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Tradies In Business
By Nicole Cox
646
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Whether you're a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your host, Nicole 'Nic' Cox, was born into a tradie family and has first-hand experience of the gut-busting, money stress and pressures that trade businesses can place on their owners and their families! Nic strongly believes in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families' future. She interviews guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! Nic loves a laugh and a good story, so tune in for a unique look at how to 'get off the tools' and break the cycle of financial hardship and stress to create the trade business you really wanted!
Whether you're a plumber, electrician, builder, motor mechanic, landscaper, tiler, glazier, painter, carpenter, concretor or any of the myriad of trades and contractors that keep the world running, this podcast has been produced with you in mind. Your host, Nicole 'Nic' Cox, was born into a tradie family and has first-hand experience of the gut-busting, money stress and pressures that trade businesses can place on their owners and their families! Nic strongly believes in the opportunity that exists for all tradie business owners to create a flexible, financially secure business for now and for their families' future. She interviews guests on a range of topics such as marketing, finance, human resources, legal issues, mindset, motivation, physical and mental health, industry updates and more! Nic loves a laugh and a good story, so tune in for a unique look at how to 'get off the tools' and break the cycle of financial hardship and stress to create the trade business you really wanted!
TIB688 The #1 Mindset Block Killing Tradie Success (And Why It Starts With You)
Episode in
Tradies In Business
What if the biggest thing holding your business back isn’t your pricing, team, or strategy.. but your mindset? Nic chats with mindset coach Di Russell about the real reason many tradies feel stuck even when they’re doing all the “right” things. Di shares her personal story of rebuilding after loss, running a multi-state business, and the lessons she’s learned about self-worth, identity, and success. This episode will challenge and encourage you to rethink what success actually looks like and how to build a trade business that brings more joy, not just stress.
See omnystudio.com/listener for privacy information.
45:35
TIB687 Real Tradie Stories with Miles Astley from Astley Electrical
Episode in
Tradies In Business
After four decades in the trade, Miles knows a thing or two about building a business that lasts. Nic chats with Miles about his journey from apprentice to owner of Astley Electrical, and the lessons learned along the way, from business partner breakups to leading a values-driven family team. They unpack the systems, culture, and mindset that make up “The Astley Way,” and why professionalism, respect, and continual learning matter just as much as technical skill. Whether you're stepping off the tools or planning for your legacy, this one’s full of real-world wisdom for every tradie in business.
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37:35
TIB686 Secrets to Building a Business That Works with Your ADHD Brain
Episode in
Tradies In Business
If you’ve ever felt like your brain’s a chaotic mix of too many ideas, unfinished tasks, and caffeine-fueled energy bursts, you’re not broken. You might just be wired differently. And that can be a massive advantage. Skye Waterson from Unconventional Organisation knows this first hand. Diagnosed with ADHD while completing her PhD, she’s since helped business owners across the world turn that chaos into clarity with tools that actually work for neurodiverse brains. In this episode, you’ll learn how to spot the signs of ADHD (even without a diagnosis), why traditional advice often fails business owners with ADHD, and how to build focus, routines, and team systems that actually stick.
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32:21
TIB685 Clicks, Conversions, and No-Fluff Marketing for Tradies
Episode in
Tradies In Business
Struggling to make sense of online marketing for your trade business? In this episode, Nic chats with Brandon Willington, from Where U, who breaks down his no-fluff approach to digital marketing using his 3Cs method—Clicks, Conversion, and Conversation. From setting up ads on Meta and Google to building landing pages that actually convert, Brandon shares practical tips for tradies who want real results without wasting cash. They also chat about CRMs, AI tools, and why you don’t need a big agency—or even your face on camera—to succeed online.
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34:16
TIB683 She says, He says - There's a faction too much friction
Episode in
Tradies In Business
Nic and Waz sadly see too many couples who are disconnected, join them as they explore how this happens and share their tips on finding your way back
TWL038 re-run
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18:05
TIB682 She says, He says - Can a job title really do all that?
