Wedding Empires Podcast - Grow and Market Your Dre

Ask Jac & Ben A Question! Have you ever felt like your business would thrive if only your brain would cooperate? For wedding professionals with ADHD, running a successful business often means navigating a mind that feels like "sitting in Times Square trying to do Chinese algebra." In this illuminating episode, we welcome ADHD systems specialist Caitlin Blair who transforms what looks like chaos into strategic success for neurodivergent entrepreneurs. Drawing from her experience growing up in a household filled with ADHD family members and working with numerous wedding professionals, Caitlin shares insights that go beyond typical productivity advice. We dive deep into why traditional business systems often fail for those with ADHD, and how "organized chaos" can be harnessed rather than eliminated. Ben shares his personal journey with ADHD, offering a raw glimpse into how it affects decision-making, focus, and the emotional landscape of running a wedding business. From the anxiety that often accompanies neurodivergence to the transformative power of proper diagnosis, we explore the full spectrum of the ADHD entrepreneurial experience. You'll discover practical strategies tailored specifically for the ADHD mind: visual planning systems, how to approach tools like Trello without getting overwhelmed, time blocking techniques that prevent hyperfocus on single tasks, and methods for tackling those dreaded administrative duties every wedding professional faces. Caitlin also walks us through her process of creating custom systems that don't just organize your business, but actually work with your natural thinking patterns. Whether you have ADHD yourself or work with someone who does, this episode offers compassionate understanding alongside actionable strategies. The noise in your head doesn't have to be your business's downfall—it might just be your greatest creative asset when channeled properly. Subscribe to Wedding Empires to continue exploring the unique challenges and opportunities of running a wedding business, and find Caitlin at VirtuallyVitalCo to learn more about her specialized services for neurodivergent entrepreneurs. Support the show 🚀 THE ONLY PLACE TO WATCH OUR VIDEO INTERVIEWS BEFORE THEY DROP! 🎥 Want behind-the-scenes access to our guest interviews before they go live on the podcast? Want to actually be there for some of the live recordings? Then you NEED to be inside our Facebook group—the VIP lounge for 7,000+ wedding pros just like you. 💬 Rub shoulders with Jac & Ben ❓ Ask YOUR questions before we hit record 🎉 Network, learn, and grow alongside industry leaders 📢 Join discussions that don’t make it to air 👉 Join the community now: facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens. Don’t just listen—experience it. 📲 LET’S STAY CONNECTED 🌐 Website & Courses: www.weddingacademyglobal.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 📺 YouTube: Wedding Academy TV 👍 Facebook: Wedding Academy Global 🎓 READY TO BUILD YOUR WEDDING EMPIRE? Join thousands of ambitious creatives leveling up inside WeddingAcademyGlobal.com. Whether you'...

Ask Jac & Ben A Question! Have you ever wondered what happens to those gorgeous wedding bouquets after the big day ends? Meet Andrea Cole, the artistic entrepreneur behind DB Andrea, who has built an impressive business turning bridal bouquets into stunning keepsakes that last a lifetime. In this captivating conversation, Andrea reveals how she accidentally discovered flower preservation after finding a decades-old pressed flower in her husband's book. What began as a personal creative project blossomed into a thriving business when someone asked her to preserve their bridal bouquet. Through her unique preservation techniques using resin and pressing methods, Andrea creates beautiful pieces of art that allow couples to hold onto their wedding memories forever. Andrea shares the fascinating chemistry behind her preservation process, explaining how timing, temperature, and humidity all play crucial roles in creating the perfect keepsake. Her journey from experimental hobbyist to business owner offers valuable insights for anyone looking to transform their passion into profit. While social media initially helped launch her business, Andrea emphasizes that providing exceptional customer service and maintaining quality standards have been more important for sustainable growth than chasing viral trends. We also explore Andrea's role with the Wedding Industry Professionals Association (WIPA), where she serves as a board member for the Dallas-Fort Worth chapter. Her perspective on networking is refreshingly honest – it's about building genuine connections and serving others rather than direct self-promotion. This philosophy has helped her create meaningful relationships that naturally lead to business growth. As Andrea wisely advises her younger self: "Stop, stare, appreciate." In the constant pursuit of the next achievement, entrepreneurs often forget to celebrate how far they've come. Ready to preserve your wedding memories or connect with other wedding professionals? Visit dbandrea.com to see Andrea's beautiful work or reach out about joining WIPA's supportive community of wedding industry experts. Support the show 🚀 THE ONLY PLACE TO WATCH OUR VIDEO INTERVIEWS BEFORE THEY DROP! 🎥 Want behind-the-scenes access to our guest interviews before they go live on the podcast? Want to actually be there for some of the live recordings? Then you NEED to be inside our Facebook group—the VIP lounge for 7,000+ wedding pros just like you. 💬 Rub shoulders with Jac & Ben ❓ Ask YOUR questions before we hit record 🎉 Network, learn, and grow alongside industry leaders 📢 Join discussions that don’t make it to air 👉 Join the community now: facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens. Don’t just listen—experience it. 📲 LET’S STAY CONNECTED 🌐 Website & Courses: www.weddingacademyglobal.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 📺 YouTube: Wedding Academy TV 👍 Facebook: Wedding Academy Global 🎓 READY TO BUILD YOUR WEDDING EMPIRE? Join thousands of ambitious creatives leveling up inside WeddingAcademyGlobal.com. Whether you'...

