeach.com/ Facebook https://www.facebook.com/erikrokeach Mindset Performance Institute http://mindsetperformanceinstitute.com/ Rich Dad, Poor Dad – Robert T Kiyosaki http://www.amazon.co.uk/Rich-Dad-Poor-Teach-Middle/dp/1491517824 – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates by clicking here: https://itunes.apple.com/gb/podcast/big-me-up-media-podcast/id1022735083?mt=2 The post BMU 012: Erik Rokeach on Recharging, Self-focusing, and Stepping Back appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
1
38:44

BMU 011: Lee Burton on Getting Onto the Radio

Lee Burton was involved in the world of radio news for 15 years and in that time he amassed a lot of contacts in a range of different subjects.  He is here to pass on that knowledge to you in order for you to make contact with your local radio stations and become a valuable contact for them. In this podcast, he’ll give you advice on how to find out what stations you should aim yourself towards, ways to initially make contact and much more. Have a listen! – In this podcast, you will learn: What sort of things that radio stations would want to talk about with you, as well as why Why you may not think you’re an authority on a  subject, but you can appear to be The best way to make the initial approach Why you should try and avoid the sales department A little about speaking on national radio – Twitter https://twitter.com/thatleeburton LinkedIn https://www.linkedin.com/in/thatleeburton Daily Mirror http://www.mirror.co.uk/ Sky News http://news.sky.com/ The Huffington Post http://www.huffingtonpost.co.uk/ Gizmodo http://www.gizmodo.co.uk/ Geeks Are Sexy http://www.geeksaresexy.net/ Buzzfeed http://www.buzzfeed.com/ – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates by clicking here: https://itunes.apple.com/gb/podcast/big-me-up-media-podcast/id1022735083?mt=2 The post BMU 011: Lee Burton on Getting Onto the Radio appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
1
33:11

BMU 010: Lucy Johnson on Expanding Your Business and the Rules of Attraction

Lucy Johnson is here to help you grow your business if you don’t know what the next step should be when it comes to expansion. In this podcast, you will learn more about how regimented Lucy is when she is working, what she avoids to keep her focus, what mistakes people make, what game you should play in the car and much more. – In this podcast, you will learn: What an IDWIT is Whether your work or you life should take priority Why rinse and repeat is no bad thing Why to focus on the Rules of Attraction How success is seldom a straight line The benefits of having coaches or mentors – Fully Booked Formula http://www.fullybookedformula.com/ Facebook https://www.facebook.com/LucyJohnsonFullyBookedFormula Twitter https://twitter.com/itslucyjohnson LinkedIn https://www.linkedin.com/in/itslucyjohnson Client Attraction Business School http://www.clientattraction.com/ The Secret – Rhonda Byrne http://www.amazon.co.uk/The-Secret-Rhonda-Byrne/dp/1847370292 The Power – Rhonda Byrne http://www.amazon.co.uk/The-Power-Rhonda-Byrne/dp/0857201700 Marketing to the Affluent – Dan Kennedy http://www.amazon.co.uk/No-B-S-Marketing-Affluent-Prisoners/dp/1599181819 Nothing is Impossible – Dynamo http://www.amazon.co.uk/dp/0091948924 – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates by clicking here: https://itunes.apple.com/gb/podcast/big-me-up-media-podcast/id1022735083?mt=2 The post BMU 010: Lucy Johnson on Expanding Your Business and the Rules of Attraction appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
1
32:09

BMU 009: Creating Your Own Fitness Programme with Jayne Nicholls

Jayne Nicholls has NEVER had a boss. She has spent the last three decades forging ahead in the fitness industry and now helps other aspiring fitness professionals to get the qualifications and direction so they can set up their own unique businesses. In this podcast, Jayne talks about how she got started, what she thinks needs to be done to create a successful idea, and she also shares her frustrations with budding fit pros. – In this podcast, you will learn: The importance of making mistakes Why you can’t create in a bubble, and why travelling is necessary How Jayne created a new style of yoga Why evolving an idea is better than starting from scratch every time – Group X Training https://www.groupxtraining.com/ Facebook https://www.facebook.com/freestylefitnessyoga Twitter https://twitter.com/JayneNicholls Instagram https://instagram.com/jaynenicholls/ YouTube https://www.youtube.com/user/groupxtraining/ LinkedIn https://www.linkedin.com/in/jaynenicholls – Thanks for listening to the Big Me Up Podcast. Did you enjoy it? If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates! The post BMU 009: Creating Your Own Fitness Programme with Jayne Nicholls appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
1
35:39

