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Rainbow Laces Day: Erin Williams on the impact of Stonewall's support for LGBTQ+ individuals in sport.
  • 08/12/2021
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Rainbow Laces Day: Erin Williams on the impact of Stonewall's support for LGBTQ+ individuals in sport.

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Descripción de Rainbow Laces Day: Erin Williams on the impact of Stonewall's support for LGBTQ+ individuals in sport.

20% of sports fans believe that anti-LGBTQ+ language is harmless if it's just meant as "banter". That is the mentality that Stonewall seeks to challenge every year with their Rainbow Laces campaign - their annual day of messaging that sport is everyone's game!

Ahead of the 2021 campaign Alex Manby spoke to Erin Williams, Sport Engagement Manager for Stonewall, about this years 'Lace Up and Speak Up' campaign, the impact that Rainbow laces are having on the acceptance of LGBTQ+ communities in sport and how Premier League stars like Jordan Henderson and Conor Coady has helped grow awareness around the globe.

You can find out more about the work Stonewall do and Rainbow Laces Day via: https://www.stonewall.org.uk/our-work/campaigns/rainbow-laces

The FootballCo Business Podcast is a show focused on the most innovative people working in the world of football media, brands and marketing. Each episode features some of the most creative minds in the sport, getting their views on the business behind the beautiful game – from partnerships and branding to esports and new platforms.

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