Ask Jac & Ben A Question! Ever feel like your wedding business is running you instead of the other way around? You're not alone.  Meet Becca Mai, the unapologetic "SOP Queen" who transformed her decade-long wedding planning career after an MS diagnosis forced her to create boundaries in her business. What emerged was a revelation that would benefit every creative entrepreneur: standard operating procedures aren't just for corporate teams—they're the secret weapon for wedding pros who want to scale without sacrificing their sanity. "Standard operating procedures are the black and white lines of your business, and hospitality lives in the gray," Becca explains. Without clear boundaries, you're navigating an undefined space that makes growth nearly impossible. The fear that systems will create robotic client experiences keeps many wedding professionals from implementing them, but Becca dispels this myth with practical wisdom: optimize, don't just automate. From separating your workflows into sales and operations categories to knowing which touchpoints require a personal approach versus which can be automated, this episode provides a roadmap for creating systems that serve both you and your clients. Discover why couples actually crave structure during their planning journey and how providing it elevates their confidence in your abilities. Whether you're struggling with burnout, looking to scale, or simply want to reclaim the joy that brought you to this industry in the first place, Becca's approach to business systems offers a refreshing perspective. Ready to transform your wedding business from consuming your life to supporting it? This episode is your first step. Support the show 🚀 THE ONLY PLACE TO WATCH OUR VIDEO INTERVIEWS BEFORE THEY DROP! 🎥 Want behind-the-scenes access to our guest interviews before they go live on the podcast? Want to actually be there for some of the live recordings? Then you NEED to be inside our Facebook group—the VIP lounge for 7,000+ wedding pros just like you. 💬 Rub shoulders with Jac & Ben ❓ Ask YOUR questions before we hit record 🎉 Network, learn, and grow alongside industry leaders 📢 Join discussions that don’t make it to air 👉 Join the community now: facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens. Don’t just listen—experience it. 📲 LET’S STAY CONNECTED 🌐 Website & Courses: www.weddingacademyglobal.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 📺 YouTube: Wedding Academy TV 👍 Facebook: Wedding Academy Global 🎓 READY TO BUILD YOUR WEDDING EMPIRE? Join thousands of ambitious creatives leveling up inside WeddingAcademyGlobal.com. Whether you'...

Ask Jac & Ben A Question! How does a husband-wife team build a wedding empire reaching over half a million people? Meet Dominic and Serena of The Wedding Duo, who've transformed their combined 30 years of experience into a thriving business that spans wedding planning, DJing, and viral content creation. Their story begins unexpectedly – Dominic leveraged his stand-up comedy background to excel as a wedding DJ, while Serena built her career in event planning. Neither imagined their casual San Antonio side business would explode into a six-figure enterprise allowing them to relocate while maintaining operations from afar. When the pandemic halted weddings temporarily, they turned to TikTok out of sheer boredom. That spontaneous decision changed everything. "Most brides are like 'Oh my god, I'm engaged, what the heck do I do now?'" Dominic explains. This simple insight drives their content philosophy – providing engaged couples with straightforward, judgment-free guidance through the wedding planning maze. Their viral videos featuring emotional ceremony entrance techniques have sparked industry trends, with couples specifically seeking them out for these signature touches. Their approach balances educational content with authentic personality, creating deep connections with followers who "feel like they already know them" before they even meet. The duo shares fascinating insights about content creation for wedding professionals: the importance of showing your face consistently, capturing educational moments at venues, and balancing perfectionism with consistency. Their upcoming book "The Wedding Duo Way" promises to reveal how they've built their business model that allows them to operate as true owners rather than being trapped working in their business. Want to transform your wedding business through authentic content creation? Listen now to discover how this remarkable team balances marriage, business partnership, and content creation while maintaining their genuine selves in a competitive industry. Support the show 🚀 THE ONLY PLACE TO WATCH OUR VIDEO INTERVIEWS BEFORE THEY DROP! 🎥 Want behind-the-scenes access to our guest interviews before they go live on the podcast? Want to actually be there for some of the live recordings? Then you NEED to be inside our Facebook group—the VIP lounge for 7,000+ wedding pros just like you. 💬 Rub shoulders with Jac & Ben ❓ Ask YOUR questions before we hit record 🎉 Network, learn, and grow alongside industry leaders 📢 Join discussions that don’t make it to air 👉 Join the community now: facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens. Don’t just listen—experience it. 📲 LET’S STAY CONNECTED 🌐 Website & Courses: www.weddingacademyglobal.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 📺 YouTube: Wedding Academy TV 👍 Facebook: Wedding Academy Global 🎓 READY TO BUILD YOUR WEDDING EMPIRE? Join thousands of ambitious creatives leveling up inside WeddingAcademyGlobal.com. Whether you'...

