The Owner Operator Podcast

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ ⁠https://skool.com/ownrops In this episode of the OWNR OPS Podcast, I sit down with Jacob Neffendorf from Rise Online Ads & Land Clearing Growth to break down exactly how land clearing operators go from one machine to booked solid by fixing their lead flow. This week is all about one thing: 👉 How people find out you exist — and how you turn that attention into real jobs. What you’ll learn in this episode: ☑️ How to build a predictable lead flow instead of relying on word of mouth ☑️ Why Google Business Profile is non-negotiable (and how to actually rank it) ☑️ The fastest way to stand out in your local market with 10+ reviews ☑️ Why most land clearing companies are losing money on ads (and how to fix it) ☑️ How to dominate small local service areas before expanding ☑️ Why documenting your work beats “creating content” ☑️ The Speed-to-Lead rule (and why calling fast matters more than lead volume) ☑️ How 6–8 follow-ups dramatically increase booked jobsIf you’re in land clearing, forestry mulching, or fire mitigation and want a predictable flow of work, this one’s for you. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownerops-spotify 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops In this episode of the OWNR OPS Podcast, Tyler “StumpGuyTy” Mumford breaks down the exact cold texting system he used to build a $275K solo operator stump grinding business, with 60–70% of revenue coming from B2B subcontract work.This is a simple, repeatable way for contractors to land consistent subcontract jobs without ads or cold calling strangers all day. Inside the episode: ✅ How to identify your ideal B2B target contractor ✅ Using Google Maps Scraper to build lead lists ✅ The exact cold text message that gets responses ✅ Why Tyler sends 40 cold texts per day ✅ Turning cold texts into warm calls that convert ✅ What to say when contractors ask about pricing or equipment ✅ Why contractors prefer subbing work instead of buying equipment ✅ The follow-up text that unlocks more responses ✅ How this works for stump grinding, land clearing, excavation, driveway grading, and more. If you want predictable B2B work and to become the go-to subcontractor in your market, this episode is a must-watch. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownerops-spotify 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops In this episode of the OWNR OPS Podcast, I’m back with Jacob Neffendorf of Rise Online Ads / Land Clearing Growth to break down the best land clearing markets in the U.S., and why market selection matters, but doesn’t limit your ability to hit seven figures. Jacob runs ads for 100+ land clearing companies nationwide, and we get into the real-world data behind: Top land clearing states Why the South dominates demand (climate, regrowth, terrain, year-round work) Search volume vs competition: how to judge a market before you commit The “2,500 searches / 10 competitors” framework (and the math behind predictable weekly jobs) Average ticket sizes (skid steer vs dedicated mulchers) + what drives bigger contracts The real costs of mobilization, and why job size matters (especially with big iron) When it actually makes sense to upgrade from skid steer mulching → dedicated machines New vs used equipment strategies from top operators (warranty, dealer support, downtime) If you’re running a land clearing or forestry mulching business or thinking about starting one, this episode will help you pick smarter markets, price better, and scale without killing cash flow. 🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownerops-spotify💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=ooWant to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops In this episode of the OWNR OPS Podcast, I’m sitting down with Tyler Mumford (StumpGuyTy) from Grind Time Stumps to break down what it really takes to win as a solo owner-operator in the stump grinding business. Ty shares his real 2025 numbers, what changed from year one, and the #1 thing most guys get wrong: they buy the machine before they learn how to land jobs. If you’re trying to start a stump grinding business, get more stump grinding leads, or build a simple blue-collar service business with strong cash flow, this is the playbook. What you’ll learn: ✔️ How StumpGuyTy made $200K in 2025 running solo ✔️ The hardest part of stump grinding: landing jobs (not grinding stumps) ✔️ His contractor outreach system: cold texting → calling → referrals ✔️ Why he says: rent before you buy (prove demand first) ✔️ When to start saying NO to bad jobs (and make more per hour) ✔️ Contractor work vs direct customers (and how the mix shifts over time) ✔️ How referrals start compounding once you deliver a great experience If you’re an owner-operator and you’re trying to get your next 10 jobs, this episode will give you the exact mindset + actions to move. 🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownerops-spotify💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=ooWant to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

