The Better Business Podcast

Summary In this episode of the Better Business podcast, host Sean Purcell delves into the critical skill of decision-making in leadership. He discusses the importance of making informed choices, the components that contribute to effective decision-making, common pitfalls to avoid, and practical tips for improvement. Through a real-life example, he illustrates how thoughtful decision-making can lead to positive outcomes and emphasizes the need for reflection and continuous learning in the decision-making process. Takeaways Decision making shapes outcomes for teams and organizations. Building trust is essential through clear and decisive choices. Indecision can hinder organizational agility. Effective decision making requires clarity of purpose. Gathering diverse perspectives enhances decision quality. Risk assessment is crucial in the decision-making process. Timeliness is key; know when to act quickly. Avoid analysis paralysis by setting limits on information gathering. Emotional bias can cloud judgment; stay logical. True leadership requires accountability for decisions. Sound Bites "Every decision shapes outcomes for your team." "Great leaders know how to navigate complexity." "Leadership is about progress, not perfection." Keywords Leadership, decision-making, effective leadership, trust, accountability, decision-making framework, pitfalls, practical tips, real-life examples, continuous improvement

Summary In this episode of the Better Business podcast, Sean explores the critical role of communication in effective leadership. He discusses the importance of clarity, active listening, empathy, and consistency as the four key pillars of effective communication. Practical tips are provided to enhance communication skills, including the use of storytelling, asking open-ended questions, and ensuring transparency. The episode concludes with reflective questions for leaders to assess their communication effectiveness and actionable steps to improve. Takeaways Strong communication is the glue that holds teams together. Effective communication builds trust and alignment within teams. Leaders communicate not just to instruct, but to inspire action. Active listening is crucial for understanding and valuing team input. Empathy in communication helps tailor messages to the audience's needs. Consistency in words and actions is essential for building credibility. Storytelling can make messages more memorable and impactful. Transparency in communication fosters trust, even in difficult situations. Adapting communication style to the audience enhances understanding. Regular follow-ups ensure messages are understood and acted upon. Sound Bites "Great communication creates clarity for everybody." "Leaders communicate to inspire action." "Use storytelling to illustrate key points."

Summary In this episode of the Better Business podcast, Sean Purcell introduces Season 4, focusing on the A to Z of effective leadership. The first episode emphasizes the importance of authenticity as a cornerstone of leadership, discussing its role in building trust, engagement, and resilience. Sean provides practical tips for cultivating authenticity, including self-awareness, vulnerability, consistency, and encouraging authenticity in others. He concludes with a challenge for listeners to reflect on their leadership style and take actionable steps towards leading authentically. Takeaways -Authenticity is the foundation of effective leadership. -Trust is the currency of leadership. -Authentic leaders inspire trust and connection. -Vulnerability is a sign of courage, not weakness. -Consistency in leadership builds authenticity. -Engagement and morale improve under authentic leaders. -Authenticity creates a positive work environment. -Leaders should celebrate the authenticity of their team. -Self-awareness is crucial for authentic leadership. -Leadership is about progress, not perfection. Sean's Sound Bites "Authenticity is contagious." "Celebrate others' authenticity." "Be real, not perfect."

Summary In this episode of the Better Business podcast, Sean discusses the essential quality of balance in leadership. He emphasizes that balance goes beyond work-life balance, encompassing emotional steadiness and priority management. Sean outlines practical strategies for leaders to cultivate balance in their lives, including setting boundaries, prioritizing tasks, and practicing emotional regulation. He shares personal experiences of imbalance and encourages listeners to reflect on their own balance, offering actionable challenges to implement in their daily routines. Takeaways Balance is crucial for effective leadership. Leadership involves juggling competing priorities. Burnout can result from a lack of balance. Emotional steadiness is key under pressure. Setting clear boundaries helps achieve work-life balance. Prioritizing tasks is essential for effectiveness. Self-care is necessary for leadership success. Balance is dynamic and requires constant adjustment. Small adjustments can lead to significant improvements. Leadership is about progress, not perfection. Sean's Sound Bites "Taking care of yourself isn't selfish." "Balance isn't static, it's dynamic." "Start small and stay consistent."

In today's episode, Sean talks about why naming and shaming is NOT an effective leadership tactic. We've all been in a situation where it has happened to us or we have used it, and Sean explains why it doesn't work in the long-term. He also offers a better way to get key messages over to improve performance. If you haven't yet joined our FREE Facebook community, head over and search for The Better Business Network. We are grateful for the support of our audience, so if you could help us get our podcast out through leaving a five star review, subscribing and sharing with your friends, we would ❤️ you forever! Have a great week in life and business!

