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Sales for Profit
Podcast

Sales for Profit

38
0

Advanced Marketing, More Sales, More Profit and A Bit of a Laugh with Greg Cassar & John Dwyer

Advanced Marketing, More Sales, More Profit and A Bit of a Laugh with Greg Cassar & John Dwyer

38
0

SFP Ep 048 – Final Episode

Today’s show will serve as JD and Greg’s last hurrah as they’ve both decided to take a break from podcasting—at least for a few months anyway. So in this episode, they’ll share what they’ve been up to and the different projects and opportunities they’ll be working on while they spend time away from the mic. This is one interesting episode so don’t miss it! In This Episode You’ll Discover: What JD has been working on What the Dollar Club Website is all about JD’s private coaching programs What Greg has been up to What Greg’s product range consists of Greg’s view on influencers One of the key things he has learned about e-commerce JD’s advice for entrepreneurs who want to take their business to the next level Greg’s key advice to entrepreneurs The importance of hanging around the right people Wrap-up Links & Resources Mentioned in This Episode: The Dollar Website Club  The Collective The Institute of Wow  Quotes from the episode: People buy based on emotion and then justify with logic. Click To Tweet Don't be afraid to say 'Next' if something's not working and move on. Click To Tweet Figure out what you really want to do, make it happen, and just get up one more time if life kicks you in the guts Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
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32:00

SFP Ep 047 – Web Designing and Branding with Greg Merrilees

In today’s show, JD and Greg interview one of the best website designers globally, Greg Merrilees. Greg is the founder and the creative director of Studio 1 Design. In this episode, he talks about the importance of branding and web designing in a business. They also discuss the things that need to be considered when branding and designing a website. In This Episode You’ll Discover: What the hosts have been up to recently How Greg started his career Creating Success Shirt website The importance of branding Standing out from other competitors What a brand is made up of What a mood board is Different things you need to address when making a website The importance of a well written copy for your website Designing for mobile and desktop The concept of sticky call-to-action Making websites load faster Redesigning websites Bounce rate The concept of attribution What does ‘money pages’ mean Using a story in money pages Having a homepage video SPIN selling Links & Resources Mentioned in This Episode: SPIN Selling by Neil Rackham Success Shirt  Studio 1 Design The Collective The Institute of Wow  Quotes from the episode: People buy over emotions than logic. Click To Tweet The role of the designer is to really give the copy wings to amplify. Click To Tweet Everything about your brand needs to be congruent, consistent, have clarity, and needs to speak to the tone of the voice of your business. Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
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0
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45:09

SFP Ep 046 – Holistic PPC with Ilana Wechsler

In this episode, Greg interviews Ilana Wechsler. Ilana runs a PPC agency and a PPC academy at Green Arrow Digital. She also has a podcast called “Talking Web Marketing”. Ilana talked about the concept of holistic PPC and how remarketing works. If you want to know more about PPC as well as remarketing, you can’t afford to miss this episode! In This Episode You’ll Discover: Who Ilana is Ilana’s background story The concept of holistic PPC What remarketing is How remarketing works The assets that you can use in your remarketing campaign Remarketing campaign on Facebook, Instagram, and Google The main things you need to do to get started with holistic PPC and remarketing The biggest mistakes people should avoid Links & Resources Mentioned in This Episode: Green Arrow Digital Talking Web Marketing Podcast ExcelHelp Russell Brunson ClickFunnels Pinterest Snapchat Google  Facebook Instagram  Show your ads in mobile apps  The Collective The Institute of Wow  Quotes from the episode: Being too nice is not always good but having great morals is a good foundation. #salesforprofit Click To Tweet It has never been easier to brand yourself as an expert. Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
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35:13

