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Podcast
The Big Deal
7
0
We’re spilling alllll the tea on the world of influence.
Produced by Shine Talent Group, the Big Deal exists to put the spotlight on all things influencer marketing. Featuring interviews with your favorite talent, chats among the team, trend reports and more, no subject is off-limits for the Big Deal.
ABOUT SHINE:
Founded in 2015, Shine is a global talent management + brand partnerships agency specializing in the social space. With offices in Los Angeles, Toronto and London, Shine represents 200+ exclusive talent and counting.
We’re spilling alllll the tea on the world of influence.
Produced by Shine Talent Group, the Big Deal exists to put the spotlight on all things influencer marketing. Featuring interviews with your favorite talent, chats among the team, trend reports and more, no subject is off-limits for the Big Deal.
ABOUT SHINE:
Founded in 2015, Shine is a global talent management + brand partnerships agency specializing in the social space. With offices in Los Angeles, Toronto and London, Shine represents 200+ exclusive talent and counting.
007: @syd.hoff is in her Martha Stewart era
Episode in
The Big Deal
From city girl to the rural life, Sydney Hoffman traded in her heels for some gardening boots. In this episode, she joins her talent manager, Jordan Findlay, to discuss how moving has affected her career, lifestyle, and mindset.
FIND SYDNEY HERE
Instagram: @syd.hoff
TikTok: @syd.hoff
YouTube: @sydhoff3
ABOUT SHINE:
Founded in 2015, Shine is a global talent management + brand partnerships agency specializing in the social space. With offices in Los Angeles, Toronto and London, Shine represents 200+ exclusive talent and counting.
FIND US HERE:
Instagram
TikTok
Website
Contact us: podcast@shinetalentgroup.com
33:57
006: The big deal about our newest obsession, Threads
Episode in
The Big Deal
Meta launched its newest app, Threads, just 7 days ago and has already amassed over 100 million users. Tune in to hear Shine’s senior director, Coco Schiffer, and senior talent manager, Megan Levy, discuss the app on its first day. What are the vibes, where is it going, and how will it affect the influencer industry?
14:33
005: Sharing my diagnoses on social with @kalistadwyer
Episode in
The Big Deal
Kalista Dwyer had 50,000 YouTube subscribers by her 14th birthday, and she was also managing symptoms of Obsessive Compulsive Disorder (OCD) with a new slew of followers. By her 23rd birthday, she was facing a new diagnosis and the decision about whether or not she wanted to share that online. In this episode, Kalista sits down with her talent manager, Sarah Perkins, for a vulnerable conversation about how her mental health intersects with her career.
FIND KALISTA HERE
TikTok: @kalistadwyer
Instagram: @kalistadwyer
YouTube: @kalistadwyer
ABOUT SHINE:
Founded in 2015, Shine is a global talent management + brand partnerships agency specializing in the social space. With offices in Los Angeles, Toronto and London, Shine represents 200+ exclusive talent and counting.
FIND US HERE:
Instagram
TikTok
Website
Contact us: podcast@shinetalentgroup.com
29:48
004: Why Brand Trips are Still a Big Deal in 2023
Episode in
The Big Deal
Are major brand trips having a resurgence?
Shine’s co-founder, Jess Hunichen, sits down with talent manager, Katie White, to talk about the history of brand trips and why they still matter today.
ABOUT SHINE:
Founded in 2015, Shine is a global talent management + brand partnerships agency specializing in the social space. With offices in Los Angeles, Toronto and London, Shine represents 200+ exclusive talent and counting.
FIND US HERE:
Instagram
TikTok
Website
Contact us: podcast@shinetalentgroup.com
23:57
003: @iamchrissyking’s path to becoming an “accidental” influencer (and author!)
Episode in
The Big Deal
Chrissy King joins her talent manger, Katie White, to talk about Chrissy’s journey to becoming an author, speaker, and “accidental” influencer. They chat about Chrissy’s new book, The Body Liberation Project, how to create healthy boundaries on social, and more.
Buy Chrissy’s book, The Body Liberation Project, anywhere books are sold.
Read the study referenced about the racial pay gap in influencer marketing.
FIND CHRISSY HERE
Instagram: @iamchrissyking
TikTok: @iamchrissyking
Website: ChrissyKing.com
ABOUT SHINE:
Founded in 2015, Shine is a global talent management + brand partnerships agency specializing in the social space. With offices in Los Angeles, Toronto and London, Shine represents 200+ exclusive talent and counting.
FIND US HERE:
Instagram
TikTok
Website
Contact us: podcast@shinetalentgroup.com
31:03
The Big Deal About Instagram (and TikTok) Ads
Episode in
The Big Deal
…and how disclosure laws differ between social media and traditional media.
This week, Jess Hunichen, Shine’s co-founder, and Coco Schiffer, Shine’s Senior Director, chat all things ads. Tune in for a juicy discussion featuring “lash-gate” and more.
ABOUT SHINE:
Founded in 2015, Shine is a global talent management + brand partnerships agency specializing in the social space. With offices in Los Angeles, Toronto and London, Shine represents 200+ exclusive talent and counting.
FIND US HERE:
Instagram
TikTok
Website
Contact us: podcast@shinetalentgroup.com
18:59
What's the Big Deal?
Episode in
The Big Deal
Ok, but what *is* the big deal?
In Episode 1, Jess Hunichen, Shine’s co-founder, is joined by Samantha Hicks, Shine’s Managing Director, to give some background on Shine and what the podcast will cover. Whether we’re discussing financial deals, going viral, cancel culture and more, Shine’s definition of a “big deal” has and continues to evolve.
ABOUT SHINE:
Founded in 2015, Shine is a global talent management + brand partnerships agency specializing in the social space. With offices in Los Angeles, Toronto and London, Shine represents 200+ exclusive talent and counting.
FIND US HERE:
Instagram
TikTok
Website
Contact us: podcast@shinetalentgroup.com
11:44
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