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Have you ever faced a “Solomon’s Choice”? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan explores priorities and time management! Bryan reports on how UK ads are running. This week Bryan delves into what is truly important. The Ad of the Week is: Writing Prompts Workbook Grades 7-8. The Keyword/Target of the Week: The Positive Trait Thesaurus for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: When have you needed to step back and re-evaluate your priorities? What did you eventually decide on?

Do you have a wide and/or international marketing plan? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan explores advertising in other countries! Bryan reports on how things ran during vacation. This week Bryan delves into ads across the pond while still improving ROI on the superhero series. The Ad of the Week is: SPK Ad in the UK. The Keyword/Target of the Week: The category “Writing Skills Reference" for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What have you done to market your books off Amazon or outside of the U.S.?

Bryan is on Vacation, but he couldn't live without RAAD!

Has your gut tricked you into turning off an ad that your data later shows was working? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. This week Bryan will be setting everything up to run while he’s on vacation! Bryan reports on how the high-spend target pruning turned out. This week Bryan delves into how data is the true winner. The Ad of the Week is: Auto Ads are killing it. The Keyword/Target of the Week: "one-offs" for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: Have you ever been tricked by a weird ad or week into turning things off only to later discover the truth about your data? Let me know!

What is your trick to tip an ad from losing money to profit? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. Bryan is gearing up for his vacation and shares how he had to shuffle some priorities. This week Bryan attempts to prune the highest spending targets and slide his Viral ad into the black. The Ad of the Week is: Bryan’s two Facebook Ads that survived the cull. The Keyword/Target of the Week: "writing prompts" for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: Do you have any campaigns that are right on the edge of profitability? What is your plan to get these from the red to the black? Let me know!

What part do long-term ad strategies play in your book launch? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! If you’d like to be on Bryan’s ARC team for his next nonfiction launch, sign up below. Bryan shares his personal plan to incorporate ads into his next book launch strategy. This week Bryan reveals the importance of elbow grease in getting the sales needle to move. The Ad of the Week is: How to Write a Sizzling Synopsis - UK. The Keyword/Target of the Week: "writing prompt journals" for my SPA Ad for Writing Prompts Volume 2 for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: How do you incorporate slow burn strategies like Amazon Ads into your launch plan? Let me know!

Do you have a plan to make time for your least favorite tasks? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan shares his progress on the $200 per day plan. This week Bryan reveals the secret to finding time to write your ad copy. The Ad of the Week is: Writing Prompts Workbook Grades 5-6. The Keyword/Target of the Week: “Summer Bridge Activities Grades 5-6” for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: How do you squeeze in tedious tasks like creating ads or submitting to promo sites? Let me know!

What is one thing you can do to reinvigorate your marketing? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan shares his progress on the $200 per day plan. This week Bryan explores the dangers of complacency and will continue to create new ads. The Ad of the Week is: Creative Writing Prompts Box Set. The Keyword/Target of the Week: “auto-targeted” for the win! And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What's something you've grown complacent about with your marketing? What's one action step you can take to focus on it going forward? Let me know!

Do you have tangible milestones on the road to your big ad goals? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape or if you are ready to jump into the Amazon Ads Made Easy course! Bryan is celebrating two straight weeks of 100% ROI. This week Bryan shares his plan to hit $200 a day in sales through more ads. The Ad of the Week is: Creative Writing Prompts Workbook Grades 7-8. The Keyword/Target of the Week: “auto-targeted” And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What's your big goal with advertising? How do you think you can chunk that down into smaller pieces to eventually achieve your audacious goal? Let me know!

Which truths are still eluding you in the Amazon ads world? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape or if you are ready to jump into the Amazon Ads Made Easy course! Bryan will let you know if he hit his 5-consecutive day goal. This week Bryan explains why NOT knowing what you’re doing will cost you money and makes a resolution to “ironclad” his Ad Time for the coming week. The Ad of the Week is: Writing Prompts Workbook Grades 7-8. The Keyword/Target of the Week: "The Flash Year One.” And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What don't you understand about Amazon Ads that you wish you did? Let me know!

Question of the Week: When will you schedule your ad creation time to ensure that new Amazon Ads are a priority for your publishing business?

Which books do you think you might need to "start from scratch" on when it comes to advertising? Check out the latest episode to find out Bryan's weekly ROI and his advertising winners! 

Is there a particular piece of data in your ad account that you purposely avoid? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Thanks to Jan Sigetty Boeje and Willow Rose for sharing their Best Page Forward experiences with our listeners. BTW Bryan is starting a unicorn farm. This week Bryan examines the importance of conversion rates. The Ad of the Week is: Workbook Grades 5-6 SPA. The Keyword/Target of the Week: "A Year of Creative Writing Prompts.” And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What's the number in your ad account that you are terrified to look up and calculate, and why? Let me know!

Here's the live episode from this year's Sell More Books Show Summit in Chicago! This is from a few weeks ago and contains a major Live Math gaffe, but we think you'll enjoy it. Stay tuned for your regularly scheduled Episode 20 in the next 48 hours. Thanks!

Have you ever had a one-of-a-kind ad that just keeps working? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan evaluates the big spend versus the little wins along the way. This week Bryan examines what he’s already doing well. The Ad of the Week is: 1,000 Prompts Volume 2. The Keyword/Target of the Week: "creative writing prompts.” And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: Have you ever found a Unicorn Ad that seems to keep working month after month? Let me know!

Are there any stats that I’m not reporting that you would find helpful? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan examines how to separate the big spending promo results from the rest of the herd. This week Bryan explains the importance of time, a long tail, and patience. The Ad of the Week is: Prompts Volume 2. The Keyword/Target of the Week: 39 different keywords generated sales this week. And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What stats would you like to know that I haven't shared about this promotion? Let me know!

What do you think is the best methodology to account for a promo like an all-in 99 cent extravaganza? This week, I'm sharing the first day of the giant box set promo and how the 6 days before it contributed to my bottom line. This is all leading up to two huge episodes in the next week, including a LIVE episode from Chicago coming soon. Thanks for listening! 

Do you have a fail-safe plan if your sales tank? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan shares his progress on Last Week’s Relentless Author Actions and updates progress on setting up Amazon, Facebook, and Bookbub ads for his 99 cent promo. This week Bryan explains how to respond when the sales graph takes a nosedive. The Ad of the Week is: Sizzling Synopsis ebook. The Keyword/Target of the Week: The term "writing prompts.” And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: What actions do you take when sales take a sudden plunge? Let me know!

What is your experience with using newsletter swaps to promote your titles? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan shares his progress on Last Week’s Relentless Author Actions and updates his newsletter swap progress. This week Bryan explains why any book promo worth doing is worth doing right. The Ad of the Week is: A tie between my CWP Vol 2 Paperback and my Character Prompts Paperback. The Keyword/Target of the Week: Auto Targeting for the win. And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: How have you used newsletter swaps and promo sites in conjunction with your regular Amazon ads? Let me know!

When is your next book promo? Be sure to click over to our sponsor, Best Page Forward, if you need help getting your book’s custom description in tip top shape! Bryan shares his progress on Last Week’s Relentless Author Actions and updates his 99 cent promo plan. This week Bryan explains why he’s still hunting down more newsletter swaps. The Ad of the Week is: Character Writing Prompts. The Keyword/Target of the Week: Auto Targeting phrase “books on writing.” And, of course, Bryan reveals the Book MVP of the Week. RAAD Question of the Week: Have you set a date for your next promo? If not, are you willing to commit to a date and time right now? Let me know!