Paul Mort Podcast |Fitness Marketing |Get More Cli

Paul and Simon do another Q&A for the final episode of the podcast. There's money to be made in the fitness industry! But you need to learn how to market yourself. Marketing and selling means communicating with people!  Confused about your 'ideal' avatar? Ask yourself: Who do you relate with the most? I only sent 90 day goals! Read the book The 12 Week Year to find out why. 95% of people listening live on the call will do nothing. Should you fight with your Twitter Haters?? No, no, no, no! You have nothing to gain by winning an argument with those people.   Key Takeaways: [1:55] Thanks for listening! [2:00] Look out for my TV show starting January. [2:55] Paul talks about email lists. [6:00] What will the fitness industry look like in five years time? [6:55] What are the key factors to building a successful business? [9:25] How do you define your avatar? [10:45] Daily videos vs written content? [13:40] Study Facebook and Twitter ads. [18:25] How do you find motivation when you don't know what to do? [21:50] How do you get to 4 figures to five? [28:30] What should you do with haters? [31:25] How to prevent an employee from taking your clients?   Mentioned In This Episode: http://iampaulmort.com/ http://marketingmuscleinnercircle.com/ The 12 Week Year by Brian P. Moran and Michael Lennington.  

LIVE Q&A SHOW PART TWOOOO Simon joins us again. Everything you do is self-serving, but you have to change that mindset. Simon tells us how he got over his fear and started his online business. Want to get exposure? SPEND MONEY. RAISE YOUR PRICES!!!!!!!!!!!!!!!!!!! Don't lie about what you want! Get clear on what you really, really, really want before you start. Sad there's not going to be a podcast? Don't be. In January I'll have an online TV show. Budget gyms are for cheap people. Ignore them. Fire your staff if they're not doing what you want them to do. Key Takeaways: [1:05] This is the second live recording. [2:25] Get your fear on paper and hack away at the pieces slowly. [5:25] You can't be a coach and not train people. [9:00] Converting Instagram followers to email list? [11:25] Approach new clients from a position of value. [12:45] How did Simon get over his fear of starting an online business? [15:10] Want to get noticed? Spend money. [16:10] Don't target everyone. [18:30] Figure out what you're scared of. [20:55] What will it take to get what you want? [22:45] Why is Paul canceling the podcast? [24:50] Build your list everyday. [28:00] Budget gyms? [32:15] What do you have to say and who are you saying it to? [34:40] Bad things happening in your life? Write an email about it. [37:45] Fire your staff! Mentioned In This Episode: http://iampaulmort.com/ http://marketingmuscleinnercircle.com/  

LIVE Q&A SHOW. Didn't tune in? Did you miss it?! Too bad! Sign up to my newsletter for exclusive, exclusive content and make sure you never miss anything ever again. Offend by the truth? You'll hate this. OUR BESTEST STUDENT SIMON JOINS US. He 10x his business in the last two years. Why are you here? What results are you expecting to get? And why won't you take action?? FIND OUT the biggest website mistakes personal trainers make all. the. time. UNSUPPORTIVE FRIENDS? They're scared for you. BUT Do it anyway and it Do it for You. Are you pricing your services too low?You're setting yourself up for failure. Biggest mistake not charging enough. Money is the vehicle of freedom. BEEP BEEP.   Key Takeaways: [0:50] Paul does a mini demonstration on video. [1:15] If you didn't tune in live, then it's your fault. [2:25] This episode is not for everyone. [4:15] Simon did $90,000 in 90 days last year. [4:30] 200 trainers signed up, 75 of them showed up, and only 5 of them will take any *real* action. [5:00] Why are you here today? [7:35] How does meditation help Paul? [10:45] How can you sell more to the clients you already have? [10:55] How much are you leads worth? [14:55] The biggest website mistakes? Talking about yourself and not capturing email addresses. [17:45] Your avatar is the person that pays. [20:00] How does Paul deal with the haters? [23:00] How do you get more clients? [26:00] Increase your prices if you want more freedom. [29:55] Does an email list really work? [32:35] Paul lists his favorite authors. [33:45] Reading fiction helps Paul switch off. [35:10] Thoughts on running two businesses at once? [37:40] How does Paul manage his bi-polar condition and still run a successful business? [39:55] Advice to new personal trainers?   Mentioned In This Episode: http://iampaulmort.com/ Brilliance by Marcus Sakey Bloodrush by Ben Galley The Night Angel by Brent Weeks Jack Reacher series by Lee Child  

