John Lagoudakis dot Com Podcast: Internet Marketin
Podcast

John Lagoudakis dot Com Podcast: Internet Marketin

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Insider secrets to the world of Internet marketing

Insider secrets to the world of Internet marketing

141
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JLDC 0150: Start Your Own Podcast – Interview with David Ralph

Want to start your own podcast? In this podcast episode, we get inside the mind of UK’s number one podcaster, David Ralph! After having enough of the corporate world, and also after a brief stint at being a web developer, David Ralph decided he would make a full-time living from podcasting. Less than four years later, David’s show, Join Up Dots, is one of the most successful business podcasts in the world. Topics discussed during this podcast episode include; Can you make a living with your podcast? How much work is involved in publishing podcast episodes? What equipment do you need for a podcast? And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) Join Up Dots Podcast Website Podcasters Mastery (David Ralph’s Podcast Training Website) Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 2:15 – Who is David Ralph and how did you get started in podcasting? 4:30 – How can you make a living from a podcast? 7:30 – How to grow your podcast audience 8:30 – How long did it take before you started to see success with your podcast? 11:45 – How frequently should you release podcast episodes? 14:10 – How do you start your own podcast? 16:30 – How much work is involved in getting an podcast episode published? 20:15 – Suggestions on how to format your podcast show 23:30 – The importance of being unique 27:00 – What podcast equipment do you need? 37:30 – David Ralph’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 7 years
0
0
7
41:19

JLDC 0149: Inbound Marketing – Interview with Dan Moyle

Today we discuss ‘Inbound Marketing’ with Dan Moyle. Dan specializes in promoting helpful, engaging marketing over interruptive advertising. Coming to marketing from the TV news business, Dan brings a wealth of knowledge from writing to video production to multimedia content creation. He says, “I’d rather help someone reach 50 ideal customers rather than 5,000 passive viewers.” Topics discussed during this podcast episode include; What is Inbound Marketing? Easy ways to get lots of free traffic with Inbound Marketing What to make sure you DON’T do in your Inbound Marketing campaigns And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) Dan’s free Marketing Guide Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:30 – What influences did you have when you were growing up that lead you to where you are today? 3:15 – Dan’s TV production career 4:30 – How Dan got started with Inbound Marketing 5:15 – What is Inbound Marketing? 8:15 – Examples of Inbound Marketing content in specific niches 13:20 – Why should businesses focus on using Inbound Marketing over other marketing methods? 16:45 – The importance of quality content 17:40 – How does someone get started with Inbound Marketing? 20:40 – Repurposing content 23:45 – Adjusting our mindset 26:50 – How do you promote your business with Inbound Marketing? 30:30 – Dan’s free video marketing guide 32:15 – What is so special about being a podcast guest? Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
7
38:23

JLDC 0148: Online Entrepreneur Basics – Interview with Omar Zenhom

In today’s episode, we discuss Online Entrepreneur Basics with Omar Zenhom, the co-founder of The $100 MBA, the largest alternative business education online. Omar is also the host of an iTunes Best of 2014 podcast, The $100 MBA Show. The $100 MBA Show has delivered 650 lessons and counting to over 50,000 daily listeners. He is also the co-founder of WebinarNinja, an all-inclusive, easy-to-use webinar platform that allows you to create a webinar in 10 seconds flat. Topics discussed during this podcast episode include; The 3 online entrepreneur basics you must have in place before you start Do you need to be using social media? Omar’s advice for those that are struggling with their online business And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) The $100 MBA Webinar Ninja Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:40 – What influences did you have when you were growing up that lead you to where you are today? 4:45 – Omar’s teaching career 5:45 – How Omar got started as an online entrepreneur 8:30 – How The $100 MBA program got started 11:00 – The $100 MBA program 12:45 – What do you need to have in place to be a successful online entrepreneur? 14:30 – The deception of quick online riches 16:00 – Consistency is the key to success 17:45 – The best entrepreneurs are those that know how to communicate clearly 21:30 – Omar’s advice to those that are struggling with their online business 25:20 – How important is social media? 28:00 – Practical online entrepreneur basics 31:30 – Accountability partners 33:00 – Are you ready to be an online entrepreneur? Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
6
39:02