Ask Jac & Ben A Question! Ever wondered what separates truly luxury weddings from those that simply cost a lot? Elizabeth Solaru, multi-award winning luxury business consultant and former cake artist to Queen Elizabeth, pulls back the curtain on the exclusive world of high-net-worth clientele. Elizabeth's remarkable journey from microbiologist to headhunter to luxury entrepreneur provides the perfect backdrop for her revolutionary insights. She reveals that luxury isn't defined by budget alone, but by understanding the psychology behind different types of wealthy clients. "You could have King Charles and Ozzy Osbourne with identical budgets," Elizabeth explains, "but their weddings would require completely different approaches because their psychological profiles as luxury clients differ dramatically." For wedding professionals looking to break into this exclusive market, Elizabeth offers tactical strategies that go beyond the obvious. Rather than focusing on luxury publications or social media, she suggests identifying gatekeepers like personal assistants who control access to wealthy individuals. Her approach to Instagram is equally surprising – look for private accounts under pseudonyms and notice who major luxury brands are responding to in comments. The mindset shift required for luxury positioning proves just as important as marketing tactics. Wedding professionals must recognize what type of luxury business founder they are (artisan, visionary, etc.) and build complementary partnerships accordingly. When showcasing work online, Elizabeth advocates quality over quantity: "Don't show 20 products when three incredible products will do the job." Your website should guide visitors like a Sherpa, creating curiosity through strategic organization and authentic storytelling. Website: www.elizabethsolaru.com Support the show 🚀 THE ONLY PLACE TO WATCH OUR VIDEO INTERVIEWS BEFORE THEY DROP! 🎥 Want behind-the-scenes access to our guest interviews before they go live on the podcast? Want to actually be there for some of the live recordings? Then you NEED to be inside our Facebook group—the VIP lounge for 7,000+ wedding pros just like you. 💬 Rub shoulders with Jac & Ben ❓ Ask YOUR questions before we hit record 🎉 Network, learn, and grow alongside industry leaders 📢 Join discussions that don’t make it to air 👉 Join the community now: facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens. Don’t just listen—experience it. 📲 LET’S STAY CONNECTED 🌐 Website & Courses: www.weddingacademyglobal.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 📺 YouTube: Wedding Academy TV 👍 Facebook: Wedding Academy Global 🎓 READY TO BUILD YOUR WEDDING EMPIRE? Join thousands of ambitious creatives leveling up inside WeddingAcademyGlobal.com. Whether you'...

Ask Jac & Ben A Question! Introducing our new segment, We Need To Talk (WNTT). Where Ben & Jac tackle the issues no-one talks about in the Wedding Industry. Ever sat in your car before a wedding, heart racing, convinced you can't possibly deliver what your clients expect—despite years of successful experience? You're not alone. This candid conversation pulls back the curtain on the wedding industry's silent epidemic: anxiety, imposter syndrome, and the crushing self-doubt that plagues even the most accomplished professionals. When Ben shared a raw video about his pre-wedding anxiety after 20+ years and 1000+ weddings, the response was overwhelming. Countless wedding pros admitted they face the same struggles but never felt safe discussing them openly. Timing couldn't be more relevant as the wedding industry faces a significant economic downturn in 2024. After the post-COVID boom years of 2021-2023, many businesses are experiencing dramatic drops in inquiries, smaller wedding budgets, and mounting financial pressure—all factors that intensify professional anxiety. We explore how these external stressors compound the internal battles many creatives already fight. Beyond simply naming the problem, we share practical strategies for managing these moments: education as confidence-building, specific breathing techniques, planning systems, and community support. We also discuss how underlying factors like ADHD, hormonal changes, and other biological realities shape our professional experiences in ways rarely acknowledged in business conversations. The most powerful takeaway? You deserve to be in that room. The couple chose you specifically, above all others. Your anxiety doesn't define your abilities—and understanding that everyone from newcomers to industry veterans experiences these same feelings can be the first step toward healthier relationships with ourselves and our work. Join our community as we continue these essential conversations about the realities of creative entrepreneurship. You're never as alone as your anxiety wants you to believe. Support the show 🚀 THE ONLY PLACE TO WATCH OUR VIDEO INTERVIEWS BEFORE THEY DROP! 🎥 Want behind-the-scenes access to our guest interviews before they go live on the podcast? Want to actually be there for some of the live recordings? Then you NEED to be inside our Facebook group—the VIP lounge for 7,000+ wedding pros just like you. 💬 Rub shoulders with Jac & Ben ❓ Ask YOUR questions before we hit record 🎉 Network, learn, and grow alongside industry leaders 📢 Join discussions that don’t make it to air 👉 Join the community now: facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens. Don’t just listen—experience it. 📲 LET’S STAY CONNECTED 🌐 Website & Courses: www.weddingacademyglobal.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 📺 YouTube: Wedding Academy TV 👍 Facebook: Wedding Academy Global 🎓 READY TO BUILD YOUR WEDDING EMPIRE? Join thousands of ambitious creatives leveling up inside WeddingAcademyGlobal.com. Whether you'...

