Side Hustle Freedom

Do you want the freedom to be able to follow where your life is leading you? Are you not sure how to make that shift in your life to actually achieve your dreams? In this episode, Ariel shares how she was able to shift her life so she could follow something she was passionate about. She shares her lessons learned from sacrificing who she was so she could become all the things to all people to giving herself the space to actually rest. Ariel shares her experience of how a professor opened a doorway for her to what she was passionate about. She gives insight into how finding this passion has turned into a podcast and a career but also what she discovered about herself in the process. She also shares her moment of burnout and how that reshaped how she values her time. Ariel's story shows how one person can make a difference just by shifting their life to allow their dreams to fit into it. If you have a dream but aren’t sure how you can make it a reality, then listen in to Ariel’s inspiring story.  IN THIS EPISODE: Learn the importance of giving yourself the freedom to follow where your life is leading Understand how to decide what needs to shift in your life to make room for your dreams Discover some methods to avoid burnout LINKS AND RESOURCES: Connect with Ariel Follow Ariel on Instagram Check out PodNiche Academy Check out Re/dreamr brand SOP Shoppe Website Instagram Apply to work with Kari & Company Finding Forrester by James W. Ellison To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

Have you been thinking of starting an online community or membership? Are you afraid that having a community is overwhelming and stressful? In this episode, Deb shares how you can have a community that really lights you up and builds your network. She shares her secrets to making your online community really simple and something you love contributing to. Deb shares how she found the right people for her community and how she supports them. She gives insight into the vital thing your community needs and how knowing why you created your community is the most important thing. She also shares some platforms that will make it so the people in your community don’t become distracted. Connecting with people and building relationships is something very important to Deb and something she knows will help your business grow.  If you have been thinking of starting an online community, then this episode will give you all the details to do just that! IN THIS EPISODE: Learn how to create a community without being overwhelmed Understand the importance of nurturing your community Discover the best platforms to host your community on LINKS AND RESOURCES: How to find Deb Connect with Deb on LinkedIn Listen to the Comuunity Stragety Podcast SOP Shoppe Website Instagram Apply to work with Kari & Company Register for the Overwhelmed to organized Summit Business of Belonging by David Spinks Radical Acceptance by Tara Brach To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

How do you know when it’s time to pivot your business? What are the things involved with making that pivot? In this episode, Kari shares her story of making a pivot in her business. She shares her lessons learned - everything from knowing when her business wasn’t feeling aligned to making the changes she needed to make. Kari shares how your business is not an extension of you and who you are.  She gives insight into asking yourself the questions to make sure that your business is aligned with your purpose. She also shares how making those changes has helped her get back on track with the business she has always wanted to create. Looking back, Kari knows it was the best decision she could have made for her business even though it was difficult in the moment. If you are feeling like something isn’t aligned in your business, then listen in to this episode so you can make the pivot you need in your business.  IN THIS EPISODE: Learn how to recognize when your business needs to pivot Understand that sometimes pivoting is a difficult decision Discover why pivoting is the best thing you can do for your business LINKS AND RESOURCES: SOP Shoppe Website Instagram Apply to work with Kari & Company Listen to Episode 26: New Name, New Focus

Do you want to grow your business but you don’t have time to take on more clients? Have you ever thought of starting an agency? If you have thought of starting an agency, are you lost on where to begin? In this episode, Audrey shares how she has helped entrepreneurs scale their businesses by starting an agency. She shares all the tips that she has learned through the years and what starting an agency could mean for your business. Audrey shares what pieces of your business you can give to team members, who you should hire first, and what her business looks like now. She gives insight into the four elements of creating a productized service for your business. She also shares what mini-steps you can take to scale your business into an agency. From the fear of managing people to letting go of some of the pieces of your business, Audrey has you covered with all the tips and tricks If you are ready to uplevel your business, then listen in to this amazing episode. IN THIS EPISODE: Learn what an agency is Understand how to start building your business into an agency Discover the four elements you need to scale your business LINKS AND RESOURCES: How to Find Audrey Follow Audrey on LinkedIn Small But Mighty Agency Podcast Get the Mighty Pod Model Chest Sheet SOP Shoppe Website Instagram Apply to work with Kari & Company Feel the Fear and Do it Anyway by Susan Jeffers To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

