Electricpreneur Secrets - The Electrician Podcast

When the storm hits, most electricians react. But in this episode, Joseph Lucanie flips that mindset by showing how proactive service not only protects homeowners, it builds unstoppable loyalty. From pre-storm generator checkups to post-storm empathy calls, you’ll learn how to turn chaos into your greatest marketing and service advantage. Joseph breaks down the tactical moves, like anti-theft anchoring and emergency lighting installs, that separate the amateurs from the white-glove pros. Whether you're in a Corolla or a ten-truck fleet, this episode will reshape how you see your role in the home, not as a fixer, but as a trusted protector. 💡 What You’ll Learn: How to prep generators before a storm hits What to say to customers after an outage The difference between basic service and white-glove loyalty-building ⚡️Learn how to present service options that increase average ticket, reduce price objections, and put customers in control, without sounding salesy. Mastering the Art of Options. Feb 4th, 08:00 PM - 9:30 PM EST Pre-registration link here! ⚡️Want to learn how to multiply your service calls without burning out? Join the SLE Pro App for tools, strategies and next-level support! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️Learn more about electrical service pricing, flat-rate vs. hourly, and how to lead your market through service. Contact us, we’d love to help!  #Electricians #GeneratorPrep #WinterStorm #PowerOutage #ElectricalBusiness #CustomerLoyalty #MillionDollarElectrician 

Most electricians think they’re being helpful by quoting the one thing the homeowner asked for but in reality, that’s the fastest path to burnout, low tickets, and lost trust. In this episode, we break down the silent killer in most electrical businesses: offering a single option. 💡 What You’ll Learn: Why giving one estimate feels like service but kills your close rate How presenting thoughtful options trains your team AND increases trust Why the electrician with a $24 lead closed $66K… and how you can too How to serve clients at a deeper level without being salesy or pushy And why options aren’t about upselling, they’re about leading If you’re tired of quoting and getting ghosted, tired of running 10 calls a day for scraps, this episode shows the mindset and method that flips everything. ⚡️Learn how to present service options that increase average ticket, reduce price objections, and put customers in control, without sounding salesy. Mastering the Art of Options. Pre-registration link here: ⚡️Want to learn how to multiply your service calls without burning out? Join the SLE Pro App for tools, scripts, and next-level support! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️Learn more about electrical service pricing, flat-rate vs. hourly, and how to lead your market through service. Contact us, we’d love to help! #ElectricianSales #ElectricalBusiness #TradesmenMarketing #OptionsSelling #ServiceLoop #HomeServiceSuccess #ElectricalContractor #SkilledTrades

Still charging $150/hr as an electrician? This is why that rate is silently draining your profits and how to break free. In this episode, we expose the real math behind electrician hourly rates, why $150/hr isn’t cutting it anymore, and how to calculate a service rate that actually makes your business money. Whether you're just starting out or scaling a shop, this is the real reason electricians stay broke and how to finally shift from undercharging to earning what you’re worth.  💡 What You’ll Learn: - The myth of “what the market will bear” - Why your mentor’s prices are not your model - How your $150/hour is actually costing you the business - The turning point: doing the math and finding your price power - Why “service” is what justifies your price (and how to make it undeniable) This isn’t just a pricing episode. It’s a mindset reset. ⚡️Learn how to present service options that increase average ticket, reduce price objections, and put customers in control, without sounding salesy. Mastering the Art of Options. Pre-registration link here! ⚡️Join our free weekly Q&A sessions in the SLE Pro App! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️Learn more about electrical service pricing, flat-rate vs. hourly, and how to lead your market through service. Contact us, we’d love to help! #ElectricianBusiness #PricingForProfit #ElectricalContractor #TradeBusiness #FlatRatePricing

