The Life Of KG

Let’s celebrate Chelsea Chelsea has been in my mastermind now for around 18 months. And what a journey we have been on. - She went from 1 clinic to 2! - Opened her training academy which has taken off incredibly. - Has VTCT courses. - Built her confidence with showing up, being on camera & getting speaking opportunities. - Building teams. - Gaining partnerships. - Gained freedom. And so much more! Business isn’t easy and it’s definitely been hard over the last two years but the resilience and determination Chelsea has is why she has got so amazingly far. Oh she also won Masterminder of the year at our surprise awards. DM Chelsea if you want more information on her courses & masterclasses. DM me if you want more information on mastermind before doors close on Sunday. You can also apply here: https://katiegodfrey.biz/application

Let’s celebrate karenharvey_conran Karen started with a VIP day with me a couple of years ago. Then joined two of my retreats. And now joined mastermind 💃 She is doing amazing things from standing on stages, getting visible, building her team up & specialising in PMU eyeliner & mature skin. Go & check out her page & masterclasses. Doors are opening back up soon for mastermind. If you want to be considered fill out this application form here

In today’s episode of The Life of KG, Katie sits down with Andrea from Andrea Danielle, a former teen mum who refused to let her circumstances define her future. What started as a massage bed in her living room has now grown into a fully booked home salon, a team member, sold-out workshops, kids pamper parties, a mentoring business, and a brand-new regulated training academy. If you’ve ever worked from home, or you want to, this episode proves just how far you can go without ever stepping onto a high street. This conversation is raw, inspiring, and packed with real strategies you can take into your own business today. In This Episode, We Cover: Becoming a mum at 16 and rebuilding her life with zero excuses Starting a beauty business from the living room (with a toddler watching TV!) Growing into a full home salon and hiring her first employee Tripling her income after joining the KG Mastermind The freedom of being able to pay bills without stress Creating children’s pamper parties & involving her daughter Building confidence on camera and finding her voice Using her story to land press features and local media Launching a regulated training school (Level 1, Level 5 & Level 7) Understanding the aesthetics regulation changes Why home salons can be more profitable than high street salons The importance of having a business coach, community & support Work With Katie If you're ready to stop winging it and actually grow your business with strategy, support, and accountability, apply for the KG Mastermind here: 👉 https://kgbusinessmentor.com/kg-mastermind/ Join one of Katie’s transformational business retreats around the world: 👉 https://kgbusinessmentor.com/retreat-2025/ Connect with Andrea here: https://www.instagram.com/andreadanielleuk

Jade is in her second year of mastermind & this whole process with her has been incredible. She won Implementation Queen of the year award at our recent event and this just shows why she won! Over our time we have been working together she has: - Hit targets and doubled them - Created lots of new courses - Started taking her business online - Launched a really successful membership And so much more! But let’s also keep it real…. We talk about hardships in business & how it isn’t always smooth sailing. Jade had the hardest year which was testing on so many levels. But she is resilient, has strength & got through it which is why she keeps scaling! For more information on Jades CPD courses & regulated courses go & drop her a message. To get results like Jade get the waitlist and apply for masterminds next intake by clicking here!

In this powerful episode of The Life of KG, Katie sits down with multi-millionaire investor, entrepreneur and board advisor Charlie, for one of the most honest and transformative conversations we’ve ever had on the show. From becoming a millionaire at 21, to raising children as high-performing entrepreneurs, navigating autism and ADHD, experiencing deep personal trauma, and managing multiple companies with strict structure. Charlie opens up in a way that will shift your entire perspective on success. This episode dives deep into mindset, resilience, accountability, fear, excuses, time management, personal branding, health, loss, and how to build a life you’re proud to look back on. What We Cover • Are entrepreneurs born or created? • ADHD, autism and the entrepreneurial brain • Why structure creates more freedom, not less • The 168-hour rule that destroys every excuse • How to stop caring what people think • Building an authentic personal brand people trust • The “blame culture” problem and how to rise above it • Mindset habits that build mental strength • How trauma reshapes your purpose • Charlie’s mission with Zoe’s Law • Why you MUST know your body and advocate for yourself • Investing basics — property, pensions & building wealth • Surrounding yourself with the right circle Get THE SALON SUCCESS app here! Get GET OFF THE TOOLS book here!