JLDC 0147: Passive Income – Interview with Chris Miles

Chris Miles, a.k.a. The “Cash Flow Expert” is a leading authority when it comes to creating passive income. For years he has been teaching entrepreneurs and professionals how to quickly free up and create cash flow TODAY spending time doing what they love most! Chris is the the author and podcast host of the Chris Miles Money Show that’s been featured in US News, And CNN Money, and has a high reputation with his company, Money Ripples getting his clients fast, life-altering financial results. Topics discussed during this podcast episode include; Where do you start in creating passive income streams? How can you create multiple streams of passive income in your business? Is more income streams always the answer? And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) MoneyRipples.com Money Ripples Facebook Page Chris Miles Money Show Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:30 – What influences did you have when you were growing up that lead you to where you are today? 3:30 – Becoming a Financial Advisor and early retirement 4:30 – Passive income streams that allowed Chris to retire early 8:00 – Where do you start in creating passive income streams? 10:30 – The foundation of every successful passive income venture 16:00 – Advice to young people that want to have enough money to buy their own home 20:30 – Taking control of your expenses and managing your income 25:30 – How can you create multiple streams of passive income in your business? 30:00 – Chris Mile’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
6
34:20

JLDC 0146: Podcast Interview Marketing – Interview with Tom Schwab

In this podcast episode we discuss how Podcast Interview Marketing with our special guest, Tom Schwab. Tom is the author of Interview Guest Profits and founder of InterviewValet.com When it comes to getting massive exposure for your business, and building amazing relationships with your market, there’s no better strategy than being a podcast guest. And it’s free to do! Topics discussed during this podcast episode include; Why is Podcast Interview Marketing so effective? How to get yourself booked in as a podcast guest Podcast interview do and don’ts And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) InterviewValet.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:45 – What influences did you have when you were growing up that lead you to where you are today? 4:10 – What is a podcast? 5:45 – Why did you choose to focus on Podcast Interview Marketing? 8:20 – Why the podcast interview marketing conversion rates are so high 8:45 – Where does someone begin with podcast interview marketing? 10:55 – Is it important to get on podcasts that have a large following? 11:55 – How do you make yourself attractive to podcasters? How can you better your chances of being a guest? 16:20 – What should you talk about on a podcast? 16:45 – What is a good offer to turn podcast listeners into leads? 20:30 – Who doesn’t podcast interview marketing work for? 23:15 – Passive, long-term traffic 25:05 – Podcast interview marketing real-life success stories 28:30 – Getting in touch with Tom Schwab Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
7
31:23

JLDC 0145: Online Marketing Systems – Interview with Mark Fortune

In this podcast episode we discuss Online Marketing Systems with our special guest, Mark Fortune. Mark is a small business marketing consultant, Master Certified Duct Tape Marketing Consultant and a co-author of the recent Amazon bestseller The Small Business Owner’s Guide to Local Lead Generation. In 2014, Mark began pursuing a long-time dream and opened his firm, Fortune Marketing, with the goal Of working with small businesses to help them grow and prosper. Topics discussed during this podcast episode include; Easy tweaks you can implement right now to improve your online business Recommended resources for your online business The biggest mistakes online business owners make And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) FortuneMarketingInc.com Duct Tape Marketing LeadPages Unbounce Thrive WordPress Theme ActiveCampaign Mailchimp Google Analytics Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:45 – What influences did you have when you were growing up that lead you to where you are today? 4:30 – Mark’s parent’s small business and the struggles they faced 6:10 – How Mark began his own digital marketing agency 10:00 – Online marketing systems – an overview 13:45 – What some easy tweaks businesses can implement right now that will dramatically improve their online marketing systems 15:45 – Many businesses drop the ball when it comes to landing pages 17:15 – Online marketing systems resources that Mark recommends 20:25 – The biggest mistakes online business owners make 23:00 – How businesses can track the results of their advertising and marketing efforts 26:40 – What else should businesses owners focus on when it comes to their online marketing systems 28:00 – The importance of using video 29:15 – Mark Fortune’s real-life case studies 36:10 – Mark’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
6
38:45