When do you know when it’s time to transition your business from solopreneur to agency? What are the steps you should take? In this solo episode, Kari shares her story of how her business started out as a solopreneur and how she grew it into the agency it is today. She shares how she knew she was ready to change the way she was running her business and what her first step was. Kari shares the first person she hired and why she made that decision. She gives insight into how she changed how she was generating income so she could have the life and business she wanted. She also shares how it’s important to really know how you want your business to look so you can set it up for success. Kari runs her agency on her terms and always keeps her goal for her business and life in mind. If you have been thinking of transitioning into an agency then this episode is a must listen! IN THIS EPISODE: Learn the difference between a solopreneur and an agency Understand what your first step should be to become an agency Discover why you need to have a goal for your business LINKS AND RESOURCES:  SOP Shoppe Website Instagram Apply to work with Kari & Company Listen to Episode #28: Side Hustler to Virtual CFO with Stephanie Skryzowski  Tango chrome extension   To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

Are you an introvert? Do you feel like it holds you back in your business? In this episode, Julie shares how to grow your business as an introvert by leveraging the skills you do have. She shares how to lean into your strengths, calm the overwhelmed feeling you have, and how to have conversations as an introvert. Julie shares the importance of knowing what drains you and what gives you energy. She gives insight into finding the best way to network that will work for you and help you stay consistent with networking. She also shares different ways to network so you can find what works best for you. As an introvert, Julie understands how it feels and gives her real life experience on how she grew her business.  If you are an introvert or work with introverts then this episode will give you all the tips you need to be successful in your business. IN THIS EPISODE: Learn what neurodivergent means Understand how to network as an introvert Discover the importance of running a business that works for you LINKS AND RESOURCES: How to find Julie Connect with Julie on Instagram Check out Julie on Tik Tok Get the Dream Team Starter Kit SOP Shoppe Website Instagram Apply to work with Kari & Company Rich as F*ck by Amanda Frances A Court of Thorns and Roses by Sarah J Maas Throne of Glass by Sarah J Maas Crescent City by Sarah J Maas To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

Do you want to uplevel your business through video or speaking opportunities? Have you tried getting leads during these speaking events but were unsuccessful? In this episode, Wanda shares all the ways she has tried to get leads through speaking events that were unsuccessful and what finally worked for her.  Wanda shares her experience with creating ketchwords.com, a way to get leads through texting. She gives insight into why this works better than just asking for an email address or handing people a pamphlet.  She also shares an example so you can experience ketchwords.com for yourself. Running a business takes a lot of time and money and sometimes deciding which one is more important to you can be hard. Wanda shares how she has chosen between the two so she can run her business effectively. If you have been wanting to do more speaking events that will actually uplevel your business, then this episode will give you all the details to do just that.  IN THIS EPISODE: Learn the importance of having a strategic plan for your speaking events Understand how to decide if spending money in your business is worth it Discover how to use ketchwords.com in your business to get more leads LINKS AND RESOURCES: Check out ketchwords.com Follow Wanda on Facebook Listen to the Rocket Fuel Podcast Text “example” to 411321 If not in the USA, text “example” to 19097411321 SOP Shoppe Website Instagram Apply to work with Kari & Company Think and Grow Rich by Napoleon Hill To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

There’s a lot of talk about serving and delighting your clients but how do you actually do that? How do we create space so our clients feel comfortable telling us when we do a great job? In this solo episode, Kari shares how Kari and Company surprises their clients with the level of care that they give them. She shares how being able to give her clients the best experience really comes down to her values and mission for her company. Kari shares how looking at the company’s core values has helped her and her team delight, surprise, and serve their clients. She gives insight into how she uses the three P’s to manage her client's businesses so they feel taken care of.  She also shares how it’s important to review your mission and values every six months. Kari wants to continue to grow her company so she is always looking for new things and being on top of the curve. If you are looking for ways that your business can create an impact and really impress your clients, then listen to this episode! IN THIS EPISODE: Learn the three P’s in business Understand how to make a difference in your client’s business Discover why creating a mission for your business is important LINKS AND RESOURCES: SOP Shoppe Website Instagram Apply to work with Kari & Company We Should All be Millionaires by Rachel Rodgers To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