In today's episode, Sean talks about why it is natural to feel overwhelmed as a business owner when you start to learn about the mechanics of running a business and offers advice on what you can do to overcome the feeling. If you haven't yet joined our FREE Facebook community, head over and search for The Better Business Network. We are grateful for the support of our audience, so if you could help us get our podcast out through leaving a five star review, subscribing and sharing with your friends, we would ❤️ you forever! Have a great week in life and business!

In today's episode, Sean breaks down the Ladder of Loyalty and how we can grow our businesses profitably and sustainably though understanding and applying this framework. If you haven't yet joined our FREE Facebook community, head over and search for The Better Business Network. We are grateful for the support of our audience, so if you could help us get our podcast out through leaving a five star review, subscribing and sharing with your friends, we would ❤️ you forever! Have a great week in life and business!

In this episode, Sean talks about a framework that can be used by business owners to get clarity over their mission and key priorities for the next 12 months. If you haven't yet joined out FREE Facebook community, head over and search for The Better Business Network. We are grateful for the support of our audience, so if you could help us get our podcast out through leaving a five star review, subscribing and sharing with your friends, we would ❤️ you forever! Have a great week in life and business!

In this episode, Sean talks about a technique that business owners can use to help them reflect on their year in advance of building a powerful plan for 2024. The technique can be used outside of business and in general life issues such as wealth, health and fitness, and relationships so this episode should be for everyone! If you haven't yet joined out FREE Facebook community, head over and search for The Better Business Network. We are grateful for the support of our audience, so if you could help us get our podcast out through leaving a five star review, subscribing and sharing with your friends, we would ❤️ you forever! Have a great week in life and business!

In today's episode, I talk about what business owners can learn through films...particularly Disney films, and particularly Moana (the best of the Disney films hands down!) I reflect on five key learnings for me from the film and what they might mean for an entrepreneur like you. SPOILER ALERT...I do accidentally give the ending away, sort of. Enjoy and let me know what you learn from it. (And finally, feel free to subscribe, drop a five star review, and let people know about the show...it is through your support and kindness that it makes it all worthwhile!) Have a great week in business!

After a longer than expected hiatus (!), the Better Business Podcast is back! In this introductory episode, Sean talks about why took so long to return, and what people can expect from Season 3. Time to inform, educate and entertain! If you haven't subscribed yet, please do as a new episode will be released every Friday on here, so make sure you don't miss it! Also, if you haven't joined our free Facebook group for SME business owners - The Better Business Network, you can here: https://www.facebook.com/groups/betterbusinessnetwork

Hosted by award-winning business coach, speaker and author, Sean Purcell,  The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future. \r\n  \r\n This week on the show, Sean Purcell welcomes Bob Hayward.\r\n  \r\n Bob is the co-author of five Amazon Best Sellers, starting with ‘Persuade’ released in 2018 and the most recent success – ‘The Profit Secret’ released in Dec 2020 both co-authored with Nick Baldock. \r\n  \r\n In addition he joined forces with a number of other business authors to pen ‘#Remote Working!’ released in March 2020, ‘Fit For Purpose Leadership 6’ released in April 2020, and ‘Pivot & Grow’ released in October 2020. \r\n  \r\n Bob is a Growth Consultant and a Senior Executive Coach, having started seven businesses across several different industries, he now loves using his experience and the skills developed along the way to make growth happen for others. His clients include global giants like Unilever and BMW and industry disruptors like Sapphire Balconies and Fleet Check.\r\n  \r\n In this episode we speak about his journey from nursing to serial entrepreneur including highs such as lucrative exits, and lows including a breakdown in a key business partnership. Bob also discusses his life as an author of business books and shares with us some of the key tips to helping you increase your profit through more effective sales. \r\n  \r\n https://sean-purcell.co.uk\r\n  \r\n For more info on Bob, head to: \r\n https://www.bemoreffective.com \r\n  \r\n Find us on Facebook:\r\n https://www.facebook.com/millennialssean/\r\n  \r\n Connect with Sean on Instagram: https://www.instagram.com/theseanpurcell/ \r\n  \r\n Join our free Facebook group, The Better Business Network: https://www.facebook.com/groups/betterbusinessnetwork/\r\n \r\n