JLDC 0144: LinkedIn Best Practices – Interview with Kate Paine

Kate Paine is a LinkedIn Best Practices expert and the founder of StandingOutOnline.com. In this interview with Kate, she shares with us her ninja marketing strategies for getting leads and sales through LinkedIn. Topics discussed during this podcast episode include; How to set up your LinkedIn profile for maximum impact LinkedIn etiquette (what you should and shouldn’t do!) The latest LinkedIn features and how you can use them And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) StandingOutOnline.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:20 – What influences did you have when you were growing up that lead you to where you are today? 2:00 – Kate’s career as a journalist 4:10 – Why Kate has chosen the LinkedIn platform to focus her marketing efforts 7:05 – LinkedIn’s new tool – ProFinder 7:50 – Who is LinkedIn for? 10:05 – The different ways you can publish content on LinkedIn 12:25 – LinkedIn best practices for your content: re-purposing your content on LinkedIn for greater exposure 13:15 – Using ‘Influencers’ to get even greater exposure for LinkedIn content, and better LinkedIn rankings 14:20 – What’s the difference between free and premium LinkedIn accounts? 17:30 – How can you get more LinkedIn connections? 19:20 – The response to LinkedIn email messages is much better than sending a traditional email message, especially when soliciting new business 20:40 – Why your LinkedIn profile is so important 21:55 – LinkedIn best practices for your profile 24:50 – The importance of having a LinkedIn profile photo 26:00 – LinkedIn endorsements and recommendations 28:55 – Should you be using LinkedIn Groups? 30:35 – LinkedIn Company Pages – who should be using them and how? 32:50 – LinkedIn Ads – are they any good? 34:00 – New LinkedIn feature – Native Video 37:30 – LinkedIn gets a ton of traffic Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
6
39:51

JLDC 0143: Evergreen SEO Strategies – Interview with Phil Singleton

In this podcast episode we discuss evergreen SEO strategies with Phil Singleton, a web designer, SEO expert, and an award winning author. Since 2005, Phil has owned and operated a digital agency based in Kansas City.In 2016, Phil, and John Jantsch, of Duct Tape Marketing, co-wrote, SEO for Growth: The Ultimate Guide for Marketers, Web Designers & Entrepreneurs. SEO for Growth is an Amazon bestseller and has been listed as a top marketing book by Mashable, Oracle and The Huffington Post. It’s also been featured on MSNBC, Entrepreneur and Search Engine Journal, and on many other industry websites. Topics discussed during this podcast episode include; The biggest SEO mistakes businesses make Must-do on page and off page SEO strategies What to look for in an SEO company And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) SEOforGrowth.com KCWebDesigner.com – Phil’s web design and SEO company Google’s Search Engine Optimization Starter Guide Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:45 – What influences did you have when you were growing up that lead you to where you are today? 3:30 – Left the corporate world to live in Taiwan 6:10 – Got his MBA in the U.S. 6:30 – How Phil started with SEO 10:15 – SEO for Growth 11:15 – Where does SEO start? Are domain names important? 12:00 – How important is keyword research today 13:15 – Your website is a marketing platform 14:30 – Recommended keyword research tools 16:10 – The importance of Google Analytics 17:45 – Google Search Console 18:20 – Are keywords in domain names still importance today? 20:30 – Expired domain names 21:10 – Is WordPress the best CMS to use? 23:45 – Legal pages 26:00 – Google’s Search Engine Optimization Starter Guide pdf 27:10 – Yoast SEO WordPress plugin 28:00 – Why embedding videos on your website skyrockets your SEO rankings 30:00 – Backlinks 31:45 – Phil’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
6
34:29

