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The Matt Gray Show
Podcast

The Matt Gray Show

139
3

I create content to help you grow your audience, brand, and community through proven systems.

I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses.

I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

I create content to help you grow your audience, brand, and community through proven systems.

I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses.

I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

139
3

how I beat the Instagram algorithm (and gained 968,000 followers) I EP 139

Work with me: https://fos.now/qOYGgE Get The Carousel Template Checklist here: https://fos.now/dmiGcZ Carousels are one of the most dominant content formats on Instagram right now. They're also one of the most underused. Carousels alone have driven over 10 million views, 50,000 saves, and generated thousands of new followers for my Instagram account. But what most people don't see is the structure behind those posts and what those carousels are actually doing when you're not online. In this video, I walk you through exactly how we build Instagram carousels as leveraged assets that tell stories, deepen our brand, provide enormous value, and flex our eye for design. I break down the 4 carousel styles we use, the actual design process from copy to export, and why these carousels keep performing weeks and months after we post them. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/jQWoDk Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/PXbmAz Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/404bEyr Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 01:12 - Section 1: The 4 Carousel Styles 03:35 - Section 2: The Design Process 06:16 - Section 3: The CTA 07:55 - Section 4: Why Carousels Actually Work 08:41 - Section 5: Best Carousels Ever #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry Yesterday
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12:08

how to become a storytelling genius (the addiction framework) I EP 138

Work with me: https://fos.now/TTkEyL Get the Storytelling Growth Assessment here: https://fos.now/IGdgJx In this video, I break down the psychology behind addictive storytelling, the five-line framework I use in my own business, and how to turn a single story into revenue without sounding salesy. I'll show you how to open curiosity loops that hold attention, move people from awareness to action, and connect your call to action so it feels inevitable instead of forced. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yBAMYL Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/WTPXcC Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4kHNanU Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:40 - Make Your Stories Addictive 02:37 - Use Storytelling as Your Growth Engine 04:43 - Your Story is Your Unfair Advantage 07:17 - The Five-Line Story Framework 10:02 - Turn Stories into Sales 12:08 - The Content Waterfall System #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 days
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15:55

the AI system that replaced my to-do lists I EP 137

Work with me: https://fos.now/DrKYJU Get The AI Readiness Assessment here: https://fos.now/IWgoIE In this video, I show you the 3 ways I use AI to reclaim lost energy, get off the hamster wheel, and start getting real leverage in my life and business. I walk through my memory offload system using monthly personal board meetings, decision compression to cut my decision load by 90%, and how to turn everything in your head into repeatable, scalable infrastructure. You'll see how to stop mental clutter by using AI for storage instead of your brain, reserve cognitive load for decisions that most need you, and systemize anything you do more than twice so it never lives only in your head again. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/YMWqnr Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/OAgtaR Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4kULmbq Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:36 - Memory Offload 05:58 - Decision Compression 12:20 - Systemization #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 1 week
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15:31

how to build a personal brand so magnetic they beg to buy I EP 136

Get the Personal Brand Snapshot Exercise here: https://fos.now/lhGpQv Do you want my help systematizing your business? Go here: https://fos.now/mrxdDv Building a profitable personal brand is simpler than most people think. I went from zero to 2 million followers in 18 months, scaled Founder OS to over $700K per month, and now coach billion-dollar founders. What I’ve learned is that the difference between a brand that pays you and one that drains you isn’t luck or talent, it’s understanding and applying a few key levers. In this video, I break down the five levers that turn attention into income. You’ll learn how to identify your zone of brilliance by aligning what you enjoy, what the market rewards, and what your audience actually needs. We’ll define your Brand DNA so your messaging, visuals, and positioning reinforce each other. I’ll show you how to build a Content GPS that moves people from rented platforms to an audience you own and into monetization, how to choose a distribution strategy that fits your strengths, and how to design an offer stack that naturally guides customers from entry-level offers to high-ticket programs. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/ctENkZ Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/YrEKAv Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/ouZMzr Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:37 - Find Your Zone of Brilliance 02:31 - Define Your Brand DNA 05:20 - Build Your Content GPS 09:31 - Choose Your Distribution Strategy 15:08 - Build Your Offer Stack #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 weeks
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18:02

