The Outbound Sale Podcast

Brought to you by Leadium Kevin chats with Outreach.io about the factors a business must consider when deciding on whether to outsource or hire an in-house sales development team for their lead generation strategy as well as the three things you should look out for when vetting outsourced agencies. Connect With: Kevin Warner:  Leadium // LinkedIn Joe Vignolo: Outreach // LinkedIn The Outbound Sale Podcast:  Website // LinkedIn // Twitter The Sales Engagement Podcast: Website // Subscribe

Brought to you by Leadium 60% of B2B professionals say email is the most effective outbound channel when it comes to revenue generation. So it goes without saying, that you as an outbound sales expert, need to understand everything that may affect email deliverability to your prospect inboxes. Kevin and Mike are breaking down what is happening behind the scenes at every email service provider when it comes to analyzing email content, engagement rates, spam traps, domain reputation and more on this week’s episode of The Outbound Sale Podcast. Show Notes Connect With: Mike MacDonald: SPJ GTM // LinkedIn // Twitter The Outbound Sale Podcast: Website // LinkedIn // Twitter Kevin Warner: Leadium // LinkedIn // Email

Episode 4: How Outreach.io Built a Million-Dollar Outbound Sales Program through Effort, Curiosity, and Automation

When you’ve sent, and more importantly tested, over 2 million outbound emails in a single year spanning multiple industries and job titles, you learn a few things about subject lines that convert. Plain and simple, if your outbound emails aren’t getting opened, then your message isn’t reaching your prospects - and that’s why the subject line is so important. In this episode, Kevin Warner (CEO, Leadium) and Mike MacDonald (Partner, SPJ GTM) are sharing the writing tips and tech that you need to consider when crafting your next outbound email subject lines. Show Notes Connect With: Mike MacDonald: SPJ GTM // LinkedIn // Twitter The Outbound Sale Podcast: Website // LinkedIn // Twitter Kevin Warner: Leadium // LinkedIn // Email

Brought to you by Leadium Maybe you’re the owner of a small business, a sales leader for an enterprise sales organization, or just starting your own startup - Kevin Warner (Co-Founder of Leadium) and Mike MacDonald (Partner of SPJ GTM) cover the importance Outbound Sales plays in your revenue growth. In the episode, you will learn how vastly different outbound sales programs are for enterprise and small to midsize businesses (SMBs). You will take away the keys to understanding how your business should approach Outbound to make it your #1 customer acquisition channel. Show Notes Connect With: Mike MacDonald: SPJ GTM // LinkedIn // Twitter The Outbound Sale Podcast: Website // LinkedIn // Twitter Kevin Warner: Leadium // LinkedIn // Email

Brought to you by Leadium In 2018 Leadium grew 400% year-over-year running successful outbound sales programs for hundreds of clients across the country. We must be doing something right, and thought, why not talk about it? Welcome to The Outbound Sale Podcast! We want to share our knowledge, strategies, and insights about outbound sales so that you - you savvy marketing  leader/business owner - can get qualified leads quicker, set appointments with key decision makers, crush revenue goals, and...hell, be a superstar at your job and actually get some acknowledgement from your boss! Show Notes Connect With: Mike MacDonald: SPJ GTM // LinkedIn // Twitter The Outbound Sale Podcast: Website // LinkedIn // Twitter Kevin Warner: Leadium // LinkedIn // Email