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The Entrepreneur Cast
Podcast

The Entrepreneur Cast

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Are you an entrepreneur? Do you wish you were? Serial entrepreneurs Jayson DeMers and Sam McRoberts will walk you through all the various aspects of entrepreneurship, from starting and running a business, to digital marketing, SEO, psychology, copywriting and so much more.

The biggest struggle for most entrepreneurs is that they don't know what they don't know...and that's where Sam and Jayson come to the rescue. They'll fill in the knowledge gaps, and lead you through your entrepreneurial journey from end-to-end.

Sam McRoberts is the CEO of VUDU Marketing, an SEO agency that specializes in audits, strategies and consulting. He is also the bestselling author of Screw the Zoo, a writer for Inc. and Entrepreneur, and a digital nomad who travels the world with his family non-stop.

Jayson DeMers is the founder and CEO of Email Analytics, a SaaS tool for improving email productivity for sales teams, account managers and customer service reps. He is also the former founder and CEO of AudienceBloom (acquired), and a prolific writer whose work has been seen on Forbes, Inc., Entrepreneur, Business Insider, and dozens of other media outlets.

The Entrepreneur Cast will air every Monday, and will be available on iTunes, Spotify, Overcast and other platforms. The format is fireside chat with co-hosts, though the occasional guest may join the show.

Are you an entrepreneur? Do you wish you were? Serial entrepreneurs Jayson DeMers and Sam McRoberts will walk you through all the various aspects of entrepreneurship, from starting and running a business, to digital marketing, SEO, psychology, copywriting and so much more.

The biggest struggle for most entrepreneurs is that they don't know what they don't know...and that's where Sam and Jayson come to the rescue. They'll fill in the knowledge gaps, and lead you through your entrepreneurial journey from end-to-end.

Sam McRoberts is the CEO of VUDU Marketing, an SEO agency that specializes in audits, strategies and consulting. He is also the bestselling author of Screw the Zoo, a writer for Inc. and Entrepreneur, and a digital nomad who travels the world with his family non-stop.

Jayson DeMers is the founder and CEO of Email Analytics, a SaaS tool for improving email productivity for sales teams, account managers and customer service reps. He is also the former founder and CEO of AudienceBloom (acquired), and a prolific writer whose work has been seen on Forbes, Inc., Entrepreneur, Business Insider, and dozens of other media outlets.

The Entrepreneur Cast will air every Monday, and will be available on iTunes, Spotify, Overcast and other platforms. The format is fireside chat with co-hosts, though the occasional guest may join the show.

68
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Tim Ferriss (Sort of) Interviews Sam and Jayson ;)

--Episode 52 - Tim Ferriss (Sort of) Interviews Sam and Jayson-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, are (sort of) interviewed by Tim Ferriss. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Interview Questions from Tribe of Mentors Spiritual Enlightenment: The Damndest Thing The 4-Hour Workweek The Grand Design Spiky Ball Massager Exercise Bench Google Penguin Algorithm Update Wake Up, and Look Up :) Andromeda Galaxy - 2.5 million light years away Per aspera ad astra (Through hardship, to the stars) Command and Conquer Rivals Command & Conquer Rivals, the r3bb Solomon deck ;) --Going forward, new episodes will be ad hoc as Jayson and I have topics we REALLY want to discuss--
Business and industry 5 years
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45:51

Protecting Your Data and Your Mind from Malevolent Manipulation

--Episode 51 - Protecting Your Data and Your Mind from Malevolent Manipulation-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, talk about Protecting Your Data and Your Mind from Malevolent Manipulation. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: The Great Hack on Netflix Scott Adams - Linguistic Kill Shots Trump speaks at a 4th grade level Pizzagate (have a slice of human stupidity) Breaking Bad - Los Pollos Hermanos Why things are the way they are (blog post) Propaganda - Edward Bernays The Century of Self (documentary that looks at Edward Bernays, the father of propaganda) How to Lock Down Your Social Media (Wired) Data Aggregators Target Pregnant Teen Girl Ad Targeting Psychographic Data Scott Adams - Moist Robot Hypothesis Persuasion Reading List Psychological Warfare Dick Costolo tweet The Lessons of History The pitchforks are coming for us plutocrats (great article) How to clean up or delete data brokers profiles on you --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
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40:02