Most electricians think they have a pricing problem… but what if it’s actually a confidence problem?  In this powerful episode, Joseph and Clay break down the numbers that finally make profit real and show you how to build pricing that earns you what you're worth without overthinking it or needing to rely on your accountant to run your business.  You’ll discover:  Why the average $120/hr rate is keeping you broke (and what you should actually charge) The real reason your accountant can’t save your bottom line How to finally get confident in your pricing (and sell with clarity) The 3 invisible factors that kill your gross profit — and how to fix them Why hyper-local marketing is the future of high-profit electrical business ...Plus, the genius $0 marketing play that sold Joseph on the spot — and how you can apply it this week.   If you’re serious about making 2026 your most profitable year yet — this one’s for you.   💡 What You’ll Learn:   -The new 2026 SSR (Simple Service Rate) -Tool Profit Goal Targets: 50–60% Gross -20% Net Why 1 extra call/day won’t fix your business Inventory tip that slashes your COGS -The “Good Neighbor” hack for hyper-local domination     ⚡️Want more tools, strategies & trainings to take your electrical service business to the next level? Join the community inside SLE Pro App! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789   ⚡️ Book your complimentary call with Forrest Schwartz CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing. 🌐 https://topline-growth.com/sle ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! https://www.facebook.com/groups/844859526389567   ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer!   ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help!       #electricianbusiness #pricingstrategy #tradesprofit #electricianmoney #servicebusiness #electricianpodcast #2026businessplan #milliondollarelectrician #grossprofit #raiseYourRate  

Are electricians really making $100K in 2026? Or even more? In this episode of The Million Dollar Electrician, we unpack exactly how much different electricians are earning right now, from apprentices to seasoned business owners. We share real stories from the field, exact income numbers, and the simple formula for unlocking six figures in the trade: Time × Value. Whether you're just starting out or looking to grow your shop, this episode will give you a fresh perspective on what’s possible in the trade and how top-performing electricians are doing it without burning out. 💡 What You’ll Learn: -How much apprentices, journeymen & service techs make today -Why some electricians break $100K and others don’t -The one question that unlocked a million-dollar mindset -From $14/hour to $250K years: real stories from the trade -Why time × value = schedule control + income growth ⚡️Want more tools, strategies & trainings to take your electrical service business to the next level? Join the community inside SLE Pro App! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy.  📧 Email: jesse@duromaxpower.com  🌐 Website: www.duromaxpower.com  📞 Call: 909-490-5789 ⚡️ Book your complimentary call with Forrest Schwartz CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing.  🌐 https://topline-growth.com/sle ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer!  ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianLife #TradeTalk #ServiceLoopElectrical #MillionDollarElectrician #SkilledTrades #MillionDollarElectricianPodcast #ElectricianPodcast

Every electrical business makes this choice. Most don’t realize the ripple effect it creates. In this episode of the Million Dollar Electrician Podcast, we uncover the truth about electrical apprenticeships and why choosing between an apprentice or journeyman could define the future of your business. Clay and Joe share real-world stories, stats, and mindset shifts that expose what most shop owners get wrong about hiring and training. Whether you’re struggling to find good electricians or wondering how to grow your team without sacrificing quality, this episode is for you. 💡 What You’ll Learn: Why journeymen aren’t always the safest hire The character-first approach to apprentices How to build instead of borrow your next top tech Where to find and develop the next generation of electricians ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community!  ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Forrest Schwartz, CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing. 🌐 Book your complimentary call with Forrest Schwartz here: https://topline-growth.com/sle  ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianPodcast #ElectricalBusiness #Apprenticeship #JourneymanVsApprentice #TradesPodcast #ElectricianMindset #SkilledTrades #ServiceLoopMethod

What if your customers already trusted you before you knocked? In this episode of the Million Dollar Electrician Podcast, we break down the Back-End Selling Blueprint the exact system we use to pre-sell every job, boost conversions, and make technicians unforgettable before they arrive. Learn how to make homeowners trust you before the call, eliminate awkward cold door moments, and create an experience so personal and frictionless that selling becomes the obvious next step not a push. 💡 What You’ll Learn: Build trust before the visit Turn reminders into relationship-builders Automate education & follow-up Use video, email, and tech bios to close more jobs without pushing harder This isn't about being slick, it's about being prepared. And it's the difference between electricians who scale and those who stall. ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy.  📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com  📞 Call: 909-490-5789 ⚡️Forrest Schwartz, CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing. 🌐 Book your complimentary call with Forrest Schwartz here: https://topline-growth.com/sle  ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #BackEndSelling #ElectricianPodcast #ServiceLoop #TradesmanMarketing #ElectricianSales #ContractorGrowth #MillionDollarElectrician