I reverse engineered how to make $1M selling your expertise I EP 135

Get the 5 Scalable Models Self Audit here: https://fos.now/gggSzi Do you want my help systematizing your business? Go here: https://fos.now/NCLksd Everyone wants to make a great living doing what they're actually good at. The real challenge isn't finding your passion, it's knowing how to package it into something people will pay premium prices for. In this video, I break down 5 high ticket business models making coaches and consultants anywhere from $10,000 to over $100,000 per client. I show you how to choose the one that fits your strengths without burning out or diluting the work you love. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/lIiCFP Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/aJhLXE Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4resvKK Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 01:22 - Model 1: Group Coaching 03:50 - Model 2: Masterminds 07:26 - Model 3: DIY Program + Mentorship 10:55 - Model 4: Done-For-You Services 14:28 - Model 5: Hybrid Operating System #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 weeks
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19:01

how to build a brand that becomes impossible to ignore I EP 134

Get the Media Company OS here: https://fos.now/yt-gd-discover-media-company-os Do you want my help systematizing your business? Go here: https://fos.now/yt-apply-576 I met with a wealth management firm in London that manages $750M in assets. They brought us in to help build a media company inside their organization. In conservative industries such as wealth management, brand recognition is often the primary constraint. The challenge is to create cultural relevance and trust at scale without compromising credibility or standards. In this video, I walk through the systems we put in place to make that shift. We covered their LinkedIn OS, a content waterfall that turns one idea into consistent distribution, the org chart required to run media internally, and how to expand into Instagram and YouTube while maintaining quality. This is the same operating model we use inside Founder OS to help founders turn expertise into distribution, and distribution into long-term leverage. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-576 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-576 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-576 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 01:33 - LinkedIn OS 12:44 - Content Waterfall 17:41 - Org Chart #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 3 weeks
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25:16

The 5 levels of business in 12 minutes I EP 133

Get the 5 Levels of Business Checklist here:https://fos.now/yt-gddiscover-the-5-levels-of-business Do you want my help systematizing your business? Go here: https://fos.now/yt-apply-575 I spent the last 16 years learning the five levels of business. Today, I work where I want, when I want, and my portfolio of online companies generates over $13M per year. What I learned is simple: founders don’t stall because they lack effort; they stall because they use early-stage behaviors in businesses that have already outgrown them. Every level requires letting go of old identities, systems, and habits. In this video, I break down the five levels of business, what breaks at each stage, and what you need to build to scale without burning out. You’ll learn how to get your first real traction, stop being the bottleneck, focus on what a CEO actually owns, create leverage through systems and people, and think in decades instead of quarters so you can build something that lasts. Want to LEARN proven systems to grow your personal brand? Go here:https://fos.now/yt-newsletter-575 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-575 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website:https://fos.now/yt-founder-os-575 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:34 - The Scrapper 03:04 - The Operator 04:53 - The CEO 07:27 - The Empire Builder 09:11 - The Icon #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 3 weeks
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12:37

once you clone yourself with AI, everything changes I 132

Get the Clone Yourself Checklist here: https://fos.now/yt-gd-discover-clone-yourself-checklist Do you want my help systematizing your business? Go here: https://fos.now/yt-apply-574 In this video, I break down the simple two-step system I use to clone myself with ChatGPT. You'll see my actual documentation system, how I've systemized the 7 core aspects of the customer journey, how to upload your authentic voice and stories, and how to offload 80% of your daily decisions to AI so you can focus on what actually matters. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-574 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-574 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-574 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 03:40 - Documenting The Context 06:04 - Systemize Your Business 07:27 - The Business Assembly Line 08:43 - The Core Business Systems 10:01 - The Instructions For Your Clone 11:04 - Delegation Through Playbooks 15:43 - Removing The Founder Bottleneck 19:03 - Scaling With Systems #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 4 weeks
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24:03