JLDC 0142: Building a Software Business – Interview with Mitch Russo

Building a software business? Today we interview Mitch Russo. Mitch is the former CEO of Tony Robbins and Chet Holmes Business Breakthroughs International which together they grew to $25M+ per year in revenue. Before that, Mitch founded the software company Timeslips Corp which was purchased after reaching $10M in sales. Mitch has also published the Amazon best-seller, “The Invisible Organization” which had the forward written by famous business guru Jay Abraham. Mitch has also been nominated by Inc Magazine twice for “Entrepreneur of the Year”. Topics discussed during this podcast episode include; How Mitch’s first attempt at building a software business almost failed… and how he was able to turn it around into a fabulous success! Insights of working with Tony Robbins How Mitch dealt with his most irate customers (gold nugget here) And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) MitchRusso.com How being the lead guitar player set the stage for being the CEO – Mitch’s story Mitch Russo’s Podcast – Your First Thousand Clients Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:40 – Mitch Russo’s upbringing, background and key influences growing up 3:15 – Business lessons Mitch learned by creating a successful band 5:45 – Why Mitch didn’t continue with his musical career 7:00 – Starting Timeslips Corp in 1985 8:00 – Overcoming a major hurdle that almost didn’t see Timeslips Corp come about 10:30 – Why customer feedback is so important during the startup phase of building a software business 12:40 – How Mitch was able to get customer feedback in the early days 13:15 – How Mitch rolled out the software when it was ready to sell 14:45 – What was PR like in 1985? 15:50 – Strategies that work today in getting exposure for your software product 17:45 – Mitch is about to release a new software product 18:30 – How did you become CEO of Tony Robbins and Chet Holmes Business Breakthroughs International? 21:00 – Insights working with Tony Robbins 22:30 – How Mitch dealt with the most irate customers (gold nugget) 26:00 – How did you price your software? 28:00 – What is the best pricing strategy today for software? 29:45 – Benefits of a subscription based software business 30:50 – Best places to get a hold of Mitch Russo Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
6
33:35

JLDC 0141: Stop, Think, Focus, Execute – Interview with Philip Bliss

Philip Bliss is a digital marketing pioneer and a board-level executive/entrepreneur who has been at the forefront of digital media development for the past twenty years. Phil’s national and international track record includes companies including the Smithsonian Institution, Microsoft, NEC, Samsung, and Cisco Systems. Topics discussed during this podcast episode include; The one simple step that entrepreneurs need to take BEFORE launching massive action How Philip lost $200,000 AFTER selling a successful business How to ‘reset’ your mind and get the right focus And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) StopThinkFocusExecute.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:20 – Philip Bliss’ upbringing, background and key influences growing up 2:40 – Philip’s early career and first business 5:00 – Businesses Philip has worked with over the years 5:45 – How did you come up with Stop, Think, Focus, Execute (STFE)? 7:30 – What are the four STFE steps? 9:10 – Stop and Think are the 2 most important steps 12:50 – Importance of resetting our minds 13:35 – Examples of how STFE works in real life situations 16:50 – Philip’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
6
21:29

JLDC 0140: Starting an Online Business – Interview with Matt Powell

Starting an online business? In today’s podcast episode, we speak with Martial Artist, Teacher and Author, Matt Powell. Matt shares with us how he was about to take his local martial arts school and turn it into to a global Internet brand. Topics discussed during this podcast episode include; Free and paid traffic methods Matt us drive visitors to his websites How Matt uses expired domain names to increase his search engine rankings Matt’s product funnel And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) Pramek.com IAmMattPowell.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:15 – Matt’s upbringing, background and key influences growing up 3:45 – Starting his own martial arts business 5:35 – How Matt went from a local martial arts studio to taking it online 9:50 – How Matt drove traffic to his websites in the past and how he does it today 11:15 – The importance of domain age for SEO 12:15 – How to use expired domains to help your search engine rankings 13:35 – Website branding 15:50 – Paid advertising that works for Matt 18:45 – Monetizing your traffic/creating a product funnel 26:00 – Getting in contact with Matt Powell 27:10 – Matt’s final thoughts – important advice for those starting an online business Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
7
30:42

