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Podcast
Ecommerce Secrets with Ben Cummings
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EEP #412 – BONUS: The One Billion Dollar “Wholesale Formula” Exposed!
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Ecommerce Secrets with Ben Cummings
We are releasing this episode as a bonus because there are some elements of it that require a faster release than normal.
On this special Bonus Episode, I brought on a very special (famous) guest to discuss an unprecedented opportunity to make a high income on Amazon.
Specifically, we talk about a little-known method called the wholesale formula. How successful is this approach? To date, this has made a small group of Amazon sellers over One Billion Dollars. More incredibly, the average was $1.1 million per Amazon seller who used this approach.
Once I turned on the microphone, we just let 'er rip during this candid, no-holds-barred discussion. Strap yourself in, because this is an exciting bonus episode that we wanted to bring to you right away.
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01:07:33
EEP #411 – When to Give Up on a “Dud” Product
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Ecommerce Secrets with Ben Cummings
On this episode, we discuss when to give up on a “dud” product!
It happens to the best of us: You pick the perfect product, you find the perfect supplier, and you write the perfect listing… but the product is a flop!
Traian and I will break down the key tactics and thoughts we go through when deciding to pull the plug on a product, what our process is for doing so, and how to turn this experience into a positive one for your business moving forward.
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48:15
EEP #410 – What Is Your Brand Story? Pt. 2
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Ecommerce Secrets with Ben Cummings
This podcast is Part Two in our series revolving around one important question: What is your brand's STORY?
How do you craft a super compelling and interesting product narrative that draws people in and makes them want to buy?
Last week we discussed a formula for crafting your brand or product story, and this week we continue this discussion with Part Two!
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40:53
EEP #409 – What Is Your Brand Story? Pt. 1
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Ecommerce Secrets with Ben Cummings
Whether you’ve invented your own product OR you’re selling private label... your brand needs a story that makes your product stand out vs. your competition!
Your story needs to permeate everything and become one of the driving forces behind why a customer buys your product — and CONTINUES to buy from you via repeat sales.
In this episode, we get into tactics and methods behind building a compelling "product narrative” or brand story… and how to best leverage this to actually make money!
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55:33
EEP #408 – The FBA Restock Dilemma: Inventory Planning for 2021 in Light of New Amazon Restrictions!
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Ecommerce Secrets with Ben Cummings
On this episode, Traian and I will discuss the FBA Restock Dilemma!
Inventory planning and how to do it, in light of new restrictions that Amazon has put in place regarding inventory requirements and limits...and how to deal with these things!
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41:45
EEP #407 – Why Amazon Wants LESS AND LESS Communication Between Buyers and Sellers?
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Ecommerce Secrets with Ben Cummings
On this episode, we discuss why Amazon wants less and less communication between buyers and sellers.
First, Amazon limits buyer-to-seller messages within Seller Central…and then they announce the retirement of the comments feature on customer reviews in late December. What the heck is going on?
Why is Amazon doing this and what is their aim? On this episode, Traian and I discuss this topic and how Amazon sellers can adapt and prepare!
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41:11
EEP #406 – Brexit and Its Implications for Amazon Sellers
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Ecommerce Secrets with Ben Cummings
On this episode of the podcast, Traian and I discuss the breaking news about Brexit and its implications for Amazon sellers!
We will discuss what has happened, new UK VAT rules, and how to adapt to these changes.
As always in business, things are constantly changing and evolving, so rather than get stressed about the changes, we are going to just discuss it and learn the new things you’ll need to be aware of.
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37:31
EEP #405 – 8 Strategic Planning Questions to Kick Off 2021 BIG!
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Ecommerce Secrets with Ben Cummings
On this podcast, the first of the new year, we discuss 8 Strategic Planning Questions to Kick Off 2021 BIG!
Over the years on this podcast, we’ve talked a lot about goals and making strategic plans, and how vital they are to entrepreneurs and specifically Amazon sellers.
So to ensure you start 2021 with a bang, we are going to discuss eight key planning questions that can form and create an incredible 2021 for you — if you let it!
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01:04:19
EEP #404 – Christmas Fireside Chat with Ben
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Ecommerce Secrets with Ben Cummings
On this special edition of the Elevated Ecommerce podcast, you and I are going to have a year-end Christmas fireside chat!
Ben shares three entertaining (and sometimes comical) stories from his past, lessons he learned, and insights that can be applied to YOUR Amazon businesses.
This will be a fun, entertaining, and informative final podcast of 2020… with that, let's get started!
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32:10
EEP #403 – Our Predictions for 2021
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Ecommerce Secrets with Ben Cummings
On this episode, we make some wild predictions about what is going to happen in 2021!
Specifically, we predict what might happen in the world of ecommerce and Amazon. This will be a fun and perhaps controversial episode… so with that, let’s get started!
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52:05
EEP #402 – Thoughts on the Current State of Ecommerce
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Ecommerce Secrets with Ben Cummings
On this episode, we discuss the current state of ecommerce as we head into 2021!
