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2025 Distributor Report: How Demand Generation Tools Activate Untapped Revenue Streams
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Distributor Dialogues
Still Relying on Reactive Sales?
To grow today, distributors need a proactive strategy that focuses on account penetration, demand generation, and effective targeted outreach. However, despite being rated 7.35 on a 10-point scale in importance, only 22% of distributors regularly engage in outbound sales and see results.
We partnered with Channel Marketing Group and surveyed distributors nationwide about their demand-generation initiatives, discovering this significant gap between execution and strategy.
Are you part of the 78% still relying on reactive strategies and leaving opportunities for revenue behind? Or do you want to take the lead with a smarter, more proactive approach?
Get our report of the latest industry insights and see what you need to build a competitive advantage and turn strategy into revenue today.
33:35
Defense to Offense - Winning More Revenue with Proactive Selling
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Distributor Dialogues
Ready to boost your sales game? Listen to Prokeep’s powerful proactive strategies for driving sales, strengthening customer relationships, sharpening team efficiency, and securing more wins.
20:13
Distributor Dialogues Ep. 7 - Increasing Sales & A Better Work/Life Balance
Episode in
Distributor Dialogues
We sat down with Mike Howard from Ashby Lumber who shared with us his experience incorporating Prokeep, a texting platform for distributors, and how it has enabled him to work faster and more efficiently. Listen to the full interview to hear in his words, how with Prokeep he’s able to make more sales, address customer needs instantly, and facilitate a better work-life balance.
25:04
Distributor Dialogues, Ep. 6 - Protecting Your Business With Proper Documentation
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Distributor Dialogues
Don Galvez, Sr. Associate at James Waite law firm joins us to talk about the importance of good documentation habits, and how it protects you from potential liability.
19:30
Distributor Dialogues Ep. 5 - Adding Efficiency with Automated Order Updates
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Distributor Dialogues
Chris Devous, Director of IT at American Refrigeration Supply joins us to talk about better keeping customer contacts through Prokeep’s Prophet 21 Automated Order Updates.
21:44
Distributor Dialogues Ep. 4 - Inflation Expert Analysis
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Distributor Dialogues
On this episode, we are joined by Ben Herzon, Sr. U.S. Economist with S&P Global Market Intelligence, where he shares with us details on inflation, how we got to this point, and what we might expect going forward.
18:17
Distributor Dialogues Ep. 3 - Fighting Cybercrime in Distribution
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Distributor Dialogues
Steven Brezina, Director of Engineering at Prokeep, stops by to talk about cybercrime in the distribution space, the future of cybersecurity, and how business owners can protect their businesses.
22:42
Distributor Dialogues Ep. 2 - Ideal Supply
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Distributor Dialogues
Chris Moon, General Operations Manager at Ideal Supply, joins us to talk about providing a better customer experience with an upgraded communication system
17:45
Distributor Dialogues Ep. 1 - Yancey Bros.
Episode in
Distributor Dialogues
Corey Fehribach, Manager of Operational Excellence at Yancey Bros., joins us to talk about adding efficiencies, scaling growth, and how improving customer service brings instant ROI.
26:39
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