The Business of Events

In this episode, we had a detailed discussion with Suzette from East of Collins about the intricacies of navigating event permits in Miami. We cover a wide range of topics including the difficulties of planning events during Miami's hot summer months, the high-impact weekends such as Art Basel and F1, and the importance of early permit application—sometimes as early as 90 days prior. The conversation highlights Suzette’s extensive experience in the Miami event scene, from handling engineering and fire safety plans to working with local authorities to ensure compliance. Suzette also advises event planners on the importance of being thorough in the planning stages to avoid last-minute issues and costs. Additionally, she emphasizes the benefits of having a local expert to navigate Miami's complex permitting landscape and shares insights on emerging trends and shifts in event locations within the city. 00:00 Introduction and Greetings 00:06 Miami's Event Season and Challenges 00:33 Corporate Events and Weather Concerns 01:43 Art Basel and Event Planning 02:14 The Importance of Early Planning 03:10 The Role of Permit Expediters 03:49 East of Collins: A Family Business 05:02 Navigating Different Event Venues 05:52 Permitting Process for Different Cities 09:10 Building Permits and Safety Requirements 11:59 The Importance of Life Safety Plans 15:49 The Role of Event Planners in Safety 17:53 Navigating Small Event Permits 18:24 The Generator Dilemma 19:36 Building Relationships with Clients 20:27 Understanding Event Costs 23:26 Deadlines and Planning Ahead 26:23 Local Expertise and Event Trends 32:49 The Importance of Permits 33:41 Contact Information and Availability Mentioned in this episode: Get COIs fast with Event Helper Event Helper Ad February 2024

Join us in this inspiring episode as we sit down with the founder of the Hot Girl Walk movement, Mia Lind. Discover how Mia turned a simple walk into a powerful tool for building confidence, setting goals, and fostering community. From its humble beginnings during the pandemic to becoming a viral sensation, Hot Girl Walks are redefining wellness and empowerment for women everywhere. Key Highlights: Introduction to Hot Girl Walks: Mia explains the concept of Hot Girl Walks—a four-mile outdoor walk focusing on gratitude, goal-setting, and confidence-building. Origins and Inspiration: Learn how Mia developed the idea during the COVID-19 pandemic while navigating the challenges of college life and personal uncertainty. Viral Success on TikTok: Discover how a TikTok post catapulted Hot Girl Walks into the spotlight, garnering millions of views and inspiring a global community. Event Planning and Community Building: Insights into organizing large-scale walks in cities like Miami, New York, and Los Angeles, and the importance of partnerships with local businesses. Challenges and Triumphs: Mia shares the logistical challenges of hosting large events and the strategies that keep them accessible and free for participants. Personal vs. Business on Social Media: Tips on balancing personal and business content on TikTok to maintain authenticity and connection with the audience. Impact and Future Vision: Mia's long-term goals for Hot Girl Walks, including expanding the movement and empowering the next generation of women. Episode Quotes: "A Hot Girl Walk is a four-mile outdoor walk where you think about the things you're grateful for, your goals, and how you're going to achieve them. It's all about confidence and giving yourself the appropriate credit for your achievements." "During COVID, I saw so many messages about needing a six-pack or losing weight. Hot Girl Walks are about reversing that narrative and embracing true beauty and self-worth." "Being beautiful is about who you are as a person. It's about kindness, confidence, and authenticity." Don't miss this heartfelt and motivational episode! Whether you're a seasoned walker or just starting out, Mia's story will inspire you to embrace your inner confidence and join the Hot Girl Walk community. Tune in now and start your journey toward self-discovery and empowerment. Social Media Links: Follow Mia Lind on TikTok: @exactlyliketheothergirls Join the Hot Girl Walk community on Instagram: @HotGirlWalk A huge thank you to Mia Lind for sharing her incredible journey with us. And thank you to our listeners for tuning in. Don't forget to subscribe, leave a review, and share this episode with your friends!

I had the incredible opportunity to be a guest on the latest episode of the "Voices of Miami" podcast with the amazing Josie Blohm! We had an in-depth conversation about sustainability in event planning, focusing on the fashion industry and how we can reduce waste and create eco-friendly events. In this episode, we cover: The massive waste problem in the event industry and how it impacts the environment 🌍 Practical tips for making weddings and corporate events more sustainable 💚 Stories from behind the scenes, including both successes and heartbreaking challenges in sustainability 💔 How the fashion industry is leading the way with sustainable practices in their events 👗 Tune in to learn how we can all make a difference in creating more sustainable and impactful events. Let’s make the world a greener place, one event at a time! 🌱 Don’t forget to follow me on Instagram @lovestyleevents and @bizofevents and check out my podcast, "The Business of Events," for more insights into women-led events and sustainability.