Random Episode Part Deux

--Episode 50 - Random Episode Part Deux-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss whatever the hell they want, yet again. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Venus & Phosphine Zen and Non-Duality and Nature of Reality - Read the 5 most recent posts here Jed McKenna’s books will BLOW YOUR MIND Sam’s Epic Movie Philosophy Threads 536 AD - Worst Year Ever 536 AD Video Cover Your Fucking Nose Masks Work, Wear One Handshakes & Evil Spirits - see the Mormon book D&C 129:8 (where I first recall hearing this) Why Things Are The Way They Are Neuralink --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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49:49

The Social Dilemma - How Misaligned Incentives Are Destroying Society

--Episode 49 - The Social Dilemma - How Misaligned Incentives Are Destroying Society-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss The Social Dilemma - How Misaligned Incentives Are Destroying Society. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: The Social Dilemma --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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37:36

How to Define and Achieve Success, and Common Reasons for Failure

--Episode 48 - How to Define and Achieve Success, and Common Reasons for Failure-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss How to Define and Achieve Success, and Common Reasons for Failure. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Happiness and $75,000 - which Sam thinks is probably a bullshit study Alone (TV Series) Memento Mori The Lessons of History by Will and Ariel Durant - if you never read another book about history, read this one The Social Dilemma The Italian Job The Tao That Can Be Told Is Not The Eternal Tao --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
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37:48

If We Had to Start a Business Completely from Scratch, What Would It Be?

--Episode 47 - If We Had to Start a Business Completely from Scratch, What Would It Be?-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss If We Had to Start a Business Completely from Scratch, What Would It Be? With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: SnagIt Markup Hero Intercom ProfitWell A bunch of huge lists of business ideas The My First Million Podcast - this is one of my favorite podcasts for exploring business ideas and operating knowledge The Fantasy Footballers What’s Good Games Gumroad Patreon --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
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41:43

If We Had to Start a Business Completely from Scratch, What Would It Be?

--Episode 47 - If We Had to Start a Business Completely from Scratch, What Would It Be?-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss If We Had to Start a Business Completely from Scratch, What Would It Be? With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: SnagIt Markup Hero Intercom ProfitWell A bunch of huge lists of business ideas The My First Million Podcast - this is one of my favorite podcasts for exploring business ideas and operating knowledge The Fantasy Footballers What’s Good Games Gumroad Patreon --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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41:43

The Words That Divide Us

--Episode 46 - The Words That Divide Us-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss The Words That Divide Us. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: The Words That Divide Us - Sam’s post that inspired this episode Why Things Are the Way They Are - Another of Sam’s posts that digs into our evolutionary quirks that most lead to conflict Auditory Illusion - Brainstorm or Green Needle (video) J Krishnamurti on labels and identity Donald Hoffman TED Talk - Do we see reality as it is? (hint: not even close) Huge list of optical illusions Human Brain - 11 Million Bits Unconscious, 50 Bits Conscious --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
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30:14

The Words That Divide Us

--Episode 46 - The Words That Divide Us-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss The Words That Divide Us. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: The Words That Divide Us - Sam’s post that inspired this episode Why Things Are the Way They Are - Another of Sam’s posts that digs into our evolutionary quirks that most lead to conflict Auditory Illusion - Brainstorm or Green Needle (video) J Krishnamurti on labels and identity Donald Hoffman TED Talk - Do we see reality as it is? (hint: not even close) Huge list of optical illusions Human Brain - 11 Million Bits Unconscious, 50 Bits Conscious --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
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30:14

Agency vs. In-House Marketing: Pros and Cons

--Episode 45 - Agency vs. In-House Marketing: Pros and Cons-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Agency vs. In-House Marketing: Pros and Cons. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Marketing Agency vs. In-House (blog post) SaaS Marketing Agency - a good example of a niche agency --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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32:00

Agency vs. In-House Marketing: Pros and Cons

--Episode 45 - Agency vs. In-House Marketing: Pros and Cons-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Agency vs. In-House Marketing: Pros and Cons. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Marketing Agency vs. In-House (blog post) SaaS Marketing Agency - a good example of a niche agency --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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32:00

How to Suck at Communicating - and How Not to

--Episode 44 - How to Suck at Communicating, and How Not to-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss How to Suck at Communicating, and How Not to. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Vaguebooking How to Be Authentic and Why It Matters The Day You Became a Better Writer Little Prince Quote Active Listening Becoming Telepathic - a chapter from Sam’s book that touches on these topics Spoken Like a True Gentleman - another relevant chapter from Screw the Zoo Media Training Jeff Bezos’ recent letter to Congress is an amazing example of perfect written communication Tony Robbins on Effective Communication --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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23:54

