The Goal Digger Podcast

If you’ve ever found yourself buried in to-do lists, overwhelmed by inbox chaos, or feeling like you’re constantly in catch-up mode, this episode is your permission slip to find a better way.  In this episode, you’re getting a behind-the-scenes look at how workflows have changed everything for me: my business, my peace of mind, and even my creativity. Whether you’re a solopreneur just starting out or you’ve been building a business for years, workflows are one of the most powerful tools you can use to work smarter, not harder.  And guess what? You don’t need a big team, fancy systems, or tons of time to get started! I wanted to bring this one back from the archives because it’s packed with actionable tips, personal insights, and real-life strategies that can help you reclaim your time and fall in love with the process again. Let’s dive in! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/workflows  Thanks to our Goal Digger Sponsors: Get $25 off your first purchase at http://therealreal.com/goaldigger. Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  For a limited time, get $25 in Shippo credit when you spend your first $25. Claim your offer now at http://shippo.com/goaldigger!  Find a co-host today at http://airbnb.com/host.  Deposit or spend $5,000 in 90 days to earn up to $500 in rewards at ⁠mercury.com/goal⁠. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.

Have you ever heard a story so raw, so real, that it physically stopped you in your tracks? The kind of story that makes you put down your to-do list, take a deep breath, and remember why you started this journey in the first place? May is National Small Business Month, and while I LOVE hearing from the headline-makers and household names, today is about something even more special: real stories from real listeners of this podcast.  These are the kind of women who tune in while they’re juggling kids and client calls, who build their dreams during nap time or after their 9-to-5. They may not have gone viral, but what they’ve built? It’s powerful. It’s personal. And it matters. Tonbra, Maris, and Chelle didn’t just build businesses… They built something beautiful from heartbreak, identity shifts, and unimaginable challenges. From cancer diagnoses to grief to reinvention, these women turned their hardest chapters into platforms that now help others. If you’re walking through your own hard chapter, or even just need a reminder of what’s possible on the other side of pain, this one’s for you. And hey, if you want to be part of this kind of community I’d love to invite you into the Goal Digger Podcast Insiders Group: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/national-small-business-month-stories  Thanks to our Goal Digger Sponsors: Get $25 off your first purchase at http://therealreal.com/goaldigger. Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  For a limited time, get $25 in Shippo credit when you spend your first $25. Claim your offer now at http://shippo.com/goaldigger!  Find a co-host today at http://airbnb.com/host.  Deposit or spend $5,000 in 90 days to earn up to $500 in rewards at ⁠mercury.com/goal⁠. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.

In a world that celebrates big milestones, loud announcements, and curated perfection, it’s easy to forget that some of the most meaningful wins don’t make it to the feed.  They happen behind closed doors. They don’t come with applause. They aren’t always photogenic… but they are real. And they are enough. Today’s episode is a deeply personal one. I’m pulling back the curtain on how my definition of success has changed over the years… How I’m still digging my biggest goals, but now it’s in a way that aligns more with how I want to feel, not just how it all looks. Whether you’re in a season of quiet growth, private healing, or just choosing to build a life that prioritizes peace over performance, I hope this episode feels like a soft place to land. Let’s redefine what it means to win… even when no one else is watching. Ready? Click play! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/ Thanks to our Goal Digger Sponsors: Get $25 off your first purchase at http://therealreal.com/goaldigger. Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  For a limited time, get $25 in Shippo credit when you spend your first $25. Claim your offer now at http://shippo.com/goaldigger!  Find a co-host today at http://airbnb.com/host.  Deposit or spend $5,000 in 90 days to earn up to $500 in rewards at ⁠mercury.com/goal⁠. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.

For years, Amy Porterfield has been my unofficial business mentor turned best friend, and let’s just say, there’s no one I talk shop with more.  We have DAILY convos about what’s working, what’s changing, and how we’re navigating the shifts in online business. And in 2025? It’s all about agility, strategy, and getting creative with how we show up. In this episode, Amy and I are diving into the biggest trends we’re noticing, the shifts we’re making in our businesses, and why Pinterest is having a MAJOR moment right now.  If you’re looking for a way to drive more traffic without constantly creating new content, I’ve got you covered! My free training Create Once, Traffic for Months: My 1-Hour Pinterest Strategy to 120x Your Content’s Life is ready for you! Click play now and let’s dive into this conversation that originally aired on The Amy Porterfield Show.  Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://jennakutcherblog.com/lead-generation-strategies-that-still-work  Thanks to our Goal Digger Sponsors: Get $25 off your first purchase at http://therealreal.com/goaldigger. Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  For a limited time, get $25 in Shippo credit when you spend your first $25. Claim your offer now at http://shippo.com/goaldigger!  Find a co-host today at http://airbnb.com/host.  Deposit or spend $5,000 in 90 days to earn up to $500 in rewards at ⁠mercury.com/goal⁠. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.