In this episode, we dive into the world of SaaS (Software as a Service) and explore a new concept, we coined, called SaaSys—software designed specifically for creators. We'll discuss the differences between traditional SaaS tools and SaaSy tools, and how SaaSy tools can revolutionize the way you work. I also share some personal stories, including a nightmare experience with a SaaS product #IhateSalesforce, and introduce you to two SaaSy tools that are game-changers: Milanote and Flodesk. What You’ll Learn: Definition of SaaS: Understand what SaaS is and how it works. Introducing SaaSys: Learn about the new concept of SaaSys, designed with creators in mind. Key Differences: Discover the differences between traditional SaaS and SaaSy tools. SaaSy Stars: Get to know Milanote and Flodesk, two SaaSy tools that can transform your creative workflow. Personal Stories: Hear about a frustrating experience with Quip and how it shaped my search for better tools. Try out Milanote and Flodesk today! We’ve included links in the description so you can explore these SaaSy tools and see how they can transform your creative process. Tools Mentioned: Milanote: A visual project management tool perfect for creative minds. Flodesk: An email marketing tool that combines simplicity and beauty. Connect with Us: Follow us on Instagram: @bizofevents Subscribe to our newsletter for more tips and updates! Have questions or want to share your experience with SaaS and SaaSy tools? Drop us a line at hello@bizofevents.com or leave a comment on our latest Instagram post! If you enjoyed this episode, please leave us a review on Apple Podcasts! Your feedback helps us create better content and reach more listeners. Thanks for tuning in! We’ll see you in the next episode, where we continue to explore tools and tips to boost your creativity and productivity.

Join us on this exhilarating episode of The Business of Events Podcast, where Kevin Pillu, founder of MudGirl, shares his journey of overcoming obstacles (literally and figuratively!) to make MudGirl a celebrated women-centric event. Dive into the stormy beginnings, ingenious marketing strategies, and the true spirit of resilience that fuels MudGirl's success.

From Victoria's Secret shoots to directing video projects, Cayleen Davies Villares has mastered the art of production. In this podcast episode, she shares her journey from model to producer, spills behind-the-scenes stories, and offers invaluable insights for budding producers. Don't miss out on the secrets to success in the fast-paced world of production! And you get to listen to one of our crazy convos :) This Podcast is Sponsored by: Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver. Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :) Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues. To get in touch with our team with questions, or to be featured on our podcast, please email us at hello@bizofevents.com This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use Mentioned in this episode: Get COIs fast with Event Helper Event Helper Ad February 2024

Get the free Ultimate Guide to Finding the Perfect Venue for your Event by clicking here. Take the Planning Persona quiz to find out what type of planning you thrive in and the next steps to take in growing your planning business. Links I promised you: Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver. Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :) Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues. To get in touch with our team with questions, or to be featured on our podcast, please email us at hello@mrsjoanlove.com This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use! Mentioned in this episode: Get COIs fast with Event Helper Event Helper Ad February 2024

Get the free Ultimate Guide to Finding the Perfect Venue for your Event by clicking here. And make sure to have it and follow along for the next two episodes. Join other Planning Entrepreneurs at the snack table! Get our weekly Party Snacks newsletter with bite-size event info and resources. Links I promised you: Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver. Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :) Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues. To get in touch with our team with questions, or to be featured on our podcast, please email us at hello@mrsjoanlove.com This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use! Mentioned in this episode: Get COIs fast with Event Helper Event Helper Ad February 2024

Get the free Ultimate Guide to Finding the Perfect Venue for your Event by clicking here. And make sure to have it and follow along for the next two episodes. Join other Planning Entrepreneurs at the snack table! Get our weekly Party Snacks newsletter with bite-size event info and resources. Links I promised you: Event Helper, get your Certificate of Insurance and send it to the venue in minutes! This one is a lifesaver. Beauty Pie, get $20 for your first purchase of luxury skincare for a tenth of the price. My faves are the Super Healthy Skin moisturizer, Vitamin C capsules, and the Retinol :) Peerspace, get $50 for your first rental! Find a venue for your meeting, photoshoot, or event. It's like the AirBNB for private venues. To get in touch with our team with questions, or to be featured on our podcast, please email us at hello@mrsjoanlove.com This site contains product affiliate links. We may receive a commission if you make a purchase after clicking on one of these links. However, we only recommend products and services we are obsessed with and use! Mentioned in this episode: Get COIs fast with Event Helper Event Helper Ad February 2024

Restaurants benefit greatly from hosting private events. From having deposits in the bank months in advance to double the profit margin, private events can be a lifeline for restaurants during recessions or even slow season. I should know, since I am the top event consultant for restaurants in Miami, Florida. Let me teach you why you should be prioritizing private events at your restaurant and how you can maximize the benefits you get from each one you book. Watch this free training I created for restaurants like you, looking for an easy system to attract, book, and profit from private events. For any inquiries about the show, please email hello@mrsjoanlove.com

