Where Ideas Launch - The Podcast for the Unexpecte
Podcast

Where Ideas Launch - The Podcast for the Unexpecte

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Where Ideas Launch – The Podcast for the Sustainable Innovator.

Where Ideas Launch is Inspired by everyday people who do extraordinary things, and influence thousands, maybe even millions with the insights they bring and work that they do.

We all need to access our creative genius in solving some of the worlds more complex challenges. We need to innovate sustainable solutions for every human activity - which opens up immense opportunities.

This podcast explores modern-day innovation in the age of sustainability.

I’ll interview some of the most prolific thinkers, creators, and educators on their journey to create sustainable incomes and businesses.

My guests and I will teach you how to be creative, create business models, and explore curiosity with the courage to level up in your career.

Join me every Wednesday for a new edition of Where Ideas Launch the podcast.

Where Ideas Launch – The Podcast for the Sustainable Innovator.

Where Ideas Launch is Inspired by everyday people who do extraordinary things, and influence thousands, maybe even millions with the insights they bring and work that they do.

We all need to access our creative genius in solving some of the worlds more complex challenges. We need to innovate sustainable solutions for every human activity - which opens up immense opportunities.

This podcast explores modern-day innovation in the age of sustainability.

I’ll interview some of the most prolific thinkers, creators, and educators on their journey to create sustainable incomes and businesses.

My guests and I will teach you how to be creative, create business models, and explore curiosity with the courage to level up in your career.

Join me every Wednesday for a new edition of Where Ideas Launch the podcast.

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097 Arrow Clean with Rayne Guest

Keeping families healthy is an ongoing effort and a passion for Rayne Guest, an innovative and forward-thinking female entrepreneur and the founder and CEO of ArrowClean. While living in Los Angeles, Rayne was inspired to launch her career in the green industry, developing customised recycling programs for hotels and other commercial properties. Vowing to change the game, Rayne created a successful company that manufactures an EPA-regulated device that attaches directly to a facility's water supply to produce a hypoallergenic disinfectant proven effective in killing COVID-19. ArrowClean is a state-of-the-art on-site disinfecting and cleaning solution that is safe for humans, animals, and the environment. ArrowClean is used in schools and industries that understand that toxic disinfectants poison their workers, clients, and the environment.
Marketing and strategy 2 years
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29:00

096 Neurodivergence in Business

Deenah is the Owner and Creative Copywriter at Words to Live By: A Copywriting Studio focused on serving values and passion-driven brands and entrepreneurs. Specialising in Brand Messaging, SEO Website Copy, and Email Marketing, Words to Live By is committed to writing copy that is backed by psychology and poetically executed.
Marketing and strategy 2 years
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26:49

095 2022 Gratitude Journal

I don’t know anyone (they may exist, but I don’t know them) who endured the last 3 years, without some significant pain alongside it. That said, we can’t always live in the pain, and as I advocate to my clients, gratitude goes a long way to healing and pulling the threads together again. Those of you who know me, know that I juggle many things in my business life, at varying levels of success. 2022 has been a year that stretched me, and I intend for 2023 to be the year that I bring myself back together, consolidate, and grow the way I want to impact our planet. For the last few weeks, I’ve been running a gratitude campaign on LinkedIn and on Facebook, and this is the opportunity for you my listeners to join the party. Here’s a summary of my 12 days of gratitude for 2022.
Marketing and strategy 2 years
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30:29

094 Ethical Copy

Jen is a copywriter and editor for sustainable businesses and those that are heading that way. If you’re saving the world but struggling to write about it, Jen can put your actions into words that get noticed. Jen is pivoting into copywriting after 16 years as a German-to-English translator and editor for clients working on climate change. She’s a published writer and is now using her communication skills to help clients sell their ethical products, green services, and planet-friendly content.
Marketing and strategy 2 years
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37:32

093 Eco Crates of America

Jaime Snell is the founder of Eco Crates of America and The Eco Mama Podcast. After taking time off from her career to focus on her family, she put her energies into developing her own company, Eco Crates of America. This organization provides a monthly subscription program of carefully curated items for your home that are safe and non-toxic, and eco-friendly.
Marketing and strategy 2 years
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30:22

