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Mobile Ad Trends
Podcast

Mobile Ad Trends

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This podcast shares mobile marketing tips and news, app reviews as well as some interviews with experts in the profession. We have a special focus on iBeacons and geofencing.
Mobile marketing has been growing steadily for years. It is a crucial channel that brands need to do right. Mobile marketing can be very powerful - but there needs to be a lot of thought and creativity if you want to stand out among the spam.

This podcast shares mobile marketing tips and news, app reviews as well as some interviews with experts in the profession. We have a special focus on iBeacons and geofencing.
Mobile marketing has been growing steadily for years. It is a crucial channel that brands need to do right. Mobile marketing can be very powerful - but there needs to be a lot of thought and creativity if you want to stand out among the spam.

8
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How to Advertise Your App on Instagram

Advertising your app with Instagram has a lot of potential, but you need do it thoughtfully. Don’t overwhelm users with boring and obvious ads, tarnishing your reputation. You need to have good visuals and think through your hashtags and copy for greater success. Get a feel for the platform and build your audience organically. And then why not give advertising a shot. With the low ad costs for the ROI, now is the time to test them out if you haven’t already. We cover these 5 tips: Know the platform Know the ad formats Be visual Always be testing Engage with users
Marketing and strategy 10 years
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06:01

Mobile Marketing News of the Month March

In the fast-paced mobile marketing world, this video will get you up to speed. Learn more and download our app on mobileadtrends.com We cover the most important news from March, including: Tapjoy’s free calls Flurry’s survey Timberland’s new digital store Virtual reality (with Samsung) App inventory scanning Relevant deals For more info visit mobileadtrends.com
Marketing and strategy 10 years
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02:31

Mobile Video Advertising Tips

Mobile video ads have been growing steadily for years. Video views on smartphones have increased by 55% year-on-year, according to a Yahoo study. 95% of millennials watch videos on phones at least once per week. No longer can brands just quickly create a video and pop it up on Youtube, plug it into AdWords for mobile and be done with it. You need to be creating video campaigns designed for mobile. For many, they will be the window into your brand. So, first of all, make sure you have an excellent video to promote for your target audience. It is best if you design videos specifically for mobile. If you have not made a video yet, check out these tips.
Marketing and strategy 10 years
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02:59

Mobile World Congress Recap

The is recap the Mobile World Congress for all of you who couldn’t make it with a special focus on beacons at the end. It took place right here in our headquarters Barcelona from February 22nd to February 24th. It attracts all the biggest names in mobile. It always seems to go by too quickly.  Every year there are new products that are shown off and some are launched. With all the new or recently released products, the MWC becomes the perfect way to not only track the industry but also envision the year ahead and beyond.
Marketing and strategy 10 years
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05:46

Interview with Karim Bensfia of Mobintouch

Karim Bensfia is the CEO and founder of Mobintouch. Mobintouch is a social network for mobile advertising professionals. On Mobintouch, you can find new partners as well as new mobile traffic sources from all over the world, for free. On this interview, we cover the inspiration behind Mobintouch, the power of mobile marketing, some tips on creating quality videos for advertising on mobile, the future of mobile marketing and more! Sign up for Mobintouch at mobintouch.com.
Marketing and strategy 10 years
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17:41

Why attend the Mobile World Congress in 2016

The mobile world congress 22-25 February in Barcelona is the biggest event in mobile. While it is fast approaching, it’s not too late to attend. Here are 5 reasons why. We will offer a webinar how to make the most of it go to ibeacontrends.com/MWC to learn more. Whatever your reasons, MWC is not to be missed. You can find Mobile Ad Trends and Deveryware there. Feel free to shoot us an email to arrange a get together. MobileAdtrends@deveryware.com
Marketing and strategy 10 years
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02:06

Mobile Marketing News of the Month – January

In the fast-paced mobile marketing world, this video will get you up to speed. We cover the most important news from: AVOCADOS FROM MEXICO ELLE’S BEACONS LISNR HAS RAISED 10 MILLION DOLLARS ORDER STARBUCKS ON YOUR MOBILE AD BLOCKERS Mobileadtrends.com
Marketing and strategy 10 years
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02:16

Introduction to the Mobile Ad Trends Podcast

This is the introductory episode to share a bit about us and to give you a taste of what is to come. Mobile marketing has been growing steadily for years. It is a crucial channel that brands need to do right. there needs to be a lot of thought and creativity if you want to stand out amongst the spam. In this podcast we will be sharing mobile marketing tips and news, app reviews as well as some interviews with experts in the profession to help you take your mobile marketing to the next level. So for example, we might share some tips on putting together your mobile marketing budget – or an update on ad blocking software. We will also take a look at how some brands have put together their apps and see what we could learn from them. Our interviews will range from mobile marketing managers at brands to product managers of say a new wearable technology. Our goal is to both hope help you expand your horizons with mobile marketing by bringing a variety of topics to the table and then having good in-depth discussion about some of them. We have a website and a mobile magazine by the same name – mobileadtrends.com. If you want to get in touch with me, tweet me up at me @jordanjoshfrank or you are welcome to reach out to mobile ad trends @mobileadtrends or by email: mobileadtrends@deveryware.com Make sure to share and subscribe! The song/track in this is  “SO GLAD I FOUND YOU” by The Passion HiFi, licensed under the Creative Commons: https://soundcloud.com/freehiphopbeat…. You can follow him on social media: http://www.facebook.com/thepassionhifi http://www.twitter.com//Passion_HiFi
Marketing and strategy 10 years
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01:49
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