We love our businesses but burnout is a real thing, so how can we avoid it? What are the actions we can take to make sure our business is sustainable, scalable, and simplified? In this episode, Crista shares her Lean Out Method which helps entrepreneurs get crystal clear on what actually matters in their businesses. She shares why we need to have a vision, clear the noise, and know what the time-wasters are in our business. Crista shares the importance of finding what you love to do in your business and delegating the rest. She gives insight into aligning with your goals and actually planning them out so you can achieve them. She also shares her advice on being realistic in your business and not overcommitting yourself. Crista dives into not only looking at your business but also your life to avoid burnout. If you have been feeling drained by your business then this episode will help give you the tips so you can start loving your business again. IN THIS EPISODE: In this conversation with Crista you will: Learn how to quiet the noise Understand if you are wasting time in your business Discover the importance of planning LINKS AND RESOURCES: How to find Crista Connect with Crista on Instagram Listen to the Lean Out Your Business Podcast Take the Sustainable Scaling Assessment SOP Shoppe Website Instagram Apply to work with Kari & Company The Big Leap by Gay Hendricks The Gap and The Gain by Dan Sullivan To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

Did you know that branding is so much more than just your logo and website? Do you want to know how to make your website stand out? In this episode, Teaira shares her top tips for creating a website that actually converts. She shares how you need to understand the mission behind your business before you start creating your logo or website. Teaira shares her experience with designing websites for her clients. She gives insight into the messaging on your website, creating a user-friendly experience, and having a call to action on every page. She also shares her advice for getting good photos for your website if you are on a budget. Teaira spills all her secrets for making sure your website converts and you’re not just throwing something together. If you have been struggling to understand how to create your website and what should be on it so it actually converts then this episode is for you. IN THIS EPISODE: In this conversation with Teaira you will: Learn how to have clear messaging for your website Understand the importance of having good photographs Discover why you should have a lead magnet LINKS AND RESOURCES: How to find Teaira Connect with Teaira on Instagram Connect with Teaira on Facebook SOP Shoppe Website Instagram Apply to work with Kari & Company Listen to Episode 44: Kari and Company Rebrand Professional Troublemaker by Luvvie Ajayi Jones Therapy for Black Girls Podcast The Nicole Walters Podcast Side Hustle Pro Podcast Living Well Rounded Podcast To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

Have you thought of contributing to bundles? Are you confused about how a bundle really works? In this episode, Kari shares her experience with two bundles that she contributed to. She shares the requirements, how her email list grew, and why she would do another bundle. Kari shares what she had to give to join the bundle and why she chose what she did. She provides insight into the percentage that her email list grew and what her click rates are now. She also shares how she feels bundles are one of the best ways to get in front of the right people who want what you are offering. Looking back Kari really enjoyed her experience contributing to the bundles and would 100% do it again. If you have been thinking of contributing to a bundle or looking for a way to grow your email list then this episode is a must-listen. IN THIS EPISODE: Learn what it means to contribute to a bundle Understand how bundles can grow your email list Discover why bundles can grow your business LINKS AND RESOURCES: SOP Shoppe Website Instagram Apply to work with Kari & Company Profit First by Michael Michalowicz To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

There are a ton of systems that you could use for your business but how do you know which one is right for you? How do you make sure that the system will still be useful as your business grows? In this episode, Elizabeth Averyanova explains why she choose Kajabi for her business and how she helps her clients use Kajabi for their business as well. She shares how to know what the best system for you is and how to get started with using it. Elizabeth shares her experience with different systems she has tried in her business. She gives insight into understanding which system will support the goals of your business and how each platform has its pros and cons. She also shares what to look out for with some systems so you can give your clients the best experience while growing your business. While Elizabeth understands that Kajabi won’t work for every business, she does dive into the benefits she has seen for not only herself but her clients. If you haven't tried out Kajabi, you might want to after listening to this episode.  IN THIS EPISODE: In this conversation with Elizabeth you will: Learn what Kajabi is  Understand how to decide which system is best for your business Discover the importance of automation in your business LINKS AND RESOURCES: Connect with Elizabeth Follow Elizabeth on Instagram Get Elizabeth’s free Kabaji checklist SOP Shoppe Website Instagram Apply to work with Kari & Company The 5AM Club by Robin Sharma To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