**What do you do when you wake up?   *ARE you WINNING day after day? No? Try meditation.   *STUDY STUDY STUDY *Question your beliefs one at a time. Don't let your mind control you. *Get Yo' Body Movin'. IMPORTANT!   *the Final and last Thing you must must do ------ Remind others that you love them.   Key Takeaways: [1:25] Paul will no longer continue with the podcast. [3:05] The first thing Paul does is meditate for 12 minutes. [5:50] After meditating, Paul studies something new every morning. [8:00] Question everything. [9:10] Get a 45 minute walk. [10:30] Send a message of appreciation to your friend/family.   Mentioned In This Episode: http://iampaulmort.com/ http://iampaulmort.com/mindsetx/ Why Good People Do Bad Things by Debbie Ford.    

* Sup ganggggstars?   * sad news kiddos, i'm saying goodbye to the podcast.   * Different kind of episode today. I want you to check out a case study.   ** Simon's mindset was all over the place before he started working with me. * Find out more by listening to what Simon has to say and how he went from £500 a month to £5,000.   Key Takeaways: [1:30] Paul is going to stop making the podcast. [2:00] The Mindset X event is coming up this Dec 12. [2:30] Check out Simon's case study. [3:00] Where was Simon before working with Paul? [5:00] Why did he trust Paul? [7:10] Simon's relationship with his wife got better. [9:45] Why is Paul different? [11:35] What would Simon's last words be to Paul? [12:50] Still on the fence about Paul? Listen to what Simon has to say. [13:45] There's only 10 seats left on Mindset X.   Mentioned In This Episode: http://iampaulmort.com/ http://iampaulmort.com/mindsetx/  

DONT FORGET. The Mindset X event is December the 12th. It's the only event I'm hosting for under £3,000 and it will get your shit in order!!!   WHY are stories important? Guess what... Successful comedians don't tell jokes, they tell stories.. Our greatest leaders tell stories.. Our imperfect story is what gets people hooked. Our most ridiculous and embarrassing story builds not only empathy but trust too. They make you human. Don't share only the highlights ..the good moments. Everyone knows they're fake. Share the messed up, awful, dirty, and embarrassing stories too.   Key Takeaways: [1:15] Paul shares a little story about the snooze button. [3:10] Remember Paul is hosting Mindset X on December 12th. [3:40] Paul shares a second story for the audience. [6:00] Russell Brand is the best comedian ever. [6:45] What do comedians and leaders have in common? They tell fantastic stories. [7:55] People don't trust people who share only the highlight reel. [8:10] Those 'gurus' are just as messed up as you. [8:50] I make decisions based on emotion. [9:15] Being laughed at is a powerful tool. [9:30] Why are people afraid to share their story? [10:10] Paul shares a story he heard about Russell Brand. [11:05] Don't forget to visit http://iampaulmort.com/mindsetx/ for more info on the event.   Mentioned In This Episode: http://iampaulmort.com/ http://iampaulmort.com/mindsetx/ http://marketingmuscleinnercircle.com/  

* Why haven't you done JACK shit with your business? * Are you pissed off at yourself? Broken promises?? * Tired of wasting your money on dumb coaching programs?? * Take responsibility. Do it. * You. Me. One day event to work out all your shit. * STOP LYING TO YOURSELF.   Key Takeaways: [1:45] Why are you still here? [2:15] Paul will be hosting an event December 12. [4:20] Paul has wasted money on his personal development too. [5:10] What changed for Paul? [8:35] Paul's seminar, Mindset X, will not be recorded. [9:30] What happened if you did the required work? [11:15] Paul will show you his personal tips for success at his event in Newcastle. [13:20] Not the best seminar you've been to? Paul will refund your money.   Mentioned In This Episode: http://iampaulmort.com/ http://iampaulmort.com/mindsetx/ http://marketingmuscleinnercircle.com/  

