Is This Right? a marketing, consulting, and EOS po
Podcast

Is This Right? a marketing, consulting, and EOS po

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A weekly podcast diving into topics we find relevant and compelling in the worlds of marketing, consulting, EOS, specializing, photography, and more.

Contact: josh@tmillergroup.com
Follow our new podcast at truecraftpodcast.com

A weekly podcast diving into topics we find relevant and compelling in the worlds of marketing, consulting, EOS, specializing, photography, and more.

Contact: josh@tmillergroup.com
Follow our new podcast at truecraftpodcast.com

44
0

Continue The Conversation

Continue the conversation over at truecraftpodcast.com Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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00:29

What We Can Learn From 'Among Us'

What can we learn from the indie game that's been consuming the internet?   In this episode Josh breaks down lessons we can take from the popular game Among Us.   Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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07:40

Pass Or Fail Content

In this episode Josh explains talks pass or fail content, or the stuff your project can't live without.   tmillergroup.com   Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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08:16

Should I Say This? Navigating Offensiveness

Do you take your shoes off?   In this episode Josh explains an analogy that can be helpful for navigating whether or not you should say something you think may be considered "offensive".   From content marketing to everyday life, this tool can be used to help you understand your justifications.   Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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08:35

Should I Say This? Navigating Offensiveness

Do you take your shoes off?   In this episode Josh explains an analogy that can be helpful for navigating whether or not you should say something you think may be considered "offensive".   From content marketing to everyday life, this tool can be used to help you understand your justifications.   Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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0
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08:35

Position Analysis #4: Thirst

Today we're taking a look at the beverage design firm, Thirst.   In this series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work.   This weeks episode talks about the power of case studies, how you can utilize web design to reinforce your positioning, and two examples of strongly positioned firms.   Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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23:06

Position Analysis #4: Thirst

Today we're taking a look at the beverage design firm, Thirst.   In this series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work.   This weeks episode talks about the power of case studies, how you can utilize web design to reinforce your positioning, and two examples of strongly positioned firms.   Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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23:06

What Am I Supposed To Talk About? 7 Things

Sometimes the ideas just flow.   Other times, we're sitting at our desk for hours, wondering if our poor sitting posture is ruining our spine.   For those less-than-ideal attempts, what can we do?   In this episode Josh breaks down 7 things to remember when you're sitting down to create content but the ideas just aren't flowing. 
Marketing and strategy 5 years
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12:31

What Am I Supposed To Talk About? 7 Things

Sometimes the ideas just flow.   Other times, we're sitting at our desk for hours, wondering if our poor sitting posture is ruining our spine.   For those less-than-ideal attempts, what can we do?   In this episode Josh breaks down 7 things to remember when you're sitting down to create content but the ideas just aren't flowing. 
Marketing and strategy 5 years
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12:31

Position Analysis #3: Brooklinen

The third positioning analysis episode is focusing on Brooklinen. In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work. Today we talk about the linen DTC company, Brooklinen. Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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28:46

Position Analysis #3: Brooklinen

The third positioning analysis episode is focusing on Brooklinen. In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work. Today we talk about the linen DTC company, Brooklinen. Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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28:46

Top 5 Podcast Mistakes We've Made So Far

Starting a podcast is tough, but actually making it good is a whole different monster. Between episode planning, release, promotion, time, editing, and guests, there's plenty of room for error as well as improvement. In this episode Josh breaks down the top 5 mistakes ITR has made so far, and some suggestions for those looking to improve their own podcast.
Marketing and strategy 5 years
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16:32

Top 5 Podcast Mistakes We've Made So Far

Starting a podcast is tough, but actually making it good is a whole different monster. Between episode planning, release, promotion, time, editing, and guests, there's plenty of room for error as well as improvement. In this episode Josh breaks down the top 5 mistakes ITR has made so far, and some suggestions for those looking to improve their own podcast.
Marketing and strategy 5 years
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16:32

Position Analysis #2: Tide

The second positioning analysis episode is focusing on Tide.   In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work.   Today we talk about the business account company, Tide (UK).   We discuss their ease-of-use, pricing structure, position statement, and more.   Contact: josh@tmillergroup.com   Links: sbstandard.com tide.co
Marketing and strategy 5 years
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24:46

Position Analysis #2: Tide

The second positioning analysis episode is focusing on Tide.   In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work.   Today we talk about the business account company, Tide (UK).   We discuss their ease-of-use, pricing structure, position statement, and more.   Contact: josh@tmillergroup.com   Links: sbstandard.com tide.co
Marketing and strategy 5 years
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24:46

Synchronization and Assassin's Creed

Sometimes we get so caught up in the journey that we forget the destination. In this episode Josh talks about the game Assassin's Creed, synchronization, and how it relates to the business world. Also some practical tips on how you can "synchronize" Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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08:37

Synchronization and Assassin's Creed

Sometimes we get so caught up in the journey that we forget the destination. In this episode Josh talks about the game Assassin's Creed, synchronization, and how it relates to the business world. Also some practical tips on how you can "synchronize" Contact: josh@tmillergroup.com
Marketing and strategy 5 years
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08:37

Positioning Analysis #1: Magic Spoon

The first positioning analysis episode is focusing on a relatively new company, Magic Spoon.   In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work.   Today we talk about the DTC cereal company, Magic Spoon.   We discuss their 90's-inspired creative direction, their pricing, value, how we view them in relation to other cereal brands, and much more.   Contact: josh@tmillergroup.com   Links: www.magicspoon.com
Marketing and strategy 5 years
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24:45

Positioning Analysis #1: Magic Spoon

The first positioning analysis episode is focusing on a relatively new company, Magic Spoon.   In this new series, we take a look at the market position of brands and companies, speculate some of their strengths and weaknesses, and also try to find some things we can learn from their work.   Today we talk about the DTC cereal company, Magic Spoon.   We discuss their 90's-inspired creative direction, their pricing, value, how we view them in relation to other cereal brands, and much more.   Contact: josh@tmillergroup.com   Links: www.magicspoon.com
Marketing and strategy 5 years
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24:45

Flow and the Decisive Moment

“There is nothing in this world that does not have a decisive moment”   In this episode, Josh explores the relationship between the decisive moment and being in a state of flow, how to capitalize on these moments, and how to put yourself in the best position for decision making.   Contact: josh@tmillergroup.com   Resources: https://www.youtube.com/watch?v=14ih3WgeOLs https://www.amazon.com/Flow-Psychology-Experience-Perennial-Classics-ebook/dp/B000W94FE6
Marketing and strategy 5 years
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06:56
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