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DO IT FOR A LIVING with Reid Lunde
Podcast

DO IT FOR A LIVING with Reid Lunde

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DO IT FOR A LIVING is a podcast where YOU, the performance racing industry enthusiast and shop owner can hear from the best minds in the performance racing industry talking about business and tech. We discuss new products and services and the best resources used by the big dogs. You can listen on your way to work or in the shop. With new episodes coming out every Monday, you'll find interesting topics and valuable information you can use to build your performance business. Now take this information and use it to build the next record-breaking car or innovative product.

DO IT FOR A LIVING is a podcast where YOU, the performance racing industry enthusiast and shop owner can hear from the best minds in the performance racing industry talking about business and tech. We discuss new products and services and the best resources used by the big dogs. You can listen on your way to work or in the shop. With new episodes coming out every Monday, you'll find interesting topics and valuable information you can use to build your performance business. Now take this information and use it to build the next record-breaking car or innovative product.

185
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209 - Peter Agapoglou of Autosport Fabrication

In this episode of Do It For a Living, I talk with Peter Aggapoglou, founder of Autosport Fabrication, about his deep roots in the motorsports industry. Before launching his own shop, Peter built his expertise working for several high-end European and race shops, honing his skills in fabrication, chassis setup, and race car development.  Peter also shares his challenges and solutions to running a business that caters to exclusively race cars. We dive into: His journey through prestigious race and performance shops before going solo The turning point that led him to start Autosport Fabrication out of necessity Lessons learned from working with top-tier teams and applying that knowledge to his own business If you're an aspiring fabricator, shop owner, or just love the business of racing, this episode is packed with insight. Tune in now! Check out Autosport Fabrication at : https://www.autosportfab.com/ on facebook: https://www.facebook.com/AutoSportFab/ Find out more about My Shop Assist at www.myshopassist.com Check out all our great content for the Podcast at: www.doitforaliving.net  and on facebook at www.facebook.com/doitforaliving
Hobbies and gastronomy 8 months
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5
01:40:30

208 - Joseph Potak with HP Cult

In this episode of Do It For a Living, I sit down with Joseph Potak, host of the new HP Cult podcast. We talk about his journey in the high-performance world, including his history with Texas Speed and how he became an expert in LS engine building. Joseph shares insights from the several books he has written on building LS motors and swapping them into different vehicles, and what led him to start his own podcast. Along with the podcast, he has created a website to share his wealth of knowledge, and his desire to bring back automotive web forums. Whether you're an LS enthusiast or just love performance builds, this episode is packed with great stories and technical knowledge. Tune in! Check out his podcast on Apple:  HP Cult Podcast Spotify: HP Cult on Spotify Youtube: High Performance Cult HP Cult Website: https://www.hpcult.net/ Find out more about My Shop Assist at www.myshopassist.com Check out all our great content for the Podcast at: www.doitforaliving.net  and on facebook at www.facebook.com/doitforaliving
Hobbies and gastronomy 9 months
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7
01:29:57

207 - Adam Hammer of Hammer and Dolly Restoration

In this episode of Do It For a Living, I sit down with Adam Hammer of Hammer and Dolly Restoration to explore his journey into the world of classic car restorations. Adam shares how he got started, the challenges of building his own business, and the processes he uses to manage complex, long-term projects. We dive into his approach to business management, car building, and project management—covering everything from billing and customer interactions to record-keeping for both him and his clients. If you’re involved in car restorations or any type of project that takes months or even years to complete, this episode is packed with valuable insights you can apply to your own work. Don't miss it! For more information on Hammer and Dolly: https://www.hammeranddolly.com/ Find out more about My Shop Assist at www.myshopassist.com Check out all our great content for the Podcast at: www.doitforaliving.net  and on facebook at www.facebook.com/doitforaliving
Hobbies and gastronomy 9 months
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0
5
01:14:24