For most of us, creating content is the part that feels natural, but promotion feels more vulnerable. So we do what we’ve always done… we make something new. We stay busy. We stay in motion. But what if the real power isn’t in making more, but in letting what you’ve already made breathe a little longer? What if the magic isn’t in more content, but in more intention behind how it’s shared? Visit http://www.teachmetopin.com to learn about the platform I’ve been teaching about for over eight years, one I’ve helped over 25,000 people use in their business to create content systems that actually last! In this episode, I’m walking you through a simple mindset shift that changed everything for me. If you're feeling burned out, tired of feeding the algorithm, or wondering why your content doesn’t seem to carry the weight it should, this one’s for you. We’ll explore what it looks like to shift from short-term content bursts to long-term, strategic sharing. I'm talking about ways to make your creations live longer, reach further, and work harder without requiring more from you every single day. If you’re ready to get off the content hamster wheel and start building a business where your work keeps working, even while you rest, this is your permission slip. Press play now! And don’t forget: save your seat for my free class: Create Once, Traffic for Months: The Pinterest Plan That Extends Your Content’s Lifespan in Just One Hour a Week at http://www.teachmetopin.com! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes:https://www.jennakutcherblog.com/content-repurposing-strategies-to-beat-burnout Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/goaldigger and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today! Deposit or spend $5,000 in 90 days to earn up to $500 in rewards at ⁠mercury.com/goal⁠. Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC. The IO Card is issued by Patriot Bank, Member FDIC, pursuant to a license from Mastercard. Working capital loans provided by Mercury Lending, LLC NMLS ID: 2606284.

What if I told you there’s a way to make that same piece of content live longer, work harder, and drive traffic for months, without creating more, more, more? Head to http://www.teachmetopin.com and I’ll show you how! Today’s episode is a roundtable with two of my favorite women in the Pinterest world: Kate Ahl of Simple Pin Media and Heather Farris of Heather Farris & Co. We’re all Pinterest Educators, and we’re pulling back the curtain on how we use Pinterest in 2025 to give our content new life. This isn’t about trendy graphics or chasing viral pins. It’s about strategic, sustainable visibility in just ONE hour a week. If you’re tired of the content hamster wheel and you want to make your work work harder for you, this one’s for you! And if you love this convo, save your seat for my free class: Create Once, Traffic for Months: The Pinterest Plan That Extends Your Content’s Lifespan in Just One Hour a Week at http://www.teachmetopin.com! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/pinterest-growth-strategy-2025  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/goaldigger and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

We’ve all been there—pouring time, energy, and maybe even money into an idea that felt like a winner, only to launch it and hear… crickets. It’s frustrating, it’s discouraging, and it can make you second-guess everything.  But what if you could know before you create whether an idea is actually worth pursuing? In this episode, I’m breaking down how to validate your ideas before you invest in them so you stop wasting time on offers, products, or projects that won’t sell. I’ll share the simple ways I test demand, get real audience feedback, and tweak ideas before they ever go to market.  Whether you’re launching something new or refining what you already have, I want to help you save time, energy, and a whole lot of stress. Ready? Press play! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/what-products-actually-sell-and-how-to-validate-your-idea  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/goaldigger and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