Making money in your sleep…. It’s actually a thing! So proud of my client @beautyboxbybecstraining She has been part of my GROWTH mastermind for 6 months & just resigned for another 6 months! Bec specialises in lashes & the queen of lash styling. Over the last 6 months she has really been building the systems, doing the ground work, really focusing on what she wanted from her business & building her education business in-person & online! The consistency & hard work Bec has done is truly paying off! - She works her set hours in the studio, yet making more! - She has gone viral several times but has blown up her business - She has opportunities coming her way more than ever - She has built up her training & making money online - She has had her best January yet! PROUD! This is proof that even if you want set hours, not working full time & want to work around small children but build a business you CAN! Highly recommend you check out Bec’s training & ebooks for styling! If you’re interested in mastermind, fill out this application form and we will pop you on the waitlist for our next enrolment.

In this episode of The Life of KG, I’m joined by my incredible friend and client Ellie Edwards, owner of Beauty by Ellie Solihull, a lash, brow and now hair salon, plus a successful training academy. Ellie shares the powerful (and emotional) story of how a family emergency changed her entire career path, leading her from a planned future in the police force to becoming one of Solihull’s most in-demand beauty entrepreneurs. We dive deep into what it really takes to grow a beauty business today, from mobile appointments until midnight, to managing staff, introducing new services, building a strong team culture, learning boundaries, and scaling while becoming a mum. This episode is real, raw and full of golden nuggets for any salon owner, educator, or mum in business who wants more freedom, more income and less burnout. How a sudden life event pushed Ellie into the beauty industry From retail job + mobile nights to running a packed home salon Why saying “yes” to everything in the beginning builds long-term success The reality of burnout, 14-hour days and losing your identity in your business Learning boundaries and why clients aren’t your friends The truth about hiring, managing and losing staff Why pregnancy became her biggest business blessing How Ellie created a business that makes money without her being on the tools The rise of threading: the overlooked, high-profit skill salon owners need Creating online courses and building passive income Face-to-camera confidence, social media consistency and building trust Instagram: @beautybyellie ✨ Apply for my Mastermind & mentoring programs ✨ Grab my bestselling book Get Off the Tools + free business toolkit

Welcome back to my client success stories. Today I interview Polly over on Instagram. In this live, we talk about: What it’s really like being inside a mastermind when your friends and family don’t quite “get” business Why support and community matter even when things are going well Stepping back from treatments without guilt and becoming a better leader because of it Creating more time, more freedom, and more headspace without burning everything down How mindset, structure, and clarity quietly change how you run your business and your life She shares what’s shifted for her over the last year, both personally and professionally, and why she chose to commit to a second year inside Scale. It’s such an open, refreshing conversation, and I know a lot of you will see yourselves in it.  Polly also offers PMU training and digital products, so go and check out her page!  If you would like to apply for mastermind for when the doors open again, you can apply here: https://katiegodfrey.biz/application

In this powerful and unfiltered episode, Katie sits down with Holly, known online as Rio Hair , who has taken the hairdressing world and social media by storm in just 18 months. Holly opens up about: - Her difficult childhood and the journey of breaking generational cycles - The court case that changed everything - How one wrong viral TikTok nearly destroyed her confidence - Growing a huge online following while staying authentic - Balancing motherhood, business, burnout and boundaries - Giving up Saturdays as a hairdresser and putting her family first - Monetising TikTok, brand deals and the realities behind it - What’s next for her, including stepping into coaching & speaking This conversation is raw, real and hugely inspiring for anyone in the hair, beauty and creative industries… especially if you’ve ever doubted yourself, battled confidence, or felt behind on social media. What We Cover: Turning trauma into purpose Showing up online when you’re scared of judgement Going viral for the wrong reasons How to grow on TikTok and Instagram authentically Building confidence and finding your voice Why personal brand matters more than ever Juggling kids and business The truth about client boundaries and giving up weekends Life as a creator behind the chair The future of the industry & where Holly is heading next Follow Holly over on TikTok & Instagram Follow Katie over on Instagram Get the Salon Success Manager App FREE trial here Find Out More About Our Retreats Here