Is selling on Amazon still the big opportunity that we say that it has been? What current opportunities are we seeing? And much more.
Basically, this is us discussing the current state of ecommerce and Amazon, and how we believe that will impact you moving forward. With that, let’s get started!
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48:39
EEP #401 – Looking Back at Ecommerce in 2020
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Ecommerce Secrets with Ben Cummings
On this episode, we will be taking a look back at 2020, which has certainly been an exciting, crazy, insane, and unusual year!
We will discuss the unexpected events that took place and how they affected us as Amazon sellers, and what we learned from living through 2020 as entrepreneurs. With that, let’s get started!
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46:14
EEP #400 – The 3 C’s of Productivity: Choose (Pt. 3)
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Ecommerce Secrets with Ben Cummings
On this week’s podcast, which is Part 3 of 3, we wrap up our deep dive into the 3 C’s of Productivity!
The 3 C’s is based on a book called “Getting Things Done” by author David Allen. Two weeks ago, we covered the first “C” - Capture. Then last week, we discussed the second “C” in the formula - Clarify. This week, we conclude with the 3rd “C” - Choose.
If you want to be far more productive, and far more focused, then I think you’re going to love this week’s episode!
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47:37
EEP #399 – The 3 C’s of Productivity: Clarify (Pt. 2)
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Ecommerce Secrets with Ben Cummings
On this week’s podcast, which is Part 2 of 3, we continue our deep dive into the 3 C’s of Productivity!
The 3 C’s is based on a book called “Getting Things Done” by author David Allen. Last week we covered the first “C” - Capture. And this week, we move on to the second “C” in the formula: Clarify.
If you’re burnt to a crisp, or if you’re feeling like an over-worked and over-stressed entrepreneur, then I think this week’s episode will help you a LOT!
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46:15
EEP #398 – The 3 C’s of Productivity: Capture (Pt. 1)
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Ecommerce Secrets with Ben Cummings
On this week’s podcast, we dive into the 3 C’s of Productivity! This series is based on a book called “Getting Things Done” by author David Allen.
To kick things off, we cover the first C in his formula - Capture!
If you’re a burnt-out, overwhelmed, under-nourished entrepreneur (aren’t we all?), then you will get GREAT benefit from learning all about the 3 C Formula.
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46:54
EEP #397 – Why Do I Self-Sabotage… and What Can I Do About It?
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Ecommerce Secrets with Ben Cummings
Do you find yourself in this pattern: You start seeing progress, you start seeing success, you start changing your life, and then BAM! Something ALWAYS seems to screw things up.
Psychologists call this “self-sabotage,” and we have seen this pattern repeated in many people, so it’s not uncommon.
On this podcast, we’re going to give you several specific ways to become AWARE of self-sabotage, and correct it, so that your pathway to success becomes clearer and easier.
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44:03
EEP #396 – Four BIG Mistakes We See With Sponsored Ads
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Ecommerce Secrets with Ben Cummings
With so many of our Amazon sellers using sponsored ads, it drives us crazy how many mistakes we see you guys making, that cost you money, and cost you sales!
On this week’s podcast, Traian and I discuss four BIG mistakes that we see being made with sponsored ads, so that you can STOP missing out on all this extra money.
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39:24
EEP #395 – GET READY! How to Prepare for the Big Holiday Sales on Amazon!
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Ecommerce Secrets with Ben Cummings
On this podcast, Traian and I discuss how to get ready and prepare for the REALLY BIG holiday sales that are coming on Amazon!
We have six specific ideas to share, all of which can make you great money within 90 days… so make sure you don’t miss a word of this podcast!
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45:11
EEP #394 – Is This the Most Important Election EVER?
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Ecommerce Secrets with Ben Cummings
On this week’s podcast, we are going to tackle a controversial topic on the mind of just about everyone: the US Presidential election!
If you hate politics and don't want to hear anything about Trump or Biden, I ask that you give me the gift of an open mind.
That's because I am going to explain why I think this election is probably The Most Important Election EVER for Entrepreneurs; why you should vote on your self-interests and not with your emotions, and exactly what I recommend you do in this election.
The stakes have never been higher for you as an entrepreneur, and if you’ll give me the gift of an open mind, then this might be one of the most useful episodes you’ll listen to all year!
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01:16:26
EEP #393 – The Golden Keywords: How Six Keywords Attract 80-90% of Amazon Sales (and How to Identify Them)
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Ecommerce Secrets with Ben Cummings
On this episode, we discuss what we call “The Golden Keywords!”
What are Golden Keywords? Well, did you know that our research has shown that just six keywords will typically attract 80-90% of Amazon sales for a product? Just SIX!
When Amazon sellers hear this, they are shocked, but on this podcast we will explain why this often occurs, our thoughts on Golden Keywords, and how to profit from this idea.
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40:51
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