Are you confused about how email marketing can help you grow your business? Does the thought of trying to figure out what to write on your landing page make you want to pull your hair out? In this episode, Magan shares her tips for what to write on your landing page so it converts and people sign up for your email list. She shares the importance of capturing your ideal client’s attention in the first five seconds and gives you the tools to have higher conversion rates. Magan shares an example from one of her own clients that grew their email list to five thousand subscribers in a matter of months.  She gives insight into using a lead magnet to grow your email list and the importance of tracking how your landing page is working. From what to write on your landing page to creating a tracking system, Magan has you covered in this episode. If you don’t have an email list yet or are wanting to grow your current email list, then this episode will give you all the tips and tools to succeed. IN THIS EPISODE: In this conversation with Magan you will: Learn what a conversion is Understand how to create a successful landing page Discover how to track if your landing page is working LINKS AND RESOURCES: How to find Magan Connect with Magan on Instagram Connect with Magan on LinkedIn Get Magan’s Free Lead Magnet Mockup Pack SOP Shoppe Website Instagram Apply to work with Kari & Company Leadpages Hotjar We Should All Be Millionaires by Rachel Rodgers Built to Belong by Natalie Franke To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

Have you ever been hired by a client and then felt it was the wrong fit? Have you hired a team member only to realize that they are not delivering what you hired them for? In this episode, Kari shares the steps she takes when she feels that she is not meeting her client’s needs or that a team member is not meeting her needs. She shares the importance of looking at ourselves first and determining if there was a communication error. Kari shares her experience with trying to salvage the relationship with her new client or team member. She gives insight into effective communication, reviewing your contract, and making sure you are delivering what you promised. She also shares the importance of aligning your service with what your client needs. The steps that Kari shares in this episode, will help you overcome any doubts you have about whether a client or team member should be kept on or offboarded. If you feel you are not working with the right client or team member, then this episode is for you! IN THIS EPISODE: Learn the importance of clear communication Understand how to determine if you should offboard a client or team member Discover the questions to ask if you feel a team member is not a good fit for your business LINKS AND RESOURCES: SOP Shoppe Website Instagram Apply to work with Kari & Company The Period Repair Manual by Lara Briden To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

You became a business owner because you wanted to share something that you love doing, but how do you scale your business and take on that CEO role? When do you need to hire a team? What do you even look for in a team member? In this episode, Brandy Mabra shares how she grew her business into a collaborative team. She shares her tips for building sustainability in your business and what your focus as the CEO should be. Brandy shares her experience with hiring her team members and making sure they are set up for success. She gives insight into how to use your team as a resource to grow your business. She also shares her experience being a Black Woman in the coaching space and not feeling worthy. After listening to this episode, you will feel empowered to step into your role as CEO, grow your team, and have fun while doing it. IN THIS EPISODE: Learn about being the CEO of your business Understand why delegating and hiring a team is important for growing your business Discover how to nurture your team members LINKS AND RESOURCES: How to find Brandy Connect with Brandy on Instagram SOP Shoppe Website Instagram Apply to work with Kari & Company Bamboozled by Jesus by Yvonne Orji To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

What is the difference between marketing and selling? Why should you invest in a marketing strategy? How can you make your marketing efforts productive and effective? In this episode, Kirstyn Allen shares how we can understand the overall journey of our clients so we can better market and sell. She shares why you shouldn’t just put an offer out there without warming up your audience first, how to plan out your campaign, and the importance of measuring your success. Kirstyn shares her process of running a campaign and how to customize it for your business. She gives insight into how long your campaign should be and how to get your audience engaged with your offers. She also shares how to not get overwhelmed when contingencies happen during your campaign and what to do when you aren’t seeing the numbers that you want to. If you are ready to reach your ultimate goal in your business, then you need a marketing and sales strategy and this episode will help get you on the right track. IN THIS EPISODE: Understand the difference between marketing and sales Learn the importance of being flexible with your campaigns Discover how marketing builds your identity in the marketplace  LINKS AND RESOURCES: How to find Kirstyn Connect with Kirstyn on Instagram Kirstyn’s 3-day mini-course SOP Shoppe Website Instagram Apply to work with Kari & Company Brag Better by Meredith Fineman To get the full show notes, links mentioned in this episode or to read the transcript head to me website: https://kariandcompany.com/podcast