SFP Ep 045 – Bitcoin Crypto Currency

What do you know about crypto currency? In this episode, JD and Greg tackle a topic people have been talking about lately—crypto currency. Greg simplified what crypto currency means, how it works, and where it is going. They also discussed its relevance in today’s society. If you want to understand crypto currency more and what all the hype is about, don’t miss this episode! In This Episode You’ll Discover: What Greg and JD have been up to The reason paper money has value Simplification of the world in terms of currency What crypto currency is What Bitcoin is and how it varies in price Understanding blockchain and how revolutionary it is How Bitcoin works and how secured it is Bitcoin as a reserved currency in the crypto currency world What Web 3.0 would look like Longevity of crypto currency The relevance and value of Ripple Ethereum and its smart contracts Living in an age of exponential investing Personal investing and self-managed super fund Difference between index fund and standard managed mutual fund The concept of triangulation Links & Resources Mentioned in This Episode: MONEY Master the Game by Tony Robbins  Rich Dad Poor Dad by Robert T. Kiyosaki  Rich Dad’s CASHFLOW Quadrant by Robert T. Kiyosaki  The Collective The Institute of Wow  Quotes from the episode: Bitcoin is like a digital gold. #salesforprofit Click To Tweet Instead of trying to outperform the market, what about if we buy a slice of the market. #salesforprofit Click To Tweet Only invest the money you are willing to lose. #salesforprofit Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
0
48:13

SFP Ep 44 – Building An Authority Content Blog

What are you going to do to win the game long term? In this episode, JD and Greg discuss the best way to building an authority blog to help build you list, in addition to paid traffic ads. This is going to be an interesting episode for those people who recognize the value of blogging, but perhaps aren’t sure how to get started or how to have cut through in a now competitive area. Don’t miss this episode! In This Episode You’ll Discover: The latest marketing projects the hosts have been working on How to effectively use paid traffic Backing up authority blogging with paid traffic The benefits of amplifying content Content and commerce model Examples of content and commerce The most effective way to build a big authority blog What blog length is ideal? Comparison of short blog post everyday versus quality blog post once a week The importance of good quality content Links & Resources Mentioned in This Episode: Skincare L’Oréal  Quote from the episode: Sometimes you're gonna build something that is sticky. #salesforprofit Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback or questions you’d like to share? Leave a note or join the conversation in the comments section below. We’d love to hear about your blogging experience and what you’ve found challenging in this area or what you’ve found to work really well in your market. If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
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29:58

SFP Ep 43 – Business and Lifestyle Design with James Schramko

Are you tired of working more hours to make more money? In this episode, Greg and JD interview James Schramko. James is a business coach who specialises in online business. He is the founder of Super Fast Business and the author of the book, “Work Less Make More.” If you want to learn how to strike the right balance between work and lifestyle, this is one episode you can’t miss! In This Episode You’ll Discover: How people measure success erroneously How to go about lifestyle design properly The person who influenced him What prompted him to realize the importance of sleep Benefits of surfing The importance of using scale in your business What effective alley is all about The concept of the shit sandwich Links & Resources Mentioned in This Episode: Work Less Make More Warren Buffett HBO Documentary Super Fast Business James Schramko’s Website  Quotes from the episode: The easiest time to sell an event is while you're still at the event prior to it. #salesforprofit Click To Tweet An absolute destroyer of sleep is alcohol. #salesforprofit Click To Tweet You can stop doing a lot of things that you think are important. #salesforprofit Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
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44:11

SFP Ep 42 – 4X Business Growth By Acquisition with Peter Moriarty

Are you looking for ways to increase your business growth by as much as 4x?  In this episode, JD and Greg interview Peter Moriarty, a small business cloud technology expert and the founding partner and managing director of itGenius Australia. He will show you how he grew his business exponentially through acquisition and how you can too. In addition, you will also gain insights into the processes involved in acquiring a business. This really is one episode you can’t afford to miss! In This Episode You’ll Discover: What your hosts have been up to What itGenius is Peter’s journey in becoming an Entrepreneur Spanning out into a web hosting business Peter’s first business acquisition and how his process worked Learnings from the first business acquisition How business owners communicate with itGenius Raising capital to acquire a business Customer Communication Plan How they doubled the business just within 24 hours Growing the business progressively The anticipation and excitement of getting the deals across the line What’s next for Peter Who is their ideal customer Links & Resources Mentioned in This Episode: itGenius Host Genius Dialpad  Good to Great by Jim Collins 12 Essential Cloud Productivity Apps Guide The Collective The Institute of Wow  Quotes from the episode: The time with your accountant should be spent analyzing numbers, and not actually preparing tax returns. #salesforprofit Click To Tweet Establish a time in each month that you’re going to sit down and pay your bills. #salesforprofit Click To Tweet When you are selling more and you’re making less margin, your profit wedge is in reverse. #salesforprofit Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
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36:28