BMU 008: How to use LinkedIn to it’s Fullest Potential with Amanda Brown

Amanda Brown is an expert in LinkedIn, which is the social media site which causes the most confusion as to what to do with it – so listening to this episode will focus you as to how you can harness it to its fullest. This podcast will give you tips on making yourself more visible, improving your standing and making sure you connect with more potential contacts and customers. – In this podcast, you will learn: How LinkedIn works, and why the little touches are so important Why the word “Advanced” is something you should pay extra attention to The difference between using the LinkedIn app and accessing the website via your web browser The quick tips for improving your profile – LinkedIn – https://www.linkedin.com/in/amandajanebrown Contact Amanda at: amanda@alterra-consulting.co.uk Twitter  https://twitter.com/amanda_brown Website: www.alterra-consulting.co.uk LinkedIn https://www.linkedin.com/ The LinkedIn for Lead Generation course www.socialmediaexpress.co.uk The Business of Being Social – Michelle Carvill and David Taylor http://www.amazon.co.uk/The-Business-Being-Social-Harnessing/dp/1780591705 Slide:ology – Nancy Duarte http://www.duarte.com/book/slideology/ Rick Mulready’s The Art of Paid Traffic Podcast http://rickmulready.com/category/aoptpodcast/ Social Media Marketing World http://www.socialmediaexaminer.com/smmworld/ Steve Sedgwick – https://twitter.com/steve_sedgwick I’d Rather Be – Clean Bandit https://www.youtube.com/watch?v=m-M1AtrxztU – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates! The post BMU 008: How to use LinkedIn to it’s Fullest Potential with Amanda Brown appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
0
30:15

BMU 007: Getting Your Name and Brand into Magazines with Elle Henman

Ellie Henman joins Yvonne on the podcast to talk about how you can get your name and brand into magazines, in what is a follow-on from what Yvonne touched upon in episode 6. Ellie will let you know about what you need to do, what pitfalls to avoid, and what you can do to make sure your pitch is the one that gets put into print. – In this podcast, you will learn: The importance of doing your homework regarding magazines, news and online trends Whether you should aim for one target or going for the scatter-gun approach How far in advance some magazines can work Who you should contact, and when How long your pitch should be – Bauer Media – https://www.bauermedia.co.uk/ Closer Magazine – https://www.bauermedia.co.uk/brands/closer Country Walking Magazine – https://www.bauermedia.co.uk/brands/country#country-walking FHM – https://www.bauermedia.co.uk/brands/fhm Heat Magazine – https://www.bauermedia.co.uk/brands/heat On the Front Line – Marie Colvin http://www.amazon.co.uk/On-Front-Line-Collected-Journalism/dp/0007487967 – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates! The post BMU 007: Getting Your Name and Brand into Magazines with Elle Henman appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
0
39:00

BMU 006: Breaking Through Into Traditional Media with Yvonne Radley

Yvonne Radley is flying solo for this episode to focus on traditional media rather than the online aspect of marketing your business.  With more than two decades of experience in television, radio and magazines, Yvonne has a wealth of knowledge to pass on to you. She will be talking about marketing your business on the air and in print without having to spend a penny – and isn’t that an attractive price for anyone?  Have a listen to find out how! – In this podcast, you will learn: Why you should avoid the advertising department and focus towards the news team How an award can do wonders for your marketability The benefits of pouncing on a national story The perfect time to call a radio newsroom to be heard What are good stories to pitch to a newsroom, and what stories you should avoid How far in advance magazines work, so you will know how ahead of time you should send through press releases What #journorequest and #haro are – Yvonne’s Twitter – https://twitter.com/yvonneradley Press release template and guide – http://bigmeupmedia.com/press-release-template/ – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates! The post BMU 006: Breaking Through Into Traditional Media with Yvonne Radley appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
0
40:25