***How*** do you grow your business without losing your personal life? * Push towards the change you want. * You will change whether you like it or not. * You are the MASTER of your current reality, which means you control your future. * THE MORE YOU GROW, THE MORE PEOPLE WILL HATE. * It's cool if you're not prepared to do the work. BUT ADMIT IT. * Why does personal growth never seem to work?? * You need daily rituals * Guess wut?? execution beats practice. * You're different person today, so try again.   Key Takeaways: [3:15] You don't just change in one aspect of your life, you change across the board. [6:00] Just take responsibility. [7:40] If you don't look back every once in a while, you won't know how far you've come. [9:00] You automatically become a target when you choose to grow. [11:55] How can we grow internally? Figure out where you're at. [13:55] You have a choice to push forward every day. [15:25] Get clear. Where do you want to go? [20:00] If you don't feel like you deserve it. You won't do it. [22:00] Meditation has helped both Steve and Paul. [24:50] Your commitment is demonstrated by your consistency. Daily rituals lead to change. [26:50] Carve out an hour for you. [27:55] Learning marketing 30 mins a day adds up. [31:15]  Steve only works 2-3 hours a day. [32:20] If someone leaves your business. Do you have a system to replace them? [38:10] We will always worry about what other people think. [39:15] You doubt yourself based on previous failures, but guess what? You're not the same person today.   Mentioned In This Episode: http://iampaulmort.com/ http://marketingmuscleinnercircle.com/  

* The surprising TRUTH about 'the death' of 1-1 PT and bootcamps   * How to AVOID building a bizniz that you end up HATING (and tips for building one you LOVE)   * Lessons from from Precision Nutrition that you can profit from   * Why BODYPUMP and "Spinning" fuelled a MONSTER fitness business for me   * What I'd do if I was a FITNESS INSTRUCTOR to make serious bacon   * a powerful 'Path' to follow to grow a powerful business based on what you WANT to do (and why 1-1 is a CRITICAL part of that)   * Bootcamps vs Small Group vs 1-1 PT (14 mins)   * The REAL (non-marketing) truth about why my bootcamps AND career BLEW UP   * Why "MyFitnessPal" has made it VERY SIMPLE to make profits as an 'offline' and 'offline' Personal Trainer   * What to do if you have a full time job and want to become a PT   * Tips for selling "higher end" Personal Training over coffee   * Chris's top Referral hacks to have your clients sending you all of their friends   * Why you should NOT listen to me OR ANYONE else (this might shock you)   and a WHOLE bunch more that will fill you brain with excitement and awesomeness   and may cause you to ejaculate   Key Takeaways: [1:20] Paul talks about his August 2015 newsletter and why you should care.  [3:25] What has Chris Burgess been up to? [6:10] Despite creating two successful businesses, Paul hated them. [6:30] Work on your strengths and focus on the people you truly want. [7:45] Results come first or do sales come first? [9:40] Paul shares on why he stopped one-on-one training. [10:50] Is one-on-one training dead? [13:00] Get the experience in one-on-one training first before training groups. [14:55] The reason why Paul became such a great trainer was because of his one-on-one experience. [17:30] Personalized training is incredibly easy now. [20:15] Community is powerful. [21:30] Fire the clients who drain you. [22:40] Chris talks on his referral process. [24:20] Are boot camps died? [29:10] What the heck is semi-private training? [32:45] You need more clients or more money, then get better at marketing. [33:10] Q&A : How do I create more time for myself? [35:35] How do I influence people to buy my program?   Mentioned In This Episode: http://iampaulmort.com/ https://marketingmuscleinnercircle.com/ http://liftthebar.com/ https://www.facebook.com/liftthebarmentoring Chris (at) LiftTheBar.com    