Ask Jac & Ben A Question! Think booking $15,000 weddings from a single blog post sounds impossible? Adrienna McDermott is here to prove otherwise. As the founder of Ava And The Bee, a marketing agency for wedding professionals, Adrienna shares her signature strategy for blogging with purpose—and profit. In this episode, we’re diving into the wedding booking blog formula that’s helped her clients book dream couples through smart SEO, intentional storytelling, and content repurposing. If you've ever felt stuck staring at a blank blog post or unsure how to make blogging worth your time, this one’s for you! We cover: How blogging actually books couples (with real results!) A simple breakdown of keywords and why they matter A step-by-step walkthrough of what to include in your real wedding blog posts How one blog post can turn into 20+ pieces of content for social, email, and beyond  This episode pairs perfectly with our previous chats on Pinterest strategy, SEO for creatives, and standing out in a saturated market. Support the show 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: @ben_connolly_photographer 🔥 Don’t just listen—be part of the conversation! See you inside the group! 🚀

Ask Jac & Ben A Question! Tired of being a "glorified hobbyist" in the wedding industry? In this eye-opening conversation with business coach Tammy Johnston, we uncover the crucial mindset shifts and practical strategies needed to transform your wedding business from struggling side-hustle to profitable enterprise. Tammy pulls no punches as she dissects the common pitfalls trapping so many talented wedding professionals. The harsh truth? Being excellent at photography, planning, or floristry isn't enough – true success requires mastering the eight fundamental pillars of business that apply across all industries. Most wedding pros are spending 85-90% of their time perfecting their craft when successful business owners allocate just 10-15% to service delivery. We dive deep into pricing strategies that account for your true costs (hint: you're probably drastically undercharging), marketing approaches that don't rely solely on social media, and system development that frees you from being a "professional plate spinner." Tammy's practical advice on maintaining client relationships long after the wedding day reveals untapped revenue potential through referrals that most pros completely miss. Perhaps most valuable is her guidance on team building – focusing not on when to hire but who to hire to complement your weaknesses rather than duplicate your strengths. Her three actionable steps provide an immediate roadmap for wedding professionals ready to elevate their business acumen and profitability. Whether you're just starting your wedding business journey or looking to break through a growth plateau, this episode delivers the straight talk and strategic insight needed to stop being a "volunteer in the wrong line" and start building the profitable business you deserve. Connect with Tammy at KSABusiness.ca and take the first step toward transforming your passion into sustainable profit. Support the show 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: @ben_connolly_photographer 🔥 Don’t just listen—be part of the conversation! See you inside the group! 🚀

