The Digital Marketing Podcast
Podcast

The Digital Marketing Podcast

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Welcome to The Digital Marketing Podcast from webFEAT Complete! Listen to Short Form (15 minutes or less!) episodes covering a variety of topics related to the digital marketing world.

This content won't just be targeted towards professional SEO's, social media managers and/or content creators, but it will also be targeted towards business owners, marketing managers and really anyone dealing with a website that's representative of their brand on a regular basis.

Subscribe and start learning everything from Google Analytics Basics to Social Media Post Optimization and everything in between!

Welcome to The Digital Marketing Podcast from webFEAT Complete! Listen to Short Form (15 minutes or less!) episodes covering a variety of topics related to the digital marketing world.

This content won't just be targeted towards professional SEO's, social media managers and/or content creators, but it will also be targeted towards business owners, marketing managers and really anyone dealing with a website that's representative of their brand on a regular basis.

Subscribe and start learning everything from Google Analytics Basics to Social Media Post Optimization and everything in between!

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2021 Facebook Algorithm Updates

Facebook is constantly updating its algorithm to adapt to the needs of its users. Here are the major algorithm updates Facebook made in 2021. Link to blog: https://bit.ly/3F05uSL --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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05:26

How Often Should You be Updating Your Website and Its Content

Websites are living breathing tools for your business, they need to be updated regularly to continue to attract customers. But how often should you really be updating your site? Link to blog: https://bit.ly/3zxAAQE --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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03:19

Updates to the Google Requirements for Podcasts

Google updated the requirements to display podcasts in the search engine. Find out what you need to do to ensure your podcast is discoverable.  Link to blog post: https://bit.ly/3t0FVig --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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04:17

WordPress SEO Tips

SEO is an ongoing strategy, but if you are looking to quickly improve the appearance of your WordPress website, implementing these 5 tips can go a long way. Link to blog post: https://bit.ly/3JKWNPT --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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04:46

2021 Email Marketing Trends

There are traditional ebbs and flows in the trends of email marketing, but the overall strategy of communicating with subscribers via email is proven to be effective. Whether it’s to notify current customers of a sale, provide updates about your business, or encourage a potential customer not to abandon their cart- emails are powerful and effective. Link to blog: https://bit.ly/3fWEtGd --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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07:38

LSI Keywords: What They Are and How to Use Them

LSI stands for Latent Semantic Indexing which is just a fancy term for how Google uses related keywords on a webpage to determine if a page is relevant to what a user is searching Link to blog: https://bit.ly/3lYNDWy --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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05:03

Using Images in Email Marketing: Dos and Don'ts

A common debate in the digital marketing world is whether or not you should use images in your marketing emails. Some argue that images clutter emails and make them difficult to read, while others think marketing emails should be entirely images. We have found that it is essential to have some sort of images in your email marketing, but it is important to follow best practices and not overuse the images. Link to blog: https://bit.ly/2VLK0Zq --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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06:02

6 Digital Marketing Educational Resources

The digital terrain is constantly growing, changing, and evolving. Whether you are an aspiring digital marketer or an expert in your role, there is always new information to learn. Here are 6 of our favorite resources we use to stay up to date on trends and techniques.  Link to blog: https://bit.ly/3AxFHzF --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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06:02

2021 Instagram Algorithm Updates

Instagram is constantly growing, changing, and evolving. Here's what we know about how its algorithms work as of June/July 2021. Link to full blog post: https://bit.ly/3aUTk0c --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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08:59

10 Tips To Writing Engaging Email Subject Lines

Writing a subject line for your email isn’t super cut and dry. Putting thought and effort into your subject lines to make them enticing can go a long way in terms of your ROI. Here are some tips for writing impactful email subjects. Link to full blog post: https://bit.ly/3rbNrni --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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07:17

2021 Design Trends: Branding

Trends are always changing. You can guarantee that design trends will come and go. It is always the most important to focus on remaining true to your brand and your business while also staying up to date and relevant. Here are some of the most popular branding design trends we're seeing in 2021. Link to full blog post: https://bit.ly/2UQ5F1W Link to branding colors blog post: https://bit.ly/3eizvCY --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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06:00

2021 Design Trends: Website Design

We say it all the time: Your website is the face of your business online. It acts as a 24-hour salesperson, nurturing leads through to a sale at all hours of the day. It is essential to be sure your website is up to date, both in content and in design. Here are some popular website design trends we're seeing in 2021.  Link to full blog post: https://bit.ly/2UQ5F1W --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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06:04

Optimizing Your Website for Mobile - Trust in the Analytics

Updating your website to be optimized for mobile is essential, and monitoring your analytics to cater your websites to your specific demographic is just as essential. We’re going to analyze why and how you should optimize your website for mobile, but keep in mind that your first focus should be analytics and what the data is telling you about your users. Link to blog post: https://bit.ly/3idMMOt --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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07:00

The Importance of Updating and Maintaining Your Privacy Policy and Terms & Conditions

You know those pages linked at the bottom of some (hopefully, most) websites- the Privacy Policy and Terms & Conditions?? Do you really need one? The answer is yes, and here's why. Link to blog post: https://bit.ly/33zKYIv --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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05:20

Google Ads Guide: Call-Only Ads, Call Extensions & Call Conversions

The ins and outs of Google call ads including setting up phone call conversion tracking and creating the actual ads & extensions. \r\n\nLink to blog: https://bit.ly/3uKxtkM\r\n\n\n--- \n\nSend in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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08:53

GA4 Setup + Overview

For any of you that are used to using the existing/previous Google Analytics platform like me, it’s safe to say this transition has been a major pain.\r\n\nGA4 has completely overhauled the way GA has set up, and there is definitely a learning curve. Having said that, I’m sure once we’re all versed in GA4 it will be a big improvement. But we need to understand it first!\r\n\nLink to blog post: https://bit.ly/3sQEK1X\r\n\n\n--- \n\nSend in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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05:20

Apple’s iOS 14 Updates – Ongoing SEO Will Thrive

iOS 14.5 will soon be introduced to Apple users. With this software update comes new privacy requirements that will solidify the necessity for ongoing SEO efforts. By optimizing your website for the search results, you are able to maintain connections with your business’s desired audiences.\r\n\nLink to blog: https://bit.ly/3sQhhOo\r\n\n\n--- \n\nSend in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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04:45

Real Digital Marketing ROI Examples

From $6,000-$60,000+ per year, investment in a digital marketing campaign can be intimidating upfront. To ease the feeling of any worry, I urge you to consider the ROI potential. These recent, real-life examples should provide some reassurance and a feel for what could be possible with your digital marketing campaign.\r\n\n\r\n\r\n\nLink to blog post: https://bit.ly/3f8l59K\r\n\n\n--- \n\nSend in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 4 years
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06:00

Comparison of Visual and Plain Text Content

The visual vs. text content debate is a tale as old as time. Okay, it’s at least 5 years old, and there is a general consensus, but it is a heavily discussed topic in the digital marketing world. With the emergence of social media and the overwhelming shift towards online platforms, it is more and more important to truly understand the content your audience is seeking so that you can ensure your content stands out in the crowd. Link to blog: https://bit.ly/3rzdvIu --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 5 years
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08:45

Stock Images: Benefits, Where to Use Them, and Where to Find Them

Let's talk about stock images. What are they, where should you use them, where can you find them?  Link to blog: https://bit.ly/3uz82mP --- Send in a voice message: https://anchor.fm/webfeat-complete/message
Business and industry 5 years
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07:29
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