BMU 005: Setting Up A Million Dollar Business

Ed O’Keefe is a busy man, and a successful one.  As well as having more than half a dozen children, he is a best-selling author, and has set up multiple businesses which are now worth millions. The creator and founder of InspiredWear has been speaking to Yvonne about how he did it, and how you can do the same. – In this podcast, you will learn: How Ed got inspired The benefit of listening and absorbing the knowledge of others His thoughts on the 10,000 hours experience Balancing time between business and family That you don’t have to reinvent the wheel to be profitable Getting people to buy into what you’re selling Why giving things away for free could really work for you – Ed’s website – http://edokeefeshow.com/ Inspired Wear – https://www.facebook.com/InspiredWear Chicken Soup for the Soul – http://www.chickensoup.com/ Psychology and Winning – Denis Waitley – http://www.amazon.com/The-Psychology-Winning-Denis-Waitley/dp/0425099997 Leading the Field – Earl Nightingale – http://www.amazon.co.uk/Lead-Field-Earl-Nightingale/dp/9562915999 – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates The post BMU 005: Setting Up A Million Dollar Business appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
0
31:46

BMU 004: Automated Marketing for Small Businesses

Kavit Haria talks to Yvonne on this episode. He has been generating email subscribers for the last ten years after expanding from helping musicians to anyone with a business. Kavit helps online business owners to grow, find new profitable ideas and creating an automated marketing machine. Kavit offers his insights into how small business owners can generate thousands in profit. Want to know more? Have a listen! – In this podcast, you will learn: How crucial automation can be for your business Lead generation The benefits of a soft sell rather than a hard sell How to maximise your spare time and the importance of listening to your clients – Insider Internet Success – http://www.insiderinternetsuccess.com/ Kavit’s Twitter – https://twitter.com/kavitharia?lang=en Kavit’s Facebook – https://www.facebook.com/InsiderInternetSuccess Kavit’s YouTube – https://www.youtube.com/user/kavitharia Dr John F. Demartini – How to Make One Hell of a Profit and Still Get to Heaven https://drdemartini.com/product/how_to_make_one_hell_of_a_profit_and_still_get_to_heaven Inca.com Entrepreneur – http://www.entrepreneur.com/ Forbes – http://www.forbes.com/fdc/welcome_mjx.shtml – Thanks for listening to the Big Me Up Podcast. Did you enjoy it? If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates! The post BMU 004: Automated Marketing for Small Businesses appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
0
30:26

BMU 003: Getting 11,000 New Leads In a Week

Big Me Up Media’s mantra is to get fame, clients and profit. George Anderson did that in one fell swoop with his Plankathon initiative. Spreading the word of the simple yet gimmicky title but not elaborating, George acquired thousands of new clients and is now working on transferring them into getting them to pay for follow-up programmes. In this podcast, you will find out how he did it. – In this podcast, you will learn: How the Plankathon led to gaining 11,000 brand new email subscribers Where to upload private videos if you don’t wish to use YouTube How to make sure your Facebook advert goes to the right people How to follow up and offer fresh suggestions to those brand new subscribers – Links: By George Anderson – http://bygeorgeanderson.com/ The Plankathon – https://coachgeorge.leadpages.net/plankathon2015-waiting/ It’s Not About the Scales – http://inats.club/ 80/20 – Perry Marshall – http://www.perrymarshall.com/80-20/ Tim Ferriss – http://fourhourworkweek.com/ Ryan Deiss – The Machine – http://www.digitalmarketer.com/the-email-machine/ AWeber – http://www.aweber.com/ AW Pro Tools – https://awprotools.com/ Amazon Web Services – http://aws.amazon.com/ The Game – Neil Strauss – http://www.amazon.co.uk/The-Game-Neil-Strauss/dp/184767237X – Thanks for listening to the Big Me Up Podcast. Did you enjoy it? If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates – and if you have an Android mobile phone, you can subscribe on Stitcher! The post BMU 003: Getting 11,000 New Leads In a Week appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
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0
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44:40