Ask Jac & Ben A Question! Ready to transform your wedding business with Facebook and Instagram advertising? This episode delivers game-changing insights from digital marketing expert Kyle of Social Geeks, who manages Wedding Academy's successful ad campaigns. Before spending a single dollar on ads, Kyle emphasizes the importance of preparation. Your business is like a bucket—Facebook ads are the tap that can fill it with leads, but if your bucket has holes (poor systems, confusing website, no follow-up process), you'll waste your investment. Smart wedding pros install tracking tools like Google Analytics and the Facebook Pixel immediately, even if advertising isn't in their immediate plans. This data becomes invaluable when you eventually launch campaigns. Kyle breaks down the three-tiered marketing funnel approach that wedding businesses should implement. Top-of-funnel content educates and provides value through guides or quizzes. Middle-of-funnel targets those who've already engaged with your brand. Bottom-of-funnel focuses on converting hot prospects with testimonials and limited-time offers. Each tier requires different messaging and expectations. The episode delivers practical formulas for calculating your ideal ad budget based on what a lead is truly worth to your business. For photographers, planners, or venues charging thousands per wedding, understanding this math prevents overspending while ensuring sufficient investment to generate results. Kyle recommends starting with $10-20 daily to test different approaches before scaling what works. The conversation explores Meta's latest innovations, including Advantage Plus AI-powered campaigns and advanced lead generation options that integrate with CRM systems. These tools enable automated follow-up sequences that dramatically increase conversion rates. Kyle shares how responding to leads within five minutes can be a game-changer for wedding professionals—something now possible through integration with platforms like Go High Level. Whether you're completely new to Facebook advertising or looking to optimize existing campaigns, this episode provides actionable strategies to improve your digital marketing performance and attract your ideal wedding clients at the right time in their planning journey. Support the show 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: @ben_connolly_photographer 🔥 Don’t just listen—be part of the conversation! See you inside the group! 🚀

Ask Jac & Ben A Question!  Step into the stunning world of marquee weddings with Susie Evans, founder of Susie Evans Wedding and Events Co. In this episode, we unpack the unique challenges and endless possibilities that bespoke marquee weddings present. Susie shares her journey into the wedding industry, revealing how her passion for creating memorable experiences evolved into a successful career characterized by a commitment to personalization and luxury. Discover the ins and outs of transforming blank outdoor spaces into breathtaking celebrations that reflect the unique vision of each couple. Susie emphasizes the importance of understanding logistics and having contingency plans in place, especially when dealing with the unpredictability of nature. With over a decade of experience, she provides invaluable insights into the preparations necessary for a marquee event, including hiring vendors, coordinating logistics, and ensuring an unforgettable ambiance with strategic lighting design. We also explore how marquee weddings allow couples to customize every element down to the finest detail, with a focus on creating immersive guest experiences. Susie encourages brides and grooms to break away from traditional formats and celebrate their love story in a way that resonates with their personalities. If you’re looking to create a marquee wedding, or if you're an aspiring wedding planner eager to edge into this niche, this episode is packed with expert advice and inspiration. Tune in for an insightful discussion that will help you plan the wedding of your dreams! Don't forget to subscribe, share, and leave a review to help others discover this episode! 🎧 Listen now and get inspired! Support the show 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: @ben_connolly_photographer 🔥 Don’t just listen—be part of the conversation! See you inside the group! 🚀

Ask Jac & Ben A Question! Wedding professionals, your moment for global recognition has arrived! The Wedding Academy proudly introduces the Global Wedding Excellence Awards (GWEA) – our inaugural celebration of exceptional talent throughout the wedding industry. After mentoring over 8,000 wedding professionals across two decades, we've witnessed the extraordinary passion, creativity, and dedication that defines this industry. Now, we're creating the spotlight you deserve. Whether you're a planner crafting flawless events, a photographer capturing timeless moments, or a newcomer bringing fresh innovation, GWEA offers the perfect platform to showcase your excellence to the world. The awards span eight global regions including Asia, Africa, Europe, Canada, USA, Australia, New Zealand, and the Middle East, with categories covering every specialty from planning and venues to floristry and entertainment. Our unique process combines public appreciation with expert evaluation – after applications close April 30th, public voting will determine finalists before our distinguished panel selects winners to be announced July 1st, 2025. Winning means more than just bragging rights. Recipients gain powerful industry validation, extensive media coverage, marketing opportunities, and official badges that differentiate you in a competitive marketplace. Most importantly, it's your chance to be recognized for the magic you create behind the scenes every day. Ready to take your place among the best? Submit your nomination at weddingacademyglobal.com/awards today. With over 100 entries already received, this promises to be a landmark event celebrating wedding professionals worldwide. Your extraordinary work deserves extraordinary recognition – join us in this celebration of wedding excellence! Support the show 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: @ben_connolly_photographer 🔥 Don’t just listen—be part of the conversation! See you inside the group! 🚀