Learn how to use live events in your business with our free resources and templates for entrepreneurs. Join other entrepreneurs at the snack table! Get our weekly Party Snacks newsletter with bite-size event info and resources. A live event is full of benefits for entrepreneurs. One event can get you social proof, tons of content, and make sales so much easier. But, you can not get these amazing benefits if you are running around taking photos, checking the wifi, or tracking down the lost caterer. Your one and only task at your event is to connect with your audience. Your team should handle the rest. Therefore, I am giving you the five essential team members you need to have to make sure your event runs smoothly as you focus on your customers. To get in touch with our team with questions, or to be featured on our podcast, please email us at hello@mrsjoanlove.com

Learn how to use live events in your business with our free resources and templates for entrepreneurs. Join other entrepreneurs at the snack table! Get our weekly Party Snacks newsletter with bite-size event info and resources. On Today's Episode: Marketing events are used by top brands all around the world to grow their client lists quickly and make massive sales. Yet most entrepreneurs shy away from meeting their potential customers in person. Here are 5 tips that I use for my entrepreneur and network marketing clients to encourage them to plan a successful live event for their business. Tip 1 Make It Fun Tip 2 Get a Team Tip 3 KISS Tip 4 Get a sponsor (Get someone else to pay for it) Tip 5 Do a Guest Walkthrough To get in touch with our team with questions, or to be featured on our podcast, please email us at hello@mrsjoanlove.com

Learn how to use live events in your business with our free resources and templates for entrepreneurs. Join other entrepreneurs at the snack table! Get our weekly Party Snacks newsletter with bite-size event info and resources. On Today's Episode: Joan discusses how a fashion show is just one step in a larger sales funnel. She breaks down the basics of marketing and sales funnels that are used in the fashion industry. From email list, to creating an experience, to elevating your customer's status, and of course sales. To get in touch with our team with questions, or to be featured on our podcast, please email us at hello@mrsjoanlove.com Instagram: @mrs.joanlove

Learn how to use live events in your business with our free resources and templates for entrepreneurs. Join other entrepreneurs at the snack table! Get our weekly Party Snacks newsletter with bite-size event info and resources. On Today's Episode: Joan goes over the incredible benefits of using live events and experiences as part of your business marketing and sales strategies. To get in touch with our team with questions, or to be featured on our podcast, please email us at hello@mrsjoanlove.com Instagram: @mrs.joanlove

Joan Love’s pet peeve when it comes to events is bad is sound and lighting. Early on in her career she started auditing other people’s events as a service and since then she has developed a list of the 5 essential event team members you need to make your event a rip-roaring success.  These 5 people are the pieces in your party puzzle that you need so that you can focus on interacting with your guests at the event and not being distracted by tech issues or the pinging of your phone. From a logistics coordinator to a friend with a good camera, you can do it on a tight budget or you can spend big. The important thing is that you have these 5 key people.  Joan exudes charm and confidence as she dispenses with her advice that is based on years and years of event experience. Do yourself a favor and save yourself some drama ahead of your future events by listening in on these great event planning tips!     “Having bad lighting and sound can kill an event really fast” ~ Joan Love   In this Episode:  - The pet peeve of bad lighting and sound at events - Why event audits are crucial - Understanding your ideal customer avatar better - The 5 essential event team members you need - The value of a good photographer at your event - The guest relations person —  ‘the vibe’  - Why a tech director is your favorite team member - Why a stylist is so important for being ‘on brand’  - What is a logistics coordinator?  And more! Connect with Joan Love: - Website - Instagram - Facebook - LinkedIn - TikTok - @mrsjoanlove

Joan Love’s pet peeve when it comes to events is bad is sound and lighting. Early on in her career she started auditing other people’s events as a service and since then she has developed a list of the 5 essential event team members you need to make your event a rip-roaring success.  These 5 people are the pieces in your party puzzle that you need so that you can focus on interacting with your guests at the event and not being distracted by tech issues or the pinging of your phone. From a logistics coordinator to a friend with a good camera, you can do it on a tight budget or you can spend big. The important thing is that you have these 5 key people.  Joan exudes charm and confidence as she dispenses with her advice that is based on years and years of event experience. Do yourself a favor and save yourself some drama ahead of your future events by listening in on these great event planning tips!     “Having bad lighting and sound can kill an event really fast” ~ Joan Love   In this Episode:  - The pet peeve of bad lighting and sound at events - Why event audits are crucial - Understanding your ideal customer avatar better - The 5 essential event team members you need - The value of a good photographer at your event - The guest relations person —  ‘the vibe’  - Why a tech director is your favorite team member - Why a stylist is so important for being ‘on brand’  - What is a logistics coordinator?  And more! Connect with Joan Love: - Website - Instagram - Facebook - LinkedIn - TikTok - @mrsjoanlove