Hosted by award-winning business coach, speaker and author, Sean Purcell,  The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future. \r\n  \r\n This week on the show, Sean Purcell welcomes Penny Power OBE.\r\n  \r\n For 25 years, Penny has been supporting small businesses to thrive in an ever changing world. Alongside her husband Thomas, she created the first social network for businesses, ‘Ecademy’ which grew to a membership of hundreds of thousands across the globe.\r\n  \r\n Penny was an early adopter of all things digital and built and sold 3 other businesses, spoke on global stages and published a number of books including ‘Business is Personal’. \r\n  \r\n During this time, Penny experienced many successes, including an OBE being awarded in 2014, but also suffered massive financial adversity and emotional hardship. \r\n  \r\n After a scary mental health incident whilst on stage, Penny went through a redesign to lead the life and business she wanted and began to encourage other entrepreneurs to do the same.\r\n  \r\n In this episode we speak about her journey in entrepreneurship, and her views on mental health and wellness, loneliness in business, and why offline networking and community will always have a vital role to play in being mentally fit. \r\n For more info on Sean, head to: \r\n https://sean-purcell.co.uk\r\n  \r\n For more info on Penny, head to: \r\n https://www.pennypower.co.uk\r\n  \r\n To undertake Penny’s Business Health Check-up, head to:\r\n https://www.pennypower.co.uk/businesshealthcheck \r\n  \r\n Find us on Facebook:\r\n https://www.facebook.com/millennialssean/\r\n  \r\n Connect with Sean on Instagram: https://www.instagram.com/theseanpurcell/ \r\n  \r\n Join our free Facebook group, The Better Business Network: https://www.facebook.com/groups/betterbusinessnetwork/\r\n \r\n

Hosted by award-winning business coach, speaker and author, Sean Purcell,  The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future. \r\n  \r\n This week on the show, Sean Purcell welcomes Adrian Cuthill. \r\n  \r\n Adrian is known as ‘The Sports Coach’ and is on a mission to get young people active through sports and exercise. In the show Adrian talks about his passion for sport and rugby and his journey from part time Rugby Coach through to business owners of 4 different businesses in the sports coaching space, 2 of which were launched or acquired during a pandemic!\r\n  \r\n For more info on Sean, head to: \r\n https://sean-purcell.co.uk\r\n  \r\n For more info on Rugbytots, head to: \r\n https://www.rugbytots.co.uk \r\n  \r\n For more info on Multi-Sports for Schools, head to:\r\n https://www.multisportsforschools.co.uk \r\n  \r\n For more info on Dragonball, head to:\r\n https://www.dragonball.uk.com \r\n  \r\n Find us on Facebook:\r\n https://www.facebook.com/millennialssean/\r\n  \r\n Connect with Sean on Instagram: https://www.instagram.com/theseanpurcell/ \r\n  \r\n Join our free Facebook group, The Better Business Network: https://www.facebook.com/groups/betterbusinessnetwork/\r\n \r\n

Hosted by award-winning business coach, speaker and author, Sean Purcell,  The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future.    This week on the show, Sean Purcell welcomes Jay Staniforth.    Jay is a Digital Growth Coach, Brand Strategist, Speaker, Author, Investor and the Co-founder of Expert Unleashed. He has an education background in Human Psychology and over a decade of marketing experience in the corporate world at board level.    His strategies in branding and marketing have delivered impressive results for his clients, such as taking a stagnant software company from owing a multi-6-figure debt to turning £3.5m per annum in just over 4 years, as well as launching the marketing strategy for a property training and personal development company enabling them to deliver over £1m in sales in their first 2 years in business.   Jay is on a mission to inspire and empower the next generation of thought leaders to unleash their inner expert and create a movement that positively impacts the world.   For more info on Sean, head to:  https://sean-purcell.co.uk   For more info on Jay, head to:  https://www.expertunleashed.com    Find us on Facebook: https://www.facebook.com/millennialssean/   Connect with Sean on Instagram: https://www.instagram.com/theseanpurcell/    Connect with Jay on Facebook: https://www.facebook.com/jay.staniforth   Connect with Jay on Instagram: https://www.instagram.com/jaystaniforth     Join our free Facebook group, The Better Business Network: https://www.facebook.com/groups/betterbusinessnetwork/   Download a copy of Jay’s latest ebook: https://www.dreamclientformula.com/3-steps-ebook 

Hosted by award-winning business coach, speaker and author, Sean Purcell, The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future.    This week’s episode is a recording of a recent Q&A Sean held with some members of his Facebook group, ‘The Better Business Network’. In it, Sean takes questions around the topic of  ‘Lead Generation Strategies’ and discusses his views on the importance of lead generation, why business owners needs to be consistent and patient, the advantages and disadvantages of using social media for lead generation, and the importance of testing and measuring strategies to get the best results, particularly if your business is small or fairly new.  For more info head to https://sean-purcell.co.uk   Find us on Facebook https://www.facebook.com/millennialssean/   Connect with Sean on Instagram https://www.instagram.com/theseanpurcell/   Join our free Facebook group, The Better Business Network https://www.facebook.com/groups/betterbusinessnetwork/