Ask Jac & Ben A Question! Step into the world of wedding photography with Craig Peterman, a visionary who has mastered the art of building a brand that resonates with couples. Join us as we explore Craig's inspiring journey, starting from his roots in high school photography to becoming a sought-after name in the wedding industry. His unique approach to storytelling, where candid moments take center stage, offers invaluable insights for aspiring photographers looking to make their mark. Discover how Craig emphasizes an authentic client experience, crafting luxury services that cater to each couple's narrative. We'll dive into the challenges of navigating a saturated market and learn how fostering genuine relationships holds the key to success. You'll also hear about the importance of capturing the unscripted moments that truly reflect the joy and chaos of wedding days. With practical advice on branding and marketing strategies tailored to the wedding photography landscape, Craig shares the lessons he's learned throughout his career. So, whether you’re a newly-engaged couple or a photographer keen on refining your craft, there’s something in this episode for you! Join the conversation, subscribe to our podcast, and don't forget to share your favorite moments from the episode! The Wedding Academy The Wedding Academy is an industry certification body & recognised globally. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the show 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: @ben_connolly_photographer 🔥 Don’t just listen—be part of the conversation! See you inside the group! 🚀

Ask Jac & Ben A Question! Sally Gallis, a former drama teacher with a passion for storytelling, has made a striking transition into the world of wedding planning, founding her own successful business, Luna and the Lane, in Brighton. She unravels her fascinating journey from the classroom to orchestrating unforgettable celebrations, revealing how her drama teaching skills played a pivotal role in shaping her new career. Sally’s story is more than just a career change; it’s a testament to courage and the incredible power of transferable skills that many educators possess when they seek new paths. Facing the unpredictable nature of weddings, Sally shares her initial struggles and how she cleverly leveraged her production background to navigate her new industry. She opens up about the challenges of building a reputation without a portfolio and how understanding her ideal client became a game-changer. Her journey is peppered with insights about the importance of collaboration, networking, and perseverance, accompanied by relatable anecdotes, including that iconic "Jerry Maguire" moment that every entrepreneur can relate to when seeking validation and support. As Sally's business flourished, the role of mentorship and networking became central to her success, particularly during the challenging times of the COVID-19 pandemic. Through personal stories and experiences, she emphasizes the importance of remaining calm in high-pressure situations and nurturing personal relationships that bring a unique touch to her work. Sally leaves us with practical advice for budding wedding planners, underscoring the significance of embracing new experiences, enjoying simple pleasures like a favorite pair of shoes, and maintaining a balance between being dedicated and not taking life too seriously. Support the show 💍 JAC BOWIE IS NOW TOURING! Become a Certified Wedding Planner in just 2 days! 🎓 Hands-on training, expert insights & industry certification to kickstart your wedding career. ✨ Spots are limited—Learn more now! 👉 Join the Tour! 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: ...

Ask Jac & Ben A Question! What if you could safeguard your wedding business against unexpected challenges and legal pitfalls? Join us on this eye-opening episode of Wedding Empires as we welcome the formidable Leah Weinberg, a former wedding planner who has seamlessly transitioned back into law to become a pivotal force in the wedding industry.  Leah shares her unique journey, unveiling how she established Weinberg Legal amidst the COVID-19 pandemic to champion the needs of wedding and event professionals.  Her background provides her with a rare perspective, enabling her to dispel common legal misconceptions and underline the necessity of clear, comprehensive contracts. Leah's insights are not just about preventing legal headaches; they are about empowering vendors to manage expectations and secure fair compensation for their hard work. Throughout the episode, we dive into the critical importance of force majeure clauses and the ramifications of unforeseen events on weddings. Leah enlightens listeners on essential strategies to handle contract rescheduling or cancellations proactively.  Our discussion also navigates the murky waters of legal blind spots, such as poor communication, which often lead to disputes. Leah stresses the significance of working with an attorney to build robust contracts and the risks of relying on generic templates.  Delving into the nuances of passing credit card fees to clients, she highlights the legal variances across states. Ultimately, Leah's message is clear: investing in professional legal advice is not just prudent; it's a strategic move to future-proof your business. Support the show 💍 JAC BOWIE IS NOW TOURING! Become a Certified Wedding Planner in just 2 days! 🎓 Hands-on training, expert insights & industry certification to kickstart your wedding career. ✨ Spots are limited—Learn more now! 👉 Join the Tour! 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: ...

Ask Jac & Ben A Question! Join us as we embark on a captivating journey into the world of destination weddings with the remarkable Alida Silify C., a distinguished wedding planner from Eastern Europe. Ever wondered what it takes to plan an international wedding and why Hungary is becoming a hotspot for such events? Get ready to uncover Alida's fascinating path into the industry, her expert strategies for navigating cultural nuances, and how she bridges the gap in language and time zones with international clients. This episode promises an exhilarating look into becoming a trusted expert in the destination wedding market, filled with Alida's firsthand insights and anecdotes that will leave you inspired and informed. As we explore further, Alida graciously shares her treasure trove of resources for planning weddings in Hungary. Whether you're an aspiring wedding planner or a curious couple, discover the wealth of knowledge available through her educational website, alidawedding.com, and the valuable connections offered by the Wedding Academy. My co-host, Ben, and I are thrilled to showcase Alida’s invaluable contributions to the industry, making this episode a must-listen for anyone eager to expand their horizons in wedding planning. From practical advice to potential collaborations, immerse yourself in this rich tapestry of knowledge that Alida so generously provides. Support the show 💍 JAC BOWIE IS NOW TOURING! Become a Certified Wedding Planner in just 2 days! 🎓 Hands-on training, expert insights & industry certification to kickstart your wedding career. ✨ Spots are limited—Learn more now! 👉 Join the Tour! 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: ...