Have you ever fallen off your routine and then found it hard to get back on? Do you keep trying to find your rhythm again but it’s just not working? In this episode, Kari shares her experience with falling off her routine. She shares her lessons learned - from just focusing on one day at a time to creating a new routine that works for her life now. Kari shares her experience on why she needed to take a break from her podcast and how she fell off her routine in April 2022. She gives insight into how she felt during that time and how she was able to get herself out of the rut that she found herself in. She also shares how she was able to adopt a new routine during this time that actually works better with where she is at now. Looking back, that time has helped Kari to be able to understand what works best for her and how sometimes we need to shift things up. If you are finding yourself falling off your routine and feeling stuck, then this episode will help you take the steps to create a routine that works for where you are now in your life and business. IN THIS EPISODE: Learn the 4 steps to take when you have fallen off your routine Understand how your current routine may not be serving you Discover how to get out of the rut you are in  LINKS AND RESOURCES: SOP Shoppe Website Instagram Apply to work with Kari & Company We Should All Be Millionaires by Rachel Rodgers Voxer  To get the full show notes, links mentioned in this episode or to read the transcript head to me website: https://kariandcompany.com/podcast

Have you ever been to a live event that made a huge impact on your business? Have you ever met other entrepreneurs and instantly felt a connection? In this episode, Kari shares her experience of attending the Blk Pod Festival. She shares her biggest takeaways, the new friends she made, and why she can’t wait to go again next year. Kari shares how it felt to not only be an attendee of the event but also a speaker. She gives insight into some of the lessons she learned like promoting your podcast, the importance of rest, and being a Black woman in the podcast space. She also shares how the keynote speech was exactly what she needed to hear to know that she is right where she should be. Not only did Kari learn a lot from this event but it inspired her to start thinking about hosting her own live event and even maybe creating some merchandise (keep listening to future episodes to get all the details). If you have been thinking of attending a live event but are not sure what to expect then listen in as Kari gives you all the details about her first live event since 2019. IN THIS EPISODE: Learn about the biggest takeaways from attending a live event Understand why building relationships helps your business succeed Discover the importance of getting out of your comfort zone LINKS AND RESOURCES: SOP Shoppe Website Instagram Apply to work with Kari & Company Register for the Pop-Up Podcast Watch Kari’s Recap video Check out Blk Pod Festival  To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast

Have you been thinking of starting a podcast? Would you like a sneak peek at the behind-the-scenes of the Finding Freedom with Simple Systems podcast? In this final episode of season 3, Kari shares her podcast journey from just being an idea to having it come to life. She shares how her podcast has pivoted, lessons she has learned, and her five biggest takeaways. Kari shares how people are listening to your podcast even when you don’t think they are. She gives insight into why having a bomb team behind your podcast is everything and who she has on her team. She also shares why using the lessons you have learned in your business makes great podcast episodes. Looking back over season 3 of Finding Freedom with Simple Systems has helped Kari plan her future episodes, as well. From looking for inspiration in the most mundane things to talking about her own experience. If you aren’t caught up with all the past episodes, then this break is your chance to dive in and catch up. Can’t wait to come back for season 4! IN THIS EPISODE: Learn why it’s a good thing to pivot your podcast if you feel the need to Understand the importance of having the right fit guests Discover how you can find inspiration in the most mundane things LINKS AND RESOURCES: SOP Shoppe Website Instagram Apply to work with Kari & Company The Misadventures of Awkward Black Girl by Issa Rae To get the full show notes, links mentioned in this episode or to read the transcript head to me website: https://kariandcompany.com/podcast

Have you ever asked yourself what does success look like to me? Have you taken the time to really get clear on your vision? In this episode, I’m talking with Christina Garrett, a productivity coach and women’s wellness advocate. She shares the four pillars of productivity and how to align them with your business. Listen in as Christina breaks down each of the pillars and gives examples that you can relate to. She also gives insight into not only how to use these pillars for your business but also your life. Incorporating these four pillars into her business has helped Christina streamline her productivity and even appear in Forbes magazine. This episode will give you tangible steps to help you be more productive, efficient, and have more peace in your business and life. IN THIS EPISODE: Learn how to communicate your needs Understand how to create a vision that works for you Discover ways to alleviate stress LINKS AND RESOURCES: How to find Christina Connect with Christina on Instagram SOP Shoppe Website Instagram Apply to work with Kari & Company Listen to Episode 61: Why Revenue Goals are Important The 12 Week Year by Brian P. Moran To get the full show notes, links mentioned in this episode or to read the transcript head to my website: https://kariandcompany.com/podcast