I sat down with Giulianna who is part of my GROWTH Mastermind. To talk through her journey over the last six months, and what came out of it was such a real reflection of what so many business owners experience behind the scenes. She’d been in business for around ten years. Working hard. Doing well enough. But never really feeling in control. Her words, not mine. She talked about treating her business like something she did, rather than something she ran. Guessing her figures. Relying only on social media. Feeling busy but not strategic. Wanting more, but not knowing where to focus. Joining Mastermind felt like a big risk for her. She questioned the timing. She worried about money. She wondered if she was ready. But she took the risk and joined. She went onto:  Learning her numbers properly. Building a plan instead of reacting. Using email marketing instead of relying solely on posting. Hiring and trusting a team. Stepping back from the tools without everything falling apart. The result? She’s moved from £4k months to consistent £10k+ months, with part-time staff, more space to think, and a business that finally feels intentional. What I really appreciate about this conversation is how open she is about the process. The doubts. The learning curve. The mistakes. And the confidence that comes when you stop guessing and start leading your business properly. If you’ve ever felt like: “I know I’m capable of more than this” “I’m busy but something still feels off” “I want to grow, but not at the cost of my sanity” Then you need to get on the waitlist for mastermind! APPLY HERE

In this honest and wide-ranging episode, Katie and Amy sit down for a candid conversation about what it really looks like to be a mum, a partner, and a businesswoman with big ambition. From choosing the right partner to the pressure of buying a house, to navigating guilt, comparison, and imposter syndrome, nothing is off limits. If you’ve ever felt torn between being a present parent and a driven entrepreneur… if you’ve ever questioned whether your relationship can withstand your growth… or if you’ve ever felt “not enough” thanks to social media, this episode will make you feel understood, grounded, and empowered again. The truth about balancing motherhood and business (and why guilt is so universal) Why choosing the right partner is one of the biggest business decisions you'll ever make Traditional vs modern relationship roles, and how to make them work today Renting vs buying: why freedom may matter more than a mortgage The story of nearly buying a house before lockdown, and how it would’ve caused bankruptcy Imposter syndrome, social media pressure, and protecting your energy Why you must curate your circle and surround yourself with the right people How to build a life based on happiness, not society’s expectations This is the real conversation every ambitious woman needs, honest, unfiltered, and full of permission to build life yourway.  FREE Goal Planner: Create your yearly and 5-year goals and break them into a clear plan 👉 Download Here Salon Success Manager App : Finally understand your income, outgoings, and treatment profit margins 👉 Start Your Free Trial Here

Join the mastermind waitlist by applying here Last week I went live on instagram with my gorgeous client Georgia, who’s been in my Growth Mastermind for just three months. And her journey is one I know so many of you will see yourselves in. When she joined, her business was still very much a side hustle alongside a part-time job. She was exhausted, overthinking everything, and stuck in that horrible in-between phase where you know you want more… but you’re scared to fully commit. Fast forward three months: She’s left her job She’s gained over 100 new clients Her income has tripled And most importantly, she’s clear and confident in her business for the first time But what I love most about this conversation isn’t the numbers. It’s the honesty. We talk about the fear of leaving “safe” income. That feeling of being busy but not really moving forward. How comfort can quietly cap your growth. And how having the right support and structure changes everything. Georgia shares exactly what clicked for her, what she stopped doing, and why going all-in was the turning point. If you’re currently: – juggling a job and your business – feeling burnt out but scared to let go – or knowing deep down that you’re capable of more Please go and listen to this replay. You don’t need to rush anything. You don’t need to make a big decision today. But you do deserve clarity.