* Why #teamnosleep are grade A Morons and why you shouldn't pay any attention to them at all* How to AVOID burn out and shitty moods through some simple tracking* How to keep on top of you, your energy and your mood (so that you don't murder everyone in your vicinity)* A little 'tampon tip' to deal with Angry Trolls on flakebook* Ego, Bullshit and how to spot it so that you don't follow them and end up fucked up* How Steve Krebs won "Douchebag of the year" 2013..* The #1 sign you're a one dimensional dickwad, Like I was* Why you won't listen to my words of caution until its TOO LATE* Some simple, easy tips on how to STOP the 'hustle' and actually create a bizniz that brings in leads on autopilot* Hustle vs Marketing and why they AREN'T the same thing, regardless of what they mush cookies say* The ONE question that left me speechless (maybe it will with you too)* Why I STOPPED posting on Flakebook again and what happened to my income, productivity and happiness* What to do when you're FUCKED to get out of 'the hole' (these might surprise you)* The FASTEST way to get angry as fuck at people you don't like (and why its stoopid)* My personal "Massage HACK" to double your productivity* How I took Steve's fiances virginity (kinda)* How should you MEASURE your success without being an asshole?and a SHIT TONof other SUPER useful content that will help you out a tonand of course, piss you off too

*I tell you about my top 6 boooooks that CHANGED my game   *Learn which authors inspired me and gave me the right tools to take ACTION   *My buddy Creps shares his brillant boooook list   *If you care about yourself, you business, family...go out and buy them and Read them! Do it!!   *I tell you about a book you don't even have to readdd   *Get the book every PT NEEDS to read and save yourself a ton of trouble and pitfalls   *The greatest sales guys are the greatest story tellers   *Stories will out sell everything!!   *IT PAYS to be Selfish   *Get the book to teach you how to stop being your own worst enemy   *Stuff we learn means nothing if we have a cluttered mind. Book 1&2 help clean out your mind and get you ready to crush it. All these books mean nothing without a clean head.   *Your thoughts are just thoughts. They don't belong to you. Always question your thoughts.   *The sales doesn't matter, the marketing doesn't matter...until you can question your thoughts   *Get to know my and Creps favorite fiction books and where to start reading fiction   Key Takeaways: [1:40] Paul has been on vacation. [3:35] What books does Paul recommend?  [4:50] Paul learned how to meditate last October. [6:00] Book number 6: First Thunder by MSI. [7:40] Creps recommends Awaken The Giant Within [9:25] Book number 5: No B.S. Direct Marketing by Dan Kennedy [11:58] The Compound Effect taught Creps about money. [16:20] Book #4: Words That Sell [18:20] Creps recommends the Wisdomkeepers to help with well-being. [20:00] Book #3: 80/20 Sales and Marketing by Perry Marshall [22:50] If you can't tell stories, your selling will suck. [25:45] There are several people in your marketing list waiting to spend more money on you. [28:20] Book #2: The Dark Side of the Light Chasers by Deborah Ford. [28:50] Don't just read the book, do the exercises in them. [31:00] Being lazy can benefit you. [34:10] Want to stop being your own worst enemy? Read Why Good People Do Bad Things [35:55] Clean your head out first before you act. [36:30] Book #1: Loving What is by Byron Katie. [38:10] Question what you believe in, even the positive thoughts. [38:55] Who would you be without your story? [40:40] Nothing matters until you can start questioning your thoughts. [41:45] Why does Creps read fiction?  [43:15] Why does Paul read fiction? [43:44] Paul and Creps list off a bunch of their favorite fiction books. [45:25] Start with Steven King or Lee Child [46:10] Dan Kennedy is the Godfather of marketing. [47:20] Go to http://iampaulmort.com/ to get a bunch of free stuff.   Mentioned In This Episode: First Thunder by MSI. Awaken the Giant Within  by Tony Robbins No B.S. Direct Marketing by Dan Kennedy The Compound Effect by Darren Hardy The Automatic Millionaire by David Bach Words That Sell by Richard Bayan The Wisdomkeepers by Steve Wall and Harvey Arden 80/20 Sales and Marketing by Perry Marshall The Big Leap by Gay Hendricks The Dark Side of the Light Chasers by Deborah Ford Why Good People Do Bad Things by Debbie Ford Loving What is by Byron Katie Bloodrush by Ben Galley Prince of Fools by Mark Lawrence Harry Potter by J.K. Rowling Divergent by Veronica Roth Hunger Games by Suzanna Collins Wayward Pines by Blake Crouch Half a King by Joe Abercrombie The Blade Itself by Joe Abercrombie Brilliance by Marcus Sakey http://iampaulmort.com/