In this episode of the OWNR OPS Podcast, Bodhi Gallo from Stryker Digital shares about his biggest lesson from 2025:Go from player to coach — and delegate at the right time.We cover:✅ When to delegate (and when NOT to)✅ How to stop being the bottleneck✅ Simple SOPs that actually get used (short videos + quick memos)✅ How Bodhi trains sales reps faster using AI✅ AI tools they’re using: ChatGPT, Claude, Replit (+ Whisper Flow)✅ Why building a brand matters more than ever for home service businessesIf you own a local service business — this will help you build systems, train your team, and get more done without burning out.🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownerops-spotify💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=ooWant to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️⁠⁠ https://skool.com/ownrops⁠⁠ Can AI actually help blue collar businesses grow faster, price smarter, and create content at scale? Jacob Neffendorf says yes—and he’s built the systems to prove it. In this episode, Austin Gray sits down with Jacob, founder of Rise Online Ads, to unpack how land clearing and service businesses can use ChatGPT, Claude, and Gemini to train AI on their pricing, content, and operations. From custom GPTs that generate estimates to AI-trained content machines pumping out 300+ posts a year—this is a blueprint for smarter, leaner growth in 2025. You’ll learn: How to train AI to write estimates and proposals like a pro The 12-month content prompt that generates 300+ ideas Claude vs. Gemini vs. ChatGPT—when to use which tool Why offering one service dominates SEO and builds trust The upsell framework every owner-operator should master If you run a land clearing, excavation, pressure washing, or any local service business—this one’s packed with tactical gold. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

WELCOME TO SEASON 3 of the OWNR OPS Podcast. 🎙️🔥 We’re starting this season with a banger — Owen is 19 years old, built a land clearing business from scratch, and did $37,000 in his first month. The wild part? He pre-sold $20,000+ in land clearing jobs before he even bought his first machine. No excuses. Just action. We break down: ✔️ Why he pivoted from stump grinding → land clearing ✔️ How he used Facebook ads to generate leads fast ✔️ The difference between low-ticket vs high-ticket services (CAC → LTV) ✔️ How he handled sales calls + booked site visits ✔️ How he closes jobs in person (with a simple checklist) ✔️ Pricing, minimums, and keeping the business operationally simple ✔️ His plan to scale to $1M revenue in 2026 If you’re trying to grow a local service business, this one is loaded with real tactics you can steal. 👉 Join the free OWNR OPS community: https://www.skool.com/ownrops 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownerops-spotify 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter

Welcome to Season 3 of the OWNR OPS Podcast 👊 This season is focused on helping service business owners: ✅ get more leads ✅ win more jobs ✅ and build systems that scale We’ll be talking marketing, sales, and operations with real operators and specialists—sharing what’s working right now and what you can actually take action on.If you’re building a blue-collar or home service business and want to grow faster (without chaos), you’re in the right place. 👉 Join the free group and get around other owners doing the work: https://www.skool.com/ownrops Work hard Do your best Never settle for less