Ask Jac & Ben A Question! Unlock the secrets to a thriving wedding business and a balanced life as we welcome Heidi Thompson, the bestselling author behind "Clone Your Best Clients" and the mastermind of Evolve Your Wedding Business.  Discover how the upcoming Wedding Business CEO Summit on the 17th February can transform your work weeks from exhausting marathons to sustainable journeys.  Heidi shares her unique motivation for creating a free, accessible space where wedding professionals can focus not just on booking more weddings but also on nurturing their personal well-being. With specialized sessions like Caitlin Blair's on ADHD-friendly workflows, this summit is designed to meet diverse needs and help you create a business that fits your lifestyle. Join us on an exhilarating global journey as Heidi and I explore the excitement and challenges of embarking on worldwide tours.  Together, we delve into the transformative experiences that come with such ventures, and I express my enthusiasm to join her remarkable podcast as a guest. Heidi's contribution as an inspiring speaker at our event is invaluable, and she leaves us with insights that resonate deeply.  Don't miss out on the opportunity to learn from 45 incredible experts, and be sure to secure your free ticket using the link in the show notes. This episode promises to be an empowering and enlightening experience for anyone in the wedding industry. 🎟 Grab your free ticket here 🎟 Event kicks off 17 February 2025 Support the show 💍 JAC BOWIE IS NOW TOURING! Become a Certified Wedding Planner in just 2 days! 🎓 Hands-on training, expert insights & industry certification to kickstart your wedding career. ✨ Spots are limited—Learn more now! 👉 Join the Tour! 🚀 THE ONLY PLACE TO WATCH VIDEO INTERVIEWS! 🎥 Want exclusive early access to our video interviews? The ONLY place to watch them before the podcast drops is inside our Facebook Group! 💬 Engage with Jac, Ben & 7,000+ wedding pros ❓ Ask questions ahead of interviews 📢 Join discussions & connect with the community 🔗 Join now: www.facebook.com/groups/weddingempirespodcast 👰‍♀️ This is where the real conversation happens—don’t miss out! 📲 CONNECT WITH US 🌍 Website: www.weddingempires.com 📸 Instagram: @weddingacademylive 🎶 TikTok: @weddingacademylive 🎙️ PODCAST TEAM 🎤 Host & Producer: @msjacbowie 📸 Co-Host: ...

Ask Jac & Ben A Question! How does a spontaneous trip to Japan end up with an unexpected twist, and what does it have to do with our voice struggles? Join us on this quirky adventure as we come back from a whirlwind trip filled with unexpected turns, including a hospital visit that put our vocal cords to the test. As we gear up for upcoming travels to Malaysia and Vegas, we toss around jokes about Vegas weddings while diving into the current wedding industry trends. The impact of economic factors like inflation and interest rates is no laughing matter, but the rise in inquiries has us optimistic for a brighter future.  We're closing out Season 3 with a bang and a touch of drama worthy of reality TV itself. Reminisce with us over unforgettable moments like Aviva Drescher's prosthetic leg throw, and ponder how editing can turn timelines topsy-turvy. With Season 4 on the horizon and pre-recorded content in the pipeline, expect tales of disastrous weddings and unexpected antics. Throw in your own stories, and let's spice things up together. A heartfelt thank you for your incredible support over 26 episodes—we promise to return with even more laughter, chaos, and captivating content! Support the show JAC BOWIE IS NOW TOURING! Become a Certified Wedding Planner in just 2 days! Learn More. JOIN THE CONVERSATION IN OUR FACEBOOK GROUP Ask questions ahead of interviews, view video interviews and discuss! www.facebook.com/groups/weddingempirespodcast Want to share your thoughts and connect with fellow wedding enthusiasts? Website: www.weddingempires.com Instagram @weddingacademylive TikTok @weddingacademylive PODCAST TEAM Host & Producer: @msjacbowie Co-Host: @ben_connolly_photographer