Hosted by award-winning business coach, speaker and author, Sean Purcell,  The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future.    This week on the show, Sean Purcell welcomes Efrosyni Adamides.    For 15 years, Efrosyni worked in the corporate world and was highly sought after by some of the leading companies in the film and media industry, having worked for and represented various companies from Warner Brothers, to Village Films, Mix FM radio, and one of the top Radio PR companies in the UK. During that period she was able to dramatically increase the revenue of various companies and in some cases even quadrupled their revenue within a couple of years.   In 2008 she came across the world of free enterprise and embarked on an exciting journey creating a life of true freedom. Through this journey has been able to set up three of her own businesses, two of them being in real estate, and was able to generate millions in revenue. However, following the financial crisis of 2008, adversity hit and within a short period of time she almost lost everything!   But as one of Efrosyni’s favourite mentors said: ‘Adversity causes some people to break and some to become record breakers!’ Within 3 years she was able to turn things around and is now responsible for developing a sales force that has generated over $1 billion in revenue and is growing exponentially in almost 50 countries! In the show, Efrosyni discusses:     How she switched from the corporate world to real estate How the financial crash of 2008 caused her to rethink how she generates multiple sources of income Her move into network marketing and why she has remained within the industry for the last decade Her views on why network marketing is a great opportunity for most people How people can work out what is a great network marketing opportunity, and what ones should be avoided     For more info on Sean, head to:  https://sean-purcell.co.uk   For more info on Efrosyni, head to:  https://www.efrosyniadamides.com    Find us on Facebook: https://www.facebook.com/millennialssean/   Connect with Sean on Instagram: https://www.instagram.com/theseanpurcell/    Connect with Efrosyni on Instagram: https://www.instagram.com/efrosyniadamides    Join our free Facebook group, The Better Business Network: https://www.facebook.com/groups/betterbusinessnetwork/   Learn how to fast track your network marketing business here: https://www.freedomcreatorsclub.com 

Hosted by award-winning business coach, speaker and author, Sean Purcell, The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future.    This week’s episode is a recording from a presentation Sean gave at the Better Business LIVE conference, an online business growth event set up to help small and medium business owners build better teams, make more money and create the lifestyle they deserve.   In this presentation, Sean shares the five lessons he learned from his very first experience of business ownership - a restaurant he owned with his father in a Norfolk market town. Sean goes into detail about how he created a business by accident, how the business started off well, what caused it to fail and the consequences it had for him professionally and personally. He then shares the five fundamentals that he believes every business owner should know and focus on to give their business the best chance of succeeding.   For more info head to https://sean-purcell.co.uk   Find us on Facebook https://www.facebook.com/millennialssean/   Connect with Sean on Instagram https://www.instagram.com/theseanpurcell/   Join our free Facebook group, The Better Business Network https://www.facebook.com/groups/betterbusinessnetwork/

Hosted by award-winning business coach, speaker and author, Sean Purcell, The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future.    This week’s episode is a recording of a recent Q&A Sean held with some members of his Facebook group, ‘The Better Business Network’. In it, Sean takes questions around the topic of  ‘Products, Services and Innovation’, and discusses the following:     Why many businesses should be focusing on how to improve an existing product or service in the market rather than try to create something completely new or original How we should exhaust our existing opportunities with customers before necessarily trying to find a new opportunity What the essence of business coaching is and what it isn’t!   For more info head to https://sean-purcell.co.uk   Find us on Facebook https://www.facebook.com/millennialssean/   Connect with Sean on Instagram https://www.instagram.com/theseanpurcell/   Join our free Facebook group, The Better Business Network https://www.facebook.com/groups/betterbusinessnetwork/

Hosted by award-winning business coach, speaker and author, Sean Purcell, The Better Business Podcast is the show created to help small and medium business owners like you develop an entrepreneurial mindset, get clarity over your business direction, master the systems and processes needed to help you get ever more with ever less, and support you to create a business that can give you a better future.    This week’s episode is a recording of a recent Q&A Sean held with some members of his Facebook group, ‘The Better Business Network’. In it, Sean takes questions around the topic of ‘Time Mastery’, and discusses the following:     Why our desire to support our customers can lead to the wrong expectations being set and can lead us down a path of unnecessary overservicing How we should really be defining and demonstrating value, particularly around the value of your time Why we should have an ‘hourly rate’ for our time The importance of planning, a default diary, and carrying out a time audit   For more info head to https://sean-purcell.co.uk   Find us on Facebook https://www.facebook.com/millennialssean/   Connect with Sean on Instagram https://www.instagram.com/theseanpurcell/   Join our free Facebook group, The Better Business Network https://www.facebook.com/groups/betterbusinessnetwork/