206 - Brandon Piper of BSP Motorsports

In this episode of Do It For a Living, we sit down with Brandon Piper from BSP Motorsports to hear his journey from supporting a Dodge Viper race team to building a thriving business. Brandon shares how creating and executing a solid plan enabled him to triple his business growth in just three years. But it hasn’t all been smooth sailing—Brandon opens up about the unexpected challenges of relocating his business and the hurdles he faced while developing a new facility. Whether you’re an aspiring entrepreneur or a seasoned business owner, this episode is packed with valuable lessons on growth, resilience, and navigating the complexities of running a successful shop. Tune in for an inspiring and insightful conversation! Check Out BSP Motorsports at BSP Motorsports Find out more about My Shop Assist at www.myshopassist.com Check out all our great content for the Podcast at: www.doitforaliving.net  and on facebook at www.facebook.com/doitforaliving
Hobbies and gastronomy 10 months
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6
01:25:35

205 - Sasha Anis of Mountain Pass Performance

In this episode of Do It For a Living, we sit down with Sasha Anis, founder of Mountain Pass Performance, to discuss his journey in building a cutting-edge performance business. Sasha shares insights into starting and scaling Mountain Pass Performance, managing production and sales, and pushing the boundaries of innovation in motorsports. We dive into his experience building hybrid race cars and adapting Teslas for road racing, exploring the challenges and opportunities of electric and hybrid technology in competitive applications. Whether you're an EV enthusiast or a performance shop owner, you won’t want to miss this inspiring conversation! Check out the first interview with sasha here Check out mountain pass performance products on his website: www.mountainpassperformance.com Find out more about My Shop Assist at www.myshopassist.com Check out all our great content for the Podcast at: www.doitforaliving.net  and on facebook at www.facebook.com/doitforaliving
Hobbies and gastronomy 10 months
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0
5
01:43:44

204 - Richard Fielder with Evolution Dynamics and Scaling your Business Discussion

In this episode of the Do It For a Living Podcast, I’m excited to introduce a new voice to the podcast: my business partner at Evolution Dynamics, Richard Fielder. Richard will be joining us as a cohost for future episodes, where we’ll dive into the ins and outs of running a business. We start by getting to know Richard better as he shares his personal journey into the industry and the experiences that have shaped his perspective. After that, we’ll dig into a topic that’s critical for any performance shop owner: scaling. We’ll discuss scaling operations, staff, and customer experience, breaking down strategies to grow your shop effectively. Check us out at www.doitforalivingpodcast.com or on facebook www.facebook.com/doitforaliving Be sure to check out My Shop Assist or watch our video to see how to works in a shop
Hobbies and gastronomy 10 months
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0
5
01:01:53

203 - Adam McCreery with AFR Autoworks

In this episode of Do It For a Living, I sit down with Adam McCreery, founder of AFR Autoworks, to explore how he built his business using data-driven decisions. Adam shares how tracking shop hours, billing accurately, and managing overhead have been the keys to his success. We dive into the systems and strategies he's developed to maximize efficiency and profitability while maintaining high standards for his work. If you're looking for practical advice on running a more efficient and sustainable shop, this is an episode you won’t want to miss! AFR Autoworks contact:  Sales@AFRautoworks.com Adam Directly: Adam@AFRAutoworks.com  www.AFRautoworksstore.com https://www.facebook.com/afrautoworks/ Check us out at www.doitforalivingpodcast.com or on facebook www.facebook.com/doitforaliving Be sure to check out My Shop Assist or watch our video to see how to works in a shop
Hobbies and gastronomy 11 months
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7
01:40:13

202 - Kevin Emr of E-Muscle Cars

In this episode of Do It For a Living, we sit down with Kevin Emr, the visionary behind e-Muscle Cars. Kevin shares the story of his journey to combine cutting-edge electric vehicle power and technology with the classic aesthetics of muscle cars. We dive into the challenges of building an innovative business in a rapidly evolving market, how Kevin approaches modernizing iconic vehicles without losing their soul, and his vision for the future of electrified performance. If you're curious about the electrification of classic cars or looking for inspiration from an industry disruptor, this is an episode you won't want to miss! Follow Kevin at www.e-musclecars.com Check us out at www.doitforalivingpodcast.com or on facebook www.facebook.com/doitforaliving Be sure to check out My Shop Assist or watch our video to see how to works in a shop
Hobbies and gastronomy 11 months
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0
5
01:25:21

