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PSFK's PurpleList

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PSFK's PurpleList

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En PSFK's PurpleList

Podcast: TOURISTS On Building A New Kind Of Hospitality Experience

TOURISTS is currently one of the hottest hospitality names around—so it might come as a surprise...

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Podcast: Blume’s Revolutionary Take On Self-Care And Menstruation

Gen Z responds to brands that have meaningful, clear messages. Now Blume, a subscription-based...

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Podcast: Strategies For Cracking The Gen Z Code

Gen Z is the next influential consumer class, and the first truly digital native generation....

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Podcast: How An Online-Only Produce Subscription Is Reaching Every Household In America

Misfits Market’s premise is simple: to ship a box of “ugly” produce to subscribers at their...

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Podcast: How Convenience Drives Today’s Food Service Experience

Shopper expectations are changing when it comes to all aspects of the food service experience. In...

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Podcast: Making The Mall Experience Mobile In A Gen-Z World

One could say that shopping today is less social than ever—an activity that was once an...

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Podcast: Why Natural & Sustainable Personal Care Is No Longer Just Niche

In this show, PSFK speaks to sustainable & organic beauty brand Seed Phytonutrients to learn how...

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Podcast: Leveraging Shopper Data To Build Better Retail

With new technologies and in-store analytics, retailers have greater opportunity than ever to use...

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Podcast: How Sustainable Retail Creates A Positive Feedback Loop

Today’s consumers, retailers and investors alike are more concerned than ever with the...

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Podcast: Why Zola’s Online Wedding Planner Platform Was Dubbed The “Apple Store Of Weddings”

As weddings, the people they unite and what they stand for continue to evolve, digital planning...

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Podcast: Why The Of Future Automotive Retail Is About The Drive, Not The Destination

Consumer expectations have changed when it comes to how they discover and buy products and...

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Podcast: How An Online Luxury Platform Converts The CBD-Curious Consumer

As the CBD space continues to boom, some consumers still feel as though they lack reputable...

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Podcast: Reimagining Brick And Mortar In The Digital Age

Shoppers have new expectations for the store experience today, inreasingly demanding options like...

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Podcast: How Social-Savvy Brands Win

In this show, made in partnership with the IPG Media Lab, a group of experts from leading brands...

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Podcast: How Mastercard Caters To Retail’s Phygital New World

Mastercard has been rethinking how its brand fits within a changing retail landscape. At PSFK’s...

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Podcast: How A Men’s Parenting Site Used An Experiential Popup To Drive Engagement

Fatherly is a multimedia brand dedicated to creating content to support the contemporary...

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Podcast: YourStudio On The Post-Instagram Retail Experience

In an always-on world where distraction constantly pulls our focus in different directions, our...

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Podcast: China, The World’s Retail Lab

While the U.S. has seen the beginnings of cashier-less, digital-first stores like Amazon Go...

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Podcast: How A Shopping Platform Drives Commerce With Personal Recs

As retailers look for innovative ways to reduce consumers’ choice overwhelm, recommendations are...

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Podcast: How A Charitable Gift Registry Caters To Modern Nuptial Demands

While gift-giving is practically inherent to weddings, the recipients of this generosity are...

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