SFP Ep 41 – Engineering More Profit and Cash in the Business with Jason Skinner

Are you chasing revenue or engineering profit? Greg interviews Jason Skinner, chief accountant and business strategist, of Skinner Hamilton. They discuss different concepts on engineering profit like the concept of profit wedge and the 5 key profit drivers. Jason also shared the value of meeting with your accountant. Don’t miss this episode! In This Episode You’ll Discover: How Jason ended up where he is now Thoughts on how and why people are chasing revenue rather than engineering profit or cash The Concept of Profit Wedge Mistakes made when the focus is on revenue What is a ‘Reverse Budget’ and how you can apply one Quantifying what you are chasing and knowing your goals Quarterly vs Annual meetings with your accountant 5 Key Profit Drivers Understanding the difference between gross profit and net profit The difference between accounts receivable and accounts payable The Car Analogy on Accounts Payable Inventory day figures Importance of Accounting Links & Resources Mentioned in This Episode: Xero Website Accounting Software and Online Bookkeeping Website 9 Pillars to Business Growth By Jay Abraham Skinner Hamilton Website The Business Made Easy Podcast with Jason Skinner The Collective The Institute of Wow  Quotes from the episode: The time with your accountant should be spent analyzing numbers, and not actually preparing tax returns. #salesforprofit Click To Tweet Establish a time in each month that you’re going to sit down and pay your bills. #salesforprofit Click To Tweet When you are selling more and you’re making less margin, your profit wedge is in reverse. #salesforprofit Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
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33:44

SFP Ep 40 – Launching and Scaling on Amazon with Kiri Masters

How to be successful with Amazon? In this episode, JD and Greg interview Kiri Masters, an Amazon marketing expert, on how Amazon can help businesses on their sales. She shares some hard facts about Amazon and tips on marketing that you need to know. Don’t miss this episode! In This Episode You’ll Discover: Who Kiri Masters is Kiri’s story and how she ended up in U.S How Kiri grew the business from one person to twenty people The success of the Amazon Prime Program The impact of Amazon coming to Australia and to Australian businesses, retailers and opportunities How Amazon are making things easy by handling import requirements and other fulfillments requirements Why Amazon is catalogue-driven Kiri’s thoughts about selling your own brand vs being a distributor of someone else’s How to get sales velocity How to get your product/s to gain momentum fast How product bundling works The main key to scaling seven figures and beyond How Bobsled Marketing works with businesses Links & Resources Mentioned in This Episode: Kiri Masters Website I like that lamp Website Bobsled Marketing Website Amazon Prime Amazon Sponsored Products E-commerce Brain Trust Podcast The Amazon Expansion Plan by Kiri Masters  Quotes from the episode: Click To Tweet Click To Tweet Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
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43:53

SFP Ep 39 – Millionaire Mindset

Are you programmed to be rich in your life? In this episode, JD and Greg discuss about the The 15 Must-Know Differences Between The Rich and The Poor handwritten report. The report goes into detail about how the rich thinks and behave and compares that to the poor-man mindset.  Do you want to know how to ensure that you are on the path to be rich? Learn just how different the mindsets are between the rich and the poor, discover what path you are currently on and take note of the right mindset that will get on the path to thinking rich. Don’t miss this episode! In This Episode You’ll Discover: What’s going on with them recently Discussion about thinking and behaving like the rich How programming leads your thoughts and feelings The crowd you hang with matters Meeting people that drain you Having the right mindset Differences between how the rich and the poor think: The rich like to hangout with people who say “Why not”. The rich often get paid on results value while the poor on the number of hours they worked. The poor do the work and then get paid while the rich get paid and then do the work. The poor earns, spend, saves and then invests what’s left while the rich earns, saves, invests and then spends what’s left. The rich tends to look at mindset as crucial to success unlike the poor. The poor are saying “I don’t like selling” while the rich are thinking that nothing happens until the sell has been made. Links & Resources Mentioned in This Episode: If Disney Ran Your Business What Would It Look Like? The 15 Must-Know Differences Between The Rich and The Poor Checklist Rich Dad’s Cashflow Quadrant: Rich Dad’s Guide to Financial Freedom  Quotes from the episode: Click To Tweet Click To Tweet Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
0
45:40