* How to increase your profits ENORMOUSLY with this 1 simple, strategy * The powerful FIX that could increase your sales but up to 80%

* Listen carefully to my "roolz for success" or 'Mort's Code'. * Family first always. Spending more time with clients than with your kids? Your priories are all fuckeddddd upppp. * Are you happy with your 14 hour work days? THEN TURN OFF THIS PODCAST NOW AND STOP LISENING. * If I procrastinate, I'm ROBBING TIME away from my children (seriously).   * Choose who you do business with, it's important for you sanity. It pays to be picky! * You are sabotaging yourself by being needy all the time. Discounts, demanding attention, putting clients on a pedestal. DESPERATE!!!!!! * Confidence is SEXY AS FUCK. * How to position yourself for the Real clients that want You no matter the price. * Sell people results not sessions. Sell me the result! * More information doesn't inspire people to take action. You. Have. To. Entertain. Them. * You are opening the door to MISERY and DEPRESSION by comparing yourself to others. People exaggerate on social media. * The reality is not everyday is beast mode day. Motivational posters do nothing! Tell me the TRUTH. Share the bad days. Share the hero's journey. Share the negative shit. * Why have a website if you don't drive traffic to it? Why? * PAY to get LEADS. A lead is a phone number and an email address. They're not just followers!! * The lurkers are your BEST CUSTOMERS.   Key Takeaways: [1:45] We're covering some more of Mort's thoughts in this episode. [2:05] Family first always. [3:20] Having children is incredible for productivity and lowers your tolerance to bullshit. [5:10] Be in control with who you do business with. [7:55] Neediness looks desperate. [9:40] Confidence is almost irresistible. [11:00] There are many things that are more important to people than just price. [13:05] People will join you for the results, but stay for the experience. [14:15] People want entertainment, not more information. [16:05] People buy more often and spend more money when in good humor – Dan Kennedy. [17:18] Comparing yourself to others is the fastest way to misery. [18:19] Being overweight is not the problem. The problem is everything that comes as a result of over weight. [19:45] The fitness industry is way too happy. Show the negative side.  [21:15] Talk in their language. Normal people don't live the way you do. [21:45] Have the courage to be yourself. [22:45] Don't be afraid to get criticized. Stop wearing that mask. [24:00] Paid advertising destroys organic searches. [25:25] The fortune is in the follow up.   Mentioned In This Episode: http://iampaulmort.com/ https://marketingmuscleinnercircle.com/

You'll LOVE this if FEAR and self doubt are holding you back...Here's whats inside an action episode #60:* Why the TIME you put in to growing you bizniz means NOTHING when it comes to making that bacon* My #1 tip to kill procrastination (19 mins)* More effort= more results? NOPE. Find out why at 2mins 30* How to DESTROY your doubts that are based on your PAST* What you can learn from FAILING (actual example)* Lies, Lies, Lies and why they'll ALWAYS catch up with you* Why "Fearless" is total horseshit.. despite what the mush cookies say* How to use fear to DRIVE you to get what you want* Could POSITIVE THINKING be STOPPING you from getting what you want in your life* Simple, actionable steps to deal with anxiety, stress and doubt* Why I've been AVOIDING speaking and coaching* What seperates the "haves" and "have nots" in bizniz and life* Walking vs "beast mode"- the truth* How to deal with Paranoia and physical anxiety without becoming a hippy* Standing out like a BEACON in a world full of bullshit, with one easy 'hack'* Why people are so triggered by honesty* Why Mark Cuban is full of shit (in spite of being a rich bastard)* The #1 FASTEST, not-so-ninja way for seeing your fears for what they really are* What it means when you CAN'T act on what you want and are consumed by doubt* Are you surrounded by liars? and are the fucking with your success* Why I DONT OWN A GYM.. (I've been criticised for it)* How to tell wether you're ADDICTED to your current reality* "King of the shit heads"