Episode in
Tradies In Business
Nic and Waz talk through how a job title can help your parnter begin to understand how much you do within your tradie wife role.
TWL036 re-run
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20:32
TIB681 Real Tradie Stories with Dan Boscolo from Timeless Staircases
Episode in
Tradies In Business
Running a niche trade business comes with its own set of challenges, and Dan Boscolo from Timeless Staircases knows this firsthand. From starting as an apprentice to leading his own stair-building business, Dan shares how he grew his business while staying true to his craft. He also shares how support from the TIB community helped him tackle cash flow issues and why keeping his passion for skateboarding alive has been key to his work-life balance.
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38:23
TIB680 Unlocking the Art of Great Leadership and Handling Difficult Conversations
Episode in
Tradies In Business
Leadership can be tricky for trade business owners trying to guide their teams. Nic chats with Dani Ferrier, founder of Lead Like a Legend, about how to tackle leadership and tough conversations in the workplace. With years of experience in hospitality and wilderness guiding across 8 countries, Dani brings a fresh take on communication and leadership as she explains why we often avoid difficult conversations and shares her “Pace Pace Lead” framework to handle them better. Dani also talks about giving positive feedback and how cultural factors like tall poppy syndrome can make it challenging. Her advice encourages leaders to embrace vulnerability, improve communication, and build stronger, more motivated teams.
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32:32
TIB679 She Says, He Says - What's this all about?
Episode in
Tradies In Business
We're introducing a new weekly episode where Nic will be joined by Waz to discuss the difference of opinions we all have in relationships!
TWL032 re-run
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10:45
TIB678 Throwback - TIB587 TradeMutt: What Loud Shirts Have to Do with Mental Health for Tradies
Episode in
Tradies In Business
In just on 5 years a couple of chippy mates, Ed Ross and Dan Allen, have built a small empire in the workwear space. Perhaps more impressively, they've also set up and run their own mental health organisation that delivers free counselling and support to blue collar workers around the country. With more than $700,000 of free counselling services rolled out to over 4,000 tradies through their not-for-profit, TIACS (This Is A Conversation Starter), these lads are taking massive action when it comes to the mental health of tradies everywhere. We chat with Ed about their journey and some of the challenges they've faced behind the scenes of this very eye-catching business!
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39:47
TIB677 Throwback - TIB265 Real Tradie Guys - Starting a Business with Ben Hulsbosch from MOA Heavy Diesel
Episode in
Tradies In Business
This instalment of Real Tradie Guys is a cracker. Not only is our guest a Kiwi, a heavy diesel fitter, a West Australian and a TiB Tradiepreneur... he's also a competitive wood chopper! Ben started his business recently like so many other tradies, after deciding he wanted the freedom, flexibility and financial rewards of being self employed. Ben has done things different to many though and he shares his secrets to being profitable and balanced just 3 months after kicking off his new venture!
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45:34
TIB676 Throwback - TIB185 Real Tradie Wives with Amii Jones from Touchwood Tree Services
Episode in
Tradies In Business
Amii Jones epitomises many 'tradie wives'. She's incredibly humble about her role in her family and business and tends to understate how much she contributes to the smooth running of both. We had a fantastic chat to one of our rock star Drawing Board members about how she's managed to 'feel the fear and do it anyway', influence her husband to make positive change, overcome her self-doubt, harness her strengths, embrace the title of Business Manager and more. Amii also gives some insight into the power of community and the Tradies In Business Drawing Board (now Tradiepreneur Program) with Waz and Nic. Finally, we celebrate her and husband Brendon achieving the massive goal of buying their first house! This is a cracking episode with one of our favourite tradie wives.