SFP Ep 39 – Millionaire Mindset

Are you programmed to be rich in your life? In this episode, JD and Greg discuss about the The 15 Must-Know Differences Between The Rich and The Poor handwritten report. The report goes into detail about how the rich thinks and behave and compares that to the poor-man mindset.  Do you want to know how to ensure that you are on the path to be rich? Learn just how different the mindsets are between the rich and the poor, discover what path you are currently on and take note of the right mindset that will get on the path to thinking rich. Don’t miss this episode! In This Episode You’ll Discover: What’s going on with them recently Discussion about thinking and behaving like the rich How programming leads your thoughts and feelings The crowd you hang with matters Meeting people that drain you Having the right mindset Differences between how the rich and the poor think: The rich like to hangout with people who say “Why not”. The rich often get paid on results value while the poor on the number of hours they worked. The poor do the work and then get paid while the rich get paid and then do the work. The poor earns, spend, saves and then invests what’s left while the rich earns, saves, invests and then spends what’s left. The rich tends to look at mindset as crucial to success unlike the poor. The poor are saying “I don’t like selling” while the rich are thinking that nothing happens until the sell has been made. Links & Resources Mentioned in This Episode: If Disney Ran Your Business What Would It Look Like? The 15 Must-Know Differences Between The Rich and The Poor Checklist Rich Dad’s Cashflow Quadrant: Rich Dad’s Guide to Financial Freedom  Quotes from the episode: Click To Tweet Click To Tweet Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
0
45:40

SFP Ep 38 – What’s Working with Facebook Ads

What works and what doesn’t in the online world? A question Digital Marketers, Entrepreneurs and Business Owners often find themselves asking right? In this episode, JD and Greg discuss about how business owners should take advantage of Facebook Advertising. They discuss how to use Facebook Ads in their many forms, plus tips on which Facebook Ads to use that will get you the attention and conversions you’re chasing. Don’t miss this episode! In This Episode You’ll Discover: What the hosts have been up to Talking about foot golf How should you use Facebook as a business owner and how it should work for you How effective it is to advertise in Facebook Using Facebook as a means for building authority and creating value Conversion rate on different devices The importance of setting up Remarketing Delivering marketing message in Facebook Why some business owners are not making money on Facebook Examples of effective Facebook campaign Why shorter videos and with square format are effective Facebook Ads Visual stories as effective Facebook Ads Getting the attention of people while scrolling their newsfeed Percentage of people watching vs listening videos Instagram as another medium Starting of by leading with a value Links & Resources Mentioned in This Episode: The Wow Marketing Academy Advertising on Facebook  Rev – Transcription, Captions, Translation Website  Quotes from the episode: Click To Tweet Click To Tweet Click To Tweet Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 8 years
0
0
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41:37

SFP Ep 37 – Interview with Ben Fewtrell

What makes a business successful? In this episode, JD interviews Ben Fewtrell of MaxMyProfit on how to build a successful business. Ben shares his 5 Stage Business Acceleration Blueprint and how it can help you grow your business. Listen and learn more on how these stages can help you. Don’t miss this episode! In This Episode You’ll Discover: Who is Ben Fewtrell What does Ben do Why people get into business Building a business that you don’t want to rely on you The difference between being self-employed and having a business Definition of business Changing your mindset of doing everything on your own Key fundamentals of what makes a successful business 5 Stages of the Business Exceleration Blueprint Foundation Cash flow forecasting Making sure you are doing the right things at the right time Growth Making sure you are making the customers happy Optimization Automating and systemizing your processes Transition It is where you transition from working in to working on Diversification Ben’s advice to business owners on what to look for aside from experience when choosing people Links & Resources Mentioned in This Episode: MaxMyProfit Clickfunnels by Russel Brunson MailChimp [Free E-Book] Planning Your Path for Business Success MaxMyProfit’s Twitter Ben’s LinkedIn  Quotes from the episode: Click To Tweet Click To Tweet Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 9 years
0
0
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39:42