201 - Season 2 Intro and Matt Beenen of Builtright + Mountech Followup

After a four-year break, we’re back with a brand-new season of the Do It For A Living Podcast, and we’re kicking things off strong with a follow up from a special guest: Matt Beenan. Matt is an experienced entrepreneur and the driving force behind several successful businesses, Builtright and Mountech. In this episode, he shares insights from his journey, the challenges he’s faced, and the strategies that helped him scale and strengthen his companies. We dive into topics like building a sustainable business model, adapting to industry changes, and the importance of a solid team. Matt opens up about the lessons he's learned along the way, including the mindset shifts that have been crucial to his growth as a leader and business owner. Whether you’re a shop owner, entrepreneur, or just passionate about business, this episode is packed with actionable insights and inspiration to help you on your own journey. Tune in as we relaunch the Do It For A Living Podcast with Matt Beenan’s story, and join us as we embark on a new season of learning and growth together. Follow Matt at https://builtrightind.com/ https://www.facebook.com/builtrightind https://mountechusa.com/ https://www.instagram.com/mountechusa Check us out at www.doitforalivingpodcast.com or on facebook www.facebook.com/doitforaliving
Hobbies and gastronomy 1 year
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7
01:15:34

163: Stewart Waliser of Stews Self Service Garage

Stewart grew up in a Seattle suburb and was an active kid. When he turned 16, he got a beater $500 car and was tasked with keeping it running. He used this car to learn maintenance and slowly acquired mechanical skills. He went to college and continued to modify cars. He was living gin the dorm and didn’t have a place to do the work so he called several shops, but nobody would allow him to do the work at their shop. It was at this point that he shifted from wanting to be a surgeon to owning a DIY garage. He spent all winter break creating a business plan and researched other self-service garages to see if the idea was even feasible. After dealing with a shady real estate broker, difficulties with city zoning, fire marshal fixes, and having to relocate with a 3-day notice, he was finally able to open his self-service garage. He has now been in business for 5 years and has signed another 5-year lease. The goal for this year is to expand and grow the business. He currently has 7 bays with lifts, provides tools and some specialty machines, and employees 4 employees to help around the shop. They keep things simple by charging a flat rate for time and not doing a la cart charges to use tools or ask questions.
Hobbies and gastronomy 5 years
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56:54

162: Nathan Cicio of Cicio Performance

Nathan grew up in Florida working on cars to help his dad’s business. In his twenties, he moved around always chasing entrepreneurial ventures but wasn’t always focused on cars. He eventually purchased a 2002 WRX Wagon and then he was hooked! The modifications began and he couldn’t get enough. This led to starting a performance shop with two buddies and eventually meeting Doug Wilks who was the owner of Top Speed Performance. Nathan then began organizing tuning appointments for Doug to fly in and tune several vehicles at once. After some time, Nathan offered to buy the business from Doug and run it on how own terms. He kept the original employees, changed the name to Top Speed Motorsports, and grew the business over the next ten years. He recently changed it to Cicio Performance and now has two locations. One is in Atlanta, GA (the Top Speed Motorsports location) and the other is in Virginia Beach, VA. He has plans to open a third location in another year or two. With the new name, Nathan focused his efforts on running the business efficiently and tracking every metric possible. This has allowed him to open the second location and he is able to split his time between the two and manage them. His goal is to ensure his customers have a pleasant experience and work to get the cars completed as quickly as possible. He still works on GTR’s but is expanding the services to 911’s and plans on doing a ton of work with the new C8 Corvette when it comes out.
Hobbies and gastronomy 5 years
0
0
7
01:41:26