* 11 of my "roolz for success" that may surprise you * How to be a one dimensional douchebag dad, like most of the fitness industry-- and of course how to AVOID it * My uncurcumsized message to a 'critic' of the podcast * How to use Facebook in your bizniz for MAXIMUM effect * How generating leads is the same as getting laid (really) * Why you should move people AWAY from social media if you want to make more sales * Why 'personal anectdoes' mean JACK SHIT when it comes to the maketh of bacon * What I learned from a 4 year study on internet based sales * How you'll NEVER be considered an expert unless you do this 1 crucical thing that all industry leaders do to stand out from the 'wannabes' * The #1 thing you should be paranoid about when it comes your marketing * How to know if you're boring people (and what to do about it) * The controversial thing that your prospects REALLY need if you want to influence them * Why most fitness people are 'cheerleaders' and how its killing their bank balance * More killer tips on how to deal with criticism and shit talkers * Why people do stupid shit and how you should react so that you don't end up suffering * What it means if people AREN'T talking shit about you and why they SHOULD BE. * My favourite lesson form the worlds leading marketing authority (about pissing people off) * How to put an abrupt end to all of your suffering, stress and pain * My personal "what to do" plan for when people criticise you or make snarky comments * The #1 fastest way to stand out from the vanilla PT's that are competing for your clients * "The majority are wrong"- Why the fitness industry is FAILING and how YOU WILL too, unless you do this thing (13 mins) * What your income REALLY says about how good you are * Attitude is EVERYTHING when it comes to making money in business (and the critical error people make that REPELS money) * The "are you allergic" to MONEY test.... do you pass it? * How to make yourself look a dick and why it's ruining your chances of success * Does money make you happy? My RAW opinion on money and happiness and a whole bunch more of opinionated, brash content that will either fire you up or twist your tampon   Key Takeaways: [1:35] If you'd like to receive Paul's daily newsletters, sign up on IamPaulMort.com. [2:30] Today Paul will be going though 'Paul's Thoughts' 1 through 11. [3:55] Facebook is full of noise. Get people off of Facebook and on an email list. [6:08] Paul spends 20 minutes a day writing an email. [7:00] You'll never be considered an expert in your field if you don't put out content. [8:55] Most people are liars and don't tell the truth. Want to stand out? Tell the truth. [10:05] You can only control what you do. Don't take things personally. [10:55] If you're doing great work, you'll be criticized. [13:11] Your income is directly correlated with how many people you help and how good you're at helping them. [15:20] If you're constantly attacking people, how about this, take care of your own shit first. [16:50] Family first always. Life around your business, not business around your life.   Mentioned In This Episode: http://iampaulmort.com/ http://marketingmuscleinnercircle.com/ Loving What Is by Byron Katie

* Why people DONT get what they want and how it has NOTHING to do with hustle, hard work, knowledge or any of that other bullshit* The VERY surprising truth I learned about myself at "WARRIOR WEEK"* Why you get 'lost' and how to get back on track FAST and start profiting* My own PERSONAL WAY to build your "self worth" and confidence in bizniz and LIFE..* 'Nightmare' clients.. and how I make sure they stay away from me and go to the mush cookies instead* Why you still have to "convince" people to listen to your podcast (and how to do it)* How you can "have it all" yet still feel EMPTY AS FUCK on the inside* How to PROFIT from comparison.. and on the flip-side how it can DESTROY your confidence* More on "Fitness Liars" and how to spot bullshit* Why "putting the hours in" is a bit of a myth and what it REALLY takes to get what you want* What happened when I bought a gram of coke a few weeks ago...* Goal Setting- and why it NEVER works for most people..* How to know when you're bullshitting yourself (and what to do about it)* My #1 tip to get CLARITY on what you REALLY, want... deep down* What LYING is costing you.. both in terms of MONEY, health and happiness* Why you'll NEVER achieve your goals without this 1 CRITICAL assessment* The fastest way to attract chumps, cheapskates and energy vampires* How being 'professional' caused me to have a meltdown* 15 MINS: Ever achieved something but were still left feeliing empty inside? Heres why* "Sneaker Rich" and how to spot it in your own life* THE #1 most BRUTAL question I've EVER had to answer (but also changed my life)* A simple 'hack' How to INCREASE YOUR SALES on webinars, SALES CALLS and podcasts* Is 'closing' people bullshit that will just twist your testicles?* How to save stress, energy, time and money with my "3 Question rule"* How to get "unstuck" and get your head out of your ass* Why the people around you WONT TELL YOU THE TRUTH and what that's costing you* What to do when you doubt yourself and your ability to deliver* How to GET YOUR LIFE BACK when you become 'successful'* What it means when you "think about business" all of the time.. and why its OKAY* My top tips for measuring success AND leveraging it so you don't have to WORK MOREand a bunch moreOh and you'll also hear me TAKE A PISS.. LIVE HA! EnjoyPaul "piss pot" MortPS- Apologies for the sound on this one...I fucked up somewhere on the recording side of itBut its a DOPE podcast, all the same