Meet Natalie who is part of my Growth Mastermind and just signed up for another 6 months! Her journey is such a powerful reminder of what can happen when you lead with heart and finally back yourself. When she joined, she felt lost in her direction, unsure whether she was even “ready” to invest again after past experiences. She’d worked with other coaches before, but nothing had clicked in the way she needed. What she really wanted was… someone who understood her. Someone she felt safe with. Someone she could actually be herselfaround. Fast forward to now… and the transformation is unbelievable. Natalie has: • Built a rapidly growing waitlist (and her team member now has one too) • Become fully booked months in advance • Grown her confidence to the point of showing up unapologetically • Hit viral growth on TikTok — attracting dream clients who feel deeply connected to her • Re-signed for another 6 months because she’s only just getting started What I love most is how she did it. Not through complicated funnels or endless strategies… but by leading everything with genuine emotion, passion, and honesty. She talks the way she speaks in the salon. She shares from the heart. She shows up as herself, and people feel that. Her story is such a reminder that standing out in business isn’t about being perfect. It’s about being real. Being consistent. And letting people see the person behind the brand. Check out Natalie by clicking here Apply for mastermind by clicking here

Download your FREE goal planner here Apply for mastermind by clicking here In this solo episode of The Life of KG, Katie answers your biggest questions around business growth, boundaries, motivation, passive income, and how to step into your true CEO role. From surviving the Christmas rush to building a business that runs without you, this episode gives you real, practical advice you can implement straight away, whether you're a salon owner, clinic owner, trainer, or any service-based business in the beauty industry. In This Episode, We Cover: How to cope with the pressure of always being “on” for clients & team The mindset shift needed to grow from fully booked therapist to CEO What to do when you’ve completely lost motivation The boundaries every business owner needs as they scale How to protect your peace while running and growing a team Systems you must have in place before hiring or launching Where to start with passive income when you’re still in the treatment room Should you launch a course or a membership first? Smart scaling strategies for quiet months like January Whether making money “while you sleep” is actually real How to know if your business model is truly scalable The biggest mistakes Katie made while growing (and how to avoid them) This Q&A is raw, relatable and full of simple shifts that can help you build a stronger, more sustainable business. Please subscribe, leave a 5-star review and share it with someone who needs this advice today. Your support helps us reach and empower more women in business

Loved doing this Client Success Story with Jodie Brown. Jodie came into Growth Mastermind a few months ago feeling like something was missing. She was working hard, doing everything she could, but still felt like she wasn’t quite hitting the level she knew she was capable of. She wanted community. Direction. And women around her who understood the journey she was on. Fast forward to today and her business looks completely different. - She’s expanded her salon. - She’s grown her team. - Her courses are consistently selling out. - And her revenue is up by around 75%! Which even surprised me when she said it live. What I love most is how she’s built this growth. Not through big leaps, but through consistency, proper systems, understanding her numbers and implementing every single week. She’s one of those women who listens, takes action and watches things shift quickly because of it. If you're interested in applying for mastermind, apply by clicking here! Go and check out Jodies website here

This is the episode I never thought I’d record. After 16 years of running my award-winning salon, I’ve had to make one of the hardest business decisions of my life, to close its doors. Just weeks before moving to Dubai, I received notice that the building was being sold. What followed was shock, heartbreak, and a huge test of resilience. In this raw and honest conversation, I open up about the reality behind closing a long-standing business, how I supported my team through redundancies, and the unexpected lessons it’s taught me about focus, letting go, and growth. If you’re a salon owner, educator, or coach building your next chapter, this episode will remind you that sometimes the universe forces a pivot, not to break you, but to redirect you. In this episode, I share: What really happened when I got the call to vacate my salon The emotional reality of letting go of your first business How I navigated redundancy and looked after my team Why multiple income streams saved me (and how to build them the right way) The power of focus and how it led to a £200k launch in my coaching business Why resilience is the number one skill every entrepreneur needs UPDATE: THE SALON BUILDING WAS SOLD IN THE END AND THE TEAM WAS EXTREMELY SUPPORTIVE. THE TEAM WAS GIVEN THE CLIENTS TO SET UP THEIR OWN BUSINESSES & THOSE THAT WANTED JOBS WE HELPED. COULDN'T HAVE ASKED FOR A BETTER TEAM DURING THIS TIME. UNFORTUNATELY CLOSING THE SALON CAME WITH A LOT OF TROLLING WHICH I HAVE HAD TO DEAL WITH. Apply for the mastermind by clicking here Join one of my retreats here