162: Nathan Cicio of Cicio Performance

Nathan grew up in Florida working on cars to help his dad’s business. In his twenties, he moved around always chasing entrepreneurial ventures but wasn’t always focused on cars. He eventually purchased a 2002 WRX Wagon and then he was hooked! The modifications began and he couldn’t get enough. This led to starting a performance shop with two buddies and eventually meeting Doug Wilks who was the owner of Top Speed Performance. Nathan then began organizing tuning appointments for Doug to fly in and tune several vehicles at once. After some time, Nathan offered to buy the business from Doug and run it on how own terms. He kept the original employees, changed the name to Top Speed Motorsports, and grew the business over the next ten years. He recently changed it to Cicio Performance and now has two locations. One is in Atlanta, GA (the Top Speed Motorsports location) and the other is in Virginia Beach, VA. He has plans to open a third location in another year or two. With the new name, Nathan focused his efforts on running the business efficiently and tracking every metric possible. This has allowed him to open the second location and he is able to split his time between the two and manage them. His goal is to ensure his customers have a pleasant experience and work to get the cars completed as quickly as possible. He still works on GTR’s but is expanding the services to 911’s and plans on doing a ton of work with the new C8 Corvette when it comes out.
Hobbies and gastronomy 5 years
0
0
6
01:41:26

161: Chris Riggs from Speed by Design

Chris got his career going in cars by doing a buy-in for body kits while he was in college back in 2001. He ran this business all through college and made a decent living. But, after graduating, he became a medical salesman. He worked there up until 2012 when the company he was working for got bought and he was given a buyout payment. That same year, he started Speed by Design. Initially, he wanted to do installs for GTR’s. He soon realized that Oklahoma wasn’t large enough to warrant a specialty shop like he wanted to make so he shifted gears and focused on manufacturing and e-commerce. He has continued to grow the business over the years and is proud to offer quality products manufactured in Taiwan. They have expanded from just GTR parts to Fords, AE86s, and are beginning to offer McLaren parts.
Hobbies and gastronomy 5 years
0
0
5
01:23:43

161: Chris Riggs from Speed by Design

Chris got his career going in cars by doing a buy-in for body kits while he was in college back in 2001. He ran this business all through college and made a decent living. But, after graduating, he became a medical salesman. He worked there up until 2012 when the company he was working for got bought and he was given a buyout payment. That same year, he started Speed by Design. Initially, he wanted to do installs for GTR’s. He soon realized that Oklahoma wasn’t large enough to warrant a specialty shop like he wanted to make so he shifted gears and focused on manufacturing and e-commerce. He has continued to grow the business over the years and is proud to offer quality products manufactured in Taiwan. They have expanded from just GTR parts to Fords, AE86s, and are beginning to offer McLaren parts.
Hobbies and gastronomy 5 years
0
0
6
01:23:43

160: Ben Silcock and Andre Simon return to discuss HP Academy

Its been about 4 years since we last talked to Andre and Ben of HP Academy. Originally, they were focusing on keeping the business small and running it themselves. They soon realized that they needed to hire some extra help. They have grown to 7 people and really helps generate content. Andre and Ben now release interviews each week and have greatly expanded their online education program. The online courses include tuning, engine machining, race car wiring, and vehicle setup. They are currently working with Engineered to Slide to even create a set of fabrication courses so be on the lookout for even more great content! If you’re interested, they are always looking for talented individuals to join their team. So, feel free to reach out to them if you think you are qualified.
Hobbies and gastronomy 5 years
0
0
6
45:54

160: Ben Silcock and Andre Simon return to discuss HP Academy

Its been about 4 years since we last talked to Andre and Ben of HP Academy. Originally, they were focusing on keeping the business small and running it themselves. They soon realized that they needed to hire some extra help. They have grown to 7 people and really helps generate content. Andre and Ben now release interviews each week and have greatly expanded their online education program. The online courses include tuning, engine machining, race car wiring, and vehicle setup. They are currently working with Engineered to Slide to even create a set of fabrication courses so be on the lookout for even more great content! If you’re interested, they are always looking for talented individuals to join their team. So, feel free to reach out to them if you think you are qualified.
Hobbies and gastronomy 5 years
0
0
5
45:54