Are you looking to hit fast forward on your customer growth by getting ahead through live events? Joan Love is in The Business of Events — and she’s here to save us from making the mistakes she sees at badly organized live events. Do you know what a step and repeat is? It’s a publicity backdrop that’s used primarily for event photography, when your guests arrive, featuring a repeated pattern of brand logos and sponsors. They are common features of red carpet events, but they’re not always well lit or set up correctly.  In this episode of The Business of Events, Joan Love brings her eagle eye and expert advice to the step and repeat, ensuring you take full advantage of your guests actually sharing their pictures from your event. From whether it’s worth having a red carpet, to using powerful statements rather than just plastering your brand everywhere, it’s all here — and it’s all good!      “What you need to do is have the lighting in front of the guest — and in front of that background — so that that guest looks amazing, right?” ~ Joan Love   In this Episode: - What is a step and repeat? - How to light your guests properly at your event - Pink and amber gels to make your guests’ skin look amazing - How to increase the probability of your guests sharing the event photos - Save money on your red carpet and spend it on good lighting! - Using your step and repeat to tell people what your brand is about And more! Connect with Joan Love: - Website - Instagram - Facebook - LinkedIn - TikTok - @mrsjoanlove

Are you looking to hit fast forward on your customer growth by getting ahead through live events? Joan Love is in The Business of Events — and she’s here to save us from making the mistakes she sees at badly organized live events. Do you know what a step and repeat is? It’s a publicity backdrop that’s used primarily for event photography, when your guests arrive, featuring a repeated pattern of brand logos and sponsors. They are common features of red carpet events, but they’re not always well lit or set up correctly.  In this episode of The Business of Events, Joan Love brings her eagle eye and expert advice to the step and repeat, ensuring you take full advantage of your guests actually sharing their pictures from your event. From whether it’s worth having a red carpet, to using powerful statements rather than just plastering your brand everywhere, it’s all here — and it’s all good!      “What you need to do is have the lighting in front of the guest — and in front of that background — so that that guest looks amazing, right?” ~ Joan Love   In this Episode: - What is a step and repeat? - How to light your guests properly at your event - Pink and amber gels to make your guests’ skin look amazing - How to increase the probability of your guests sharing the event photos - Save money on your red carpet and spend it on good lighting! - Using your step and repeat to tell people what your brand is about And more! Connect with Joan Love: - Website - Instagram - Facebook - LinkedIn - TikTok - @mrsjoanlove

In this episode of The Business of Events, our host Joan Love sheds light on what goes on behind the scenes at a fashion show, how clients mingle with celebrities, and who gets shown to the showroom the next day where their measurements get taken as they get ‘first dibs’ on new designer items.  Learn how to look at fashion shows with a completely different set of eyes and see how it’s all actually just really good marketing. This episode is an eye-opener — Joan continues to dazzle with her insights and hot tips! Do you have a Hermes bag? Find out more in this episode…     “So now you feel like you are among this group of people, and you’re like, ‘Oh, I’m one of the elites in this area, in this town, in this city…' and that gives you status. And the brands know that.” ~ Joan Love In this Episode: - How do clients get onto email lists for fashion shows?  - Owning your own email list - Organizing your own event - Joan’s scarcity riddle - What happens to elite fashion show clients? - Understating status at a fashion show - Positioning clients amongst celebrities - What goes on at a showroom? - Investing in a Hermes bag! - How do I get to the VIP section? And more! Connect with Joan Love: - Website - Instagram - Facebook - LinkedIn - TikTok @mrsjoanlove

In this episode of The Business of Events, our host Joan Love sheds light on what goes on behind the scenes at a fashion show, how clients mingle with celebrities, and who gets shown to the showroom the next day where their measurements get taken as they get ‘first dibs’ on new designer items.  Learn how to look at fashion shows with a completely different set of eyes and see how it’s all actually just really good marketing. This episode is an eye-opener — Joan continues to dazzle with her insights and hot tips! Do you have a Hermes bag? Find out more in this episode…     “So now you feel like you are among this group of people, and you’re like, ‘Oh, I’m one of the elites in this area, in this town, in this city…' and that gives you status. And the brands know that.” ~ Joan Love In this Episode: - How do clients get onto email lists for fashion shows?  - Owning your own email list - Organizing your own event - Joan’s scarcity riddle - What happens to elite fashion show clients? - Understating status at a fashion show - Positioning clients amongst celebrities - What goes on at a showroom? - Investing in a Hermes bag! - How do I get to the VIP section? And more! Connect with Joan Love: - Website - Instagram - Facebook - LinkedIn - TikTok @mrsjoanlove