 I wasn't going to send this (Angry)I went in deeeep this week...Struggled all week with my whole bipolar tingTired. Angry.. Down...Negative shitSo I recorded a podcast STILL, rammed with tips that will help youStand out from the crowd--> lower your stress--> help you get POWERand lots of other cool shitoh, you may need a helmetHere's whats inside:* How I'd go about raising the money I'd need to open a gym (without borrowing)* The only two numbers you should REALLY give a shit about in bizniz (one of them will surprise you)* Why I don't give a shit about going "viral" but how to do it, if you really have to* What to do if you're NEW to the fitness industry* A concept for 'standing out' that no-one talks about (it lowers your stress too)* Why I wouldn't have investors in my bizniz.. like, EVER* The biggest lie I tell ALL OF THE TIME.. and what its costing me* More reasons why Weight Watchers, Slimming World and Juice Plus are KICKING YOUR ASS (and some tips to overcome it)* How to open your own facility FAST and with very little capital* Why I had a HUGE meltdown that changed my life* What happened to me when I tried to be professional'* Why I talk about cocaine, booze and all that other 'taboo' stuff* Surprising reasons why struggles and meltdowns are GOOD, in fact GREAT for growth and progress* Why it's OKAY to get pissed off with your clients, despite what the goorooz say* What to do when you're NOT motivated and NOT inspired (my personal blueprint)* "Turning people off" by CHOICE for fun and profits* What I learned from 'Snooper' accounts on twitter* "Sponsored Athlete" What does it mean? Do you even get paid?* Why *most Personal Trainers are TERRIFYING the people they could help* The #1 way to release your STRESS (and how you can make money from it)and a whole bunch more cool shit:https://itunes.apple.com/gb/podcast/paul-mort-podcast-fitness/id727763849?mt=2EnjoyUncle MortyPS- I wasnt actually going to send this one..I sound like an angry asshole all the way through... But hey, thats where I was atand I don't want to hide that shit from ya

* What happened when I QUIT my Facebook account (again)   * When and why you SHOULD NOT do a podcast (17 mins)   * Why you're REALLY in bizniz, regardless of what the 'goorooz' say   * Why the mush cookies are liars   * Me, quoting Tony Robbins.. (yes, really)   * The simple 4 step 'test' to decide wether you should bother with a podcast   * #1 CRUCIAL mistake most podcast creators make thats costing them A LOT of money   * The "retarded badge of honour" and what it tells me   * Should you start a podcast? The "Pros and Cons"   * Why I started a podcast, how I did it, and what happened   * The surprising reasons I TURN DOWN interview requests   * Diluted you vs Concentrated you (and which one is more powerful)   * The BRUTAL truth about how to get EPIC guests for your podcast (including me) that the 'goorooz' would NEVER tell yo   * How I got KILLER 'contacts' in fitness and how you can do the same   * How to get people to promoted your product for you (except me)   * My #1 FAVOURITE (and profitable) reason to do a podcast.. it's not what you think   * How to use a podcast to grow your email list organically   * The cool benefits of having 'guests' on your podcast   * The radical truth about WHY I keep doing my podcast (most people would never admit this)   * A powerful (and profitable) way to build TRUST with your voice?   * How to cut through the bullshit and lies in the fitness industry, REALLY quick   * "Attention" and what it means do your bank account   * Tiesto, Stone Cold Steve Austin and Dirty Uncle Morty... really?   * What you should talk about, what you shouldn't talk about and how to make sure you actually make money from a podcast   * Hear me get passionate on the BIGGEST MISTAKE you'll make with your podcast (and all your other content)   * How to become a local CELEBRITY, fast with your own radio shouw   * Leveraging 'important local people' for your own benefit (shock-horror-truth)   * Me, quoting Tony Robbins.. (yes, really)   and a whole lot of other random, crazy shit from my money making mind     Paul 'podface' Mort   PS- if you're feeling generous (or bored)  drop me a review   or not..   But I'm supposed to ask you to do that   Honestly though.....   If you want do, do it.    If not, fuck it   I think its awesome. 