159: Bryan Thompson of Powerhouse Racing

Bryan Thompson started out in Utah and bought himself a Toyota MR2. He quickly started modifying it to go faster. He ended up going to college to get a Computer Science degree but was cut short because of his love for cars. He then followed a friend to Dallas to begin working at Dynosaur Performance (which later purchased Powerhouse Racing). Soon enough, he was giving the reigns to run Powerhouse Racing. Even though he preferred working on cars, he soon realized he could develop parts that he really needed to make. After a few years, Bryan was given the opportunity to buy Powerhouse Racing and jumped on it! He has spent the past few years focusing on manufacturing products and expanding their offerings. He is putting systems in place to better handle the demand for their parts and try to get them out quicker while continuing to improve the products.
Hobbies and gastronomy 5 years
0
0
5
01:16:53

159: Bryan Thompson of Powerhouse Racing

Bryan Thompson started out in Utah and bought himself a Toyota MR2. He quickly started modifying it to go faster. He ended up going to college to get a Computer Science degree but was cut short because of his love for cars. He then followed a friend to Dallas to begin working at Dinosaur Performance (which later purchased Powerhouse Racing). Soon enough, he was giving the reigns to run Powerhouse Racing. Even though he preferred working on cars, he soon realized he could develop parts that he really needed to make. After a few years, Bryan was given the opportunity to buy Powerhouse Racing and jumped on it! He has spent the past few years focusing on manufacturing products and expanding their offerings. He is putting systems in place to better handle the demand for their parts and try to get them out quicker while continuing to improve the products.
Hobbies and gastronomy 5 years
0
0
7
01:16:53

158: AJ Hartman returns for an update on AJ Hartman Aero

Back in 2017, AJ was humming along and making composite parts for race cars and street enthusiasts. He was approached by a customer who was wanting to help AJ scale the business, so he sold off 49% of the business. They changed the name to RHR Composites, hired 2 people, contracted some aerodynamic parts to be designed, and moved to a larger facility. Along the way, their vision for the future didn’t align so AJ had to buy out his partner to take back 100% of the company. Even though it was a huge struggle, AJ looks at the events as a learning experience and tries to keep a positive outlook on the situation. He shrunk the company back to just himself, changed the name back to AJ Hartman Aero, and the business is humming along nicely. He has focused on reducing waste and improving efficiency within his shop. Even though he has moved out of the 6,000 sqft shop and back into the 2-car garage behind his house, he has been able to get more product out and make more money. This goes to show how important it is to focus on efficiency versus trying to make more money. AJ set his mind on improving the business and getting the most use out of his time. This has translated to higher profits with fewer resources.
Hobbies and gastronomy 5 years
0
0
5
47:51

158: AJ Hartman returns for an update on AJ Hartman Aero

Back in 2017, AJ was humming along and making composite parts for race cars and street enthusiasts. He was approached by a customer who was wanting to help AJ scale the business, so he sold off 49% of the business. They changed the name to RHR Composites, hired 2 people, contracted some aerodynamic parts to be designed, and moved to a larger facility. Along the way, their vision for the future didn’t align so AJ had to buy out his partner to take back 100% of the company. Even though it was a huge struggle, AJ looks at the events as a learning experience and tries to keep a positive outlook on the situation. He shrunk the company back to just himself, changed the name back to AJ Hartman Aero, and the business is humming along nicely. He has focused on reducing waste and improving efficiency within his shop. Even though he has moved out of the 6,000 sqft shop and back into the 2-car garage behind his house, he has been able to get more product out and make more money. This goes to show how important it is to focus on efficiency versus trying to make more money. AJ set his mind on improving the business and getting the most use out of his time. This has translated to higher profits with fewer resources.
Hobbies and gastronomy 5 years
0
0
5
47:51
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