JLDC 0139: Content Marketing – Interview with Nicolas Cole

In today’s podcast episode, we’re going to be talking all about Content Marketing with none other than Nicolas Cole a writer, author, and columnist for Inc Magazine, and a Top Writer on Quora. Nicolas’ work has been published in TIME, Forbes, Fortune, The Huffington Post, Entrepreneur, Business Insider, and many more publications. Topics he writes about range from self-development, creativity and innovation, productivity and positive habits, and others. Nicolas is also the Founder of Digital Press, a Ghostwriting and Influence agency for serial entrepreneurs, CEOs, and business owners. Topics discussed during this podcast episode include; How Cole became one of the top writers on Quora How businesses and individuals can benefit from content marketing Content marketing ‘do’s’ and ‘don’t do’s’ And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) NicolasCole.com Nicolas Cole’s Quora profile Digital Press (Cole’s exclusive ghostwriting agency) Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:30 – Cole’s upbringing, background and key influences growing up 4:25 – First success with content marketing 5:50 – Top writer on Quora and starting Digital Press 6:50 – How did your parents react to you being a competitive video gamer? 10:00 – Why Cole chose Creative Writing at college 11:45 – Why is the benefit for business owners or corporations to release content online? 15:50 – What is the best type of content to create? 20:30 – Outsourcing your content marketing – is it a good or bad idea? 24:00 – Getting what you pay for with your content marketing 27:15 – What are the best content marketing platforms 29:00 – What ‘call to action’ should you add to your content? 31:45 – Cole’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
7
34:43

JLDC 0138: Turning Fear Into Prosperity – Interview with Akshay Nanavati

Akshay Nanavati, Marine Corps Veteran, speaker, adventurer, entrepreneur and author of ‘Fearvana’, shares with us his insights into how to take our fears, and turn them into happiness and prosperity. Fearvana has been endorsed by many spiritual, personal development and business leaders including Chicken Soup for the Soul co-author Jack Canfield, and even the Dalai Lama himself! Topics discussed during this podcast episode include; What are the biggest fears most people face? Why is it actually a good thing when you experience fear? Why do we fear success? And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) Fearvana.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:15 – Akshay’s upbringing, background and key influences growing up 2:20 – How Akshay was able to get over his drug addiction and serving in the military 3:40 – Key books and people that really helped Akshay when he was close to being suicidal 5:00 – Why did you choose ‘fear’ as the key topic in the personal development book, Fearvana? 7:15 – You will never stop experiencing fear, even when you achieve the success you are looking for 8:30 – If you’re not experiencing opposition within yourself (fear and anxiety) you’re not moving forward 9:35 – What’s some of the biggest fears people have that stop them from moving forward? 11:05 – Why did you spend 30 days (350 miles) traversing the Greenland ice cap? 12:35 – How do you keep yourself still enough to allow yourself to process your thoughts? 15:20 – Why should we deal with our fears? 19:15 – Why do online business startups fear success? 24:45 – Akshay’s final thoughts 26:15 – How to get in contact with Akshay Nanavati Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
5
28:19

JLDC 0137 – Buying and Selling an Online Business – David Barnett

Buying or selling an online business? In today’s episode, we speak with David Barnett, a highly certified international business broker consultant that has had decades of experience in the corporate world and also as a business owner. David has also authored several books including the best-selling ‘How To Sell Your Own Business’. Topics discussed during this podcast episode include; What you should know before buying or selling a business Why we typically start our own business rather than buying an existing one What type of online business is the most sought after by buyers and investors? And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) DavidCBarnett.com BusinessBuyerAdvantage.com HowToSellMyOwnBusiness.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:15 – David Barnett’s growing up years, influences and early career 4:00 – First exposure to business broking 8:00 – Did you get your entrepreneurial nature from your parents or siblings? 11:05 – Is buying and selling an online business different from a brick and mortar business? 17:55 – Advice for those looking to buy an online business 19:00 – What do you need to have in place so that you can be ready to sell your online business? 20:45 – What type of online businesses are popular right now for those looking to buy or invest in a business? 24:20 – The short lifespan of online business stability 25:30 – Facebook Page Likes or an email list? 26:50 – The different between financial and strategic business buyers 28:35 – David Barnett’s successful business broker consulting case studies 35:15 – Getting in touch with David Barnett 37:05 – Buying an online business is much better than starting one on your own 38:45 – David’s theory on why we start our own business rather than buy an existing one Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
7
41:48

