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By OUTFRONT OUTtakes by OUTFRONT
OUTtakes by OUTFRONT
Podcast

OUTtakes by OUTFRONT

By OUTFRONT
52
0

Part of OUTFRONTX, OUTFRONT Media’s communications platform that brings out of home direct to you, OUTtakes is a podcast aimed to enhance the conversations circling OUTFRONT, out of home, and the advertising industry. Join our host, Lindsay Kramer as she interviews subject matter experts to better understand their disciplines and has honest, one on one, discussions about the hot topics of today.

Part of OUTFRONTX, OUTFRONT Media’s communications platform that brings out of home direct to you, OUTtakes is a podcast aimed to enhance the conversations circling OUTFRONT, out of home, and the advertising industry. Join our host, Lindsay Kramer as she interviews subject matter experts to better understand their disciplines and has honest, one on one, discussions about the hot topics of today.

52
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Taking OOH to New Highs - Cannabis Edition

Episode in OUTtakes by OUTFRONT
Christine Rose and Jay Paul from OUTFRONT, along with Taylor Weiss, Head of Marketing at Eaze, join this episode to talk about the evolution of the Cannabis category over the past few years, changes in consumer demand, and OOH's role in the media mix.
Business and industry 4 years
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0
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16:55

OUTFRONT X Color of Change: Using OOH for Social Good

Episode in OUTtakes by OUTFRONT
Amity Paye, Senior Communications Director at Color of Change, joins this episode to discuss a new partnership between OUTFRONT and Color of Change and the step we are taking to use our media to support the fight for racial justice across the country.
Business and industry 4 years
0
0
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20:37

People, Finance, and How Their Behaviors Have Changed

Episode in OUTtakes by OUTFRONT
Chris Mallen and Kiera Wood join this episode to highlight the many different facets of the finance industry and how advertisers are using OOH as they adapt their media strategies to meet new consumer behaviors and interests as it relates to finance.
Business and industry 4 years
0
0
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15:22

Going beyond the Billboard, literally, with Rareform

Episode in OUTtakes by OUTFRONT
Alec Avedissian, CEO and Co-Founder, of Rareform, joins this episode to discuss his company’s mission of keeping old billboards out of landfills, turning them into consumer-facing products, what the industry’s evolution means for his product suite.
Business and industry 4 years
0
0
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11:41

The Post-Pandemic, Big Tech Media Playbook

Episode in OUTtakes by OUTFRONT
NY-based Alex Martell, Victoria Mottesheard, and Tim Wasicki join this episode to provide an updated perspective on the DTC playbook and how in a post pandemic work, OOH continues to be a critical part of their media mix.
Business and industry 4 years
0
0
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17:42

Taking Education out of the classroom and OUT of Home

Episode in OUTtakes by OUTFRONT
Erin Brady and Jarrod Glick join this week’s episode to discuss the opportunities for the education category within OOH. The category has experienced significant change, creating new competition and driving a need for messaging that stands OUT.
Business and industry 4 years
0
0
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14:50

A New Opportunity for the Healthcare Category

Episode in OUTtakes by OUTFRONT
Liz Rave and Eddy Herty join as guests once again to discuss how the OOH industry has seen a recent influx in healthcare advertising and the renewed interest consumers have in noticing healthcare related messaging.
Business and industry 4 years
0
0
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13:53

The New Way to Look at Transit – Mix It Up

Episode in OUTtakes by OUTFRONT
The transit trio – Jason Kuperman, Victoria Mottesheard, and Phil Stimpson – is back and joins this episode to help brands and businesses think differently around reaching audiences in urban centers, particularly on public transit.
Business and industry 4 years
0
0
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19:18

The Entertainment Industry Makes Its Comeback

Episode in OUTtakes by OUTFRONT
Brooke Berka, Marketing Specialist, joins this episode to talk about the reopening of the entertainment industry, why they have always been big fans of OOH (pre-and-post-COVID), and how OOH can be a big player in their comeback.
Business and industry 4 years
0
0
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09:01

Long-Term Advertising Keeps Competition Away

Episode in OUTtakes by OUTFRONT
Christine Rose, Regional Marketing Director, West, joins this episode to discuss six strategies for long-term advertising and the reasons to leverage the IRL value of OOH to own a space and keep the competition away.
Business and industry 4 years
0
0
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10:46

Seeing OUT from IN: Adding Influencers to OOH strategy

Episode in OUTtakes by OUTFRONT
Max Siegelman, Director of Social, joins this episode to talk about how OOH extended the notion of IRL to URL during the pandemic. He discusses recent success stories of big brands leveraging influencers for their campaigns.
Business and industry 4 years
0
0
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18:07

Vaccines, Testing and the Opportunity for Advertisers

Episode in OUTtakes by OUTFRONT
Veronica Clerkin, Director, Client Strategy and Solutions, joins this episode to discuss the opportunity for new and existing advertisers to use OOH to drive awareness and action for at-home test kits, vaccine education, retail locations, and more.
Business and industry 4 years
0
0
0
14:29

Why Advertisers are Turning to Digital OOH

Episode in OUTtakes by OUTFRONT
Kiera Wood, Senior Marketing Specialist, joins this episode to share insights from a new Verizon Media study about digital out of home media and why advertisers are turning to it to capture audiences and combat the effects of digital burnout.
Business and industry 4 years
0
0
0
07:48

The Return to Cities and Public Transit Ridership

Episode in OUTtakes by OUTFRONT
Phil Stimpson, Damian Gutierrez, and Jason Kuperman join this episode to talk about the return to cities and the impact it has on public transit ridership.
Business and industry 5 years
0
0
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19:31

Conversations on Diversity 2: LGBTQIA+ at OUTFRONT

Episode in OUTtakes by OUTFRONT
Alison Green and Jake Parshall, co-chairs for the OUT at OUTFRONT employee resource group discuss the significance of National Coming Out Day and the role of the ERG at OUTFRONT.
Business and industry 5 years
0
0
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13:19

Calling All Artists - Submit Your "OUT of Love" Art to OUTFRAME

Episode in OUTtakes by OUTFRONT
Liz Rave, Senior Marketing Director, joins this episode to talk about OUTFRONT's creative contest, OUTFRAME, the unique opportunity for artists to create art for OOH, and this year's theme," Out of Love."
Business and industry 5 years
0
0
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09:26

OOH is Brand Safe and On-Brand

Episode in OUTtakes by OUTFRONT
Kiera Wood joins this episode to talk about how OOH is a brand safe environment and how the notion of being "on-brand" is important as brands think about their own messaging in any ad environment.
Business and industry 5 years
0
0
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11:45

OOH Spending for the 2020 Elections

Episode in OUTtakes by OUTFRONT
Lani Ferro and Dan Scherer join this episode to talk about why Political Advertisers should be looking at OOH and successes we've seen this cycle already.
Business and industry 5 years
0
0
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15:46

The Time is Now for Auto to Get Into OOH

Episode in OUTtakes by OUTFRONT
Les Harrison, head of automotive at OUTFRONT, joins this episode to discuss a recent auto case study and the reasons auto clients should be considering OOH now more than ever.
Business and industry 5 years
0
0
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15:54

Conversations on Diversity 1: Language and Terminology

Episode in OUTtakes by OUTFRONT
Reverend Kobi Little and OUTFRONT's Co-Chief Diversity Officers, DJ Duronslet and Eric Davis, kick off a series of conversations to answer questions about how to engage in conversations about race today.
Business and industry 5 years
0
0
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22:57
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