how to turn creative genius into a scalable business (ft. Sam Kolder) I 131

Get the Most Beautiful Business workbook here: https://fos.now/yt-gd-discover-the-most-beautiful-business-model-workbook-1 Get my Offer Stack Pyramid here: https://fos.now/yt-gd-discover-the-offer-stack-pyramid-1 Do you want my help systematizing your business? Go here: https://fos.now/yt-apply-572 In this video, I sit down with Sam Kolder for a whiteboard session I can't stop thinking about. Sam has created some of the most iconic creative work on the internet. His portfolio speaks for itself. But here's what most people miss: the real value didn't come from the creative work alone. It came from how he built his entire life around protecting creative energy while running a real business. We spent hours at the whiteboard breaking down the invisible systems behind creative flow. How to build offers around who you actually are. How to design your life so your best work shows up without burning out. How to merge goat-level creativity with the kind of structure that sets you free. This is what it looks like when you stop choosing between creativity and business, and start building both. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-572 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-572 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-572 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 1 month
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5
24:07

copy this X posting strategy, it’ll get you 368,000 followers I EP 130

Get my X Growth Blueprint here: https://fos.now/yt-gd-discover-the-x-growth-blueprint Want my help scaling your business using systems? Book a free Systems Audit call here: https://fos.now/yt-apply-568 In this video, I break down the exact content engine I’ve used repeatedly to turn organic content into real leverage, predictable growth, and long-term wealth. This isn’t about chasing virality. It’s about building a founder-led media asset that compounds over time. You’ll learn how to think like a content asset manager instead of a creator, how to identify your competitive edge and zone of brilliance, why iteration matters more than going viral, how to separate signal from noise, and how content becomes the foundation for products, monetization, and community. If you want to build content that actually turns into a business, this video will show you the mindset, systems, and principles that make it inevitable. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-568 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-568 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-568 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:25 Study the Masters 03:37 Find your true voice 04:35 Positioning Statement 05:25 Create your writing system 08:15 Listen to the feedback 10:11 Optimize your profile 12:05 Connect with the right people 14:50 Build the flywheel #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 1 month
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5
19:30

everything Elon Musk would teach you if you paid attention I EP 129

Get The Algorithm Deletion Exercise here: https://fos.now/yt-gd-discover-elon-musk-algorithm-checklist Do you want my help systematizing your business? Go here: https://fos.now/yt-apply-569 In this video, I reveal the 5 operating mechanisms Elon Musk deploys across every company he operates. More importantly, the versions of these mechanisms you can use without destroying your life, your team, or your sanity. If you've ever wondered how one human builds rockets, cars, AI labs, and brain interfaces all while melting down on Twitter, here's the real answer. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-569 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-569 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-569 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:55 - Mechanism 1: Maniacal Sense of Urgency 04:50 - Mechanism 2: The Algorithm 10:45 - Mechanism 3: Build Unreasonable Teams 13:42 - Mechanism 4: Iterate at The Speed of Thought 16:34 - Mechanism 5: Engineer to Scale Beyond Yourself #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 1 month
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20:03

business is hard until you design it like this I EP 128

Get my business model workbook here: https://fos.now/yt-gd-discover-the-most-beautiful-business-model-workbook Do you want my help systematizing your business? Go here: https://fos.now/yt-apply-567 Over the last 16 years, I’ve built 4 successful companies and studied more than 400 different business models. Along the way, I’ve come up with what I believe is the most beautiful business in the world. In this video, I break down the 6 phases: traffic, entry points, the math, products, Content GPS, and the real goals behind this model. After studying over 400 businesses for years, I realized this was the exact model I wanted to build. Today, thousands of founders come to me to install this exact beautiful model in their own businesses. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-567 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-567 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-567 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:57 - Traffic 06:06 - Entry Points 09:22 - Products 15:33 - The Content GPS 20:14 - The Math 23:58 - Goals #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 1 month
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6
30:26

