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Level Up With Lori
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It's time to step away from the cookie cutter business strategies taught inside the Network Marketing industry. And it's time to start creating a business (and a personal brand) that you're in love with. Let's do it together, xo
It's time to step away from the cookie cutter business strategies taught inside the Network Marketing industry. And it's time to start creating a business (and a personal brand) that you're in love with. Let's do it together, xo
Maximizing the Holiday Season
Episode in
Level Up With Lori
The holiday season is here, THE HOLIDAY SEASON IS HERE!
And it's time to roll up our sleeves and get. to. work.
You guys - don't waste this season away ...get excited! And get fired up!!!
Here are some of my best tips & ideas for you, xo
21:17
The Rise of the Affiliate
Episode in
Level Up With Lori
Wowzers ...there has been a lot of change in the industry over the last 6 months!
So, first off - I want you to know that if you're a part of any of the companies that have made announcements and changes ...my heart goes out to you. Having been through it myself, (just a little over 2 years ago) I know exactly how it feels. And just how hard it can be, to know what the next step should be.
And I think we always have 2 choices when faced with these kinds of challenges -
Give up, and quit.
Or ask ourselves ...how do I see this as an opportunity?
So, yes - the industry is changing.
It has been through many (many) changes over the years.
What was once a door to door 'thing' ...and then an in home party model ...and then an online party model - is evolving again.
And I want to talk about how to evolve WITH it! And how to use the changes, as an opportunity to not only build something all our own, but to build in multiple streams of income.
I would love to hear your thoughts after listening to this episode! xx
22:30
The Shifts from a CEO Perspective
Episode in
Level Up With Lori
We are learning what it means for us ...but what do the shifts we are seeing mean from a company perspective?
In this episode I sat down with Donna Pinsonneault from She's Got Leggz and we talked about these changes from a corporate perspective.
What decisions companies are facing.
How there are ways to make sure that everyone wins.
What is going on in the industry.
I have always always respected Donna, and I love our conversations - so I hope you enjoy this episode! XO
21:11
The New Era of Network Marketing
Episode in
Level Up With Lori
I think we can all see that the industry is changing.
But rather than feeling fear around that - what if we embrace it as an opportunity?
An opportunity to do something new.
An opportunity to challenge ourselves.
An opportunity to be on the forefront of a brand new era.
This episode is all about the 2 shifts that I think every single person in the Network Marketing/Social Selling industry should be making.
I would love to hear what you think after you've listened! XO
22:36
The 4 Mistakes You May Be Making
Episode in
Level Up With Lori
Listen, I'm going to guess that there are more mistakes that we are all making in our businesses ...but here are 4 that I think you can correct right away, and will make (almost instantaneous) shifts!
You're hiding.
You aren't using your personal profile.
You are only sharing products.
You aren't repurposing or re-using content.
I will dive into each of these inside today's episode.
After you've listened, make sure to come and let me know if you're guilty of any of them! XO
And ps. Today's episode was sponsored by my brand new Instagram course for Network Marketers. If you're looking to learn the Instagram ropes and start truly using it for your business - this course is incredible and will give you everything you need to get started and get confident.
You can sign up here: https://www.levelupwithlori.com/offers/KmU79pXm/checkout
And lastly, please make sure we are connected over on Instagram (www.instagram.com/theloriervin) I want to make sure I am following you too!
21:01
The Biggest Shifts I Am Seeing in the Social Selling Industry
Episode in
Level Up With Lori
So excited to kick off another season of the Podcast!
In this season we are going to focus on social media, and social media strategy using public facing platforms that will help you to grow your audience.
That being said, I am sure we will chat all kinds of topics as they come up in my world! So, please feel free to send me any requests my way.
In this episode - I am sharing the TOP 3 SHIFTS that I am seeing in the industry right now. And giving a little thought and strategy to each one.
I mentioned 2 programs in the episode in case you're interested: My Reels Challenge - which is time sensitive because it starts on June 21st, 2024 and only goes for 21 days.
You can get signed up here: https://www.levelupwithlori.com/reelschallenge
I also chatted about my brand new Instagram course. If you're looking to learn the Instagram ropes and start truly using it for your business - this course is incredible and will give you everything you need to get started and get confident.
You can sign up here: https://www.levelupwithlori.com/offers/KmU79pXm/checkout
And of course, I hope you are following me over on IG: @theloriervin for tons of social media tips & tutorials.
Thank you so much for tuning in! XO
21:46
Ep. 13 - Heading Back to My VIP Group
Episode in
Level Up With Lori
Last June I walked away from my VIP Group, and 6 weeks ago I decided it was time to go back.
Both decisions were right for me at the time and I am glad that I made them.
This episode will take you through the reasons that I ended up jumping back into my group and what the results have been.
This is the final episode of season 6 ...and I want to thank you for listening, thank you for being a part of my community, and thank you for being a part of my journey! XO
23:34
Ep. 12 - How to Be Your Authentic Self with Lauren Gilhula
Episode in
Level Up With Lori
What if being YOU was the secret sauce? But also the hardest part of all?