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops Can AI actually run parts of your blue collar business better than you? Andy Walker thinks so—and he built the tools to prove it. In this episode, Austin Gray sits down with Andy, co-founder of Stryker Digital, who shares how he used ChatGPT, Claude, and Replit to build a custom retention system in just 10 days—something that would’ve taken 30 devs a full year. From SOP automation and speed-to-lead hacks to real-time customer health scores and AI lead qualification—this is a blueprint for the future of service-based businesses. You’ll learn: Why “mega prompts” are the secret to getting elite AI outputs How to automate SOP creation using ChatGPT’s Canvas tool Andy’s AI sales system that flags churn risks before they happen What tools and data you need to train an AI assistant Why home service businesses are primed for an AI-powered takeover If you’re in HVAC, roofing, land clearing, or any service business—this episode gives you a look into how the pros are building the future with AI. 🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownropsWant to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️⁠ https://skool.com/ownrops⁠ Can you really make 6 figures in 60 days—and still run a tight, high-ticket business? Steve Hunsaker proves it's possible. In this episode, Austin Gray sits down with Steve, founder of Valley Christmas Lights and Home Service Accelerator, who shares the exact systems, sales playbook, and paid ad strategies behind his explosive seasonal success. From postcard ROI and CRM attribution to speed-to-lead systems and why he won’t train competitors in his own market—this is a masterclass in building lean, profitable service ops. You’ll learn: How Steve turned $5K in postcard ads into $28.5K in October sales Why accurate lead tracking is non-negotiable for growth The speed-to-lead system that outpaces every competitor Why sticking to high pricing builds a better business long-term How to avoid being “busy but broke” in seasonal services If you’re in lights, landscaping, junk removal, or any local service business—this episode is packed with tactical clarity. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here:⁠ https://go.getjobber.com/ownrops-youtube⁠ 🚀 Get ranked #1 On Google With Stryker SEO:⁠ https://stryker-digital.com/?el=oo⁠ 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros:⁠ https://dialedinbookkeeping.com/ownrops⁠ Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: →⁠ https://ownrops.com/newsletter⁠ Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops Can you really make 6 figures in 60 days—and still run a tight, high-ticket business? Steve Hunsaker proves it's possible. In this episode, Austin Gray sits down with Steve, founder of Valley Christmas Lights and Home Service Accelerator, who shares the exact systems, sales playbook, and paid ad strategies behind his explosive seasonal success. From postcard ROI and CRM attribution to speed-to-lead systems and why he won’t train competitors in his own market—this is a masterclass in building lean, profitable service ops. You’ll learn: How Steve turned $5K in postcard ads into $28.5K in October sales Why accurate lead tracking is non-negotiable for growth The speed-to-lead system that outpaces every competitor Why sticking to high pricing builds a better business long-term How to avoid being “busy but broke” in seasonal services If you’re in lights, landscaping, junk removal, or any local service business—this episode is packed with tactical clarity. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️https://skool.com/ownrops How should land clearing operators price their jobs in 2025? In this episode, Austin Gray sits down with Jacob Neffendorf, founder of Land Clearing Growth, to unpack everything from day rates vs. project pricing to instant estimate tools, client education, and why pricing transparency actually drives better leads. Jacob shares what’s working right now across 120+ land clearing companies—from pricing psychology and “good, better, best” packages to avoiding tire kickers, improving qualification, and marketing smarter on Facebook. You’ll learn: Why job-based pricing usually beats hourly or day rates How to use estimate tools to qualify leads before you ever pick up the phone The top mistakes new operators make when pricing their first few jobs How to get local Facebook content ranking on Google What mindset shift Jacob says will unlock better clients (and more profit) If you're in land clearing, fire mitigation, or any blue-collar service business—this episode is packed with tactical, field-tested insights you can apply today. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 📞 QUO- Business Phone System That Scales With You: Get 20% off your first 3 months. https://www.quo.com/ 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops Can AI really generate construction estimates better than a human? Alex Boyd says yes—and built the proof. In this episode, Austin Gray sits down with Alex, founder of Brushwork Land Clearing, who reveals the full tech stack he uses to automate his sales process from start to finish. Using a pendant to record conversations, ChatGPT to summarize and price jobs, and Housecall Pro to send instant estimates—this is the future of blue-collar automation. You’ll learn: How Alex trained AI to understand brush density, terrain, and job pricing The exact tools he uses to automate everything from estimates to social posts Why switching from per-day to per-project pricing was a game changer How AI helps land more jobs with better accuracy The framework any contractor can use to build their own AI estimating system If you’re in land clearing, landscaping, tree service, or any local service business—this episode is packed with real-world, tactical automation strategies. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops How do faith and business intertwine in the life of an entrepreneur? In this episode, Austin Gray talks with Alex Kirby, a former pastor who turned his passion for landscaping into a thriving multi-million-dollar business. Alex shares his journey of overcoming initial challenges, scaling debt-free, and how his faith played a pivotal role in his success. Alex reveals: How he built Trifecta Landscaping from the ground up The importance of aligning business with your core values Marketing strategies that didn’t require big ad spend The mindset shifts required to scale past the $250K revenue barrier Why he chose to franchise and the lessons from his expansion Whether you’re a tradesman or an entrepreneur, Alex’s insights on blending faith, hustle, and business are invaluable. Tune in to learn how to grow your business and create a lasting legacy while staying true to your values. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 📞 QUO- Business Phone System That Scales With You: Get 20% off your first 3 months. https://www.quo.com/ 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