Give Me 15min And I'll Teach You How To Make $1M With Content I EP 127

Get my 48-hour Content Ignition Plan here: https://fos.now/gd-yt-discover-the-48-hour-content-ignition-plan Do you want my help scaling your business? Go here: https://fos.now/yt-apply-566 There's a simple way to make your first million dollars with content, but almost no one talks about it. I treat content like a system, not a lottery ticket. A system that's powered a $13M+ portfolio of online businesses across three different industries. In this video, I break down the exact content engine I've used multiple times to turn organic content into real leverage, predictable growth, and long-term wealth. You'll learn how to think like a content asset manager instead of a creator, how to find your competitive edge and zone of brilliance, why iteration beats virality, how to separate signal from noise, and how content becomes the foundation for products, monetization, and community. If you want to build content that actually turns into a business, this video will show you the mindset, systems, and principles that make it inevitable. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-566 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-566 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-566 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship 00:00 - Intro 00:38 - Finding Your North Star 02:18 - Iteration 04:38 - Signal VS Noise 06:44 - How Attention Turns Into Money 09:52 - Offer Evolution 12:19 - The Systems Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 1 month
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0
5
14:26

AI CEO: how I design a business that runs itself I EP 126

Get my free 1 Hour AI Playbook here: https://fos.now/yt-gd-discover-1-hour-ai-playbook-1 Do you want my help systematizing your business? Go here: https://fos.now/yt-apply-563 In this video, I sit down with 30 high-powered CEOs from Founder OS for a live AI jam session. I walk through how I use AI as a business adviser with my 10x profit project that functions almost like a board of advisers whenever I'm creating anything. This is from my high-growth community helping founders build their founder-led brands and remove themselves from operations. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-563 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-563 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-563 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 months
0
0
8
19:37

the simple way to make 2026 your best year (no motivation required) I EP 125

Get my free 2026 Planning System here: https://fos.now/yt-gd-discover-2026-planning-system Do you want my help scaling your business? Go here: https://fos.now/yt-apply-562 Every December, you start planning out your next year. Sure enough, the plans you make don't even make it to February. This year, it's time to do it differently. I've designed an entire system, the same one I've used over the past 16 years. It's not just prettier, it's actually designed on proven systems that will help you dial in your company, your health, and your growth. In this video, I'm going live and actually filling out my plan for 2026. You can get the entire template via the link in the description and follow along. I walk through the 8-step system: reflection on what worked and what didn't, pattern recognition to spot what elite performers see, setting your core theme, creating your 2026 hit list, building your vision board (neuroscience, not manifestation BS), materializing your plan physically, establishing your review rhythm, and implementing daily systems. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-562 Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-562 Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-562 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:35 - Reflection 06:02 - Pattern Recognition 09:07 - Core Theme 11:37 - 2026 Hitlist 18:03 - Vision Board 18:54 - Review Rhythm 19:42 - Systems Implementation #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 months
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23:43

How To Make 6 Figures/Year with Instagram (copy me) I EP 124

Get my free 10x Instagram Playbook: https://fos.now/yt-gd-discover-10x-instagram-playbook Want my help scaling your business using systems? Book a free Systems Audit call here: https://fos.now/yt-apply-559 Most people are sitting on thousands of Instagram followers and making $0. Not because Instagram doesn’t work, but because they’re missing one critical system that turns attention into revenue. In this video, I break down the exact Instagram + ManyChat system I used to go from zero to over a million followers and generate millions in revenue. You’ll learn how I convert 5 to 10,000 potential clients per month, move people off Instagram and into an owned email list that compounds over time, and turn content into a predictable growth engine that monetizes consistently in 2026 and beyond. Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-559 Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-559 Want to WORK with a team of A-players? Apply to Founder OS here: www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-559 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:30 - Why Your Followers Aren’t Making You Money 01:46 - Why Instagram Is The Best Opportunity Right Now 02:20 - How To Collect Thousands Of Emails Per Month 11:54 - The Content Strategy That Actually Converts 14:06 - From Zero To Scale - The Path Forward #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 months
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17:18