Here's the thing -
I think we all struggle with authenticity.
In a world where we have so many outside influences, where our companies train us to fit inside a box, where we learn strategies on how to be successful and where we are constantly inundated with what success looks like from an outside perspective - it can be a hell of a challenge, to just 'be ourselves.'
In this episode of the Podcast, I sat down with my good friend Lauren Gilhula and chatted about how to do this. And also how to know if you are currently operating outside of this. And exactly why, this will actually make your business easier to show up inside ...and actually make it fun.
I think you're going to love it!
And after you listen to it, I want you to give yourself permission to release the shit that is holding you back. The worries or fears around judgement, all of the 'shoulds' that exist in the back of your brain ...and just ask yourself - "if there were no rules, how would I build my business? How would I show up? What would I share?"
And then find a way to go out and do that!
Want to connect with Lauren?
You can follow her over on Instagram @mzzlaurengilhula
30:42
Ep. 11 - Have you ever thought of doing FB Ads?
Episode in
Level Up With Lori
Let's chat about how FB Ads (and IG) can build community.
Okay, I am going to be honest with you - I had never truly considered FB Ads as an option for Network Marketers ...or as a way to build community, using content you have already created. I had always thought of them as more of a way to 'sell stuff.'
So, this time with Meagan Buggey was mind blowing in so many ways for me. And I bet it will be for you too.
Here are my biggest take-aways, and then I am going to leave you to listen to the episode for yourself:
Use ads to push content you have already created out to a wider audience
A very small percentage of your audience is seeing your content, so ads can help to increase that percentage
Ads do not need to be expensive, you can see results for as little as $5/day
I will say - Meagan also chatted about the kind of content that makes the most sense for ads, so make sure to listen closely to that part.
More about Meagan Buggey:
Meagan is as a Meta-certified Digital Marketing Expert, and the CEO of Meagan and Company. As a busy mom and entrepreneur, she understands the struggle of juggling multiple responsibilities. Between running her business and taking care of her family, there's sometimes barely enough time to catch her breath!
This is why she has made it her purpose to help other moms and entrepreneurs just like her build their businesses with Facebook and Instagram Ads (without sacrificing precious moments with their family and friends.)
She knows that today’s online space is competitive, which is why she creates unique and effective marketing strategies and campaigns for businesses to show up effortlessly and attract an abundance of perfect clients. Her strategies not only cut through the noise but also elevate businesses above their competitors, enabling them to stand out.
With her wealth of knowledge and experience, she has a proven track record of success helping many businesses increase brand awareness, reach a larger audience and generate more leads with Facebook and Instagram Ads.
Places you can find Meagan:
FREEBIE/BOOK A CALL: youradbestie.com
Instagram: www.instagram.com/meaganandcompany
Website: www.meaganandcompany.com
25:53
Ep. 10 - I Dropped My VIP Group
Episode in
Level Up With Lori
I dropped my VIP Group this Summer.
Yup, the girl who teachers how to run a successful VIP Group, threw caution to the wind these last 2 months and decided to do a little social media experiment that included NOT posting inside her group.
Okay, enough with the 3rd person narrative.
Honestly, after more than 8 years of building a successful, thriving VIP Group that was the center of my social media strategy - I wanted to see if there was another way. I wanted to see if by dropping one (time consuming) element, if I would free up more time and energy to put more intention into other areas of social media.
Curious?
I'll tell you all about it in this episode.
27:36
Ep. 9 - Are you actually selling?
Episode in
Level Up With Lori
Here's the thing - a lot of us aren't actually out there selling, but think that we are so we are wondering where all of the sales are?
There is a huge difference between ACTIVE and PASSIVE selling.
Let me explain ...
Passive Selling is what you are doing for your baseline activity. It's the consistent posting in your VIP Group and in your stories, etc.
Active Selling is the sales strategies that you're actually doing, that directly pull in sales. Personal reach outs, VIP Group takeovers, events, etc.
And you need both inside your business. One lays the foundation, one brings in the bacon.
I will explain fully in this episode.
12:17
Ep. 8 - Can you do 2 companies at one time?
Episode in
Level Up With Lori
I get asked this all the time - "can I do 2 companies at one time?"
And the answer is two-fold.
Yes, and no.
I mean, the truth is - you can do anything that you want. It's your life, it's your businesses. But there's a lot to consider when you're thinking about signing up for another company and it's important to look at this decision from all angles?
Questions to ask yourself:
What do I hope to get out of each company?
Is there a common theme between the 2 and do they appeal to the same ideal customer? Ie. Will they fit into the brand that I am building.
Will I grow them together or separately?
I will explain all of this in this episode, and help you make the decision for yourself. Or! If you already have 2 businesses, hopefully give you some useful tips for how to be successful with both of them and not constantly feel like you have a million balls in the air.
Sound good? Enjoy! XO
18:13
Ep. 7 - Do you have a social media strategy yet?