JLDC 0136 – Interview with Kevin Smullin, Founder of 2Q Lead Generation Strategies

Kevin Smullin is the founder of 2Q Lead Generation Strategies, a consulting business that helps frustrated real estate agents to double their sales within just 12 months. Kevin has 15 years experience as a marketing consultant and founded 2 successful marketing businesses. He has trained thousands of people and helped them to generate millions in sales. Topics discussed during this podcast episode include; Why Kevin failed as a young real estate agent How Kevin took that failure and now helps real estate agents double their business within just 12 months Why you should NEVER ask for referrals! And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) 2QLeadGenerationStrategies.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:15 – Kevin Smullin’s growing up years, influences and first job as a real estate agent 5:45 – Old-school real estate lead generation strategies that don’t work 10:20 – Kevin’s next job after real estate as a marketing consultant 11:10 – How did you start 2Q Lead Generation Strategies? 11:45 – How did you come up with the name ‘2Q Lead Generation Strategies’? 12:20 – What are the ‘low hanging fruit’ that business owners are doing wrong with their lead generation? 18:40 – Identify your ideal clients 19:35 – Why you should NEVER ask your clients for referrals 27:10 – Social media marketing – what keeps businesses from having more success with it? 29:15 – What should businesses be doing on social media networks? 35:30 – Kevin’s real life success stories 38:40 – Kevin Smullin’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
7
43:06

JLDC 0135 – Interview with Paige Arnof-Fenn, Founder of Mavens & Moguls

Paige Arnof-Fenn is the founder of Mavens & Moguls, a network of seasoned marketing professionals with experience at the highest levels in small, medium and large businesses. Paige was formerly VP of marketing at Zipcar and also Inc.com. As the founder of Mavens of Moguls, she has worked with such Fortune 500 companies as Colgate, Microsoft, Virgin and The New York Times. Paige holds an undergraduate degree in economics from Stanford University and an MBA from Harvard Business School. Topics discussed during this podcast episode include; How Paige started Mavens and Moguls and why it has been such a great success The biggest marketing mistake most companies make Why stunted the growth of Mavens and Moguls in the early days, and how Paige was able to get over it And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) MavensandMoguls.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:15 – Paige Arnof-Fenn’s growing up years, influences, education and first employers 4:00 – How Mavens and Moguls got started 5:30 – How has Mavens and Moguls changed since it’s inception? 10:15 – Who is a typical Mavens and Moguls client? 14:00 – How did you come up with the name Mavens and Moguls? 20:20 – What’s some major mistakes you’ve made along the way that you really learned from? 27:30 – How to know what your clients issues are, and what they want 32:40 – What are the key marketing mistakes you see most companies make? 38:45 – How to find out more about Paige Arnof-Fenn and Mavens and Moguls Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
5
40:06

JLDC 0134 – Interview with Brody Dorland, Co-Founder of DivvyHQ

Brody Dorland is the co-founder of DivvyHQ, voted #1 Content Creation, Workflow & Experience Platform and used by big brands such as Ben&Jerrys, Dupont, HP, Mercedes Benz and many other corporations. Topics discussed during this podcast episode include; Why you shouldn’t make your SaaS service ‘perfect’ before going to market How do you price your service correctly? Biggest content marketing mistakes Brody sees businesses are making And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) DivvyHQ.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:15 – Brody Dorland’s growing up years, influences, and pivotal moments 3:00 – Early business success and first uses of content marketing 5:30 – How DivvyHQ was born 8:45 – Releasing DivvyHQ to the market in 2011 9:45 – Dealing with a new SaaS release with big corporations as clients 13:15 – How did you come up with the name; DivvyHQ? 16:30 – Big mistakes Brody Dorland made along his entrepreneurial journey that he learned from 19:20 – DivvyHQ success stories 22:00 – How is DivvyHQ evolving? 24:15 – Brody Dorland’s content marketing tips. What’s the biggest content marketing mistakes you see businesses make? 27:20 – Brody’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
7
29:24