What if your next lead wasn’t a result of a new ad, but of a story well told, a conversation well sparked, or a neighbor just across the street? In episode, we go underground back to the early days, the gritty strategies that built real momentum long before ad spend entered the chat. From Home Depot intercepts to Good Neighbor drop-ins, to leveraging your own story as your most powerful asset, this episode hands you the unfair advantages small operators overlook… and big operators forget. 💡 What You’ll Learn: - The golden rule of lead flow (hint: it's not Google) - How to get 8–10 quality leads in 3 hours, without spending a cent - Why safety is the niche no one's owning (but everyone needs) - How to re-activate forgotten marketing strategies for free - And how to start a new year in full control of your pipeline Whether you’re in your first year or scaling a team, this episode gives away the real stuff. 🔗 Resources: ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 🌐 Book your complimentary call with Forrest Schwartz, CoFounder and CEO of TopLineGrowth here: https://topline-growth.com/sle ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianMarketing #MillionDollarElectrician #ServiceBusinessGrowth #HomeServiceBusiness #LocalLeadGen #ZeroDollarMarketing #TradeBusinessTips #ElectricianLife

What if your next lead wasn't hiding behind a pay-per-click ad… but behind your own story? In this episode, we dive into how to attract better customers and even better electricians by building a standout personal brand that earns trust before the call. It’s not about becoming a marketer. It’s about finally getting seen for the expert you already are. 💡 What You’ll Learn: From the psychology of putting yourself out there, to the tools and strategies electricians are using right now to dominate their local markets, we’re sharing it all from real-life scripts, to team strategies, to our most powerful review-getting formula. What we uncover here flips the script on how electricians should think about marketing, and shows you how to build a business that homeowners love and competitors respect all by being more you. 🔗 Resources:  ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy.  📧 Email: jesse@duromaxpower.com  🌐 Website: www.duromaxpower.com  📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianBusiness #ElectricianMarketing #ServiceElectrician #GetMoreLeads #OrganicMarketing #TradesmanBusiness #MarketingMindset #BrandPositioning #ShowUpDifferent #LoopMethod #MillionDollarElectricians #ElectricianPodcast #HomeServicePro #ResidentialElectrician #BuildTrustNotAds 

Most electricians think success comes from quick fixes, speed, and staying cheap. But real growth? It starts with trust. In this episode, Clay and Joe pull back the curtain on why customers ghost, how to avoid sales "gutter balls," and the real reason why technical skills alone won’t scale your business. 💡 What You’ll Learn: Build rapport without being salesy Turn one-time customers into lifetime clients Avoid the “get in, get out” trap that’s costing you 5-star reviews and future work Speak in plain language that earns trust, not skepticism Use body language and tonality to gain permission and credibility at the door The difference between getting paid once and becoming their "go-to electrician" has nothing to do with your tools… and everything to do with how you show up. 🔗 Resources:  ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help!  #ElectricianSales #TrustBeforeTools #ServiceCallTraining #BuildTrustFirst #WhyTheyDidntHireYou #HomeServiceBusiness #ElectricianMindset #StopGettingGhosted #ConnectionClosesDeals #SellWithoutSelling 

In this episode of The Million Dollar Electrician, Forrest Schwartz returns to break down the tactical side of running paid ads for electricians. Unlike previous high-level discussions, this episode dives deep into actionable strategies from understanding the difference between intent-based vs interrupt-based ads to building a high-converting Meta (Facebook) ads funnel. Forrest outlines the full 3-stage ad campaign structure electricians can use to generate low-cost, high-quality leads for panel upgrades, including retargeting strategies and audience criteria. He also shares how Keil Electric is generating leads with a 10X return on ad spend. If you're serious about scaling your service business and want predictable, profitable lead flow, this episode is a blueprint you can’t afford to miss! 💡 What You’ll Learn: Why many electricians struggle with converting leads What is the difference between intent vs. interrupt marketing How to avoid fear-mongering while still educating homeowners How to engineer high-converting ad funnels. Why following up 10 times isn’t “pushy”, it’s professional. ⚡️Featured Guest: Forrest Schwartz, CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing.  🌐Book your complimentary call here: https://topline-growth.com/sle 🔗 Resources: ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community!  ⚡️Podcast Powered by Duromax Generators.  Making turnkey power solutions easy.  📧 Email: jesse@duromaxpower.com  🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianMarketing #FacebookAdsForTrades #MillionDollarElectrician #ContractorLeads #ForrestSchwartz