Episode in
Level Up With Lori
For an online business, your social media strategy is one of the most important elements to sharing and selling your products.
You want it to be manageable, effective and connected to the brand that you're building. And you also want it to be seen.
In this episode - we are going to talk about all of the things that make up your social media strategy, and getting out front and center. And I'm going to tell you all about my little social experiment this Summer.
Question! Where are you showing up? Are you getting the results that you want? Is there a way to push yourself a little outside of your comfort zone? xo
19:54
Ep. 6 - Your Beliefs Become Your Truths
Episode in
Level Up With Lori
You will never outperform your own beliefs in yourself.
Here's what I need you to know -
You are likely the only thing standing in the way of the goals you have set for yourself.
What you believe yourself to be capable of.
What you believe you will stick to.
What you believe is possible for you.
So if you want to shift the outcome, not only do you need to adopt new habits - but you need to kick the self sabotaging behaviours and beliefs that are keeping you stuck.
Todays episode is a bit of a detour from our branding chats, but this has been coming up in my world a bunch - so I wanted to take a quick pause and have a really honest conversation.
When you're done listening to the episode - I want you to ask yourself what you're currently working on. And then layout the habits that you will need to make that goal a reality. And then start building those habits NOW. Don't wait for Monday, or the Fall, or even the next full moon ...do it now.
You've got this, xo
16:01
Ep. 5 - Who are your customers?
Episode in
Level Up With Lori
What if I told you that you could choose who your customers were going to be?
And what if I told you that ultimately the brand that you build, and the content that you share - will be what will lead to the audience that you build?
It's a little bit about who your products will appeal to, but more than that - it's about who you desire to serve through the brand you are building and the products that you are selling.
And you're going to be the one who sets the stage for this, and calls the right audience it is.
And the more you know about them - the better!
Ask yourself -
What do I know about them?
Are they male or female?
What do they do for fun?
What are they currently struggling with?
What problems can I solve through my products and what I share?
What does an average day look like in their lives?
What do they hope to get from me?
The clearer you can get on all of the above, the easier it is going to be to show up and serve that audience. Create content that you know they will eat up, and speak directly to them through what you post.
This episode will help you get started, xo
14:20
Ep. 4 - What do you want to be known for?
Episode in
Level Up With Lori
If you could be known for anything ...what would you be known for?
This is one of the questions that you should be asking yourself as you build out your brand.
Because the truth is -
Your brand represents you, your beliefs and the mark you want to leave on the world.
This episode is all about taking the Content Pillars that you created, and digging deeper to create Brand Statements.
These are more than just topics, they're beliefs. What you want to be known for, and what you want to build your brand around.
Dig in, and have fun! xo
08:07
Ep. 3 - So ...what will you talk about?
Episode in
Level Up With Lori
When building out a brand - the place where the majority of my clients and my team members get stumped is what to post!
How to integrate the behind the scenes of your life, with content for your brand.
And the truth is - this is going to look a little different for every single business owner, and brand. And you will need to find your own groove.
But what I teach is Personality Pillars and Content Pillars, as the basis for your content. And in this episode I dissect what each one is, and how to create content for it.
Can't wait to see what you come up with, xo
18:18
Ep. 2 - Kickstarting YOUR Brand
Episode in
Level Up With Lori
There are likely a zillion ways to build a brand - but I am going to lay out 2 of them for you in this episode.
The first will have your products as a part of the brand, and the second will focus more on something else that you are an expert in, or passionate about.
The key here to remember is - your products and your business, are likely the least interesting thing about you. You have so many things that are unique about you, so many experiences that you could share and so much knowledge on different topics.
Start from that place, and build a platform that you're proud of. That is different from every other account/personality out there. That sets you apart and draws people into your world.
But mostly - that you love, and have fun with. xo
26:04
Ep. 1 - What's in a Brand Anyways?
Episode in
Level Up With Lori
I think when we hear the word 'BRAND' we don't necessarily think of our own personal businesses, and unless you've been in my world for awhile - you definitely don't think of it as a requirement for running a Network Marketing business.
But my friends ...I am here to tell you that building a personal brand, is going to flip your business on its side and increase its potential exponentially.
A brand is what is going to set you apart.
A brand is going to be what makes people FEEL something.
And a brand is what is going to create loyalty with your customer base.
Listen in on this episode, and then a series following this one - as we explore what building a brand can do for your business, and how to get started. xo
18:22
139. Chapter 3: Starting Something New
Episode in
Level Up With Lori
It's never easy when your decisions are made for you, is it?
The truth is - I didn't see it coming.
And the other truth is - I wouldn't change a thing when all is said and done.
This episode will be the final chapter, in getting you up to speed on where I am at, before digging into the true behind the scenes of building a 6 and 7 figure business.
This is the chapter on how it all went down, when my company decided to move away from the mlm format and go direct to customer. In turn, eliminating everything that it had taken me 8 years to build.
Want to read about it on the blog? CLICK HERE.
28:14
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