871: What’s Actually Working with Paid Social Ads in 2025

You ever have one of those mornings where motivation feels... MIA? Like, the to-do list is waiting, your calendar is full, but the last thing you want to do is any of it? Yeah… same. Whether it’s a weird funk you can’t shake or just one of those off seasons where inspiration feels so far away... I want you to know: you’re not broken, you’re not lazy, and you’re definitely not alone. We all hit those low-energy, low-motivation stretches.  In this episode, I’m sharing five things I come back to when I feel totally stuck. These aren’t hacks or hustle-y tips… Think gentle nudges, mindset resets, and simple practices to help you find your footing again. I actually recorded this one during a time when I really needed these reminders myself. And honestly? I still revisit them anytime I’m feeling off or overwhelmed. So whether your spark just feels a little dim or you’re deep in the “blah” zone, press play. We’ll walk through this together! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/how-to-get-motivated-and-unstuck  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/goaldigger and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Have you ever attended an event that completely changed the trajectory of your life? My guest today, Marina Middleton, certainly has.  In 2021, she walked into her first Create & Cultivate event as an attendee, looking to make connections and gain insights for her own business. Fast forward to today—she’s the CEO and Partner of the very brand that inspired her. Marina is a powerhouse when it comes to building communities, amplifying women’s voices, and helping them break barriers in business. Before stepping into her leadership at Create & Cultivate, she worked with Fortune 500 companies at Yahoo! and Tumblr, strategizing digital media campaigns. She has since coached and consulted hundreds of female founders, helping them grow their brands with confidence. In this episode, Marina shares the defining moments that shaped her career—from navigating the corporate world as a woman of color to stepping into the CEO role of a major media and events brand. We’re diving into how mentorship, networking, and representation can accelerate career growth, plus the lessons she’s learned balancing leadership and motherhood. If you’ve ever felt like an outsider in your industry or wondered how to cultivate the right connections to propel your career forward, this conversation is for you! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/women-in-leadership-tips-with-create-and-cultivate-ceo-marina-middleton  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/GOALDIGGER and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Today’s episode is one of my absolute favorites because it’s all about YOU. We’re diving into another Ask Me Anything—your real, unfiltered questions, straight from the Goal Digger community. You left me the best voicemails—honest, thoughtful, and full of the kinds of questions we don’t talk about enough. In this episode, I’m answering some juicy ones: how to navigate major pivots, get out of content creation burnout, and yep… I’m even opening up about one of my biggest career flops and what it taught me! These AMA episodes feel like a coffee chat with a side of business therapy, and I have a feeling something in here is going to hit right where you’re at—whether you’re just starting out or scaling up. If you want to be part of a future episode, I’d love to hear from you! Simply call 218-203-9660, leave your name, where you’re calling from, and your question and YOU may be featured on a future episode of the Goal Digger Podcast! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/ask-me-anything-jenna-kutcher-april-2025  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/GOALDIGGER and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Do you ever feel like your to-do list is endless and self-care is always the first thing to fall off? If you’ve ever told yourself, “I’ll rest when I finish this project” or “I just need to push through,” or “When I have something to celebrate, I’ll do it with self care…” Well, then this episode is for you. Alisha Robertson is on a mission to help women entrepreneurs manage their capacity and make rest a daily priority. After experiencing severe burnout, she shut down her coaching business, took a full year off, and did the deep work to redefine success. Now, as the founder of Doing Everyday Well, she’s giving women practical tools to build businesses that don’t require sacrificing their well-being. In this episode, Alisha and I are tackling how to actually schedule self-care into your daily life, why not planning around your energy leads straight to burnout, and why rest is your most profitable business strategy. If you’re tired of glorifying the hustle and ready to start prioritizing yourself, Alisha and I had YOU in mind! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/daily-self-care-routine-to-avoid-burnout  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Head on over to http://shippo.com/GOALDIGGER and claim your "spend $25, get $25" offer today! Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

We just got back from our fourth poolside retreat as a team, and it was everything we didn’t know we needed! Me and the 12 women who make this business tick laughed until we cried, dove deep into vision, strategy, and soul. There were moments when even the hotel guests couldn’t believe we were technically there "for work!" This episode is a behind-the-scenes look at how we structured our retreat, what we learned, what surprised us, and how you can create something similar, whether you have a team or you’re flying solo right now. And you won’t just hear from me! In this conversation, my team and I are talking about leadership (the kind you grow into), how we’re clarifying our brand and messaging, and we’re even sharing simple, actionable ideas you can implement to create deeper connections with your team, even virtually. Click play and let’s dive in! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/behind-the-scenes-team-building-retreat  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger.  Find a co-host today at http://airbnb.com/host.  Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

One of the things I cherish most about The Goal Digger Podcast is the opportunity to connect with brilliant, passionate entrepreneurs who are chasing their dreams while navigating unique challenges.  In this episode, I had the pleasure of coaching Diana Toronto, a business and marketing coach who helps ADHD entrepreneurs scale their businesses. But like many creative entrepreneurs, Diana has been struggling with focus. With so many ideas and unfinished projects, she finds herself spinning her wheels instead of making the progress she desires. Sound familiar? If you’ve ever felt pulled in a million directions, started new projects before finishing old ones, or struggled to narrow down your focus, this episode is for you. Together, Diana and I dive into how to stay committed, simplify your offers, and scale without feeling overwhelmed. Click play and let’s dive in! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/coaching-diana    Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/.  Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Spring isn’t just for cleaning out your closets—it’s the perfect time to hit refresh on your business and life, too.  Are you feeling overwhelmed, stuck in old routines, or just craving a little more clarity? If so, I’m walking you through my easy 4-step process to spring clean everything from your digital clutter to your mindset—without the overwhelm. This isn’t about adding more to your plate; it’s about clearing space for what actually matters. I’ll share my ADHD-friendly decluttering hacks, a time audit trick that changed how I work, and the simple mindset shifts that have helped me let go of guilt and perfectionism. If you’re ready to lighten the load and set yourself up for a season of clarity and ease, click play! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/spring-clean-2025    Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/.  Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Guess what?! One of your most valuable business assets isn’t your Instagram following or your sales strategy… it’s your VOICE. Think about it—your voice carries the power to inspire, connect, and most importantly, convert! Dr. Darnyelle Jervey Harmon has built a multimillion-dollar business using the power of speaking—not just as a way to share her message but as a strategic tool to grow, scale, and transform her business. Her journey from corporate burnout to self-made millionaire is proof that when you learn how to harness your voice, you unlock limitless potential.  If you’ve ever thought, “I have something valuable to say, but I don’t know how to turn that into real business growth,” this episode is for you. Dr. Darnyelle is breaking down exactly how YOU can use speaking to elevate your authority, increase your income, and scale your business beyond what you thought possible! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/dr-darnyelle    Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/.  Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