How to make your (and your clients) excuses IRRELEVENT   Brutal truths about the weight loss industry and the #1 thing you need to improve if you want to CRUSH IT   How to keep your stress LOW, by investing a little money   My most powerful lesson in 'fast-tracking' SUCCESS   What my 4 year old wants to be when he grows up (and why I'm a bit worried)   Incredibly simple way to get 'unstuck' so you can make more money   The Future of Facebook (and why most PT's are SCREWED)   Brutal truths about the weight loss industry and the #1 thing you need to improve if you want to CRUSH IT   How I got fat again... and what I'm learning   1 Surprising reason why people don't achieve their goals (and how to fix it)   How to make your (and your clients) excuses IRRELEVENT   What happens to your brain when its given simple instructions (this is weird)   Are losing weight and making money EXACTLY the same?   The ONLY podcast you need to listen to if you want to become a GREAT marketer   EXACTLY how many Facebook Ad's I've ran this year to hit my £30k a month target   How often you should 'change up' your Advertising for the most profit   CRITICAL numbers you MUST track so you can tell wether your marketing is actually working (its not what you think)   The simplest (and most profitable) way to get BAD-ASS at writing emails   My personal, 1-step-guide to making sure I do what I SAID I WOULD DO ... time after time (killer success tip)   My controversial opinion on improving your 'mind-set' and how its BULLSHIT, without improving   Why people who KNOW WHAT TO DO... still don't do it (and my tips to take care of it)

* Why the fitness industry is WRONG..and how I can prove it* Why people are choosing weight watches and juice plus INSEAD OF YOU (and what to do about it)* "Weekly newsletter" yay or nay? (my answer might surprise you)* High paying clients vs One night stands  and what it means to your fitness bizniz * Simple steps to go from 'hustle income' to 'predictable income'* How to go on holiday (yes, a vacation) and STILL GET NEW CLIENTS* Personal anecdotes vs ACTUAL EVIDENCE in the marketing arena* Shocking statistics on why people use their mobile phones and ipads - this will blow your mind* What 78 million people tell us about Email vs Facebook* WHY Email hands Facebook and Twitter their ASSES when it comes to making sales in your business* How to look desperate (and why you should avoid it like herpes)* Your ACTUAL 'Hourly rate' and why it ISNT what you think it is* My uncensored and surprising opinion on Facebook groups and why I don't have one* Why people LAUGH AT ME when I tell them what I do* How to GET and KEEP peoples attention so that you can seduce them* Profiting from what your competitors ARENT doing..* How to be the FIRST person people think of when they want to get in shape* Marketing Lessons from your Facebook newsfeed* The #1 FASTEST way to position yourself as a LEADER* Can you really make a shit ton of sales in just 20 minutes a day? (16:30)* How to 'Weed out' people you DON'T want to work with (and why you should)* Do people that 'like' your stuff actually buy from you?* How to be more 'VISIBLE' to your potential clients* The truth about how long it takes to make money from emails....and how to speed up the process, to make more sales, fasterand TONS of other content that will make your balls tingle