SFP Ep 36 – From Day Job to Million Dollar Business with Paul Glossop

How did Paul Glossop transition from having a day job to having a million dollar business? In this episode, Paul Glossop of Pure Property Investment shared with Greg and John the strategies and journey of jumping from a day job into his new business. He also talked about lead generation, marketing, and a whole lot more. Don’t miss this episode! In This Episode You’ll Discover: What the hosts have been up to Paul Glossop’s day job story before he started Pure Property Investment What made Paul get into property investment How Paul started his million dollar business Things Paul did before he jumped into his business Setting up keywords with buying intent – Google AdWords Focusing on the opportunity to get good buyers Building traffic Speed bumps Paul went through along the way Who are their target audience What Paul has done as far as People and Procedures Where are the leads come from Links & Resources Mentioned in This Episode: The Wow Marketing Academy Pure Property Investment Website Pure Property Investment Facebook  Google Adwords Fortune 500 Kevin Young of Property Club  Quotes from the episode: If I’m not going to do it now, I’m going to regret it for the rest of my life. And worst case scenario, I’d go back… Click To Tweet What we like to always achieve is that all in the team understand every clients’ dispositions. #salesforprofit Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 9 years
0
0
0
41:07

SFP Ep 35 – Steven Dixon $500 Startup to Significant Exit

In this episode, Greg chats with Steven Dixon about how he started his business, the challenges along the way and the process of his significant exit. Learn about the key areas to get right when building a business as Steven shares the important lessons he learnt in each stage. Don’t miss this episode! In This Episode You’ll Discover: Introducing Steven Dixon History of Dixon Clothing Group Challenges and lessons learned during manufacturing journey Key areas: People, Process, Profitability The Significant Exit The process for closing a business How it felt after the exit Links & Resources Mentioned in This Episode: Breakthrough 4 Business The Academy #10 Teamwear AirX Teamwear The Collective The Institute of Wow  Quotes from the episode: If you don’t understand it, you can’t improve it. #salesforprofit Click To Tweet Let’s create the rules of the game on how we want to play it. #salesforprofit Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 9 years
0
0
0
33:37

SFP Ep 34 – Getting Free Publicity

Do you want to get free publicity? Here’s how: be provocative! In this episode, JD and Greg talk about free publicity and ways of getting it. They also share some experiences on free publicity. Don’t miss this episode! In This Episode You’ll Discover: What the hosts have been up to Richard Branson – A challenger brand What is Free Publicity Ways of getting free publicity for average business owners How John sold his property by putting a Real Estate Press Release Getting Publicity by being provocative Having a Facebook campaign Consider yourself as a journalist Make sure its a good story Headline should grab attention Ideas that can help you improve your chances of getting free publicity Concept of Winter is coming Links & Resources Mentioned in This Episode: Richard Branson Virgin Group Facebook Live The Collective The Institute of Wow  Quotes from the episode: Nobody is interested of what you’ve got to say if you’re just humdrum. #salesforprofit Click To Tweet At the end of the day, nothing much has changed. It comes down to the creativity and the strategic thinking which… Click To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 9 years
0
0
0
36:08

SFP Ep 33 – What Would Disney Do Differently If They Ran Your Business Part 2

In part two, John Formica continues to share more  of his secrets on how Disney delivers a magical experience to their customers. John talks about how creating a magical environment for everyone is vital and how they achieve it. Don’t miss this episodes! In This Episode You’ll Discover: How Disney delivers extraordinary customer experiences Hire as cast members – Disney’s philosophy Creating the environment Disney mantra – making people happy Employee involvement Disney’s “Win back” program Well-factor bonus giveaways Links & Resources Mentioned in This Episode: Disney Disneyland Walt Disney World Wicked Berries John Formica The Collective The Institute of Wow  Quotes from the episode: Create relationship with people. #salesforprofitClick To Tweet Whatever you do, plus it by 1 more. #salesforprofitClick To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 9 years
0
0
0
32:53