092 The Little Green Duck on Strategy

Katie Skelton, founder of Little Green Duck, is a business consultant and strategist who helps impact-led entrepreneurs to untangle their ideas, manage projects and maximise their impact. Katie works on a personalised basis, and will always get to the heart of the areas of support that her clients need, before suggesting a solution. She loves to discover innovative, forward-thinking businesses and connect with new people so please go and find her via the links in the show notes now.
Marketing and strategy 3 years
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29:39

091 AskBelynda - Sustainable Search Extension

Irete Hamdani is a female solopreneur and founder of askBelynda, a greentech startup helping reduce our carbon footprint. askBelynda offers a Google Chrome extension that recommends sustainable products to consumers while they’re shopping online. She has a Computer Science MSc. with honours from Tel Aviv University and is an AWS Certified Associate Developer and Solution Architect. Irete uses her 25 years of tech experience to develop askBelynda. She believes in a greener future with the expansion of sustainable consumer goods. Irete resides in Denver, CO, with her husband and two daughters.
Marketing and strategy 3 years
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19:56

090 Youth Perspectives - Designed for Impact

Tara Pigott is a freelance Graphic & Brand Designer. She helps sustainable and positive impact businesses visually communicate their mission, values, and messages through intentional branding and design. Her mission is to be able to help such businesses create strong visual presences so that they can powerfully speak to their target audiences and make a greater impact in the world. Outside of work, she is a competitive powerlifter, so spends many hours in the gym lifting heavy weights.
Marketing and strategy 3 years
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21:56

089 Recloseted

Selina is the Founder & CEO of Recloseted, the first one-stop consultancy for sustainable fashion. Recloseted launches + scales sustainable fashion brands and helps existing brands become more conscious through their programs and consulting services. Selina leverages her experience working at startups and Fortune 500s, and now leads an all-star team of consultants, sourcing experts, and material scientists to transform the harmful fashion industry.
Marketing and strategy 3 years
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23:13

088 Becoming a B Corp

Nancy Hyne is a sustainability advisor and founder of True Horizon Sustainability Strategies. Her mission is to support SMEs with no-nonsense strategy and support. Getting to the heart of your sustainability goals, Nancy helps impact driven companies revamp their business model to balance people, profit and the planet. She’s based in the beautiful New Forest area in the south of England, but works with businesses across the UK and the world. Her services include: Environmental certifications including ISO 14001 and B Corp Sustainability strategy development Stakeholder engagement Carbon emissions calculations https://www.linkedin.com/in/nancy-hyne-beng-msc-6999802/
Marketing and strategy 3 years
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37:20

087 Marketing Good or Evil

Russ Avery is an eco entrepreneur, sustainable marketer, and CEO of purpose-driven brand consultancy Avery & Brown. With over a decade’s experience of marketing sustainable brands, including six years in-house at two large corporate sustainability consultancies, Russ not only has a deep knowledge of sustainable and ethical marketing practices, but also of the sustainable and regenerative business movement. https://www.averyandbrown.com/ https://www.linkedin.com/company/avery-and-brown/ https://www.instagram.com/averyandbrown/
Marketing and strategy 3 years
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36:55

086 The Eco Helpers

Davey and Daphnah help Eco-minded, sustainable conscious, and changemaking businesses maximise their impact through virtual assistance that goes beyond the basics. They help you get organised, connected to your customers, visible to your audience, and take on the mundane tasks eating up your day, as well as offer advice and tips on how to improve on your sustainability road map. Website: https://www.theecohelper.com/ Instagram: https://www.instagram.com/theecohelper Eco & Ethical Outsourcing Workbook: https://www.theecohelper.com/outsourcing-workbook/ LinkedIn: https://www.linkedin.com/in/davey-mcconnell/ Ecopreneur Community: https://www.subscribepage.com/ecopreneurcommunity
Marketing and strategy 3 years
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27:30

085 The Sustainable Wedding Alliance

Michelle Miles is the Founder of the Sustainable Wedding Alliance, a purpose driven business with the singular aim of making the wedding industry more sustainable. The Alliance works with businesses of all sizes to help them to understand sustainability and develop long term sustainable strategies that will benefit the triple bottom line. In addition, Michelle also runs Fusion Events and Weddings, with a focus on organising environmentally conscious events and weddings for clients across Oxfordshire, Berkshire and Wiltshire. https://sustainableweddingalliance.com https://www.linkedin.com/company/sustainable-wedding-alliance https://www.instagram.com/sustainableweddingallianceuk/ https://www.linkedin.com/in/michellemilesevents
Marketing and strategy 3 years
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26:47