Ask Jac & Ben A Question! Join us as we sit down with Jessica Bishop, the inspiring founder of the Budget Savvy Bride, who transformed her personal wedding planning blog into a go-to destination for budget-conscious couples. Discover Jessica’s journey and her innovative strategies to grow a brand from scratch without spending a fortune. Learn from her experience of juggling a full-time job while reinvesting in her blog. Aspiring wedding professionals will gain invaluable insights on building businesses sustainably, underscored by Jessica’s remarkable achievement of selling over 250,000 copies of her best-selling book through savvy network leverage. Tune in to uncover cost-effective press and marketing secrets for wedding pros, featuring platforms like Qwoted, HARO, and Source Bottle that connect experts with journalists in search of insights. Social media, especially Pinterest, emerges as a vital tool for capturing attention and potential clients, with expert advice from industry leaders such as Megan Ely. Our conversation also explores the efficiency gained through social media scheduling tools, allowing wedding planners to save time while focusing on what truly matters. With Jessica’s insights, you’ll be equipped to maximize your reach and plan unforgettable weddings on a budget. Jessica Bishop | Website | www.thebudgetsavvybride.com LinkedIn | www.linkedin.com/in/jessicalehrybishop/ Instagram | @budgetsavvybride Facebook Page | www.facebook.com/budgetsavvybride Support the show JOIN THE CONVERSATION IN OUR FACEBOOK GROUP Ask questions ahead of interviews, view video interviews and discuss! www.facebook.com/groups/weddingempirespodcast Want to share your thoughts and connect with fellow wedding enthusiasts? Website: www.weddingempires.com Instagram @weddingacademylive TikTok @weddingacademylive PODCAST TEAM Host & Producer: @msjacbowie Co-Host: @ben_connolly_photographer

Ask Jac & Ben A Question! Discover the captivating world of wedding cinematography with Dimitris Tavlidis, a celebrated filmmaker from Greece with a portfolio boasting over 400 destination weddings. Dimitris shares his incredible journey from filming a bride's preparation to becoming a sought-after expert in the wedding industry. Learn the art of creating seamless, memorable events by building strong relationships with fellow vendors and professionals. Dimitris sheds light on essential strategies for effective communication, flexibility, and mutual respect, and reveals how these elements contribute to an unforgettable experience for couples and foster lasting collaborations. Explore the pivotal collaboration between cinematographers, photographers, and planners, as Dimitris offers invaluable insights into discreet documentation and creating optimal conditions for capturing a couple's special day. Discover the power of teamwork and social media in enhancing visibility and success for all involved. Whether you're a seasoned pro or new to the wedding scene, Dimitris's advice on patience, persistence, and mastering your craft will prove indispensable in navigating this competitive market. Don’t miss his stories of capturing love against Greece's stunning backdrops and find links to his work in the show notes. Connect with Dimitri: Website | www.dimitrispavlidisfilms.com Instagram | @‌dimitris.pavlidis.filmmaker Facebook | facebook.com/dimitris.pavlidis.visionfilms Support the show CONNECT WITH WEDDING EMPIRES! Want to share your thoughts and connect with fellow wedding enthusiasts? Website: www.weddingempires.com Instagram @weddingacademylive TikTok @weddingacademylive PODCAST TEAM Host & Producer: @msjacbowie Co-Host: @ben_connolly_photographer

Ask Jac & Ben A Question! In this exciting episode of Wedding Empires, we’re joined by the incredible Meghan Ely, owner of OFD Consulting and one of the most influential voices in the wedding industry. Meghan combines her in-the-trenches event experience with her PR expertise to help wedding professionals get the recognition they deserve. With accolades from the Public Relations Society of America and Eventex, Meghan has a proven track record of elevating brands through media exposure. Her clients have been featured in prestigious outlets like The Knot, Martha Stewart Weddings, Brides, Architectural Digest, and Style Me Pretty. During our conversation, Meghan shares actionable tips and strategies for wedding pros looking to break into top-tier publications and grow their businesses. Whether you’re a planner, photographer, florist, or another wedding vendor, you’ll learn: How to craft compelling pitches that editors can’t resist. The must-have elements of a successful submission. How to build and maintain strong relationships with editors and media outlets. The secret to standing out in a crowded and competitive market. Ways to leverage your media features to attract more clients and grow your brand. As a WeddingPro educator and an experienced speaker at major conferences, Meghan has a unique ability to make PR approachable and achievable for everyone. Tune in for a deep dive into the world of wedding publicity and learn how to take your business to new heights by sharing your story with the world. Support the show CONNECT WITH WEDDING EMPIRES! Want to share your thoughts and connect with fellow wedding enthusiasts? Instagram @weddingempirespodcast TikTok @weddingempirespodcast PODCAST TEAM Host: @msjacbowie Host: @ben_connolly_photographer Producer: @mpacreatives