SFP Ep 32 – What Would Disney Do Differently If They Ran Your Business Part 1

What do businesses need to create a magical experience? In this two-part episode, John Formica, The Ex-Disney Guy, will talk about tricks on delivering magical and extraordinary experiences to customers. He will also share how Disney creates a magical dream. Don’t miss this episode on how you can find the right people for your business and create the right atmosphere to keep them. In This Episode You’ll Discover: Disney’s extraordinary knockout customer experiences Hiring the right people Disney fills roles, not positions They hire right, train right, and treat people right Putting into practice the philosophy of Disney Making people know the purpose of why they are being hired Traditions training Hiring the right people for the right job Links & Resources Mentioned in This Episode: Disney Disneyland Walt Disney World John Formica The Collective The Institute of Wow  Quotes from the episode: Sometimes, good is the evil of being great. #salesforprofitClick To Tweet They do because they want to, not because they have to. #salesforprofitClick To Tweet The magic begins with people.Click To Tweet Great people are out there. We just need to find them. #salesforprofitClick To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 9 years
0
0
0
30:34

SFP Ep 31 – Get Out Of Your Day Job Part 2

In part two of How To Get Out Of Your Day Job, we discuss in depth the 15 key learnings we’ve experienced throughout our journeys. It’s so important to know our common mistakes and then learn how to avoid them in the future. What’s cool about this is that we’re sharing our mistakes with you so you can avoid them too! Don’t miss this episode! In This Episode You’ll Discover Our 15 Key Learnings: Think about the market, not the product Always be Building the List Acquire Customers at Speed Create Valuable ‘Helpful’ Media Build a ‘Brand’ – not just ‘Build a Site That Ranks for Stuff We Can Sell’ Have to Hustle Price Point Matters Have a Value Ladder Focus on 3 Machines Be Resilient Have Multiple Touches – The Magic Wand Technique Have ‘Strategy’ not ‘Tactics’ Build ‘Coolness’ Factor Profit Wedge Energy Units Links & Resources Mentioned in This Episode: Rich Dad’s Cashflow Quadrant: Rich Dad’s Guide to Financial Freedom by Robert Kiyosaki The Collective The Institute of Wow  Quotes from the episode: “What you measure is what you can manage.” #salesforprofitClick To Tweet “Just be willing to do what others won’t do to get results that others won’t get.” #salesforprofitClick To Tweet “Will you choose life or will you settle for it?” #salesforprofitClick To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 9 years
0
0
0
28:02

SFP Ep 30 – Get Out Of Your Day Job Part 1

Are you happy with your current job situation? Or do you want to change it? In this two-part episode, you will learn strategies and tactics on how to put a plan together and get out of your day job to create the lifestyle you want and deserve. We talk about accelerating where you are right now and learning a better business model. Don’t miss this episodes about knowing your “Why” and changing your situation! In This Episode You’ll Discover: How the host plan his day Digital Marketing works Different Job experiences What you don’t like of your current job or current situation? What’s your Why? What you need to focus on? How sales and marketing help your job Changing your situation Four Main Models for getting money Five Main Business Model Options Links & Resources Mentioned in This Episode: Rich Dad’s Cashflow Quadrant: Rich Dad’s Guide to Financial Freedom by Robert Kiyosaki How To Get Out Of Your Day Job & Create The Lifestyle You Want & Deserve The Collective The Institute of Wow  Quotes from the episode: “Think bigger thoughts and dream bigger dreams.” #salesforprofitClick To Tweet “The more you learn about sales and marketing,the more money you make.” #salesforprofitClick To Tweet Thanks for Listening & Next Steps! Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below? If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!
Marketing and strategy 9 years
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