BMU 002: How to set up a franchise

Rachel Holmes has boundless energy – and it is infectious.  For example, despite being stopped in her tracks by a medical emergency, it did not stop her learning more about expanding her business and saw her acquire the knowledge needed to launch her second business.  As a result, Kick Start Fat Loss was launched to join her original venture Choreography To Go. Rachel is working to expand the number of fitness experts, and her franchise business is also allowing others to set up their own companies with her knowledge, experience and contacts supporting them along the way. – In this podcast, you will learn: How working with your “rivals” can help you move forward How to make your business feel “big” Whether you need a licence to set up a franchise and how to split up areas for franchisees What so many businesses are neglecting and why it is so important The benefits of outsourcing – Links: Twitter – https://twitter.com/rachelholmes/ Instagram – https://instagram.com/rachellholmes/ YouTube – https://www.youtube.com/user/RachelLHolmes Choreography to go – http://www.choreographytogo.com/ https://www.facebook.com/Choreographytogo   Kick Start Fat Loss – http://www.kickstartfatloss.net/ https://www.facebook.com/KickStartFatLoss   Idea convention – https://www.ideafit.com/ Fit Pro – http://www.fitpro.com/fitpro_live/index.cfm Tim Ferriss – http://fourhourworkweek.com/ Gary Vaynerchuk – https://www.garyvaynerchuk.com/ Management in 10 Words – Terry Leahy – http://www.amazon.co.uk/Management-10-Words-Terry-Leahy/dp/1847940897 Thrive – Arianna Huffington – http://thrive.huffingtonpost.com/ In My Shoes – Tamara Mellon – http://www.amazon.co.uk/In-My-Shoes-A-Memoir/dp/0670923656 Bold As Brass – Hilary Devey – http://www.amazon.co.uk/Bold-As-Brass-My-Story/dp/1447214919 The Huffington Post – http://www.huffingtonpost.com/ Fiverr – https://www.fiverr.com/ – Thanks for listening to the Big Me Up Podcast.  Did you enjoy it?  If so, why not share it with your friends so they can listen too! We appreciate all feedback, so feel free to leave us a comment. The podcast is also available on iTunes, so why not subscribe and get automatic updates – and if you have an Android mobile phone, you can subscribe on Stitcher! The post BMU 002: How to set up a franchise appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
0
50:12

BMU 001: How to Advertise on Facebook Episode

Welcome to the first Big Me Up Media Podcast with Yvonne Radley, and her first guest is an online marketing colossus. As well as being a dedicated father, Jon Loomer in an expert on advanced Facebook marketing and joins Yvonne to talk about his Facebook advertising experiment – which ended up becoming so powerful that he received complaints when they missed his ads.  He also discusses how he wanted to have a different way for customers to opt-in without them having to add their email address and its success rate, as well as how he turned those people into profit. Jon’s story is an example of how playing the long game can be hugely lucrative, as long as you have the patience and perseverance. – In this podcast, you will learn: What Jon’s “lightbulb moment” was Why he is not keen on travelling during certain times of the year How Jon set out his experiment and how much pre-planning was put into it Jon’s feelings on Facebook’s efforts to expand – Website – http://www.jonloomer.com/ Jon’s Experiment – http://www.jonloomer.com/facebook-ads-experiment/ Chris Brogan – The Freaks Shall Inherit the Earth – http://www.amazon.co.uk/Freaks-Shall-Inherit-Earth-Entrepreneurship-ebook/dp/B00H7JE3FK/ref=la_B002C7745S_1_2?s=books&ie=UTF8&qid=1434388318&sr=1-2 Big Me Up Media website – http://www.bigmeupmedia.com/ Big Me Up Media on Facebook – https://www.facebook.com/YvonneRadleyMedia   The post BMU 001: How to Advertise on Facebook Episode appeared first on Yvonne Radley - Big Me Up Media.
Marketing and strategy 10 years
0
0
0
46:18
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