In this episode of the Million Dollar Electrician Podcast, we sit down with Andy Keil, founder of Keil Electric who rebuilt his business from the ground up after losing everything. This episode is the raw, faith-filled story of an electrician who built again when there was nothing left to build with. From crawling under houses with a pen and paper to landing $3M fiber contracts, Andy’s story is proof that grit, faith, and quiet resilience still win. If you're an electrician stuck in burnout, running low-ticket chaos, or questioning if you're cut out for business, this story is for you! 💡 What You’ll Learn: How Andy rebuilt through personal tragedy Why pricing isn’t just about money, it’s about belief How to lead your team even when you’re broken The underdog strategy that landed a $3M city job ⚡️Featured Guest: Andy Keil, Founder, Keil Electric Faith-driven electrical contractor built on integrity, quality, and a commitment to serve others with excellence in every wire they pull. 🌐 Website: https://keilelectric.com 📧 Email: andy@keilelectric.com 🔗 Resources: ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! https://apps.apple.com/ph/app/service-loop-electrical-pro/id6745343913 ⚡️Open Circuit Service Loop. (Trial Link) The Starting Point for Serious Growth. ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianPodcast #MillionDollarElectrician #ElectricalBusiness #ServiceLoopElectrical #AndyKyle #KeilElectric #FaithAndBusiness #ElectricianLife #TradesBusiness #BlueCollarMindset #BusinessResilience

Most electricians write off cheap leads. Dorian Hayes turned one into $66,000. In this episode, we break down exactly how Hayes Electrical used trust, process, and a six-option service strategy to transform a $24 Angi lead into a $66K whole-home upgrade all in under 30 days! But it didn’t stop there. You’ll hear how Dorian: - Trained his installers to upsell without selling - Got 115 leads from his first Facebook ad - Built a high-performing team from one organic Facebook post - Replaced pressure with process, and burnout with mission If you’ve ever said “lead aggregators suck,” or “my team won’t upsell,” this episode will shift everything! This is leadership in action. This is what happens when process meets purpose! ⚡️Featured Guest: Dorian Hayes, Founder, Hayes Electrical Dedicated to raising the standard of service in the trades 🌐 Website: https://hayeselectricalservice.com/ 📧 Email: support@hayeselectricalservice.com 🔗 Resources: ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianPodcast #AngiLeads #ElectricianMarketing #ElectricalBusiness #BlueCollarLeadership #ElectricianSales #CSRTraining #HomeServiceBusiness

This is the real kickoff. Just Joe and Clay stripped of pretense, reflecting on what it really takes to succeed in this trade, in this business… and in life. From the redemptive force of Star Wars to the raw truth about fear, belief, and bold action, this episode unpacks how electricians get stuck and how some are breaking records in their 5th month. This one is for the electrician who’s felt like maybe he’s not cut out for this. Who’s one punch away from giving up. Who’s tired of waiting to feel "ready." We’re telling the truth, giving it all away, and holding nothing back. 💡What You’ll Learn: - Why fear is not your enemy, it's your weapon - How one electrician hit $105K in his 5th month in business - The mental framework that separates winners from wanderers - The power of full belief (even before the first win) - Why we're giving the roadmap away… again 🔗 Resources: ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianPodcast #TradesmanMindset #ElectriciansOfInstagram #ElectricalContractor #TradesBusiness #SkilledTrades #ServiceBusinessGrowth #FearIsFuel #105Kin5Months #BeliefOverFear #LoopMethod #MillionDollarElectrician #ServiceLoop #OvercomeDoubt #MindsetShift #EntrepreneurMindset #BusinessBreakthrough #LevelUp