JLDC 0133 – Interview with Eric Knight of Persistent Management

Eric Knight is the founder of Persistent Management, a full service artist management company. Their artist and creative roster includes singer songwriter Blake Nix, and feature film and television Director/Producer Keith L. Shaw. Eric himself has opened for acts including KISS, Dave Matthews Band, Aerosmith and Kid Rock, and recently walked away with Outstanding Male Solo Artist bragging rights at the Rockies Awards in Hollywood. Topics discussed during this podcast episode include; The pitfalls of trying to make it big before you’re ready Why YOU should choose your clients Mistakes Eric has made along the way that he really learned from And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) PersistentManagement.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:20 – Eric Knight’s growing up years, influences, and how he got into music 4:15 – Eric’s first ‘big’ moment 7:30 – How Persistent Management came about and why the name was chosen 10:00 – Eric’s rock band – Disciples of Babylon 18:40 – Not taking on every client, but choosing the right clients 22:15 – How can an artist stand out from the rest of the crowd? 24:45 – Mistakes that Eric’s made that he’s learned in his business 27:45 – Getting in touch with Eric Knight Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
5
29:37

JLDC 0132 – Interview with Patrick Malone of The PAR Group

Patrick Malone is a Senior Partner at PAR, a management consulting firm, with over thirty five years of experience in operations and sales management. He has worked with a number of Fortune 500 clients including Hewlett-Packard, DuPont, Coca-Cola, and the American Cancer Society. He is also a renowned speaker and has been the chairman on many boards. PAR is the shortened version of the word ‘Partners’. What The PAR Group teaches is ‘influencing skills’, or what other people call leadership skills. The PAR Group teaches people how to do business if they were business partners. Topics discussed during this podcast episode include; What mistakes do most business leaders make? How can you improve leadership within your organisation? And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) ThePARGroup.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:20 – Patrick Malone’s growing up, family life, influences, and early career 3:15 – What is The PAR Group and how did you join with them? 5:50 – Has The PAR Group changed over the years? 7:40 – Patrick shares some examples of the common mistakes that leadership make and what he does to turn things around 9:10 – Are the issues usually rooted in leadership, in the organisational culture, or is it elsewhere? 11:00 – Patrick shared case studies of successful results he’s achieved for businesses 14:00 – How have you been able to get the word out about your consulting business and to get more clients? 18:00 – Any big mistakes you’ve made along the way with The PAR Group that you’ve learned from? 22:40 – Patrick Malone’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
5
25:07

JLDC 0131 – Interview with Dave Wakeman, Founder of Wakeman Consulting Group

Dave Wakeman, aka, “The Revenue Architect” is an internationally recognized expert in the areas of marketing, strategy and branding. He has worked with international giants like Marriott, American Express, and Madison Square Garden to improve their business offerings and ROI. Dave founded the Wakeman Consulting Group; a boutique management consulting firm, that focuses on helping companies achieve better results in their investments of time and money. Topics discussed during this podcast episode include; Increasing sales without increasing traffic or creating new products Identifying issues in your sales funnel Most common marketing mistakes And much more! You can play this podcast episode here: Your browser does not support the audio element. Websites referenced during the podcast: (Note: All links open in a new tab) DaveWakeman.com Here’s a timeline of the topics discussed during the podcast: 0:00 – Short bio and intro 1:20 – Dave Wakeman’s growing up and influences 3:00 – How did you get into marketing? 6:15 – Two big marketing projects Dave worked on before starting Wakeman Consulting Group (American Express and Yellow Tail Wines) 9:15 – Marketing lessons Dave learned from working in nightclubs 14:15 – What are the marketing ‘low-hanging fruit’ that you look for when working with a new organisation? 17:00 – What are the biggest mistakes you see when businesses have issues with marketing and traffic? 18:30 – What are the common mistakes businesses make in their sales funnel? 20:15 – Case studies – Dave’s success stories 22:30 – Dave’s final thoughts Like this podcast? If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it! I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
Marketing and strategy 8 years
0
0
5
26:03
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