How to Suck at Communicating - and How Not to

--Episode 44 - How to Suck at Communicating, and How Not to-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss How to Suck at Communicating, and How Not to. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Vaguebooking How to Be Authentic and Why It Matters The Day You Became a Better Writer Little Prince Quote Active Listening Becoming Telepathic - a chapter from Sam’s book that touches on these topics Spoken Like a True Gentleman - another relevant chapter from Screw the Zoo Media Training Jeff Bezos’ recent letter to Congress is an amazing example of perfect written communication Tony Robbins on Effective Communication --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
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23:54

Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit

--Episode 43 - Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Search Off the Record Podcast Google Quality Raters Guidelines Matt Cutts: The Decay and Fall of Guest Blogging John Mueller - Senior Webmaster Trends Analyst at Googler Danny Sullivan - Google Search Liaison Google Says Guest Posting for Links is Bad Blah Blah --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
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44:07

Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit

--Episode 43 - Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Why Links Aren’t Dead, Guest Posting Rocks, and Google is Full of Shit. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Search Off the Record Podcast Google Quality Raters Guidelines Matt Cutts: The Decay and Fall of Guest Blogging John Mueller - Senior Webmaster Trends Analyst at Googler Danny Sullivan - Google Search Liaison Google Says Guest Posting for Links is Bad Blah Blah --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
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0
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44:07

Artificial Intelligence and the Future of Business

--Ep. 42 - Artificial Intelligence and the Future of Business-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Artificial Intelligence and the Future of Business. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: OpenAI Beta - GPT-3 Play AI Dungeon Wait But Why - The Artificial Intelligence Revolution Part 1 Wait But Why - The Artificial Intelligence Revolution Part 2 GPT-3 Examples Philosophers Discuss GPT-3 Build With IBM Watson Predictions Made by Ray Kurzweil Gray Goo Scenario 3 Laws of Robotics Trolley Problem Ethics of Driverless Cars Rob Reid (author) Ted Chiang (author) Companies That Failed to Innovate Jobs at Highest Risk of Automation --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
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47:08

Artificial Intelligence and the Future of Business

--Ep. 42 - Artificial Intelligence and the Future of Business-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss Artificial Intelligence and the Future of Business. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: OpenAI Beta - GPT-3 Play AI Dungeon Wait But Why - The Artificial Intelligence Revolution Part 1 Wait But Why - The Artificial Intelligence Revolution Part 2 GPT-3 Examples Philosophers Discuss GPT-3 Build With IBM Watson Predictions Made by Ray Kurzweil Gray Goo Scenario 3 Laws of Robotics Trolley Problem Ethics of Driverless Cars Rob Reid (author) Ted Chiang (author) Companies That Failed to Innovate Jobs at Highest Risk of Automation --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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47:08

7 Ways Entrepreneurs Think Differently

--Episode 41 - 7 Ways Entrepreneurs Think Differently-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss 7 Ways Entrepreneurs Think Differently. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: 10 Ways Entrepreneurs Think Differently - Jayson’s article that inspired this episode Orthogonal Thinking The Myth of Perfection Why Do We Fall? The Future is Faster Than You Think (book) Screw the Zoo (book) --To make the podcast more sustainable for us, we’ve moved to once a week. New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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23:50

7 Ways Entrepreneurs Think Differently

--Episode 41 - 7 Ways Entrepreneurs Think Differently-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss 7 Ways Entrepreneurs Think Differently. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: 10 Ways Entrepreneurs Think Differently - Jayson’s article that inspired this episode Orthogonal Thinking The Myth of Perfection Why Do We Fall? The Future is Faster Than You Think (book) Screw the Zoo (book) --To make the podcast more sustainable for us, we’ve moved to once a week. New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
0
0
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23:50

What We Would Say To Our Younger Selves

--Episode 40 - What We Would Say To Our Younger Selves-- Sam McRoberts, CEO of VUDU Marketing and the author of Screw the Zoo, and Jayson DeMers, CEO of EmailAnalytics, discuss What We Would Say to Our Younger Selves. With many decades of combined business and digital marketing experience, Jayson and Sam will walk you through everything you need to know as you go through your own entrepreneurial journey. Links to things mentioned in the podcast: Sam’s 42 Rules for Life, the Universe, and Everything Sam’s book, Screw the Zoo - A compendium of the life lessons I’d teach my younger self How the Universe Works (TV) Cosmos: A Spacetime Odyssey (TV) The True Origin of Christmas Atomic Habits (book) Curse of the High IQ (book) - this book comes off as arrogant, but frankly does an excellent job of conveying what it feels like to go through life as a highly intelligent person. --New episodes go live every Monday at 8am Pacific--
Business and industry 5 years
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01:01:00
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