Next up on our Client Success Live Series over on Instagram is Jennifer from Balayage Baby. Jennifer joined my SCALE mastermind in July. Not even halfway through the programme… and she’s already: Dropped a day behind the chair Doubled her income Built a team from her home salon Created more freedom in her week And yes, she works from home. I know so many stylists feel like that caps their potential, but Jennifer is proving the complete opposite. She’s built a beautiful, luxury experience from an annex in her garden with its own entrance and car park. Her clients love it… and it’s allowed her to grow in ways she didn’t expect. What I loved most was hearing her talk about confidence. She said she always wanted more but didn’t know how to get there… and now she’s hiring, launching education, and planning new income streams she once thought were “too big.” This is why I do what I do. The strategy matters, but the implementation is where the magic happens. And she implements. Every single week. Check out Jennifers instagram by clicking here! Want to apply for the next cohort of mastermind? Apply by clicking here! Or DM the word " MASTERMIND" over on my insta!

Welcome to my client success story lives over on Instagram & we wanted to stream them here on the podcast too! Today I interviewed Maria from Tilly Lash. A product line, supplier & training academy. Maria has been within the SCALE Mastermind for the past 12 months and wow, she has done incredible. When Maria joined me, she wouldn’t even turn her camera on. She avoided face-to-cams, avoided being seen, avoided using her voice. She had all the knowledge, all the passion, but none of the confidence to show it publicly. Twelve months later she’s everywhere. Her TikTok is flying. Her shop and online store have grown massively. People now travel to buy from her and train with her because they know the woman behind the brand. What changed everything for her was having support, community and someone in her corner who actually cared about her winning. She said something on the live that really stuck with me: “You didn’t just teach me business. You helped me believe I could actually do it.” And that’s why I share these stories. Success doesn’t come from the “perfect” strategy. It comes from taking the scary steps, showing up when you don’t feel ready, surrounding yourself with the right people, and letting yourself grow. Go and check out Tilly Lashes website here: https://www.tillylash.com and there instagram by clicking here Want to apply for the next cohort of mastermind? Apply by ⁠clicking here! ⁠ ⁠Or DM the word " MASTERMIND" over on my insta! ⁠

DOWNLOAD MY FREE GOAL PLANNER HERE DOWNLOAD THE SALON SUCCESS MANAGER HERE In this solo episode, I’m answering your biggest business questions, from cash flow to scaling, pricing, and mindset. Whether you’re running a salon, clinic, or coaching business, this episode is packed with honest advice to help you grow a business that pays you properly and gives you freedom. Here’s what we cover: - How to manage cash flow like a CEO (and why most owners get it wrong) - Should you go all in or keep your 9–5? My honest advice - The biggest pricing mistake new business owners make - Turnover vs profit — what really matters - Why you must niche down to grow faster - How to stop comparing yourself to others online - Building resilience through the highs and lows - How to delegate like a boss (and stop trying to do it all) - Creating consistent monthly income through memberships and payment plans - Knowing when you’re ready to scale — and when you’re not - How to stay motivated during slow seasons - Spotting burnout before it takes over If you’ve ever felt overwhelmed, underpaid, or unsure what to focus on next, this episode will give you clarity, motivation, and direction.

In this straight-talking solo, Katie Godfrey breaks down why momentum, not motivation, decides your results. After 16+ years in business, Katie shares the three habits that keep you moving forward when life gets messy: be obsessed with your why, take daily action, and protect your focus. You’ll hear why repeating what works beats chasing shiny objects, the truth about business longevity, and how execution, not knowledge, creates growth. If you’re a salon owner, trainer, or coach who wants staying power (and profit), this one’s for you. What You’ll Learn: The 3-part momentum framework: Obsession, Action, Focus Why knowledge isn’t power, execution is How to stay consistent when you’re tired, busy, or overwhelmed The unsexy truth about repetition (and why it prints results) A practical way to find cash to invest without new income Love this episode, please share online and tag Katie at @kg_katiegodfrey Find out more about Salon Success Manager today to get clear with your numbers! Join our LIVE podcast event here