10 years in the trade. Still not certified. Not because of skills but because of fear. In this episode, we sit down with Ruben Young, Host of The Young Electrician Podcast, to unpack why thousands of electricians delay getting certified and how that fear is costing them everything from income to confidence. Raised on the streets of LA, Ruben didn’t get certified until year 10. Not because he lacked skill, but because of one thing most electricians don’t talk about: Confidence. This isn’t just a tips and tricks episode. It’s a real-deal story of fighting through limiting beliefs, addiction, jail time, and coming out on the other side to help others escape the same mental traps. Ruben’s now helping electricians walk out of fear and into their certification with confidence by walking with them. 💡 What You’ll Learn: Why so many 10+ year electricians still aren’t certified (and what that’s really costing them) How to study without overwhelm (and how 15 minutes can change your future) The one habit that fixes your life more than any study guide Why discipline in one area of life always leaks into the rest Whether you're 2 years in or 20, if you’ve ever said “I’ll get to it later,” this episode is for you! ⚡️Featured Guest: Ruben Young, Host of The Young Electrician Podcast For Electricians trying to pass the Journeyman exam, C10 exam or just grow in their field. I hope to provide a place to help electricians of all levels grow into their full potential, both in mindset and knowledge. http://www.youtube.com/@theyoungelectrician https://www.instagram.com/the_youngelectrician ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer!  ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help!   #ElectricianPodcast #JourneymanPrep #GetCertified #NECCodeBook #TradesmenTalk #BlueCollarLeadership #MillionDollarElectrician #ElectricianMindset #TradeSuccess #NECCode #RubenYoung #MillionDollarElectrician

Most electricians think they need more leads to grow. But what if your business doesn’t need more work it needs better gears? In this episode, Forrest Schwartz, CoFounder and CEO of TopLineGrowth (co-owner of Keil Electric) breaks down the 4-Part Growth Machine that turned his company from $9K months to over $165 K/month without adding chaos or losing control of the schedule. 💡 What You’ll Learn: - Why leads aren’t your problem but follow-up is - How $300 jobs turn into $48K with the right sales system - The mistake 90% of electricians make with their marketing - How to get remembered and chosen by homeowners If you’re an electrician ready to earn more, serve better, and finally gain control of your schedule, this episode will shift everything! ⚡️Featured Guest: Forrest Schwartz, CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing. 🌐Book your complimentary call here: https://topline-growth.com/sle ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. #electricianbusiness #homecontractors #serviceloop #electricianmarketing #homeservices

What if the very thing holding your business back isn’t your leads, your pricing, or your people but your refusal to move before it's perfect? In this powerful episode, we sit down with Sherman Hatley, founder of Tactical Electric. Sherman gets real about what it takes to scale fast from learning emotional intelligence, hiring the right team, offering premium service options, and shifting from order-taker to general contractor mindset. This isn’t a story of overnight success. It’s the real cost of going all in of being present over perfect and replacing guesswork with system. Whether you’re a tradesperson, business owner, or leader, this one is packed with wisdom on leadership, resilience, and service-based sales. 💡 What You’ll Learn: The moment Sherman realized options-based selling could 10x revenue How one cold-call turned into a $90K solar project Why turnkey service wins over DIY customers The role of CSRs and how they’re a growth multiplier What Sherman would tell his past self about partnerships and people How the Service Loop Method redefined his whole business approach The community support that kept him going through burnout ⚡️Featured Guest: Sherman Hatley, Founder, Tactical Electric Veteran and Leader. Known for his all-in approach, authenticity, and results-driven mindset. 🌐 Website: https://tacticalelectrical.com/ 📧 Email: info@tacticalelectrical.com 📞 Call: 208-901-8568 🔗 Resources: ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! https://www.facebook.com/groups/844859526389567 ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Join us and learn how to serve and earn at the highest level.  TIMESTAMPS: 00:00 Sherman’s Leap of Faith – Betting It All 02:30 From 600K to 2M: Scaling with the Right Mindset 04:45 The 300K Month & What It Taught Him 07:05 Turnkey Solutions = Higher Sales, Better Service 10:10 Options Over Price Books: The Game-Changer 13:00 How SLE Training Built His Confidence & Team 15:40 Culture, Community & Why the SLE Brotherhood Matters 18:00 Advice to Electricians: Progress, Not Perfection 20:30 What Sherman Would Change If He Started Over 22:00 Final Thoughts on Building Legacy & Leadership #ElectricianPodcast #TradesBusiness #ServiceLoopMethod #ElectricianSuccess #ResidentialElectrician #FromFieldToOffice #ElectricianEntrepreneur #TacticalElectric #ColdCallSuccess #ElectricalBusinessGrowth