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55:41
TIB675 Throwback - TIB034 How to Market Your Trade Business with Allan Dib from The One Page Marketing Plan
Episode in
Tradies In Business
Mar-kuh-ting... that's how Waz sounds it out anyway. While marketing is done to DEATH on just about every podcast known to man, Waz and Nic find a bloke who's got it down to just one page! Although he wrote a whole book on the subject, Allan Dib reckons the best marketing plan fits on a page. We think that's a good way to keep it simple and get it done. See if you agree!
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49:16
TIB674 Throwback - FIF#13 Giving and Receiving Feedback
Episode in
Tradies In Business
Feedback is just information...right? Sometimes it's just not that easy. Waz and Nic give each other some feedback and discuss whether and when it's ok to give feedback to others. Oh, and how to (maybe) accept it!
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36:35
TIB673 The Cost of Waiting
Episode in
Tradies In Business
As the year rushes toward its end, Waz & Nic chat about the power of timing and how it plays a key role in business and life. With the holiday season fast approaching, they share insights into why waiting for the “perfect moment” often leaves you further behind. Whether it’s team morale, client relationships, or your own wellbeing, they explore how doing nothing can lead to bigger challenges. If you’re feeling the pressure or just ready to stop stalling, this is a nudge to take action and set yourself up for a strong finish to the year.
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19:26
TIB672 The When, How and Why of Hiring An Apprentice with Jeff Cooke from Apprenticeship Support
Episode in
Tradies In Business
If you’ve ever thought about bringing an apprentice on board but felt a bit lost in the process, you're not alone. Jeff Cooke from Apprenticeship Support Australia is here to clear up the confusion and myths around hiring apprentices. He breaks down the process, addressing common concerns like the initial learning curve, wages, and legalities, and provides clarity on the evolving financial incentives. Jeff’s advice makes it easy to see how apprenticeships could benefit your trade business.
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23:01
TIB671 Mortgage Solutions for Tradies - How to Beat Bank Obstacles with Ryan Gair
Episode in
Tradies In Business
Looking to buy a home but feeling blocked by strict bank requirements? Ryan Gair, founder of Rate Money, shares how his team helps self-employed tradies overcome the obstacles banks often set. Ryan reveals why traditional banks’ rigid loan requirements can be tough for people with variable incomes and explains how Rate Money’s tailoured lending solutions, like low doc loans, are designed to meet the unique needs of self-employed borrowers. Get practical tips on building good credit, using family pledge loans, and finding a trusted financial advisor to help make homeownership a reality.
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38:14
TIB670 PRE-CHRISTMAS PART II - How To Make Christmas Merry Again!
Episode in
Tradies In Business
As the holiday season approaches, trade business owners face the challenge of avoiding the dreaded Christmas hangover. In part 2 of this Pre-Christmas series, Waz & Nic shares how to keep your marketing game strong amid the pre-Christmas rush. Discover the importance of staying connected with clients through emails and social media while others may go quiet. Plus, learn simple strategies to keep you top-of-mind, especially in industries that keep rolling during the holidays.
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15:09
TIB669 PRE-CHRISTMAS PART I - Are You About To Be Blindsided By Christmas?
Episode in
Tradies In Business
Christmas is around the corner, and with it comes the typical chaos that can catch trade business owners off guard. In this first part of the Pre-Christmas series, Waz & Nic share some practical tips to help you prepare for the rush and avoid common pitfalls, like cash flow gaps that hit hard in the new year. From handling last-minute jobs to creating a cash flow forecast that actually works, there are valuable strategies to keep your business—and your sanity—on track through the season.
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18:30
TIB668 How to Shield Your Trade Business from Legal Nightmares with Alex Solo
Episode in
Tradies In Business
Ever faced issues because you didn’t have a written agreement with your clients? Alex Solo from Sprintlaw shares practical tips on securing your business structure, locking in key contracts, and protecting your brand name from the start. He talks about how clear, written contracts can save you from headaches down the line—whether it's dealing with non-paying clients or unfinished jobs. Alex encourages business owners to be proactive about legal protections—after all, it’s easier to prevent problems than to fix them.
See omnystudio.com/listener for privacy information.
38:22
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