how I use AI to run my company (in just 7 steps) I EP 123

Get the Guide to AI Productivity here: https://fos.now/yt-gd-discover-guide-to-ai-productivity Do you want my help systematizing your business? Book a free call here: https://fos.now/yt-apply-558 In this video, I break down the AI workflow that powers the core departments of my company. I show you how to unlock an extra 40% of productivity at each step so you can 10x the productivity of your team. You'll see how I use AI projects for Instagram carousels, viral tweets, YouTube scripts, lead magnets, email courses, operations, customer success, and more. This is how you build real leverage in your business. Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-558 Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-558 Want to build the future with us? Apply to Founder OS here: www.founderos.com/careers Connect with me: Website: https://fos.now/yt-founder-os-558 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:24 - The Prompts 02:08 - Organize Your Systems 05:28 - Building Your Project Knowledge 09:34 - Projects Instructions + Memory Setup 12:37 - Create Project For Every Format 14:39 - Team Integration 16:07 - Weekly Improvement #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 months
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18:21

6 Al Skills That Will Make You Rich In 2026 I EP 122

Get my free 1 hour AI Playbook: https://fos.now/yt-gd-discover-1-hour-ai-playbook Want my help scaling your business using systems? Book a free Systems Audit call here: https://fos.now/yt-apply-557 AI just made one of its biggest jumps forward, and if you’re not building the right skills right now, you’re already starting behind the curve. Over the past year, I’ve been running my entire company through Claude, ChatGPT, Whisperflow, and a full AI-powered workflow, and in this video I’m breaking down the six core AI skills every founder needs to scale faster, work less, and build real leverage. You’ll learn how to turn your voice into clean, polished writing instantly, how to build a complete content engine using Claude projects, how to create a world-class YouTube scriptwriting system, how to turn sales calls into copywriting gold, how to build a second brain that drives smarter decisions, and how to map your entire business into AI systems that save you hours every day. By the end of this video, you’ll understand how to use AI as a true strategic partner instead of just another tool, so you can grow faster without adding more chaos to your business. Already doing $30K+/month? Come to my next free workshop and I’ll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-557 Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-557 Connect with me: Website: https://fos.now/yt-founder-os-557 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:18 - Voice-to-Text Mastery 02:20 - AI-Assisted Content Creation 08:30 - Building SOPs with Loom AI 09:50 - Sales Analysis 11:30 - Data-Driven Decision Making 15:45 - Prompting and Workflow Design #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 months
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6
18:30

LinkedIn is about to change forever (and nobody even realizes) I EP 121

Get my free LinkedIn Growth Deck here: https://fos.now/gd-yt-discover-linkedin-growth Do you want my help scaling and systematizing your business? Book a free call here: https://fos.now/yt-apply-556 In this video, I break down the complete strategy behind growing my LinkedIn to 846,000 followers in 36 months without spending a dime on ads. I'm pulling back the curtain on how to create viral content that actually converts to real business results. I walk through how to build a profitable profile that converts visitors into customers, the 9 elements of viral LinkedIn content, how to create an engagement machine that tricks the algorithm, the content systems that prevent you from burning out on the platform, and more. Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → www.founderos.com/workshop Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-556 Connect with me: Website: https://fos.now/yt-founder-os-556 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:31 - The Growth 01:00 - The Stats 02:10 - The Problems 02:50 - The Framework 03:42 - Profitable Profile 05:50 - Viral Visuals 06:28 - Content Types 07:54 - CTA Science 09:09 - Hook Formula 10:35 - Growth Formula 14:18 - Growth Checklist #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 2 months
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16:47

how to build a personal brand so magnetic they beg to buy I EP 120

Get my free Founder Identity Infrastructure here: https://fos.now/yt-gd-discover-founder-infrastructure-guide Do you want my help scaling and systematizing your business? Book a free call here: https://fos.now/yt-apply-554 In this video, I sit down with Alex Ikonn, founder and CEO of Intelligent Change. We cover the Founder Identity Infrastructure for seamlessly linking your founder identity to your personal brand, the Content GPS system, and the most important question in business: "What would this look like if it were fun?" Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yt-workshop-554 Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/yt-newsletter-554 Connect with me: Website: https://fos.now/yt-founder-os-554 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 01:42 - The Founder Identity Infrastructure 09:00 - The Content GPS 21:43 - The Most Important Question in Business #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.
Business and industry 3 months
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6
23:48
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