084 Climate and Community - Youth Perspectives

They are our present and our future, although it’s not quite in their hands. This is the generation that’s already bringing change to pale, male and stale boardrooms around the world, but will they run out of time? We talk about careers, sustainability and the journey of these young women to create a future they want to be a part of. Serena Coccioli  Serena is a Colombian-Italian who graduated in Ecological and Environmental Sciences from the University of Edinburgh building her sustainability career. Belinda Ng  Belinda is a youth advocate for sustainable food systems who has just completed an MSc in Environmental Technology from Imperial College London.  Kailin Jo Spencer  Kailin is a senior at the University of Washington – Seattle focusing on sustainable curriculum advocacy within the Foster School of Business and researching small business sustainability.
Marketing and strategy 3 years
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40:50

083 Commercial Opportunity in Book Writing

Is writing and publishing a book a good strategy for business and professional growth? Conclusion - do it, with clarity on your strategy. Tune in to this episode for some key insights for your book writing journey.
Marketing and strategy 3 years
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26:40

082 The Full Freezer

Kate Hall is the Founder of The Full Freezer™ and author of the e-book ‘The Full Freezer (Save Food, Save Time, Save Money)’. Kate helps households to reduce their food waste and cook from scratch more easily by using their home freezers more effectively. Unlike batch cooking, The Full Freezer Method is completely flexible and allows families to easily enjoy a wide variety of meals without any waste. Kate has been featured by BBC Food, Steph's Packed Lunch, Prima Magazine, and The Telegraph and has collaborated with more than 50 creators within health & well-being, parenting, and sustainability. With over 40,000 followers across Instagram and Facebook, The Full Freezer™ is transforming attitudes towards food waste and empowering parents to cut down on convenience foods and embrace home cooking. Kate lives in Greater London with her husband and two young children.
Marketing and strategy 3 years
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31:52

081 Guilt Free Branding

Gabriela Jauregui is the founder of The GuiltFree Agency. She is a brand strategist and Google Certified UX Designer. The Guilt Free Agency produces eco-inclusive strategies & equitable designs. They help sustainably conscious, inclusive, and social business showcase its values while building a community around their brand.
Marketing and strategy 3 years
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26:30

080 Youth Perspectives 2-Periods

Sara Udin is a client, friend and absolute go getter and one for youth voices in celebrating on the podcast. Sarah is the founder and CEO of Amala Periods, Cambodia’s first sustainable period underwear and education company. She spoke to me about what it's like being a Brit starting a business based in Cambodia. "These were all huge things for me to both emotionally, and obviously commercially to overcome when starting a period business in a country where periods are not spoken about periods are not considered clean they are to do with your beauty and intelligence. It's shown me that the period of education is missing. And that's why we're going to provide it.
Marketing and strategy 3 years
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33:08

079 Do What Matters

" I think my favourite exercise when I started this book with my book coach was to write the publishers headline, and think about what I'd want people to say about the book. I'm going to share this with you now - let me know what you think!! "Insightful, unconventional, structured, and providing the reader with a framework that flexes to their needs and individual contexts and encompasses storytelling, practical advice and coaching in one comprehensive stream of thought, and provides you with the tools to make those tough career decisions with greater ease. It is a remarkably easy, thought provoking read"
Marketing and strategy 3 years
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10:03

078 Youth Perspectives 1 - Food Security

Belinda Ng, is a client, friend and inspiration to me. she shares her thoughts on employment at major corporations, and on food security in this episode. "The question that comes up for me is how much of this is really embedded within what they're doing? And it's true to their core purpose? Or is it really just, you know, controversial greenwashing. And that they're just kind of saying this, because it's kind of part of a cool, trendy thing that all companies are doing now. And they can have a lot of money to market themselves in this way. But I think actually, I'm more hopeful than I am cautious. There's the cautious element is more that it's making sure I still have that critical mindset that my education has really shaped me to have to not just take things at face value, but really try and explore deeper ask critical questions"
Marketing and strategy 3 years
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24:28
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