The electrical trade is changing fast. Experienced electricians are retiring, new technology is reshaping the field, and customer expectations are rising higher than ever. So how do you keep up without losing your footing? In Season 3, we’ll share real-world strategies that actually work in today’s changing trade: ✔️ How to price electrical jobs for profit ✔️ How to win repeat customers without chasing leads nonstop ✔️ How to market your electrical business without wasting money ✔️ How owners really grew their shops — no hype, no fluff, just proven steps ✔️ How to adapt to new tech, rising expectations, and shifting labor in the trades Whether you’re running a one-van or a growing electrical team, this podcast is built to help you succeed. No gimmicks. No shortcuts. Just real talk, proven strategies, and the tools to grow your electrical service business! 🎧 Subscribe today so you don’t miss Season 3 of The Million Dollar Electrician Podcast! #MillionDollarElectrician #ElectricianBusiness #ElectricalContractor #TradesBusiness #BlueCollarBusiness #ElectriciansOfYouTube #ElectricianLife #BusinessGrowth #ServiceBusiness #ElectricalTrade

Running an electrical business isn’t just about wiring and breakers. It’s about pricing smart, marketing strong, selling with confidence, and building customer relationships that last. In Seasons 1 & 2, the Million Dollar Electrician community learned how to pull those levers together. Now in Season 3, we’re not backing down, we’re doubling down! Whether you’re a one-van operation or running a growing electrical team, Season 3 is packed with real-world strategies you can apply right away: ✅ How to market your electrical business without wasting money ✅ How to price jobs so you profit on every call ✅ How to turn your customer list into repeat revenue ✅How to avoid the mistakes that hold most electricians back ✅ How to add new vans, new services, and new growth the smart way Subscribe now and join electricians who are learning to think bigger, serve better, and build the businesses they’ve always wanted! #ElectricianBusiness #MillionDollarElectrician #ElectricalContractor #TradesBusiness #ServiceBusiness #ElectriciansOfYouTube #BusinessGrowth #BlueCollarBusiness #ElectricalLife #Electricians

Austin Matthews was like most electricians, skilled, honest, and stuck. Until one shift changed everything. In this episode, we uncover the mindset that turned slow calls into $48K weeks. No gimmicks. No hard closes. Just the truth about why electricians are stuck chasing small tickets and what happens when you finally learn how to serve at a higher level. Whether you're an electrician, HVAC tech, or home service pro feeling stuck, burned out, or underpaid, this story will show you what's possible when you stop rushing and start leading. What You’ll Learn: Increase average ticket on every service call Serve homeowners with confidence and integrity Create trust without ever feeling “salesy” Build a business that pays and feels good ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer!  ⚡️Learn how to serve and earn at the highest level.  TIMESTAMPS: 00:00 - Introduction 00:05 - Meet Austin Matthews – Return to the Show 06:00 - From Good Old Boy Electric to Pro Service Team 09:15 - The Moment Austin Stopped Micromanaging 14:00 - Promoting Wes & Building a Scalable Team 19:00 - Cam’s Growth: $110K Month With Week Off 23:00 - Austin’s $123K Month & Letting Go of Sales 25:15 - Most Profitable Jobs: Service Upgrades + More 30:00 - Win of the Week: Club Membership = $15K Sale 34:00 - Content Marketing & Overcoming Camera Fear 38:00 - Advice to New Electricians & Owners 41:34 - Admitting You Need Help – Austin’s Turning Point 43:00 - Closing #ElectricianPodcast #HomeServiceBusiness #AustinMatthews #ResidentialService #ElectricianMindset #ServiceSales #ServiceLoopMethod