What if I told you that a few small shifts could give you back hours of your week—without working faster, sacrificing sleep, or giving up the things you love? Since becoming a mom—twice now—I’ve realized just how precious time really is. But here’s the thing: we all get the same 24 hours in a day. The difference? How we choose to spend them. When this episode originally aired, my youngest wasn’t even a year old, and I was deep in the season of figuring out how to maximize my time while juggling all the things. And while life looks a little different now, these six simple habits still ring true. So whether you’re feeling stretched thin or just looking for ways to make your days feel more spacious, press play! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/timehabits  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/.  Sign up for your $1/month Shopify trial period at http://shopify.com/goaldigger. Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

What if I told you that the reason your copy isn’t converting isn’t because you need better writing—but because something deeper is off? You might have the most beautifully crafted words, but if your message isn’t landing, no amount of fancy copy will fix that. That’s exactly why I’m so excited for today’s conversation with Ashlyn Carter—because when it comes to copy that actually works, she’s the only person I trust to drive real results. Learn how she works her magic at http://www.jennakutcher.com/copywriting!  Ashlyn is the founder of Ashlyn Writes, a conversion copywriting agency for creative entrepreneurs. In today’s conversation, we’re unpacking why your words might not be working, the biggest messaging mistakes that could be costing you sales, and the secret behind copy that doesn’t just sound good but actually sells. And if you’re ready to finally crack the code on copy that converts, Ashlyn is hosting a FREE webinar called The Copy Kit Clinic: Build Your Own Crush & Convert Set of Personality-Packed Sales Copy Snippets. In it, you’ll learn how to harness AI without losing your brand’s unique voice, master the 3 Pillars of Brand Voice to sound like YOU while connecting with dream clients, and turn bland messaging into a conversion powerhouse. Save your seat now at http://www.jennakutcher.com/copywriting! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/ashlyn-carter-2  Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/.  Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Not all business advice is created equal. In fact, some of the most commonly shared tips—the ones that sound super strategic or even “proven”—can actually hold you back!  Over the years, I’ve been given plenty of well-meaning advice that, if I had followed it, would have led me straight to burnout, bad investments, or a business that didn’t feel like me. In this episode, I’m breaking down five pieces of bad business advice I’m so glad I didn’t take. From the pressure to scale at all costs to the myth that you have to be everywhere, all the time, I’ll share why these “rules” didn’t work for me—and what I did instead. If you’ve ever questioned the business playbook that everyone seems to be following, this one’s for you! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/bad-biz-advice    Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/.  Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

Have you ever had a brilliant product idea but wondered, "Is this really worth pursuing?" My guest today, Katie Hunt, is an expert in turning ideas into viable, market-ready products. As the Co-Founder and CEO of Oh Norman!, she’s leveraged her experience at Warby Parker, Hinge, and Showfields to build a brand that stands out in the competitive pet industry. In today’s episode, we’re breaking down how to evaluate whether your product idea is solving the right problem, why trying to market to "everyone" is a mistake, and the steps to crafting a brand that speaks directly to the right audience. And—just a heads-up—about halfway through, I take a turn and ask Katie a personal question, and let me tell you, it might be one of my favorite stories ever told on Goal Digger. It’s such a powerful moment and a testament to the importance of authenticity and connection in building a brand. If you’re ready to take your product from idea to impact—and avoid the costly mistake of building something no one really wants—this episode is for you! Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/ Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/ Goal Digger Show Notes: https://www.jennakutcherblog.com/katie-hunt   Thanks to our Goal Digger Sponsors: Run your first payroll with Gusto and get three months free at http://Gusto.com/goaldigger!  Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to https://www.linkedin.com/goal to claim your credit! Get 10% off your first OSEA order sitewide with code GOALDIGGER at https://oseamalibu.com/.  Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!