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By PodcastOne The Skinny Confidential Him & Her Podcast
Sara Brooks On Branding Strategies Every Brand Needs To Survive, Grow, & Stay Relevant

Sara Brooks On Branding Strategies Every Brand Needs To Survive, Grow, & Stay Relevant

3/13/2025 · 01:07:44
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Description of Sara Brooks On Branding Strategies Every Brand Needs To Survive, Grow, & Stay Relevant

#817: Join us as we sit down with Sara Brooks – co-founder of Goldilocks, a brand consultancy specializing in consumer packaged goods. Throughout her career, Sara has worked with nearly 200+ CPG brands – ranging from pre-revenue startups to post-IPO giants – dedicating her expertise to founder-led business looking to disrupt the status quo. Previously, she founded & led Covet PR, a powerhouse agency that quickly rose to become an industry leader before being acquired by leading performance marketing firm, Power Digital. In this episode, Sara shares valuable insights on effective brand positioning, the power of creative branding & consistency, meaningful consumer connections, leveraging marketing insights for innovation, & must-know tips for aspiring entrepreneurs. If you are looking to elevate your brand, this one’s for you!
 
To Watch the Show click HERE
 
To Watch the Show with Kira click HERE 
 
For Detailed Show Notes visit TSCPODCAST.COM
 
To connect with Sara Brooks click HERE
 
To connect with Goldilocks click HERE
 
To connect with Lauryn Bosstick click HERE
 
To connect with Michael Bosstick click HERE
 
Read More on The Skinny Confidential HERE
 
Get your burning questions featured on the show! Leave the Him & Her Show a voicemail at +1 (512) 537-7194.
 
This episode is brought to you by The Skinny Confidential
 
Head to the HIM & HER Show ShopMy page HERE and LTK page HERE to find all of Michael and Lauryn’s favorite products mentioned on their latest episodes.
 
To learn more about Goldilocks and start working with them visit itsgoldilocks.com.
 
This episode is sponsored by YNAB
 
TSC Him & Her Show listeners can claim an exclusive three-month free trial, with no credit card required at YNAB.com/skinny.
 
This episode is sponsored by ARMRA
 
Go to tryarmra.com/SKINNY or enter SKINNY to get 15% off your first order. 
 
This episode is sponsored by Caraway
 
Visit Carawayhome.com/theskinny10 or use code THESKINNY10 at checkout to take an additional 10% off your next purchase.
 
This episode is sponsored by LMNT 
 
Get yours at DrinkLMNT.com/SKINNY.
 
This episode is sponsored by Squarespace
 
Go to squarespace.com for a free trial, and when you’re ready to launch, squarespace.com/SKINNY to save 10% off your first purchase of a website or domain. 
 
This episode is sponsored by Cymbiotika
 
Go to Cymbiotika.com/TSC for 20% off + free shipping.
Produced by Dear Media

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