What’s the real math behind profitable growth in home services? In this episode, Austin Gray talks with Andy Walker (Stryker Digital) about using LTV : CAC (LTGP : CAC), Average Order Value, and speed-to-lead to scale—without racing to the bottom on price. Andy shares: His practical $2K podcast/production mindset applied to service marketing. A step-by-step speed-to-lead framework (3-minute call, 7-day follow-up, long-tail nurture) Facebook vs Google Ads for high-ticket services (roofing, mitigation, remodeling) Bonus-stacked offers, guarantees, and timeline commitments to win without discounting. How weekly manual reporting builds data discipline and sharper decisions Why focus beats shiny objects—and when to expand. Whether you’re in the trenches scaling a local service brand or optimizing your acquisition flywheel, this episode gives you the playbook to raise AOV, improve LTGP : CAC, and outspend competitors profitably. Listen in to turn your marketing into a durable growth engine. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops How do you scale a land clearing / forestry mulching / fire mitigation business from busy operator to true owner? In this live episode, Austin Gray talks with Jacob Nefendorf (Rise Online Ads, Land Clearing Growth) right after the $100M Money Models launch and an acquisition.com strategy day. Jacob lays out the exact marketing and ops moves that drive qualified jobs—not vanity views. You’ll learn: The Operator → Owner path at $1M, $5M, and beyond How to define and qualify your ideal customer (machines, revenue, mindset) The 72-Hour Booking Machine to 3× your close rate from existing leads Why pricing pages & “cost to clear land” content cut tire-kickers The framework: test on TikTok/IG → scale winners with Meta ads When YouTube beats everything for older landowners & education Systems and processes that make your company sellable Follow Austin (THE OWNROPS) and Jacob (Land Clearing Growth), grab the free book via growth.riseonlineads.com, and subscribe to the OWNROPS Podcast for more service-business growth playbooks. 🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops Are Facebook ads dead for local service businesses? Not even close. In this episode, Austin Gray chats with Jacob Neffendorf, founder of Rise Online Ads — an agency managing Facebook ad campaigns for over 125 land clearing businesses nationwide.  Jacob unpacks how he’s helping operators land six-figure jobs, get 100+ leads per month, and scale with simple, proven strategies. You’ll learn: How one video ad landed a $425K right-of-way clearing job Jacob’s preferred pricing model: day rate vs. by-the-job The biggest mistake land clearing operators make in sales What to say in a 2025 Facebook ad (hint: targeting is changing) How focusing on one niche can transform your agency or service business Whether you’re a contractor or a marketer, this is a tactical deep dive into what’s actually working right now. 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-spotify 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Learn Google Business, Facebook Ads, and Automation tips for your Blue Collar Business ➡️ https://skool.com/ownrops Want to know how Meta ads can transform your local home service business?  In this episode, Steve Hunsaker, a successful entrepreneur with years of experience in running Meta (Facebook & Instagram) ads, shares his proven strategies for generating high-quality leads, building brand recognition, and scaling effectively through digital marketing. Steve dives deep into: How Meta ads help local businesses build trust and drive conversions Targeting high-income neighborhoods with laser-focused ads The importance of video content and humor in capturing attention Using lead forms and adding friction to filter out low-quality leads Real-life examples from his Christmas light business success How to use Meta ads for both lead generation and brand building Whether you’re a local business owner, marketer, or entrepreneur, this episode offers invaluable insights on running Meta ads profitably and creating ad campaigns that deliver results.  Listen in to learn how to make Meta ads work for you and scale your business effectively. 🔗 Follow Steve on Instagram: https://www.instagram.com/valleychristmaslights 🔗 Check out their website: https://www.stevehunsaker.com 🔥 Services We Use 🔥 📞 QUO- Business Phone System That Scales With You: Get 20% off your first 3 months. https://www.quo.com/ We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops-youtube 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰 Join our Free OWNR OPS Skool Community to grow your local service biz: ➡️ https://skool.com/ownrops How do you start a land clearing business from scratch and scale it into a seven-figure company? In this OWNR OPS Live Q&A, Austin Gray (founder of Bear Claw Land Services) shares the exact playbook he used to build his business around fire mitigation, excavation, and driveway grading. Inside, you’ll learn: How Austin landed his very first $3,500 job Why a website & Google Business Profile are non-negotiable When to rent vs. buy equipment like skid steers & mulcher How to charge $2,500/day and build profitable bids Facebook & YouTube ad strategies that actually generate calls Why “speed to lead” closes more jobs than any other tactic How to get consistent five-star reviews & dominate your market If you’re a contractor, service business owner, or aspiring land clearing pro—this episode gives you the unfiltered blueprint to launch and grow. 🔥 Mentioned in This Episode 🔥 We use Jobber to manage our quoting, scheduling, & invoicing➡️ Get 20% off your first 6 months here: https://go.getjobber.com/ownrops-youtube 📚 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops 🚀 Get ranked #1 On Google With Stryker Digital⁠ SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📰 Sign up for the OWNR OPS Newsletter: → ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with entrepreneurs sharing their best insights and success stories!

💰 Join our Free OWNR OPS Skool Community to grow your local service biz: ➡️ https://skool.com/ownrops How do you validate demand, buy heavy equipment, and scale a land clearing business profitably? In this episode, Austin Gray talks with Alex Boyd, founder of Brushworks Services Co., about starting and growing a land clearing business from scratch. Alex shares: Why he invested $90K into a skid steer and mulcher The keyword research that revealed untapped demand Mistakes he made on pricing and financing (and how he fixed them) How grapple attachments add nearly 100% profit margin The real cost of maintenance, warranties, and downtime Why he runs Facebook video ads with a local-first strategy How he integrates Jobber, HouseCall Pro, and GoHighLevel into his workflow The surprising snow plowing side hustle at $375/hr per skid steer If you’re an entrepreneur looking at excavation, forestry mulching, or other heavy equipment businesses, this episode is a must-listen. 🔥 Mentioned in This Episode 🔥We use Jobber to manage our quoting, scheduling, & invoicing➡️ Get 20% off your first 6 months here: https://go.getjobber.com/ownrops-youtube 📚 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops 🚀 Get ranked #1 On Google With Stryker Digital⁠ SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📰 Sign up for the OWNR OPS Newsletter: → ownrops.com/newsletter Don’t forget to like, comment, and subscribe for more episodes with entrepreneurs sharing their best insights and success stories!